Media Capital

Media Capital PDF Author: Aurora Wallace
Publisher: University of Illinois Press
ISBN: 0252094522
Category : Language Arts & Disciplines
Languages : en
Pages : 195

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Book Description
In a declaration of the ascendance of the American media industry, nineteenth-century press barons in New York City helped to invent the skyscraper, a quintessentially American icon of progress and aspiration. Early newspaper buildings in the country's media capital were designed to communicate both commercial and civic ideals, provide public space and prescribe discourse, and speak to class and mass in equal measure. This book illustrates how the media have continued to use the city as a space in which to inscribe and assert their power. With a unique focus on corporate headquarters as embodiments of the values of the press and as signposts for understanding media culture, Media Capital demonstrates the mutually supporting relationship between the media and urban space. Aurora Wallace considers how architecture contributed to the power of the press, the nature of the reading public, the commercialization of media, and corporate branding in the media industry. Tracing the rise and concentration of the media industry in New York City from the mid-nineteenth century to the present, Wallace analyzes physical and discursive space, as well as labor, technology, and aesthetics, to understand the entwined development of the mass media and late capitalism.

Media Capital

Media Capital PDF Author: Aurora Wallace
Publisher: University of Illinois Press
ISBN: 0252094522
Category : Language Arts & Disciplines
Languages : en
Pages : 195

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Book Description
In a declaration of the ascendance of the American media industry, nineteenth-century press barons in New York City helped to invent the skyscraper, a quintessentially American icon of progress and aspiration. Early newspaper buildings in the country's media capital were designed to communicate both commercial and civic ideals, provide public space and prescribe discourse, and speak to class and mass in equal measure. This book illustrates how the media have continued to use the city as a space in which to inscribe and assert their power. With a unique focus on corporate headquarters as embodiments of the values of the press and as signposts for understanding media culture, Media Capital demonstrates the mutually supporting relationship between the media and urban space. Aurora Wallace considers how architecture contributed to the power of the press, the nature of the reading public, the commercialization of media, and corporate branding in the media industry. Tracing the rise and concentration of the media industry in New York City from the mid-nineteenth century to the present, Wallace analyzes physical and discursive space, as well as labor, technology, and aesthetics, to understand the entwined development of the mass media and late capitalism.

The Crowdfunding Revolution: How to Raise Venture Capital Using Social Media

The Crowdfunding Revolution: How to Raise Venture Capital Using Social Media PDF Author: Kevin Lawton
Publisher: McGraw Hill Professional
ISBN: 0071790462
Category : Business & Economics
Languages : en
Pages : 257

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Book Description
THE GROUNDBREAKING NEW METHOD FOR RAISING VENTURE CAPITAL THROUGH SOCIAL NETWORKS “The declaration of independence for our industry!” —MAT DELLORSO, WealthForge Inc. “The Crowdfunding Revolution should be on the mandatory reading list for everybody active in the industry or for everyone who’s planning to be.” —CROWDFUND NEWS “Kevin Lawton and Dan Marom have done a great job. . . . A must-read for everybody entering the field of crowdfunding!”—GIJSBERT KOREN, Smarter Money “We recommend this book highly to anyone who is fascinated by this new methodology for funding projects and endeavors. . . . A wonderful read.” —BRIAN MEECE, RocketHub “Read this book if you want to catch the next wave!” —FRED BRYANT, WealthForge Inc. “A must-read for anyone interested in the early stage funding process.” —MANDAR KULKARNI, pluggd.in “The Crowdfunding Revolution offers fundraising inspiration for small business owners and aspiring entrepreneurs.” —BUSINESS2COMMUNITY “The Crowdfunding Revolution offers fundraising inspiration for small business owners and aspiring entrepreneurs.” —SMALL BUSINESS TRENDS YOUR POOL OF INVESTORS JUST INCREASED BY 2 BILLION . . . Since the day the first human being approached a prospective investor, the province of capital allocation has been controlled by a small and entrenched minority. All this has changed. Now, the power of the Internet—particularly social media—enables anyone to connect with more investors in less time than it used to take to connect with one. The investing pool is open, everyone is in—and The Crowdfunding Revolution shows how to get to the forefront of the new world of venture financing. This groundbreaking guide explains how the explosive growth of connectivity is obviating human-to-human networks and centralized planning of capital allocation—and describes how crowdfunding can be used to tap into a “collective intelligence” for far superior results. Providing a wealth of information that will make your crowdfunding efforts more efficient and productive, the book is organized into three thematic sections: THE ROAD HERE: A thorough overview of what crowdfunding is—and how and why this radical new approach is replacing traditional means of venture financing THE CROWDFUNDING CAMPAIGN: Proven methods for marketing to the crowd, setting clear objectives, building a crowdfunding team, and communicating in a way that inspires action THE ROAD AHEAD: The crowdfunding ecosystem, intellectual property issues, mining collective IQ, new investment models, and regulations More than 2 billion people globally are now active online—and that number is guaranteed to grow at an extraordinary rate. The Crowdfunding Revolution explains all the ins and outs of raising investment capital by using social media and new technologies to draw small sums of money from an almost countless number of sources. Organic. Transparent. Decentralized. This is crowdfunding. This is the future. Read The Crowdfunding Revolution and become the first expert in your crowd on this radical new approach poised to supplant age-old venture financing methods.

