Author: Ross Davies
Publisher: Routledge
ISBN: 0415540305
Category : Central business districts
Languages : en
Pages : 316
Book Description
9. Store Location and Store Assessment Research; The process of selecting a new location; forecasting and evaluating retail performance; summary; 10. Conclusion; Author Index; Subject Index.
Marketing Geography
Marketing Geography (RLE Retailing and Distribution)
Author: Ross Davies
Publisher: Routledge
ISBN: 1136246282
Category : Business & Economics
Languages : en
Pages : 316
Book Description
This book is concerned with the spatial aspects of the distributive trades. It provides a comprehensive insight into the relationship between consumer demand and retail supply in the context of both recent business trends and increasing planning controls. It unites a wide variety of theories and techniques to the practical problems confronting businessmen and planners and draws together the findings of a vast research literature on the geography of retailing. Extensive comparisons are drawn between conditions in North America and Western Europe. Originally published 1976. ‘A valuable and welcome undergraduate textbook.’ Environment and Planning ‘Recommended unreservedly to managers and planners in the distributive trades and to all those who are concerned with the implications of current trends in the provision of shopping facilities.’ Retail Distribution and Management
Publisher: Routledge
ISBN: 1136246282
Category : Business & Economics
Languages : en
Pages : 316
Book Description
This book is concerned with the spatial aspects of the distributive trades. It provides a comprehensive insight into the relationship between consumer demand and retail supply in the context of both recent business trends and increasing planning controls. It unites a wide variety of theories and techniques to the practical problems confronting businessmen and planners and draws together the findings of a vast research literature on the geography of retailing. Extensive comparisons are drawn between conditions in North America and Western Europe. Originally published 1976. ‘A valuable and welcome undergraduate textbook.’ Environment and Planning ‘Recommended unreservedly to managers and planners in the distributive trades and to all those who are concerned with the implications of current trends in the provision of shopping facilities.’ Retail Distribution and Management
Geography and Tourism Marketing
Author: Kaye Sung Chon
Publisher: Routledge
ISBN: 1136377328
Category : Business & Economics
Languages : en
Pages : 199
Book Description
Tourism is an extremely challenging business. Some strategies work phenomenally well sometimes and fail at others. You may be aware of the increased fragmentation of the consumer market and of the important role geography plays in tourist response but have difficulty finding a pattern to this without doing a lot of research. Geography and Tourism Marketing will provide you with diverse studies through which you will gain a better understanding of what excites and entices all types of consumers along with new strategies in your field to keep you up-to-date in the unpredictable business of tourism. Geography and Tourism Marketing is a compilation of greatly varied and valuable case studies and articles. In it you’ll explore thought-provoking topics such as these: the World Wide Web as one of the most significant technological developments in travel and tourism marketing the advantages of understanding the impact that a tourist’s country of origin has on small island destinations pinpointing problems in a specific business venture so you can avoid similar mistakes providing interactive maps to potential consumers through Geographic Information Systems determining the effectiveness of brochures reformulating and promoting a consistent image of a destination in order to better serve consumers the fast-growing market of nature travelers and how they can be targeted more effectively In this book, you will get current information on the link between geography and tourism marketing, which is an important aspect in conquering market segmentation and improving tourism marketing approaches. You will see the necessity of acknowledging this connection and be prepared to respond to it when you read Geography and Tourism Marketing.
Publisher: Routledge
ISBN: 1136377328
Category : Business & Economics
Languages : en
Pages : 199
Book Description
Tourism is an extremely challenging business. Some strategies work phenomenally well sometimes and fail at others. You may be aware of the increased fragmentation of the consumer market and of the important role geography plays in tourist response but have difficulty finding a pattern to this without doing a lot of research. Geography and Tourism Marketing will provide you with diverse studies through which you will gain a better understanding of what excites and entices all types of consumers along with new strategies in your field to keep you up-to-date in the unpredictable business of tourism. Geography and Tourism Marketing is a compilation of greatly varied and valuable case studies and articles. In it you’ll explore thought-provoking topics such as these: the World Wide Web as one of the most significant technological developments in travel and tourism marketing the advantages of understanding the impact that a tourist’s country of origin has on small island destinations pinpointing problems in a specific business venture so you can avoid similar mistakes providing interactive maps to potential consumers through Geographic Information Systems determining the effectiveness of brochures reformulating and promoting a consistent image of a destination in order to better serve consumers the fast-growing market of nature travelers and how they can be targeted more effectively In this book, you will get current information on the link between geography and tourism marketing, which is an important aspect in conquering market segmentation and improving tourism marketing approaches. You will see the necessity of acknowledging this connection and be prepared to respond to it when you read Geography and Tourism Marketing.
