Lotus 1-2-3 for Marketing and Sales PDF Download
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Author: Michael V. Laric
Publisher: Prentice Hall
ISBN:
Category : Business & Economics
Languages : en
Pages : 246
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Book Description
Shows Business Professionals How to Use 1-2-3 to Help Solve a Variety of Problems. Includes Over 30 Spreadsheets Covering Forecasting, Estimating Market Potential, Pricing, Promotion, & Retailing
Author: Michael V. Laric
Publisher: Prentice Hall
ISBN:
Category : Business & Economics
Languages : en
Pages : 246
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Book Description
Shows Business Professionals How to Use 1-2-3 to Help Solve a Variety of Problems. Includes Over 30 Spreadsheets Covering Forecasting, Estimating Market Potential, Pricing, Promotion, & Retailing
Author: Dan Remenyi
Publisher:
ISBN: 9780077070687
Category :
Languages : en
Pages :
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Book Description
Author: Scott M. Smith
Publisher: Irwin Professional Publishing
ISBN:
Category : Business & Economics
Languages : en
Pages : 264
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Book Description
Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 106
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Book Description
InfoWorld is targeted to Senior IT professionals. Content is segmented into Channels and Topic Centers. InfoWorld also celebrates people, companies, and projects.
Author: Mac McKinley
Publisher: Wheatmark, Inc.
ISBN: 1587361183
Category : Business & Economics
Languages : en
Pages : 210
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Book Description
Business executives must ensure that their corporate positioning, product positioning, value propositions, sales channel strategies, messaging, and targeting are all in true alignment with each other, as well as the expectations of a target market.
Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 104
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Book Description
InfoWorld is targeted to Senior IT professionals. Content is segmented into Channels and Topic Centers. InfoWorld also celebrates people, companies, and projects.
Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 132
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Book Description
For more than 40 years, Computerworld has been the leading source of technology news and information for IT influencers worldwide. Computerworld's award-winning Web site (Computerworld.com), twice-monthly publication, focused conference series and custom research form the hub of the world's largest global IT media network.
Author:
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 796
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Book Description
Author: Gary L. Lilien
Publisher: Course Technology
ISBN: 9780894260698
Category : Lotus 1-2-3 (Computer file)
Languages : en
Pages : 206
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Book Description
The concept of modeling market response is introduced and supported by a set of Lotus 1-2-3 spreadsheets that provide marketing decision makers with rapid sensitivity analysis and instant graphics. The accompanying software is designed to evaluate the impact of various marketing policies on sales and profitability. By translating equations into graphic representations, it makes sophisticated marketing models accessible to marketing professionals and students who do not have extensive quantitative training. The software is designed for IBM PCs and compatibles, and runs with Lotus 1-2-3, Version 1.A or 2.0.
Author: Alasdair Nairn
Publisher: Harriman House Limited
ISBN: 0857196006
Category : Business & Economics
Languages : en
Pages : 554
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Book Description
Find the most lucrative markets of the future by looking to the past Some of the biggest technological innovations in the world have followed similar market and social patterns - scepticism is replaced by enthusiasm; venture capital is supplied; many companies are started and their stocks rise. But as the technology is developed and financial reality sets in, companies disappear, stocks collapse, and naive investors lose money. Through exhaustive research, Alasdair Nairn captures this pattern and examines the impact that some of the greatest technological inventions of the past 200 years have had on financial markets and investors' fortunes. Each chapter explores a different technological innovation, and provides valuable insights on how to apply these lessons to appraise the 'new technology' companies of the future. Some of the key historical episodes examined include: - electric light and its commercial exploitation - the railway boom in Britain and the United States - the development of the automobile industry - the discovery and early development of crude oil - the rise of the PC - the wireless world - the Internet and dotcom bubble. Don't be left behind when the next technological innovation revolutionises the market. With Engines That Move Marketsyou'll learn how to recognise the familiar patterns unfolding in today's economy so you can profit from these market-shaping events.
