Author: Jill W. Fox
Publisher: Simple Marketing Academy
ISBN:
Category : Computers
Languages : en
Pages : 49
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Book Description
“LinkedIn Unleashed: Empowering Small Businesses for Success” is a comprehensive guide designed to help small business owners harness the power of LinkedIn. This eBook provides a detailed overview of LinkedIn’s significance for small businesses, backed by relevant marketing statistics. It offers a step-by-step guide to creating an effective LinkedIn profile and company page, with tips for optimization and the importance of regular updates. The book delves into the art of building connections, explaining how to find and connect with relevant professionals, the etiquette of sending connection requests, and leveraging existing connections to expand your network. It highlights the importance of LinkedIn groups and guides on finding, joining, and actively participating in relevant groups. The eBook also covers content marketing on LinkedIn, discussing the types of content to share and best practices for sharing content. It provides an overview of LinkedIn’s advertising platform, the different types of LinkedIn ads, and tips for effective LinkedIn advertising. The book concludes with an overview of LinkedIn analytics, key metrics to track, and how to use data to refine your LinkedIn strategy. It also includes case studies of how small businesses can use LinkedIn, providing valuable lessons for readers. The book ends with a recap and words of encouragement for small business owners to leverage LinkedIn.
Author: Jill W. Fox
Publisher: Simple Marketing Academy
ISBN:
Category : Business & Economics
Languages : en
Pages : 66
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Book Description
Unleash the power of your ideas and transform them into a globally successful eBook with minimal cost. This comprehensive guide, “eBook Idea to Worldwide Success,” takes you on a step-by-step journey through the entire process of eBook creation, publication, and distribution. Leveraging the latest in AI technology alongside free or low-cost resources, this eBook is designed to help you bring your non-fiction concept to life and connect with readers worldwide. Why This eBook is for You Whether you’re a small business owner looking to expand your product offerings or an aspiring author with a compelling idea, this eBook is your practical manual to navigating the eBook landscape without breaking the bank. Learn how to: * Conceptualize and Plan: Start from your initial idea and objectives, shaping them into a viable eBook concept. * Generate and Edit Content: Utilize cutting-edge AI tools like Microsoft Bing, Google Gemini, and ChatGPT for efficient content generation, while ensuring originality and quality with plagiarism detection tools. * Design and Format: Master the art of eBook formatting with Draft2Digital, ensuring a professional and polished final product. * Publish and Distribute: Understand the intricacies of setting up author and publisher profiles, optimizing metadata, and distributing your eBook across major platforms including Amazon, Apple Books, and Barnes & Noble. * Maximize Revenue: Learn about competitive royalty rates, sales, and royalty reports, and the benefits of a multi-channel distribution strategy. What You’ll Learn * Overview of eBook Creation: Get a sneak peek into the comprehensive content awaiting you, from understanding eBook basics to using AI tools effectively. * Understanding eBooks: Learn what an eBook is, the types of eBooks, and effective pricing strategies for your non-fiction work. * Essential Tools: Discover the best free and low-cost tools for creating, editing, and distributing your eBook, including Draft2Digital and Books2Read. * Leveraging AI for Content Creation: Harness the power of AI for content generation, ensuring your writing process is efficient and effective. * Ensuring Originality: Understand the importance of plagiarism detection and how to maintain authenticity in your work. * Professional Formatting: Follow step-by-step instructions for formatting your manuscript to meet industry standards. * Publishing and Distribution: Learn the process of publishing your eBook on various platforms, optimizing it for maximum reach and visibility. * Royalties and Reports: Gain insights into earning royalties and understanding sales and royalty reports to track your success. * Publishing on Major Platforms: Detailed guidance on publishing to Amazon KDP and Google Play, understanding the benefits of individual and bulk publishing methods. * Future of Content Marketing: Stay ahead of the curve with insights into the future of AI and content marketing. “eBook Idea to Worldwide Success” equips you with the knowledge and tools to turn your eBook dream into a global success story. Embrace the power of AI, utilize cost-effective tools, and embark on a journey that will see your ideas transcend boundaries and connect with readers around the world. Elevate your brand, showcase your expertise, and generate passive income through eBook sales. Your path to worldwide success starts here. Get started today and unlock the full potential of your eBook with our indispensable guide which is available for FREE after purchasing this eBook.