Geography of Marketing and Commercial Activities in India
Author: Ram Swaroop Dixit
Publisher: Concept Publishing Company
ISBN: 9788170222729
Category : Business & Economics
Languages : en
Pages : 172
Book Description
Publisher: Concept Publishing Company
ISBN: 9788170222729
Category : Business & Economics
Languages : en
Pages : 172
Book Description
Business Geography and New Real Estate Market Analysis
Author: Grant Ian Thrall
Publisher: Oxford University Press
ISBN: 0195360397
Category : Science
Languages : en
Pages : 274
Book Description
This work focuses on integrating land-use location science with the technology of geographic information systems (GIS). The text describes the basic principles of location decision and the means for applying them in order to improve the real estate decision.
Publisher: Oxford University Press
ISBN: 0195360397
Category : Science
Languages : en
Pages : 274
Book Description
This work focuses on integrating land-use location science with the technology of geographic information systems (GIS). The text describes the basic principles of location decision and the means for applying them in order to improve the real estate decision.
Intra Urban Market Geography
Author: Abdus Sami
Publisher: Concept Publishing Company
ISBN:
Category : Central business districts
Languages : en
Pages : 240
Book Description
Publisher: Concept Publishing Company
ISBN:
Category : Central business districts
Languages : en
Pages : 240
Book Description
The Marketing Environment (RLE Marketing)
Author: John A. Dawson
Publisher: Routledge
ISBN: 1317647300
Category : Business & Economics
Languages : en
Pages : 380
Book Description
This comprehensive work, covering a wide spectrum of the marketing environment, provides a fundamental basis to marketing geography for those concerned with market research, comparative and international marketing, and the study of economic geography. The book focusses on the spatial patterns and processes in marketing, and the development conflicts occur in the marketing system, and how evolution and change in marketing systems is realised through the resolution of these conflicts. The major sectors and institutions in the marketing system are described and a detailed study is made of the ways they change and interact.
Publisher: Routledge
ISBN: 1317647300
Category : Business & Economics
Languages : en
Pages : 380
Book Description
This comprehensive work, covering a wide spectrum of the marketing environment, provides a fundamental basis to marketing geography for those concerned with market research, comparative and international marketing, and the study of economic geography. The book focusses on the spatial patterns and processes in marketing, and the development conflicts occur in the marketing system, and how evolution and change in marketing systems is realised through the resolution of these conflicts. The major sectors and institutions in the marketing system are described and a detailed study is made of the ways they change and interact.
Geography as a Professional Field
Author: United States. Education Office
Publisher:
ISBN:
Category : Geography
Languages : en
Pages : 108
Book Description
Publisher:
ISBN:
Category : Geography
Languages : en
Pages : 108
Book Description
Geography as a Professional Field
Author: Association of American Geographers
Publisher:
ISBN:
Category : Geography
Languages : en
Pages : 742
Book Description
Publisher:
ISBN:
Category : Geography
Languages : en
Pages : 742
Book Description
Marketing in an Agricultural Region
Author: Ajit Kumar Jain
Publisher: Northern Book Centre
ISBN: 9788172110345
Category : Farm produce
Languages : en
Pages : 200
Book Description
It presents how the spatial system of market centres is organised and structured in the form of vested hierarchical system, and how regional development should be structured in consonance with their regional hierarchy, so that the functional cohesion and efficiency of the regional system is preserved and augmented.
Publisher: Northern Book Centre
ISBN: 9788172110345
Category : Farm produce
Languages : en
Pages : 200
Book Description
It presents how the spatial system of market centres is organised and structured in the form of vested hierarchical system, and how regional development should be structured in consonance with their regional hierarchy, so that the functional cohesion and efficiency of the regional system is preserved and augmented.