Making the Cut: 2015 Marketing Calendar for Independent Beauty Pros

Making the Cut: 2015 Marketing Calendar for Independent Beauty Pros PDF Author: Elizabeth Kraus
Publisher: CreateSpace
ISBN: 9781500182397
Category : Business & Economics
Languages : en
Pages : 34

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Book Description
15 Month Marketing Calendar for Independent Beauty Pros - October 2014 through December 2015 by Elizabeth Kraus Hundreds of no and low-cost marketing ideas written just for independent beauty professionals (hairdressers, estheticians, technicians, booth renters, salon suite and other types of independent salon owners). The 2014-2015 Marketing Calendar for Independent Beauty Professionals is a great marketing resource for those who want to attract, engage, motivate and retain more clients in 2015! The tactics that I lay out in marketing calendars for small business, salon and spa, independent beauty professionals,and other niche industries are the same tactics that I have successfully used to increase website traffic by as much as 250% year over year, reduce the time it takes to attract qualified leads and produce book of business increases of over 60%. Get a sneak peek at what you will find in each month's layout by cutting and pasting this into your browser: 12monthsofmarketing.net/images/2015SAJan.png

Making the Cut: 2015 Marketing Calendar for Independent Beauty Pros

Making the Cut: 2015 Marketing Calendar for Independent Beauty Pros PDF Author: Elizabeth Kraus
Publisher: CreateSpace
ISBN: 9781500182397
Category : Business & Economics
Languages : en
Pages : 34

Get Book Here

Book Description
15 Month Marketing Calendar for Independent Beauty Pros - October 2014 through December 2015 by Elizabeth Kraus Hundreds of no and low-cost marketing ideas written just for independent beauty professionals (hairdressers, estheticians, technicians, booth renters, salon suite and other types of independent salon owners). The 2014-2015 Marketing Calendar for Independent Beauty Professionals is a great marketing resource for those who want to attract, engage, motivate and retain more clients in 2015! The tactics that I lay out in marketing calendars for small business, salon and spa, independent beauty professionals,and other niche industries are the same tactics that I have successfully used to increase website traffic by as much as 250% year over year, reduce the time it takes to attract qualified leads and produce book of business increases of over 60%. Get a sneak peek at what you will find in each month's layout by cutting and pasting this into your browser: 12monthsofmarketing.net/images/2015SAJan.png

Digital and Social Media Marketing

Digital and Social Media Marketing PDF Author: Nripendra P. Rana
Publisher: Springer Nature
ISBN: 3030243745
Category : Business & Economics
Languages : en
Pages : 337

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Book Description
This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.

Ask a Manager

Ask a Manager PDF Author: Alison Green
Publisher: Ballantine Books
ISBN: 0399181822
Category : Business & Economics
Languages : en
Pages : 306

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Book Description
From the creator of the popular website Ask a Manager and New York’s work-advice columnist comes a witty, practical guide to 200 difficult professional conversations—featuring all-new advice! There’s a reason Alison Green has been called “the Dear Abby of the work world.” Ten years as a workplace-advice columnist have taught her that people avoid awkward conversations in the office because they simply don’t know what to say. Thankfully, Green does—and in this incredibly helpful book, she tackles the tough discussions you may need to have during your career. You’ll learn what to say when • coworkers push their work on you—then take credit for it • you accidentally trash-talk someone in an email then hit “reply all” • you’re being micromanaged—or not being managed at all • you catch a colleague in a lie • your boss seems unhappy with your work • your cubemate’s loud speakerphone is making you homicidal • you got drunk at the holiday party Praise for Ask a Manager “A must-read for anyone who works . . . [Alison Green’s] advice boils down to the idea that you should be professional (even when others are not) and that communicating in a straightforward manner with candor and kindness will get you far, no matter where you work.”—Booklist (starred review) “The author’s friendly, warm, no-nonsense writing is a pleasure to read, and her advice can be widely applied to relationships in all areas of readers’ lives. Ideal for anyone new to the job market or new to management, or anyone hoping to improve their work experience.”—Library Journal (starred review) “I am a huge fan of Alison Green’s Ask a Manager column. This book is even better. It teaches us how to deal with many of the most vexing big and little problems in our workplaces—and to do so with grace, confidence, and a sense of humor.”—Robert Sutton, Stanford professor and author of The No Asshole Rule and The Asshole Survival Guide “Ask a Manager is the ultimate playbook for navigating the traditional workforce in a diplomatic but firm way.”—Erin Lowry, author of Broke Millennial: Stop Scraping By and Get Your Financial Life Together