Author: Tommy Spaulding
Publisher: Crown Currency
ISBN: 055341903X
Category : Business & Economics
Languages : en
Pages : 257
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Book Description
New York Times bestselling author Tommy Spaulding shows you how looking inwards--and leading with your heart--can transform your life. In his New York Times bestseller, It’s Not Just Who You Know, world renowned leadership speaker and former CEO of Up with People Tommy Spaulding talked about the power of building genuine and lasting relationships both personally and professionally. In The Heart-Led Leader, Spaulding turns his focus to ourselves--to who we are. Authentic leaders, Spaulding says, live and lead from the heart. The values and principles that guide our lives and shape our ability to lead others is far more important than our title, or our ability to crunch numbers, or the impressive degrees we display on our walls. To effect true transformational change, heart-led leaders draw on the qualities of humility, vulnerability, transparency, empathy and love. Illustrated with stories from his own life, and from some of the exceptional leaders he has met and worked with over the years, Spaulding unpacks what those qualities mean, talks about the 18-inch journey from the head to the heart--from our intellect to our emotions--and shows us how to incorporate them into our careers, into how we manage and lead others, and into how we live our lives. It is a vision of leadership that has the power to transform everything we do, and the lives of everyone we touch.
Author: Frances Frei
Publisher: Harvard Business Press
ISBN: 1633697053
Category : Business & Economics
Languages : en
Pages : 269
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Book Description
"Unleashed is worth an afternoon of your time, whether or not you are already a leader. It is sparkily written and personal, drawing on the experiences of co-authors (and spouses) Frei and Morriss."— Financial Times Leadership isn't easy. It takes grit, courage, and vision, among other things, that can be hard to come by on your toughest days. When leaders and aspiring leaders seek out advice, they're often told to try harder. Dig deeper. Look in the mirror and own your natural-born strengths and fix any real or perceived career-limiting deficiencies. Frances Frei and Anne Morriss offer a different worldview. They argue that this popular leadership advice glosses over the most important thing you do as a leader: build others up. Leadership isn't about you. It's about how effective you are at empowering other people—and making sure this impact endures even in your absence. As Frei and Morriss show through inspiring stories from ancient Rome to present-day Silicon Valley, the origins of great leadership are found, paradoxically, not in worrying about your own status and advancement, but in the unrelenting focus on other people's potential. Unleashed provides radical advice for the practice of leadership today. Showing how the boldest, most effective leaders use a special combination of trust, love, and belonging to create an environment in which other people can excel, Frei and Morriss offer practical, battle-tested tools—based on their work with companies such as Uber, Riot Games, WeWork, and others—along with interviews and stories from their own personal experience, to make these ideas come alive. This book is your indispensable guide for unleashing greatness in other people . . . and, ultimately, in yourself. To learn more, please visit theleadersguide.com.
Author: Josh Bernoff
Publisher: Harvard Business Press
ISBN: 1422162338
Category : Business & Economics
Languages : en
Pages : 261
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Book Description
It's the new normal. Now all of your employees are Twittering away and friending clients on Facebook. Not to mention customers--who feel obligated to update your Wikipedia entry with product complaints. In this new world, dealing with empowered employees and customers --Insurgents -- is only going to get more challenging. Employees are using this technology in the workplace and customers are using it in the marketplace, and neither obey the rules you set up. This chaos is your future as a manager. You could try to shut it down and shut it off. Or you can harness it and reap the business benefits. According to Josh Bernoff and Ted Schadler of Forrester Research (the organization that brought you Groundswell), your defense against insurgents is to enable them. At its heart, this is a book about how to scale the management of insurgency, both the innovation of insurgent employees and the energy of insurgent customers. The key is a process Forrester calls E Triple S, for the four elements of managing insurgents effectively: empowering, selecting, scaling, and socializing. While it's based in current trends, the core concept of Managing Insurgents -- that the next management and innovation challenge is harnessing individuals empowered by mobile, social, and connected technology -- is a new idea. In the wake of Groundswell, dozens of social-technology-for-business books cropped up. And there are plenty of books on improving your customer service. But there's no serious business book about management, marketing, and innovation in the throes of this trend. When Insurgency hits, it will be perceived not just as a sequel to Groundswell but as the start of a new management philosophy.
Author: Frances X. Frei
Publisher: Harvard Business Press
ISBN: 1422133311
Category : Customer relations
Languages : en
Pages : 262
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Book Description
Offers an organizational design model for service organizations, covering such topics as funding mechanisms, employee management systems, and customer management systems.
