Machiavelli, Marketing, and Management

Machiavelli, Marketing, and Management PDF Author: Phil Harris
Publisher: Psychology Press
ISBN: 9780415216692
Category : Business & Economics
Languages : en
Pages : 260

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Book Description
This text aims to provide insight into the meaning and interpretation of Machiavelli and his works for management, marketing and political thought, and to highlight their relevance to the manager today.

Machiavelli, Marketing, and Management

Machiavelli, Marketing, and Management PDF Author: Phil Harris
Publisher: Psychology Press
ISBN: 9780415216692
Category : Business & Economics
Languages : en
Pages : 260

Get Book Here

Book Description
This text aims to provide insight into the meaning and interpretation of Machiavelli and his works for management, marketing and political thought, and to highlight their relevance to the manager today.

Machiavelli, Marketing and Management

Machiavelli, Marketing and Management PDF Author: Phil Harris
Publisher:
ISBN:
Category : Management
Languages : en
Pages : 30

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Book Description


Management and Machiavelli

Management and Machiavelli PDF Author: Antony Jay
Publisher:
ISBN: 9780140211115
Category : Industrial management
Languages : en
Pages : 0

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Book Description
Monograph on the necessary abstract and motivational qualifications of managerial personnel for competent business organization and corporation management - includes historical examples. References.

Machiavelli, Marketing & Management

Machiavelli, Marketing & Management PDF Author:
Publisher:
ISBN:
Category :
Languages : en
Pages :

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Book Description
Printbegrænsninger: Der kan printes kapitelvis

The Prince

The Prince PDF Author: Niccolo Machiavelli
Publisher: Wyatt North Publishing, LLC
ISBN: 164798145X
Category : Political Science
Languages : en
Pages : 178

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Book Description
Written in the 16th century, The Prince remains one of the most influential books on political theory. Its author, Niccolo Machiavelli was an Italian diplomat and political theorist, and is considered the father of modern political thought.

Machiavelli on Management

Machiavelli on Management PDF Author: Gerald R. Griffin
Publisher: Praeger
ISBN:
Category : Business & Economics
Languages : en
Pages : 266

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Book Description
For centuries, Niccolo Machiavelli has been deemed the supreme thinker about survival in the world of politics, but a careful analysis of his writings shows that he was also the ultimate organizational person. He advised the princes of his day to be goal setters, to set reachable objectives, and to let nothing stand in their way in achieving those objectives. In this work, Gerald R. Griffin formulates a contemporary business perspective drawn from Machiavelli's true principles of management, which are as valid and useful today as they were in Machiavelli's time. In so doing, he provides a guidebook for managers and aspiring managers that teaches them about the nature of power and how to use it effectively. Working from the premise that power itself is neutral, and is only made good or bad by the way it is used, Griffin challenges the modern view of participative management as an end in itself. In 26 chapters, he examines a wide variety of management topics and draws upon the wisdom of Machiavelli to provide guidance in using power to deal with these situations. Using pertinent quotations from the philosopher's works, and setting them into a contemporary business context, Griffin directs the reader toward management techniques as recommended by Machiavelli and proved successful over hundreds of years. Among the topics covered are types of organizations; building, maintaining, and losing empires; motivating subordinates; being loved or feared as a manager; and gaining and using a reputation. For each management problem or situation, he thoroughly discusses and focuses on the practical techniques for advancing in any organization. The work also includes a quick reference guide to key Machiavellian ideas as they apply to business and management, as well as a Machiavellian IQ test to measure the reader's Machiavellian tendencies. This book will be an indispensable guide for anyone currently involved or planning to be involved in management, and a useful resource for college courses in business and management. Public and academic libraries will also find it to be a valuable addition to their collections.