The Origin of Consciousness in the Breakdown of the Bicameral Mind

The Origin of Consciousness in the Breakdown of the Bicameral Mind PDF Author: Julian Jaynes
Publisher: Houghton Mifflin Harcourt
ISBN: 0547527543
Category : Psychology
Languages : en
Pages : 580

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Book Description
National Book Award Finalist: “This man’s ideas may be the most influential, not to say controversial, of the second half of the twentieth century.”—Columbus Dispatch At the heart of this classic, seminal book is Julian Jaynes's still-controversial thesis that human consciousness did not begin far back in animal evolution but instead is a learned process that came about only three thousand years ago and is still developing. The implications of this revolutionary scientific paradigm extend into virtually every aspect of our psychology, our history and culture, our religion—and indeed our future. “Don’t be put off by the academic title of Julian Jaynes’s The Origin of Consciousness in the Breakdown of the Bicameral Mind. Its prose is always lucid and often lyrical…he unfolds his case with the utmost intellectual rigor.”—The New York Times “When Julian Jaynes . . . speculates that until late in the twentieth millennium BC men had no consciousness but were automatically obeying the voices of the gods, we are astounded but compelled to follow this remarkable thesis.”—John Updike, The New Yorker “He is as startling as Freud was in The Interpretation of Dreams, and Jaynes is equally as adept at forcing a new view of known human behavior.”—American Journal of Psychiatry

Although Of Course You End Up Becoming Yourself

Although Of Course You End Up Becoming Yourself PDF Author: David Lipsky
Publisher: Crown
ISBN: 0307592448
Category : Biography & Autobiography
Languages : en
Pages : 354

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Book Description
NOW A MAJOR MOTION PICTURE, STARRING JASON SEGAL AND JESSE EISENBERG, DIRECTED BY JAMES PONSOLDT An indelible portrait of David Foster Wallace, by turns funny and inspiring, based on a five-day trip with award-winning writer David Lipsky during Wallace’s Infinite Jest tour In David Lipsky’s view, David Foster Wallace was the best young writer in America. Wallace’s pieces for Harper’s magazine in the ’90s were, according to Lipsky, “like hearing for the first time the brain voice of everybody I knew: Here was how we all talked, experienced, thought. It was like smelling the damp in the air, seeing the first flash from a storm a mile away. You knew something gigantic was coming.” Then Rolling Stone sent Lipsky to join Wallace on the last leg of his book tour for Infinite Jest, the novel that made him internationally famous. They lose to each other at chess. They get iced-in at an airport. They dash to Chicago to catch a make-up flight. They endure a terrible reader’s escort in Minneapolis. Wallace does a reading, a signing, an NPR appearance. Wallace gives in and imbibes titanic amounts of hotel television (what he calls an “orgy of spectation”). They fly back to Illinois, drive home, walk Wallace’s dogs. Amid these everyday events, Wallace tells Lipsky remarkable things—everything he can about his life, how he feels, what he thinks, what terrifies and fascinates and confounds him—in the writing voice Lipsky had come to love. Lipsky took notes, stopped envying him, and came to feel about him—that grateful, awake feeling—the same way he felt about Infinite Jest. Then Lipsky heads to the airport, and Wallace goes to a dance at a Baptist church. A biography in five days, Although Of Course You End Up Becoming Yourself is David Foster Wallace as few experienced this great American writer. Told in his own words, here is Wallace’s own story, and his astonishing, humane, alert way of looking at the world; here are stories of being a young writer—of being young generally—trying to knit together your ideas of who you should be and who other people expect you to be, and of being young in March of 1996. And of what it was like to be with and—as he tells it—what it was like to become David Foster Wallace. "If you can think of times in your life that you’ve treated people with extraordinary decency and love, and pure uninterested concern, just because they were valuable as human beings. The ability to do that with ourselves. To treat ourselves the way we would treat a really good, precious friend. Or a tiny child of ours that we absolutely loved more than life itself. And I think it’s probably possible to achieve that. I think part of the job we’re here for is to learn how to do it. I know that sounds a little pious." —David Foster Wallace

