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Author: Aki Choklat
Publisher: Bloomsbury Publishing
ISBN: 1474269737
Category : Business & Economics
Languages : en
Pages : 232
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Book Description
Menswear Trends will help you understand the relationship of menswear to society, enabling you to become both a forecaster and trend thinker – and bring new ideas, innovation and strategies to men's fashion. With designer and educator Aki Choklat you'll learn how menswear trends fit within the larger context of retail, how brands can use trends to be more competitive, and how to create an inspiring trend forecast. Later chapters show how to analyse catwalks, gather information from street-style coverage, compare short-term and long-term analysis and how to analyse and forecast colour trends. In the final chapter you'll explore the various job roles within the trend industry, learn to differentiate between trend services and how to navigate the contemporary job market and illustrate your skills in a portfolio. Industry Insight Interviews: Peter Betsche, CEO, Arvenco David Edgar, one of the founding partners of Bureaux Design Associates (BDA) Michael Fisher, Creative Director – Menswear, Fashion Snoops Jaana Jätyri, founder of Trendstop Volker Ketteniss, Head of Menswear, WGSN Sandy MacLennan, founder of East Central Studios Ember Todd Colour and Trend Manager for Chaco Brand, Wolverine Worldwide Barbara Vinken, Chair of Comparative and French Literature, University of Munich Geraldine Wharry, founder of Trend Atelier
Author: Aki Choklat
Publisher: Bloomsbury Publishing
ISBN: 1474269737
Category : Business & Economics
Languages : en
Pages : 232
Get Book Here
Book Description
Menswear Trends will help you understand the relationship of menswear to society, enabling you to become both a forecaster and trend thinker – and bring new ideas, innovation and strategies to men's fashion. With designer and educator Aki Choklat you'll learn how menswear trends fit within the larger context of retail, how brands can use trends to be more competitive, and how to create an inspiring trend forecast. Later chapters show how to analyse catwalks, gather information from street-style coverage, compare short-term and long-term analysis and how to analyse and forecast colour trends. In the final chapter you'll explore the various job roles within the trend industry, learn to differentiate between trend services and how to navigate the contemporary job market and illustrate your skills in a portfolio. Industry Insight Interviews: Peter Betsche, CEO, Arvenco David Edgar, one of the founding partners of Bureaux Design Associates (BDA) Michael Fisher, Creative Director – Menswear, Fashion Snoops Jaana Jätyri, founder of Trendstop Volker Ketteniss, Head of Menswear, WGSN Sandy MacLennan, founder of East Central Studios Ember Todd Colour and Trend Manager for Chaco Brand, Wolverine Worldwide Barbara Vinken, Chair of Comparative and French Literature, University of Munich Geraldine Wharry, founder of Trend Atelier
Author: Aki Choklat
Publisher: Bloomsbury Publishing
ISBN: 1472591720
Category : Business & Economics
Languages : en
Pages : 216
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Book Description
Menswear Trends will help you understand the relationship of menswear to society, enabling you to become both a forecaster and trend thinker – and bring new ideas, innovation and strategies to men's fashion. With designer and educator Aki Choklat you'll learn how menswear trends fit within the larger context of retail, how brands can use trends to be more competitive, and how to create an inspiring trend forecast. Later chapters show how to analyse catwalks, gather information from street-style coverage, compare short-term and long-term analysis and how to analyse and forecast colour trends. In the final chapter you'll explore the various job roles within the trend industry, learn to differentiate between trend services and how to navigate the contemporary job market and illustrate your skills in a portfolio. Industry Insight Interviews: Peter Betsche, CEO, Arvenco David Edgar, one of the founding partners of Bureaux Design Associates (BDA) Michael Fisher, Creative Director – Menswear, Fashion Snoops Jaana Jätyri, founder of Trendstop Volker Ketteniss, Head of Menswear, WGSN Sandy MacLennan, founder of East Central Studios Ember Todd Colour and Trend Manager for Chaco Brand, Wolverine Worldwide Barbara Vinken, Chair of Comparative and French Literature, University of Munich Geraldine Wharry, founder of Trend Atelier
Author: Jenny Lantz
Publisher: Bloomsbury Publishing
ISBN: 1474259820
Category : Design
Languages : en
Pages : 257
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Book Description
Numerous tastemakers exist in and between fashion production and consumption, from designers and stylists to trend forecasters, buyers, and journalists. How and why are each of these players bound up in the creation and dispersion of trends? In what ways are consumers' relations to trends constructed by these individuals and organizations? This book explores the social significance of trends in the global fashion industry through interviews with these 'fashion intermediaries', offering new insights into their influential roles in the setting and shaping of trends. The Trendmakers contains exclusive interviews with financial analysts, creative directors from high street stores like H&M to designer brands such as Erdem, trend forecasters at WGSN, buyers from Harvey Nichols, and major fashion names like The Telegraph fashion critic Hilary Alexander. In contrast to existing research, Lantz offers an international understanding of the trend landscape, engaging with industry professionals from fashion capitals like London, Paris, and New York, as well as BRIC countries and the new, emerging fashion nations. The fashion media may have declared that 'trends are dead' in the light of digital dissemination, but Lantz argues that trends still not only serve as a significant organizing principle for the fashion industry as a whole but also as a source for legitimacy. Engaging with classic fashion thinkers like Veblen, Simmel, and Bourdieu, as well as contemporary scholars like Entwistle and Steele, this book considers trends from an economic and cultural perspective to add to our knowledge of the complexities of the business of fashion.
