Influence

Influence PDF Author: Robert B. Cialdini
Publisher: Pearson Scott Foresman
ISBN:
Category : Business & Economics
Languages : en
Pages : 434

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Book Description
Influence: Science and Practice is an examination of the psychology of compliance (i.e. uncovering which factors cause a person to say "yes" to another's request) and is written in a narrative style combined with scholarly research. Cialdini combines evidence from experimental work with the techniques and strategies he gathered while working as a salesperson, fundraiser, advertiser, and other positions, inside organizations that commonly use compliance tactics to get us to say "yes". Widely used in graduate and undergraduate psychology and management classes, as well as sold to people operating successfully in the business world, the eagerly awaited revision of Influence reminds the reader of the power of persuasion. Cialdini organizes compliance techniques into six categories based on psychological principles that direct human behavior: reciprocation, consistency, social proof, liking, authority, and scarcity. Copyright © Libri GmbH. All rights reserved.

Influence

Influence PDF Author: Robert B. Cialdini
Publisher: Pearson Scott Foresman
ISBN:
Category : Business & Economics
Languages : en
Pages : 434

Get Book Here

Book Description
Influence: Science and Practice is an examination of the psychology of compliance (i.e. uncovering which factors cause a person to say "yes" to another's request) and is written in a narrative style combined with scholarly research. Cialdini combines evidence from experimental work with the techniques and strategies he gathered while working as a salesperson, fundraiser, advertiser, and other positions, inside organizations that commonly use compliance tactics to get us to say "yes". Widely used in graduate and undergraduate psychology and management classes, as well as sold to people operating successfully in the business world, the eagerly awaited revision of Influence reminds the reader of the power of persuasion. Cialdini organizes compliance techniques into six categories based on psychological principles that direct human behavior: reciprocation, consistency, social proof, liking, authority, and scarcity. Copyright © Libri GmbH. All rights reserved.

Dark Persuasion

Dark Persuasion PDF Author: Joel E. Dimsdale
Publisher: Yale University Press
ISBN: 0300247176
Category : Psychology
Languages : en
Pages : 301

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Book Description
A harrowing account of brainwashing’s pervasive role in the twentieth and twenty-first centuries This gripping book traces the evolution of brainwashing from its beginnings in torture and religious conversion into the age of neuroscience and social media. When Pavlov introduced scientific approaches, his research was enthusiastically supported by Lenin and Stalin, setting the stage for major breakthroughs in tools for social, political, and religious control. Tracing these developments through many of the past century’s major conflagrations, Dimsdale narrates how when World War II erupted, governments secretly raced to develop drugs for interrogation. Brainwashing returned to the spotlight during the Cold War in the hands of the North Koreans and Chinese. In response, a huge Manhattan Project of the Mind was established to study memory obliteration, indoctrination during sleep, and hallucinogens. Cults used the techniques as well. Nobel laureates, university academics, intelligence operatives, criminals, and clerics all populate this shattering and dark story—one that hasn’t yet ended.

Genre in English Medical Writing, 1500–1820

Genre in English Medical Writing, 1500–1820 PDF Author: Irma Taavitsainen
Publisher: Cambridge University Press
ISBN: 1009117688
Category : Language Arts & Disciplines
Languages : en
Pages : 341

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Book Description
Written by an interdisciplinary team of scholars, this book offers novel perspectives on the history of medical writing and scientific thought-styles by examining patterns of change and reception in genres, discourse, and lexis in the period 1500-1820. Each chapter demonstrates in detail how changing textual forms were closely tied to major multi-faceted social developments: industrialisation, urbanisation, expanding trade, colonialization, and changes in communication, all of which posed new demands on medical care. It then shows how these developments were reflected in a range of medical discourses, such as bills of mortality, medical advertisements, medical recipes, and medical rhetoric, and provides an extensive body of case studies to highlight how varieties of medical discourse have been targeted at different audiences over time. It draws on a wide range of methodological frameworks and is accompanied by numerous relevant illustrations, making it essential reading for academic researchers and students across the human sciences.

Political Persuasion and Attitude Change

Political Persuasion and Attitude Change PDF Author: Diana Carole Mutz
Publisher: University of Michigan Press
ISBN: 9780472065554
Category : Language Arts & Disciplines
Languages : en
Pages : 306

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Book Description
Introduces and defines a new field of research on the way political attitudes are influenced and changed

Recent Reports

Recent Reports PDF Author:
Publisher:
ISBN:
Category : Forests and forestry
Languages : en
Pages : 4

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Book Description


AIDS, Rhetoric, and Medical Knowledge

AIDS, Rhetoric, and Medical Knowledge PDF Author: Alex Preda
Publisher: Cambridge University Press
ISBN: 9781139442701
Category : Social Science
Languages : en
Pages : 296

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Book Description
This 2005 book examines the formation of scientific knowledge about the AIDS epidemic in the 1980s and shows the broader cultural assumptions which grounded this knowledge. Alex Preda highlights the metaphors, narratives, and classifications which framed scientific hypotheses about the nature of the infectious agent and its transmission ways and compares these arguments with those used in the scientific knowledge about SARS. Through detailed rhetorical analysis of biomedical publications, the author shows how knowledge about epidemics is shaped by cultural narratives and categories of social thought. Preda situates his analysis in the broader frame of the world risk society, where scientific knowledge is called upon to support and shape public policies about prevention and health maintenance, among others. But can these policies avoid the influence of cultural narratives and of social classifications? The book shows how culture matters for prevention and health policies, as well as with respect to how scientific research is organized and funded.

The Art of Medical Communication

The Art of Medical Communication PDF Author: Charlie Guy
Publisher: CRC Press
ISBN: 1000922456
Category : Medical
Languages : en
Pages : 164

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Book Description
The field of medical humanities is growing rapidly and offers many valuable insights for medical education generally and for enhancing and improving communication specifically. Through practical and thought-provoking examples, this innovative new text demonstrates how engaging with the arts and humanities can benefit the work of doctors and make them better, more effective practitioners with a focus on achieving this through better communication and by stimulating self-reflection. Key features: Utilises modern and familiar examples, including case studies, to illustrate and explore language and communication skill deployment in a variety of given scenarios Reflects the increasing use of online consultation and the associated importance of ensuring effective communication in virtual settings Describes several models for reflective practice Supported by a selection of eResources to enhance reader experience and understanding; visit www.routledge.com/9781032272726 This new book is written specifically for medical students, junior doctors and medical educators looking to develop or teach communication skills. It will instil and support the background understanding of the role, need and ongoing requirement for humanities engagement in self-development and reflection to enhance and improve the experience of both the practitioner and the patient.

Western Medical Review

Western Medical Review PDF Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 1048

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Book Description


Autonomy, Informed Consent and Medical Law

Autonomy, Informed Consent and Medical Law PDF Author: Alasdair Maclean
Publisher: Cambridge University Press
ISBN: 0521896932
Category : Law
Languages : en
Pages : 317

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Book Description
Alasdair Maclean examines the ethical basis for consent to medical treatment and offers proposals for reform.

Journal of the Medical Society of New Jersey

Journal of the Medical Society of New Jersey PDF Author: Medical Society of New Jersey
Publisher:
ISBN:
Category : Medicine
Languages : en
Pages : 668

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Book Description
Includes the society's Annual reports.