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Author: Robert C. Ford
Publisher: SAGE Publications
ISBN: 1071876287
Category : Business & Economics
Languages : en
Pages : 774
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Book Description
Introduction to Hospitality Management: Creating Excellent Guest Experiences, Third Edition takes students on a journey through the evolving service industry. Each chapter focuses on a core principle of hospitality management and is packed with practical advice, examples, and cases from some of the best companies in the service sector. Authors Robert C. Ford and Michael Sturman emphasize the critical importance of focusing on the guest and creating an unforgettable customer experience. Whether your students will be managing a neighborhood café, a convention center, or a high-end resort hotel, they will learn invaluable skills for managing the guest experience in today’s ultracompetitive environment. Included with this title: LMS Cartridge: Import this title’s instructor resources into your school’s learning management system (LMS) and save time. Don’t use an LMS? You can still access all of the same online resources for this title via the password-protected Instructor Resource Site. Learn more.
Author: Robert C. Ford
Publisher: SAGE Publications
ISBN: 1071876287
Category : Business & Economics
Languages : en
Pages : 774
Get Book Here
Book Description
Introduction to Hospitality Management: Creating Excellent Guest Experiences, Third Edition takes students on a journey through the evolving service industry. Each chapter focuses on a core principle of hospitality management and is packed with practical advice, examples, and cases from some of the best companies in the service sector. Authors Robert C. Ford and Michael Sturman emphasize the critical importance of focusing on the guest and creating an unforgettable customer experience. Whether your students will be managing a neighborhood café, a convention center, or a high-end resort hotel, they will learn invaluable skills for managing the guest experience in today’s ultracompetitive environment. Included with this title: LMS Cartridge: Import this title’s instructor resources into your school’s learning management system (LMS) and save time. Don’t use an LMS? You can still access all of the same online resources for this title via the password-protected Instructor Resource Site. Learn more.
Author: Robert C. Ford
Publisher: Delmar
ISBN: 9781111307738
Category : Hospitality industry
Languages : en
Pages : 516
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Book Description
MANAGING QUALITY SERVICE IN HOSPITALITY: HOW ORGANIZATIONS ACHIEVE EXCELLENCE IN THE GUEST EXPERIENCE, International Edition teaches the concept of treating customers as guests and creating a "WOW" experience for them. Many other texts in this subject area skip over guest-focused service strategy in hospitality or service This text fully covers the topic of managing hospitality organizations by using academic studies and real life experience from companies like Walt Disney Company, Marriott, Ritz-Carlton, Darden Restaurants, Southwest Airlines and many others. The text is written in three sections: strategy, staffing, and systems.Each chapter includes at suggested hospitality activities for students, in which students are encouraged to visit local organizations to talk with guests, employees and managers to obtain a variety of perspectives on the guest experience. Other activities will have students going to the internet to visit established sites for hospitality organizations. Real and hypothetical hotels, restaurants, and other business types found in the hospitality industry are included as case studies giving the opportunity for discussion of hospitality concepts and principles. "Ethics in Business" segments encourage students to analyze ethical issues associated with chapter topics. Each chapter opens with learning objectives and discussion questions at the end. The included Instructor's Guide provides answers to the end-of-chapter questions and to the discussion questions following the chapter cases, additional field exercises in hospitality, true-false and multiple-choice quizzes, and additional material to assist the instructor in preparing course outlines and lesson plans, providing the best known about managing hospitality organizations big or small.
