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Author: Bruno Bernard
Publisher: Edipro
ISBN: 9782874960116
Category : Export marketing
Languages : fr
Pages : 132
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Book Description
Author: Bruno Bernard
Publisher: Edipro
ISBN: 9782874960116
Category : Export marketing
Languages : fr
Pages : 132
Get Book Here
Book Description
Author: Bruno Bernard
Publisher: Bebooks
ISBN: 2875691481
Category : Business & Economics
Languages : en
Pages : 66
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Book Description
Avec la fin de la crise économique qui se profile et les mesures pour favoriser l’export en France vous allez avoir avec cet ouvrage les clefs de la réussite. Après le succès de ses ouvrages sur l’export traduits en plus de dix langues et sur trois continents, Bruno Bernard l’expert en commerce international a écrit spécialement un livre pour les PMI-PME françaises. Dans le guide export vous trouverez les méthodes simples et faciles à mettre en œuvres pour un retour rapide et gagnant. (Illustré d’exemples vécus pour chaque partie) Pratique pour des actions de terrain et non académique, cet ouvrage est idéal pour les étudiants en commerce et les chefs d’entreprises qui se lancent vers de nouveaux marchés export. En route vers de nouvelles aventures ! Bruno Bernard Expert en Commerce international, auteur de nombreux ouvrages export, édité sur trois continents en plus de dix langues, formateur export et professeur dans de nombreuses Universités, Conseiller en Commerce extérieur, Chevalier de l’Ordre de la Couronne et Chevalier dans l’Ordre des Palmes Académiques
Author: Bruno Bernard
Publisher: Bebooks
ISBN: 9782875691903
Category : Business & Economics
Languages : fr
Pages :
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Book Description
Avec la fin de la crise économique qui se profile et les mesures pour favoriser l’export à Monaco vous allez avoir avec cet ouvrage les clefs de la réussite. Après le succès de ses ouvrages sur l’export traduits en plus de 15 langues et sur trois continents,le Professeur Bruno Bernard l’expert en commerce international a écrit spécialement un livre pour les PMI-PME monégasques. Dans le guide export vous trouverez les méthodes simples et faciles à mettre en œuvres pour un retour rapide et gagnant. (Illustré d’exemples vécus pour chaque partie avec des exemples bien monégasques vécu sur le terrain par l'auteur à Monaco) Pratique pour des actions de terrain et non académique, cet ouvrage est idéal pour les étudiants en commerce et les chefs d’entreprises qui se lancent vers de nouveaux marchés export. En route vers de nouvelles aventures !
Author:
Publisher:
ISBN:
Category : International business enterprises
Languages : en
Pages : 340
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Book Description
Author: Fariborz Damanpour
Publisher:
ISBN: 9781788117432
Category : Organizational change
Languages : en
Pages : 0
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Book Description
This comprehensive book synthesizes research from the past 50 years of innovation studies, addressing the main elements and providing a connected perspective on innovation within organizations. It explores the generation and adoption of both technological and nontechnological innovations, offering a coherent and systematic view of the process. Fariborz Damanpour examines innovation activity and internal mechanisms and processes in both business and nonbusiness organizations, providing an overview of key concepts, terms, and theory. Insights from behavioral, economic, and structure-based perspectives are used to explain existing findings and help the reader navigate current research on the management of innovation, as well as offering ideas and frameworks to guide new studies. Organizational Innovationwill be an invaluable resource for researchers and graduate-level students of management and organization studies, particularly those working on the management of innovation and technology. It will also prove useful to educators in the field as a reference work for students.
Author: European Association for the Transfer of Technologies, Innovation and Industrial Information
Publisher: Springer
ISBN:
Category : Business & Economics
Languages : en
Pages : 400
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Book Description
Author: Christopher A. Bartlett
Publisher: Harvard Business Press
ISBN: 9781578517077
Category : Business & Economics
Languages : en
Pages : 422
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Book Description
Offers insights into the management of companies operating in an international environment. This book describes the emergence of a revolutionary corporate form - the transnational - and reveals how the nature of the global competitive game has fundamentally changed.
Author: Michael E. Porter
Publisher: Harvard Business Press
ISBN: 9780875841403
Category : Business & Economics
Languages : en
Pages : 600
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Book Description
Examines patterns of international competition since the 1960s.
Author: Harold L. Wilensky
Publisher: Quid Pro Books
ISBN: 1610272889
Category : Political Science
Languages : en
Pages : 313
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Book Description
The prize-winning book Organizational Intelligence focuses on the structural and ideological roots of intelligence (informational and analytical) failures in government, industry, and other institutions. It provides groundbreaking theory and structure to the analysis of decision-making processes and their breakdowns, as well as the interactions among experts and the organizations they inform. In this book, both "organization" and "intelligence" are taken to their larger meanings, not just focused on the military meaning of intelligence or on one set of institutions in society. Astute illustrations of intelligence failures abound from real-world cases, such as foreign policy (the Bay of Pigs, Soviet predictions in the Cuban missile crisis), military (civilian bombing of Germany, Pearl Harbor), financial (AmEx's investment in a vegetable oil guru), economics (the Council of Economic Advisers) and industrial production (Ford's Edsel), as well as many other telling arenas and disciplines. Economic, cultural, legal, and political contexts are considered, as well as the more known institutions of government and commerce. The new Classics of the Social Sciences edition from Quid Pro Books features a 2015 Foreword from Neil J. Smelser, University Professor Emeritus at Berkeley and former chair of its sociology department. He writes that the book remains "one of the classics in organizational studies, and—in ways I will indicate—it is still directly relevant to current and future problems of organizational life. ... What makes this book a classic? It is a disciplined, intelligent, and elegant model of applied social science. ... The text itself, richly documented empirically, yields an informed and balanced account of the decision-making process as this is shaped by the quality of information available (and unavailable) to and used (and not used) by organizational leaders." Reviews of the book at the time it was written similarly attest to the originality and breadth of its interdisciplinary analysis. Amitai Etzioni wrote in the American Sociological Review: "This book opens a whole new field — the macrosociology of knowledge. It is as different from the traditional sociology of knowledge as the study of interaction is from that of the structure of total societies." He adds, "The power of Wilensky's contribution is further magnified by his historical perspective. He studies structures and processes, but not in a vacuum." Gordon Craig wrote in The Reporter that the book's examples from organizations "show a similar tendency to believe what they want to believe, to become the victims of their own slogans and propaganda, and to resist or to silence warning voices that challenge their assumptions.... In his fascinating analysis of intelligence failures and their causes ... in the public and private sectors, Wilensky finds that the most disastrous miscalculations are those which have occurred in the field of governmental operations, especially foreign policy and national security." The book explains how such highly institutionalized actors are vulnerable to informational pathologies. The new digital edition features active Contents, a fully linked Index, linked notes, and proper ebook formatting. It is a modern, quality, and authorized re-presentation of a classic work in social science and organizational studies.
Author: Pierre-Andre Julien
Publisher: Routledge
ISBN: 042977026X
Category : Business & Economics
Languages : en
Pages : 417
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Book Description
Published in 1998. This text is designed as not only a summary of a number of years of reflections by many different researchers, but also a guide for future research and for continuing development of a theory of small business and its environment; a theory that will apply to small businesses everywhere and that will help them become what they hope to be in the 21st century.