Epic Content Marketing: How to Tell a Different Story, Break through the Clutter, and Win More Customers by Marketing Less

Epic Content Marketing: How to Tell a Different Story, Break through the Clutter, and Win More Customers by Marketing Less PDF Author: Joe Pulizzi
Publisher: McGraw Hill Professional
ISBN: 0071819916
Category : Business & Economics
Languages : en
Pages : 368

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Book Description
Reach more customers than ever with TARGETED CONTENT Epic Content Marketing helps you develop strategies that seize the competitive edge by creating messages and “stories” tailored for instant, widespread distribution on social media, Google, and the mainstream press. It provides a step-by-step plan for developing powerful content that resonates with customers and describes best practices for social media sharing and search engine discoverability. Joe Pulizzi is a content marketing strategist, speaker and founder of the Content Marketing Institute, which runs the largest physical content marketing event in North America, Content Marketing World.

The IngramSpark Guide to Independent Publishing, Revised Edition

The IngramSpark Guide to Independent Publishing, Revised Edition PDF Author: Brendan Clark
Publisher: Graphic Arts Books
ISBN: 1513261495
Category : Language Arts & Disciplines
Languages : en
Pages : 119

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Book Description
Self-publishing can be daunting if you don’t know where to start. That’s where IngramSpark comes in, providing you with the easiest way to self-publish your book with affordable, high-quality book production and distribution to thousands of retailers worldwide. For those who have a manuscript ready but no idea how to get it out into the world, this newly updated edition of The IngramSpark Guide walks you through the book production process from start to finish: from editing, designing, printing, and marketing your manuscript to other abundant services IngramSpark offers to independent authors everywhere. You’ll learn how to enhance the visibility of your book through metadata tips, get the most out of your publishing budget, convert your physical book into digital e-book form, efficiently fulfill orders for your book, and generate buzz beyond your local community of acquaintances. This guidebook is not just a manual for utilizing IngramSpark but also a crash course in the intricacies of becoming a successful independently published author.

Importing Into the United States

Importing Into the United States PDF Author: U. S. Customs and Border Protection
Publisher:
ISBN: 9781304100061
Category : Education
Languages : en
Pages : 0

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Book Description
Explains process of importing goods into the U.S., including informed compliance, invoices, duty assessments, classification and value, marking requirements, etc.

School, Family, and Community Partnerships

School, Family, and Community Partnerships PDF Author: Joyce L. Epstein
Publisher: Corwin Press
ISBN: 1483320014
Category : Education
Languages : en
Pages : 518

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Book Description
Strengthen programs of family and community engagement to promote equity and increase student success! When schools, families, and communities collaborate and share responsibility for students′ education, more students succeed in school. Based on 30 years of research and fieldwork, the fourth edition of the bestseller School, Family, and Community Partnerships: Your Handbook for Action, presents tools and guidelines to help develop more effective and more equitable programs of family and community engagement. Written by a team of well-known experts, it provides a theory and framework of six types of involvement for action; up-to-date research on school, family, and community collaboration; and new materials for professional development and on-going technical assistance. Readers also will find: Examples of best practices on the six types of involvement from preschools, and elementary, middle, and high schools Checklists, templates, and evaluations to plan goal-linked partnership programs and assess progress CD-ROM with slides and notes for two presentations: A new awareness session to orient colleagues on the major components of a research-based partnership program, and a full One-Day Team Training Workshop to prepare school teams to develop their partnership programs. As a foundational text, this handbook demonstrates a proven approach to implement and sustain inclusive, goal-linked programs of partnership. It shows how a good partnership program is an essential component of good school organization and school improvement for student success. This book will help every district and all schools strengthen and continually improve their programs of family and community engagement.

The Coding Manual for Qualitative Researchers

The Coding Manual for Qualitative Researchers PDF Author: Johnny Saldana
Publisher: SAGE
ISBN: 1446200124
Category : Reference
Languages : en
Pages : 282

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Book Description
The Coding Manual for Qualitative Researchers is unique in providing, in one volume, an in-depth guide to each of the multiple approaches available for coding qualitative data. In total, 29 different approaches to coding are covered, ranging in complexity from beginner to advanced level and covering the full range of types of qualitative data from interview transcripts to field notes. For each approach profiled, Johnny Saldaña discusses the method’s origins in the professional literature, a description of the method, recommendations for practical applications, and a clearly illustrated example.