Author: Shawn D. Moon
Publisher: Post Hill Press
ISBN: 1682610039
Category : Business & Economics
Languages : en
Pages : 238
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Book Description
"The vast majority of the workforce in any organization possesses far more talent, intelligence, capability, and creativity than their present jobs require or even allow." - Dr. Stephen R. Covey That's what Talent Unleashed is about—unleashing that unlimited store of potential in people. That's a leader's job. And how does a leader do that job? Through 3 leadership conversations—not just individual events, but ongoing discussions designed to help people give the best they can. In these conversations, leaders trade fear for trust, confusion for clarity, and micromanaging for empowerment. The three vital conversations are: The performance Conversation The Voice Conversation The Clearing the Path Conversation Performance Conversations define roles and set clear goals. Leaders hold people accountable for these roles and goals, thus transforming team members from "managed hirelings" to "trusted partners and teammates." Voice Conversations affirm the worth and potential of each person on a team. Leaders help individuals discover their unique gifts, talents, and abilities and align these gifts, talents, and abilities to the great mission of the organization. It is the process that ignites the inner fire. Clear the Path Conversations turn supervisors into leaders who become sources of help and empower people to succeed in their jobs. Leaders help clear away the obstacles from the success pathway.
Author: Reid Hoffman
Publisher: Crown Currency
ISBN: 0307888924
Category : Business & Economics
Languages : en
Pages : 274
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Book Description
The groundbreaking #1 New York Times bestseller that taught a generation how to transform their careers—now in a revised and updated edition “A profound book about self-determination and self-realization.”—Senator Cory Booker “The Startup of You is crammed with insights and strategies to help each of us create the work life we want.”—Gretchen Rubin, author of The Happiness Project In this invaluable book, LinkedIn co-founder Reid Hoffman and venture capitalist Ben Casnocha show how to accelerate your career in today’s competitive world. The key is to manage your career as if it were a startup business: a living, breathing, growing startup of you. Why? Startups—and the entrepreneurs who run them—are nimble. They invest in themselves. They build their professional networks. They take intelligent risks. They make uncertainty and volatility work to their advantage. These are the very same skills professionals need to get ahead today. This book isn’t about cover letters or résumés. Instead, you will learn the best practices of the most successful startups and how to apply these entrepreneurial strategies to your career. Whether you work for a giant multinational corporation, stitch together multiple gigs in a portfolio career, or are launching your own venture, you need to know how to • adapt your career plans as pandemics rage and technologies upend industries • develop a competitive advantage so that you stand out from others at work • strengthen your professional network by building powerful alliances and maintaining a diverse mix of relationships • engineer serendipity that produces life-changing career opportunities • take proactive risks to become more resilient to industry tsunamis • tap your network for information and intelligence that help you make smarter decisions The career landscape has changed dramatically in the decade since Hoffman and Casnocha first published this guide. In an urgent update to the frameworks that have helped hundreds of thousands of people transform their careers, this new edition of The Startup of You will teach you how to achieve your boldest professional ambitions.
Author: Ali Tamaseb
Publisher: PublicAffairs
ISBN: 1541768418
Category : Business & Economics
Languages : en
Pages : 280
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Book Description
Super Founders uses a data-driven approach to understand what really differentiates billion-dollar startups from the rest—revealing that nearly everything we thought was true about them is false! Ali Tamaseb has spent thousands of hours manually amassing what may be the largest dataset ever collected on startups, comparing billion-dollar startups with those that failed to become one—30,000 data points on nearly every factor: number of competitors, market size, the founder’s age, his or her university’s ranking, quality of investors, fundraising time, and many, many more. And what he found looked far different than expected. Just to mention a few: Most unicorn founders had no industry experience; There's no disadvantage to being a solo founder or to being a non-technical CEO; Less than 15% went through any kind of accelerator program; Over half had strong competitors when starting--being first to market with an idea does not actually matter. You will also hear the stories of the early days of billion-dollar startups first-hand. The book includes exclusive interviews with the founders/investors of Zoom, Instacart, PayPal, Nest, Github, Flatiron Health, Kite Pharma, Facebook, Stripe, Airbnb, YouTube, LinkedIn, Lyft, DoorDash, Coinbase, and Square, venture capital investors like Elad Gil, Peter Thiel, Alfred Lin from Sequoia Capital and Keith Rabois of Founders Fund, as well as previously untold stories about the early days of ByteDance (TikTok), WhatsApp, Dropbox, Discord, DiDi, Flipkart, Instagram, Careem, Peloton, and SpaceX. Packed with counterintuitive insights and inside stories from people who have built massively successful companies, Super Founders is a paradigm-shifting and actionable guide for entrepreneurs, investors, and anyone interested in what makes a startup successful.
Author: Christie Ruffino
Publisher:
ISBN: 9781939794215
Category :
Languages : en
Pages : 0
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Book Description
Overcoming Mediocrity is a project, developed by Christie Lee Ruffino and the Dynamic Professional Women's Network, Inc., intended to provide women with a platform to share their stories of encouragement, inspiration, and prosperity. This tenth book in the series is a unique collection of stories from empowered women who have overcome great odds to create their own lives of significance. These stories are sure to inspire and encourage women of all ages, to realize their true potential.