Club Cultures

Club Cultures PDF Author: Sarah Thornton
Publisher: John Wiley & Sons
ISBN: 0745668801
Category : Social Science
Languages : en
Pages : 156

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Book Description
This is an innovative contribution to the study of popular culture, focusing on the youth cultures that revolve around dance clubs and raves.

Media Industries

Media Industries PDF Author: Jennifer Holt
Publisher: John Wiley & Sons
ISBN: 144436023X
Category : Language Arts & Disciplines
Languages : en
Pages : 306

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Book Description
Media Industries: History, Theory and Method is among the first texts to explore the evolving field of media industry studies and offer an innovative blueprint for future study and analysis. capitalizes on the current social and cultural environment of unprecedented technical change, convergence, and globalization across a range of textual, institutional and theoretical perspectives brings together newly commissioned essays by leading scholars in film, media, communications and cultural studies includes case studies of film, television and digital media to vividly illustrate the dynamic transformations taking place across national, regional and international contexts

Who Owns the Media

Who Owns the Media PDF Author: Pradip Thomas
Publisher: Zed Books
ISBN: 9781842774694
Category : Business & Economics
Languages : en
Pages : 348

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Book Description
Publisher Description

Hacking Hybrid Media

Hacking Hybrid Media PDF Author: Stephen R Barnard
Publisher: Oxford University Press
ISBN: 0197570275
Category : Political Science
Languages : en
Pages : 217

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Book Description
In Hacking Hybrid Media, Stephen R. Barnard examines how networked media capital is changing the fields of politics and journalism. With a focus on the messaging strategies employed by Donald Trump and his most vocal online supporters, Barnard provides a theoretically oriented and empirically grounded analysis of the ways today's media afford deceptive political communication. He reflects not only on the tools and techniques of manipulative media campaigns, but also on the implications they hold for the future of journalism, politics, and democracy in the US and beyond.

Media, Society, World

Media, Society, World PDF Author: Nick Couldry
Publisher: John Wiley & Sons
ISBN: 0745680763
Category : Social Science
Languages : en
Pages : 329

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Book Description
Media are fundamental to our sense of living in a social world. Since the beginning of modernity, media have transformed the scale on which we act as social beings. And now in the era of digital media, media themselves are being transformed as platforms, content, and producers multiply. Yet the implications of social theory for understanding media and of media for rethinking social theory have been neglected; never before has it been more important to understand those implications. This book takes on this challenge. Drawing on Couldry's fifteen years of work on media and social theory, this book explores how questions of power and ritual, capital and social order, and the conduct of political struggle, professional competition, and everyday life, are all transformed by today's complex combinations of traditional and 'new' media. In the concluding chapters Couldry develops a framework for global comparative research into media and for thinking collectively about the ethics and justice of our lives with media. The result is a book that is both a major intervention in the field and required reading for all students of media and sociology.

Media Capital

Media Capital PDF Author: Aurora Wallace
Publisher: University of Illinois Press
ISBN: 0252037340
Category : Architecture
Languages : en
Pages : 195

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Book Description
Nineteenth-century press barons in New York City helped to invent the skyscraper. Early newspaper buildings in the country's media capital were designed to communicate both commercial and civic ideals, provide public space and prescribe discourse, and speak to class and mass in equal measure. Wallace illustrates how the media have continued to use the city as a space in which to inscribe and assert their power. She considers how architecture contributed to the power of the press, the nature of the reading public, the commercialization of media, and corporate branding in the media industry.

Understanding Global Media

Understanding Global Media PDF Author: Terry Flew
Publisher: Bloomsbury Publishing
ISBN: 1137446552
Category : Social Science
Languages : en
Pages : 227

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Book Description
This key textbook provides a comprehensive and up-to-date account of developments in international communication worldwide. Taking a comparative approach to the major theories of global media, Terry Flew looks at the rise of global media production networks and the emergence of 'media cities', multiculturalism, and the question of a global media culture. This engaging book raises the question of whether we are now in a 'post-global' age, and discusses whether there is a stable global communications order, or instead a stage of increased competition among digital and traditional media, and between the US and emergent powers such as China. Drawing on a wide range of perspectives, and written by a renowned author, this is an essential introduction for undergraduate and postgraduate students of media studies, communication studies and cultural studies, and anyone interested in the study of media and globalization.

Foundations of Critical Media and Information Studies

Foundations of Critical Media and Information Studies PDF Author: Christian Fuchs
Publisher: Taylor & Francis
ISBN: 1136825312
Category : Social Science
Languages : en
Pages : 400

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Book Description
Foundations of Critical Media and Information Studies lays down foundations for the analysis of media, information, and information technology in 21st century information society, as well as introducing the theoretical and empirical tools necessary for the critical study of media and information. Christian Fuchs shows the role classical critical theory can play for analyzing the information society and the information economy, as well as analyzing the role of the media and the information economy in economic development, the new imperialism, and the new economic crisis. The book critically discusses transformations of the Internet (‘web 2.0’), introduces the notion of alternative media as critical media, and shows the critical role media and information technology can play in contemporary society. This book provides an excellent introduction to the study of media, information technology, and information society, making it a valuable reference tool for both undergraduate and postgraduate students of subjects such as Media Studies, Sociology of Media, Social Theory, and New Media.