Author: Robert C. Ford
Publisher: SAGE Publications
ISBN: 1544356846
Category : Business & Economics
Languages : en
Pages : 685
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Book Description
"A perfect book for any Hospitality program, excellent instructor support, and a good resource for students." –Denise A. Braley, Mitchell College Today’s economy is dominated by the rapidly growing service sector. Even businesses primarily selling goods are reinventing their image and positioning themselves as service providers. Managing Hospitality Organizations: Achieving Excellence in the Guest Experience takes students on a journey through the evolving service industry. Each chapter focuses on a core principle of hospitality management and is packed with practical advice, examples, and cases from some of the best companies in the service sector. Authors Robert C. Ford and Michael C. Sturman emphasize the critical importance of focusing on the guest and creating that unforgettable customer experience. Whether your students will be managing a neighborhood café, a convention center, or a high-end resort hotel, they will learn invaluable skills for managing the guest experience in today’s ultracompetitive environment. The Second Edition includes new coverage of technology, sustainability, sexual harassment, diversity and inclusion, and ethical leadership. Give your students the SAGE edge! SAGE edge offers a robust online environment featuring an impressive array of free tools and resources for review, study, and further exploration, keeping both instructors and students on the cutting edge of teaching and learning.
Author: Alexandra Kenyon
Publisher: CABI
ISBN: 1789242037
Category : Business & Economics
Languages : en
Pages : 209
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Book Description
Using examples from the gamut of hospitality, this book explores issues around people, services and spaces. It covers management issues such as marketing, human resources, operations, quality management, facilities management, project management and strategy, while considering hospitality operations within their wider geo-social and geo-environmental settings. This book includes a range of important contemporary topics, such as sustainability, resilience and ethics; supported throughout by learning objectives, case studies, review questions, links to videos and further reading suggestions.
Author: David K. Hayes
Publisher: John Wiley & Sons
ISBN: 0470084804
Category : Business & Economics
Languages : en
Pages : 506
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Book Description
This book approaches hospitality human resource (HR) management as a decision-making practice that affects the performance, quality, and legal compliance of the hospitality business as a whole. Beginning with a foundation in the hospitality industry, employment law, and HR policies, the coverage includes recruitment, training, compensation, performance appraisal, environmental and safety concerns, ethics and social responsibility, and special issues. Throughout the book, Human Resources Management in the Hospitality Industry focuses on the unique HR dilemmas you face in the hospitality industry.
Author: David K. Hayes
Publisher: John Wiley & Sons
ISBN: 1119790778
Category : Business & Economics
Languages : en
Pages : 482
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Book Description
REVENUE MANAGEMENT FOR THE HOSPITALITY INDUSTRY Explore intermediate and advanced topics in the field of revenue management with this up-to-date guide In the newly revised second edition of Revenue Management for the Hospitality Industry, an accomplished team of industry professionals delivers a comprehensive and insightful review of hospitality pricing and revenue optimization strategies. The book offers realistic industry examples from hotels, restaurants, and other hospitality industry segments that use differential pricing as a major revenue management tool. The authors discuss concepts critical to the achievement of hospitality professionals’ revenue management goals and include new examinations of the growing importance of effective data collection and management. A running case study helps students learn how to incorporate the revenue management principles and strategies included in the book’s 14 chapters. Written for students with some prior knowledge and understanding of the hospitality industry, the new edition also includes: A brand-new chapter on data analysis and revenue management that addresses many of the most important data and technology-related developments in the field, including the management of big data, data safety, and data security In-depth discussions of revenue management topics including Net Revenue Per Available Room, Direct Revenue Ratio, and other KPIs Major changes to the book’s instructor support materials and an expansion of the instructor’s test bank items and student exercises. An indispensable resource for students taking courses in hospitality management or business administration, Revenue Management for the Hospitality Industry, Second Edition is also ideal for managers and executives in the hospitality industry.
Author: Eddystone C. Nebel
Publisher: John Wiley & Sons
ISBN: 0471289094
Category : Business & Economics
Languages : en
Pages : 470
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Book Description
A must-read for aspiring hospitality industry leaders Managing Hotels Effectively: Lessons from Outstanding General Managers is the essential text for anyone working in or aspiring to the hospitality industry. Expert discussion from industry leaders drives home the importance of service, strategic planning, and effective leadership while giving readers a glimpse into the complex mechanics of running a successful hotel. From organizational structure and staffing to communications, revenues, and day-to-day activities, this book provides an informative look into the myriad duties of the general manager.
