Matematica di base per l'economia e l'azienda. Esercizi e testi d'esame svolti PDF Download
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Author: Marco Castellani
Publisher:
ISBN: 9788874881444
Category : Mathematics
Languages : it
Pages : 464
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Book Description
Author: Marco Castellani
Publisher:
ISBN: 9788874881444
Category : Mathematics
Languages : it
Pages : 464
Get Book Here
Book Description
Author: Marco Castellani
Publisher: Società Editrice Esculapio
ISBN: 8835816505
Category : Mathematics
Languages : it
Pages : 455
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Book Description
Questo libro è pensato per studenti della Facoltà di Economia, che seguo- no corsi di matematica di base (di solito denominati Matematica Generale) nell'ottica del nuovo ordinamento. Gli esercizi sono raggruppati per argomento e gli argomenti presentati nell'ordine in cui vengono usualmente affrontati nel corso (Preliminari, Successioni e serie, Funzioni di una variabile, Integrali, Algebra lineare, Funzioni di più variabili) Nello scrivere le soluzioni degli esercizi abbiamo cercato di: raccontare come intuisce e logicamente procede chi cerca la soluzione del problema; mettere in evidenza, sulla base della nostra esperienza, le difficoltà che usualmente scoraggiano lo studente e le trappole che lo inducono a sbagliare strada.
Author: Graziana Lazzarino
Publisher: Heinle & Heinle Publishers
ISBN: 9780495797623
Category : Italian language
Languages : en
Pages : 432
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Book Description
This Seventh Edition of the best-selling intermediate Italian text, DA CAPO, International Edition, reviews and expands upon all aspects of Italian grammar while providing authentic learning experiences (including new song and video activities) that provide students with engaging ways to connect with Italians and Italian culture. Following the guidelines established by the National Standards for Foreign Language Learning, DA CAPO develops Italian language proficiency through varied features that accommodate a variety of teaching styles and goals. The Seventh Edition emphasizes a well-rounded approach to intermediate Italian, focusing on balanced acquisition of the four language skills within an updated cultural framework.
Author: Denis Hyams-Ssekasi
Publisher: Springer
ISBN: 3319900056
Category : Business & Economics
Languages : en
Pages : 285
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Book Description
This topical new book provides an illuminating overview of enterprise education, and poses the question as to whether current establishments have adequate systems in place to prepare students for the world of work. Addressing the increasing need for graduates with practical skills and expertise in the labour market, this collection of insightful chapters analyses the opportunities that are available for aspiring entrepreneurs to develop enterprise skills and experience key aspects of starting and running a business, whilst in a supported environment such as an educational program or incubator scheme. With comprehensive discussion of higher education initiatives and empirical examples of experiential learning in the workplace, this book is an important and timely read for those researching business enterprise, entrepreneurship and higher education more generally.
Author: Alexander Chernev
Publisher: Cerebellum Press
ISBN:
Category : Business & Economics
Languages : en
Pages : 52
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Book Description
The success of an offering is defined by the company’s ability to design, communicate, and deliver market value. The particular way in which an offering creates value is determined by the company’s business model and its two building blocks: strategy and tactics. The key aspects of developing an offering’s strategy, designing its tactics, and crafting a market value map are the focus of this note. The discussion of marketing strategy and tactics is complemented by an in-depth overview of two additional topics: the 3-C, 4-P, and 5-Forces frameworks and the key aspects of analyzing the market context. This note is an excerpt (Chapter 2) from Strategic Marketing Management: Theory and Practice by Alexander Chernev (Cerebellum Press, 2019).
Author: Don E Schultz
Publisher: McGraw Hill Professional
ISBN: 007139432X
Category : Business & Economics
Languages : en
Pages : 290
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Book Description
How can a company effectively communicate its message to customers and prospects all over the world? How can it ensure that its branding messages "travel"? Designed to help executives position and leverage marketing communication in the global arena and use it to their ongoing strategic advantage, Communicating Globally shows how to successfully strategize, select appropriate communication tactics, and then execute a global communication plan that encompasses all sources of communication, both internal and external. Based on the strong theoretical foundations of integrated marketing communication (IMC), Communicating Globally offers a practitioner's perspective on integrated global marketing communication (IGMC) in action through vignettes, four complete case studies of well-recognized multinational brands, and one study case. Praise for Communicating Globally "In the 21st century, the ability of ad agencies to provide worldwide, integrated marketing services for their clients will become essential. Only those marketers and agencies with the ability to brand products and services globally will thrive. Communicating Globally provides a roadmap on how to do it right." O. Butch Drake, president-CEO, American Association of Advertising Agencies "No one can provide a guaranteed formula for future success, but Communicating Globally comes awfully close. By combining an astute knowledge of the global marketplace, emerging trends and technologies, and good old common sense, Don Schultz and Philip Kitchen illuminate the path for successful brand building in the 21st century." Ed Faruolo, vice president, corporate marketing communications, CIGNA Corporation "Don Schultz has done it again! His unique and highly readable approach is a must for companies looking to market globally in the new century. Communicating Globally offers an important road map through the maze of global marketing communications." James R. Gregory, CEO, Corporate Branding, LLC "This book is important because it brings the concept of integrated marketing communications (IMC) into full international focus for the first time. This focus is maintained throughout the whole structure and it makes the book a truly conceptual work. The case studies that illustrate the practical ramification of international IMC yield significant general as well as specific lessons." John Philip Jones, Syracuse University "The 1990's introduced integrated marketing--understanding and communicating relevantly with customers by using information. Communicating Globally now takes the same principles and adapts them to today's dynamic global marketplace. Even better, it is written in a style that makes it easy for a non-marketer to fully understand the importance of managing a brand." John R Wallis, vice president of marketing, Hyatt International Corporation
Author: Stefano Bresciani
Publisher: Emerald Group Publishing
ISBN: 1800431732
Category : Computers
Languages : en
Pages : 153
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Book Description
Digital Transformation Management for Agile Organizations highlights and explores new dynamics regarding how current digital developments globally scale, by examining the threats, as well as the opportunities these innovations offer to organizations of all kinds.
Author: Gabriele Santoro
Publisher:
ISBN: 9788892120358
Category : Business & Economics
Languages : en
Pages : 144
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Book Description
Author: Filomena Maggino
Publisher: Springer
ISBN: 331960595X
Category : Social Science
Languages : en
Pages : 334
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Book Description
This volume discusses the many recent significant developments, and identifies important problems, in the field of social indicators. In the last ten years the methodology of multivariate analysis and synthetic indicators construction significantly developed. In particular, starting from the classical theory of composite indicators many interesting approaches have been developed to overcome the weaknesses of composites. This volume focuses on these recent developments in synthesizing indicators, and more generally, in quantifying complex phenomena.
Author: Mark Jenkins
Publisher: Bloomsbury Publishing
ISBN: 113737795X
Category : Business & Economics
Languages : en
Pages : 376
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Book Description
This core textbook is concerned with the managerial decisions, processes and activities that allow the creation and implementation of a strategy. Advanced Strategic Management adopts a multi-perspective approach to evaluate and challenge assumptions about what strategy is concerned with and thus strengthen students' understanding of strategic management. This new third edition weaves together theoretical debate and practical insights to enrich the way in which strategy is both viewed and enacted. Written by leading experts, this is an engaging and challenging resource, perfect for undergraduate and postgraduate students taking strategy courses. New to this Edition: - Fully revised and updated content throughout - A new detailed introduction and conclusion which link together the ideas and different perspectives throughout the book