Author: Juliana Tzvetkova
Publisher: Bloomsbury Publishing USA
ISBN: 1440844666
Category : Social Science
Languages : en
Pages : 447
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Book Description
A fascinating survey of popular culture in Europe, from Celtic punk and British TV shows to Spanish fashion and Italian sports. From One Direction and Adele to Penelope Cruz and Alexander Skarsgard, many Europeans are becoming household names in the United States. This ready-reference guide covers international pop culture spanning music, literature, movies, television and radio, the Internet, sports, video games, and fashion, from the mid-20th century through the present day. The organization of the book—with entries arranged alphabetically within thematic chapters—allows readers to quickly find the topic they are seeking. Additionally, indexing allows for cross-cultural comparisons to be made between pop culture in Europe to that of the United States. An extensive chronology and lengthy introduction provide important contextual information, such as the United States' influence on movies, music, and the Internet; the effect of censorship on Internet and social media use; and the history of pop culture over the years. Topics feature key musicians, songs, books, actors and actresses, movies and television shows, popular websites, top athletes, games, clothing fads and designers, and much more.
Author:
Publisher:
ISBN:
Category : Textile fabrics
Languages : en
Pages : 848
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Book Description
Author: Lidewij Edelkoort
Publisher:
ISBN:
Category :
Languages : en
Pages :
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Book Description
Author: Esquire
Publisher: Hearst Home & Hearst Home Kids
ISBN: 1958395803
Category : Self-Help
Languages : en
Pages : 226
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Book Description
A completely revised edition of the essential manual for dressing—and feeling—your very best, featuring Esquire's signature wit and humor and 200+ photos and illustrations Expert menswear and grooming advice for young and experienced professionals—from building a wardrobe and discerning clothing quality to self-expression through fashion Style is a way of speaking to the world. Like it or not, what you wear and how you wear it matters. In this best-selling guide from the editors of Esquire, you’ll learn how to hone your personal style—and even have some fun while you’re at it. In this pocket-sized handbook, style-minded individuals will find expert advice on how to: Buy suits and other formal wear for their immediate and long-term needs Navigate an increasingly dressed-down world while still looking your absolute best Accessorize and style your clothes to level up your outfits Choose the right clothes for all shapes and sizes and how to make grooming choices to look your best Play with previously gendered pieces like pearl necklaces and embrace genderless dressing trends Define menswears trends like Gorpcore, Normcore and Stealth Wealth and decide if they are worth investing in Determine quality and identify different fabrics and materials Care for you clothes so they last Build a wardrobe and signature style with foundational pieces (a white tee is a must) and standout pieces you love Throughout readers will find style icons—including classics like Frank Sinatra and George Clooney, and new tastemakers like Donald Glover, Travis Kelce, Yahya Abdul-Mateen II, Harry Styles, and ASAP Rocky—who demonstrate great taste and original personal expression. Visually bold with hundreds of photos and illustrations, this sophisticated reference book is the ideal gift for fashion enthusiasts.
Author: G. Bruce Boyer
Publisher: Basic Books
ISBN: 0465061591
Category : Self-Help
Languages : en
Pages : 294
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Book Description
From choosing the right pair of eyeglasses to properly coordinating a shirt, tie, and pocket square, getting dressed is an art to be mastered. Yet, how many of us just throw on, well, whatever each morning? How many understand the subtleties of selecting the right pair of socks or the most compatible patterns of our various garments-much less the history, imperatives, and importance of our choices? In True Style, acclaimed fashion expert G. Bruce Boyer provides a crisp, indispensable primer for this daily ritual, cataloguing the essential elements of the male wardrobe and showing how best to employ them. In witty, stylish prose, Boyer breezes through classic items and traditions in menswear, detailing the evolution and best uses of fabrics like denim and linen, accoutrements like neckties and eyeglasses, and principles for combining patterns, colors, and textures. He enlightens readers about acceptable circumstances for donning a turtleneck, declaims the evils of wearing dress shoes without socks, and trumpets the virtues of sprezzatura, the artistry of concealing effort beneath a cloak of nonchalance. With a gentle yet firm approach to the rules of dressing and an incredible working knowledge of the different items, styles, and principles of menswear, Boyer provides essential wardrobe guidance for the discriminating gentleman, explaining what true style looks like-and why.
Author: Russell Smith
Publisher: Macmillan
ISBN: 1466858346
Category : Self-Help
Languages : en
Pages : 253
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Book Description
Guys don't wear wolf pelts anymore, but not much else has changed in the world of men's clothes: the right suit, or tie, or shirt, or shoes still projects mystery, erotic potential, and power. And to negotiate these hurdles with style and confidence, Men's Style is indispensable---a valuable source of practical advice for how to dress in a world of conflicting fashion imperatives, and a witty guide to the history, trends, codes, and conventions of men's attire. In chapters and amusing sidebars on shoes, suits, shirts and ties, formal and casual wear, underwear and swimsuits, cufflinks and watches, coats, hats, and scarves, Russell Smith steers a confident course between the twin hazards of blandness and vulgarity to articulate a philosophy of dress that can take you anywhere. Here you'll find the rules for looking the part at the office, a formal function, or the hippest party---and learn when you can toss those rules aside. And you'll find level answers to all of your questions. What color suit should a man buy first? Should socks match the belt, pants, or shoes? What tuxedos are always in, and which aren't ever? And what's required of ambiguous social situations like "dress casual" and "black-tie optional"? The answers are here, in a book that's full of trivia, history, and guidance---finally, the perfect guide for brothers, fathers, sons, and selves.
Author: Mary D. Troxell
Publisher: Gregg Division McGraw-Hill
ISBN:
Category : Business & Economics
Languages : en
Pages : 554
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Book Description