Author: Noel C. Cullen
Publisher:
ISBN: 9780130209467
Category : Hospitality industry
Languages : en
Pages : 0
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Book Description
In today's quality-driven hospitality workplace, practices that encourage greater employee performance have become integrated into the way a hotel, restaurant, resort, or any other form of hospitality service organization does business. In order to succeed, and successfully grow, hospitality organizations are refocusing traditional approaches to "managing people." This refocus is necessitated by what has been referred to as the "paradigm shift" of hospitality human resource management. This paradigm shift is driven forward by forces outside of the hospitality industry. They include new designs for flatter organizations, more information sharing, the concept of empowerment, new training and induction models, and the changed expectations of employees. However, and most importantly, it is driven by the concept of "king customer" upon which much of the quality management movement is based. "Teamwork is the bedrock upon which all these concepts are based." Teamwork has become the dominant form of organizational design. The need to learn to become an effective team player and, indeed, becoming a team leader is critical to successful teamwork. Team Power explores the modern approach to leadership--a new approach that requires traditional "personnel managers" to think in a different way. Total Quality Management and the "Paradigm Shift" Human resource planning--organizing, coaching, and championing Key aspects of labor law Building successful teams Empowerment and job enrichment Developing a positive team and work climate Respect, corporate culture, and diversity Motivation and elements of leadership Change: a step-by-step approach Recruitment and selection--avoiding discrimination in the hiring process Approaches to discipline Preventing sexual harassment in the workplace Problem solving and decision making Compensation, benefits and labor costs, and employment regulations
Author: Stephen C. Barth
Publisher: John Wiley & Sons
ISBN: 1119305047
Category : Business & Economics
Languages : en
Pages : 339
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Book Description
Hospitality Law: Managing Legal Issues in the Hospitality Industry, Fifth Edition takes an applied approach to the study of hospitality law with its touchstone of compliance and prevention. The book is highly pedagogical and includes many interactive exercises and real world cases that help students focus on the practical application of hospitality laws and model their decision process to avoid liability. As a result, this book does look different than others on the market as the legal information contained is carefully selected to specifically correlate with helping students understand how to do the right thing, i.e., it is not a comprehensive book on the laws. Barth immediately helps readers learn about the legalities of situations and work through exercises – both individually and in groups -- to effectively apply them to hospitality management situations. Many instructors teach their course from a very applied perspective, which aligns with Barth’s approach.
Author: Darrell Clifton
Publisher: CRC Press
ISBN: 1439874379
Category : Business & Economics
Languages : en
Pages : 334
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Book Description
A security director must have knowledge of criminal and civil law, risk and personnel management, budgeting and finance, and a host of other areas in order to be effective. Hospitality Security: Managing Security in Today's Hotel, Lodging, Entertainment, and Tourism Environment provides experience-based, proven methods for preventing and resolving the challenges faced by today's hospitality practitioner. Designed for both novice security professionals and industry veterans in need of a reference, the book covers: Risk assessment, where threats and vulnerabilities are calculated with probabilities to determine risk The security plan, where you decide how to apply various layers of control to mitigate the risks Budgeting: the amount of money available to implement the plan determines the next step Policies: how to document policies into a security manual, training manual, emergency procedures manual, and incident action plan Staffing: scheduling, wages, deployment, and contract security Training, including specialized topics such as use of force and bike patrol Physical security and patrol procedures Alarm and camera systems and various software programs Emergency procedures and response Investigations, interviews, and crime analysis Executive skills: learning from proven leadership styles Ideal for novices and veterans alike, this accessible, reader-friendly primer enables security directors to evaluate what risks are inherent to hospitality environments, analyze those risks through threat and vulnerability assessments, and develop methods to mitigate or eliminate them-all the while keeping customers and personnel safe and improving the bottom line.