Ancient Wisdom for Modern Management

Ancient Wisdom for Modern Management PDF Author: Dr Ralf Lisch
Publisher: Gower Publishing, Ltd.
ISBN: 1472400739
Category : Business & Economics
Languages : en
Pages : 225

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Book Description
Machiavelli lives. 500 years after Niccolò Machiavelli has written 'The Prince', this classic of the mechanisms behind success in management has not lost its relevance. In an intriguing and inspiring interplay of quotes, interpretations and examples, Dr Ralf Lisch develops Machiavelli's most famous work into a practical guide providing Ancient Wisdom for Modern Management. Many have heard about Machiavelli but few have really read and understood him. Ralf Lisch's analysis of ‘The Prince’ proves that widespread associations with evil management are a thorough misunderstanding. He has done away with historic ballast and abstains from a moralizing approach that does not do justice to Machiavelli's works. Instead, he lets Machiavelli have his say and provides a positive and pragmatic interpretation of the wisdom of 'The Prince' from a management perspective. It is a fresh approach that combines theoretical analysis with a practical focus. Dealing with a wide range of essential management topics like careers, success, intellect, decision-making, trust, change management, knowledge management, mergers and acquisitions, networking, sustainability, business ethics, working processes and many others, this book proves that the basics of management have hardly changed over half a millennium. Ancient Wisdom for Modern Management is an amazing insight into the essentials of management and a workable guidance to success in daily business. This open-minded and compelling exploration of 'The Prince' combines reading pleasure with a great opportunity to participate in Machiavelli's truly timeless wisdom.

The New Machiavelli

The New Machiavelli PDF Author: Alistair McAlpine
Publisher: John Wiley & Sons
ISBN: 9780471350958
Category : Business & Economics
Languages : en
Pages : 228

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Book Description
Jetzt neu als Broschurausgabe! Ebenso wie Machiavelli in seinem Werk "Der Fürst" einen Verhaltenskodex für politische Führer beschrieben hat, erläutert McAlpine das Verhältnis zwischen dem modernen Geschäftsführer und seinen Angestellten und Aktionären. Kapitel für Kapitel werden die stets gleichbleibenden Kernaspekte von Politik und Wirtschaft beleuchtet - von der Schmeichelei über Loyalität, von der Schläue über Steuerung, von der Unternehmensgründung über den Aufbau eines Firmenimages. Das Ergebnis ist eine unterhaltsame Lektüre über das Wesen von Politik und Macht in einer Welt des Mißtrauens und Neids, der strategischen Allianzen und rücksichtsloser Desinformation. (10/99)

Machiavelli on Modern Leadership

Machiavelli on Modern Leadership PDF Author: Michael A. Ledeen
Publisher: Macmillan + ORM
ISBN: 1429976837
Category : Political Science
Languages : en
Pages : 228

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Book Description
Niccolo Machiavelli, one of the eminent minds of the Italian Renaissance, spent much of a long and active lifetime trying to determine and understand what exceptional qualities of human character-- and what surrounding elements of fortune, luck, and timing-- made great men great leaders successful in war and peace. In perhaps the liveliest book on Machiavelli in years, Michael A. Ledeen measures contemporary movers and doers against the timeless standards established by the great Renaissance writer. Titans of statecraft (Margaret Thatcher, Francois Mitterrand, Pope John Paul II, Ronald Reagan, and Bill Clinton); business and finance (Bill Gates); Wall Street and investing (Warren Buffett); the military (Colin Powell), and sports (Michael Jordan) are judged by Machiavelli's precepts on leadership and the proper use of power. The result is a wide-ranging and scintillating study that illuminates the thoughts of the Renaissance master and the actions of today's truly towering figures as well as the character-challenged pretenders to greatness. Here is an exceptional book on Machiavelli and his ultra-realistic exploration of human nature-- then and now.

Machiavelli for Women

Machiavelli for Women PDF Author: Stacey Vanek Smith
Publisher: Simon and Schuster
ISBN: 1982121769
Category : Business & Economics
Languages : en
Pages : 288

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Book Description
"From the NPR host of The Indicator and correspondent for Planet Money comes an “accessible, funny, clear-eyed, and practical” (Sarah Knight, New York Times bestselling author) guide for how women can apply the principles of 16th-century philosopher Niccolò Machiavelli to their work lives and finally shatter the glass ceiling—perfect for fans of Feminist Fight Club, Lean In, and Nice Girls Don’t Get the Corner Office."--Simonandschuster.com viewed Sept. 21, 2022.