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Author: William Schneider
Publisher: AMACOM
ISBN: 0814438008
Category : Business & Economics
Languages : en
Pages : 232
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Book Description
Lead Right for Your Company’s Type will help you find the best strategies for success for your unique business. Every year, businesses needlessly fail because they adapted the wrong strategies suited for their organization’s strengths. A mid-tier retail chain is derailed by leadership demands for superior products instead of reliably low prices. A software giant is brought to its knees by prioritizing profits over innovation. A small arts college is destabilized by top-down rules designed for a predictable and dependable company. There is no one-size-fits-all game plan for success when it comes to the wide array of businesses today. Success starts with knowing the kind of business you’re really in. In Lead Right for Your Company’s Type, learn the four categories that every enterprise falls into, depending on their customer promise: customized (e.g., ad agency), predictable and dependable (e.g., utility company), benevolent (e.g., educational institution), and best in class (e.g., high-tech company like Apple). Then follow a proven five-step process to help you in diagnosing your organization’s ills and stop them at their source. Apply the wrong practices and the mismatch pulls the enterprise apart. However, when leadership practices fit the customer promise and company type, the organization thrives.
Author: William Schneider
Publisher: AMACOM
ISBN: 0814438008
Category : Business & Economics
Languages : en
Pages : 232
Get Book Here
Book Description
Lead Right for Your Company’s Type will help you find the best strategies for success for your unique business. Every year, businesses needlessly fail because they adapted the wrong strategies suited for their organization’s strengths. A mid-tier retail chain is derailed by leadership demands for superior products instead of reliably low prices. A software giant is brought to its knees by prioritizing profits over innovation. A small arts college is destabilized by top-down rules designed for a predictable and dependable company. There is no one-size-fits-all game plan for success when it comes to the wide array of businesses today. Success starts with knowing the kind of business you’re really in. In Lead Right for Your Company’s Type, learn the four categories that every enterprise falls into, depending on their customer promise: customized (e.g., ad agency), predictable and dependable (e.g., utility company), benevolent (e.g., educational institution), and best in class (e.g., high-tech company like Apple). Then follow a proven five-step process to help you in diagnosing your organization’s ills and stop them at their source. Apply the wrong practices and the mismatch pulls the enterprise apart. However, when leadership practices fit the customer promise and company type, the organization thrives.
Author: Robert Chesnut
Publisher: St. Martin's Press
ISBN: 1250270812
Category : Business & Economics
Languages : en
Pages : 227
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Book Description
Silicon Valley expert Robert Chesnut shows that companies that do not think seriously about a crucial element of corporate culture—integrity—are destined to fail. “Show of hands—who in this group has integrity?” It’s with this direct and often uncomfortable question that Robert Chesnut, General Counsel of Airbnb, begins every presentation to new employees. Defining integrity is difficult. Once understood as “telling the truth and keeping your word,” it was about following not just the letter but the spirit of the law. But in a moment when workplaces are becoming more diverse, global, and connected, silence about integrity creates ambiguities about right and wrong that make everyone uncertain, opening the door for the minority of people to rationalize selfish behavior. Trust in most traditional institutions is down—government, religious organizations, and higher education—and there’s a dark cloud hovering over technology. But this is precisely where companies come in; as peoples’ faith in establishments deteriorates, they’re turning to their employer for stability. In Intentional Integrity, Chesnut offers a six-step process for leaders to foster and manage a culture of integrity at work. He explains the rationale and legal context for the ethics and practices, and presents scenarios to illuminate the nuances of thinking deeply and objectively about workplace culture. We will always need governments to manage defense, infrastructure, and basic societal functions. But, Chesnut argues, the private sector has the responsibility to use sensitivity and flexibility to make broader progress—if they act with integrity. "Rob is an insider who's combined doing good with doing business well in two iconic Silicon Valley companies. His book contains smart, practical advice for anyone looking to do good and do well.” —Reid Hoffman, co-founder of LinkedIn and author of Blitzscaling
Author: Robert Lee Brewer
Publisher: Penguin
ISBN: 0593332091
Category : Reference
Languages : en
Pages : 321
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Book Description
The Best Resource Available for Finding a Literary Agent, fully revised and updated No matter what you're writing--fiction or nonfiction, books for adults or children--you need a literary agent to get the best book deal possible from a traditional publisher. