Measuring the Image of Taiwan As An International Tourist Destination PDF Download
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Author: 丁亞當
Publisher:
ISBN:
Category :
Languages : en
Pages : 224
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Book Description
Author: 丁亞當
Publisher:
ISBN:
Category :
Languages : en
Pages : 224
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Book Description
Author: Chia-Fen Liu
Publisher:
ISBN:
Category : Tourism
Languages : en
Pages : 206
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Book Description
Author: Li-Shuan Linda Wang
Publisher:
ISBN:
Category : Tourism
Languages : en
Pages : 154
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Book Description
Author:
Publisher: Varna University of Management
ISBN:
Category :
Languages : en
Pages : 285
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Book Description
The European Journal of Tourism Research is an interdisciplinary scientific journal in the field of tourism, published by Varna University of Management, Bulgaria. Its aim is to provide a platform for discussion of theoretical and empirical problems in tourism. Publications from all fields, connected with tourism such as management, marketing, sociology, psychology, geography, political sciences, mathematics, statistics, anthropology, culture, information technologies and others are invited. The journal is open to all researchers. Young researchers and authors from Central and Eastern Europe are encouraged to submit their contributions. Regular Articles in the European Journal of Tourism Research should normally be between 4 000 and 20 000 words. Major research articles of between 10 000 and 20 000 are highly welcome. Longer or shorter papers will also be considered. The journal publishes also Research Notes of 1 500 – 2 000 words. Submitted papers must combine theoretical concepts with practical applications or empirical testing. The European Journal of Tourism Research includes also the following sections: Book Reviews, announcements for Conferences and Seminars, abstracts of successfully defended Doctoral Dissertations in Tourism, case studies of Tourism Best Practices. The European Journal of Tourism Research is published in three Volumes per year. The full text of the European Journal of Tourism Research is available in the following databases: EBSCO Hospitality and Tourism CompleteCABI Leisure, Recreation and TourismProQuest Research Library Individual articles can be rented via journal's page at DeepDyve. The journal is indexed in Scopus and Thomson Reuters' Emerging Sources Citation Index. The editorial team welcomes your submissions to the European Journal of Tourism Research.
Author: Manuel Rodríguez-Díaz
Publisher: MDPI
ISBN: 3039214713
Category : Business & Economics
Languages : en
Pages : 122
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Book Description
This book collected studies focused on the management of tourist destinations. Destinations are complex and adaptive systems, where the different elements that make them up have to be oriented towards achieving a common objective that improves the competitiveness of the destination. Five main lines of research on tourist destinations can be established: 1) the management, planning, and marketing of destinations, with special attention to the tourism supply chain, communication, and integral management; 2) the sustainability of resources and capabilities; 3) the renewal of destinations in order to update their offer and main resources to maintain competitiveness; 4) online reputation and communication through social media in order to create and enhance a strong brand image and customer loyalty; and 5) the application of new technologies in order to develop smart destinations. The book is made up of five research studies that focus on analyzing the transition towards a more circular tourist activity in hotels, image as a competitive factor of destinations, the value of cultural creativity, the coherence of online reputation, and the relationship between hotel prices and online reputation in different tourist destinations.
Author: Pinto, Patrícia
Publisher: IGI Global
ISBN: 1799831574
Category : Business & Economics
Languages : en
Pages : 529
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Book Description
Tourism is an economic and social phenomenon that is centered on a tourist’s experience and is dependent on the experiences that are co-created and provided to tourists. Tourism destination managers must understand what tourists perceive as engaging, intense, and memorable in order to remain successful. However, care must also be given to the residents’ perception of local tourism development and how it impacts their community. This is a fundamental aspect for tourism development since host communities that support tourism development tend to be more hospitable with tourists, which influences their satisfaction and loyalty. Moreover, the interaction with residents of host communities is a crucial component of the quality of the tourist experience, contributing to the long-term success and sustainability of destinations. The The Handbook of Research on Resident and Tourist Perspectives on Travel Destinations is a collection of innovative research that examines travel destinations from the resident and tourist perspectives in order to better support and inform the tourism development process and to make the destinations attractive to visitors while at the same time contributing to resident quality of life and happiness. While highlighting topics including sustainable development, hotel management, and customer satisfaction, this book is ideally designed for government officials, tour developers, travel agencies, brand managers, advertising agencies, restaurateurs, public administrators, hotel managers, tourist industry professionals, academicians, researchers, and students.
Author: Alessandro Inversini
Publisher: Springer
ISBN: 331928231X
Category : Business & Economics
Languages : en
Pages : 773
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Book Description
The papers presented in this volume advance the state-of-the-art research on digital marketing and social media, mobile computing and responsive web design, semantic technologies and recommender systems, augmented and virtual reality, electronic distribution and online travel reviews, MOOC and eLearning, eGovernment and sharing economy. This book covers the most significant areas contributed by prominent scholars from around the world and is suitable for both academics and practitioners who are interested in the latest developments in eTourism.
Author: C.A. Brebbia
Publisher: WIT Press
ISBN: 1784661570
Category : Architecture
Languages : en
Pages : 1312
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Book Description
This collection of research papers, presented at meetings organised by the Wessex Institute of Technology (WIT), concerns a variety of issues relating to the area of sustainable development. WIT has a long and very successful record of organising conferences on the topic of sustainability, which requires an interdisciplinary approach. Any sustainable solutions that are derived solely from the perspective of a single discipline may have unintended damaging consequences that create new problems. Thus effective sustainable solutions require the collaboration of scientists and engineers from various disciplines, as well as planners, architects, environmentalists, policy makers, social scientists, and economists. The contents of this book reflect that interdisciplinary approach, and include topics under the main areas of: Sustainable development and planning; Disaster management; Air pollution; Urban transport; Ecosystems and Water resources management.
Author:
Publisher:
ISBN:
Category : Travel
Languages : en
Pages : 280
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Book Description
Author: Hashim, Rahmat
Publisher: IGI Global
ISBN: 1522572546
Category : Business & Economics
Languages : en
Pages : 352
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Book Description
Market positioning and branding has evolved from a peripheral process in the marketing effort to a critical process in any strategic planning initiative. Effective positioning will result in a strong brand that develops an emotional and productive two-way relationship. Positioning and Branding Tourism Destinations for Global Competitiveness focuses on utilizing destination branding and content marketing for sustainable growth and competitive advantage within the tourism and hospitality industry, including tools and techniques for travel branding and best practices for better tourism management strategies. Featuring coverage on a broad range of topics such as hospitality, brand loyalty, and knowledge transfer, this book is ideally designed for industry professionals including those within the hotel, leisure, transportation, theme park, and food service sectors, policymakers, practitioners, researchers, and students.
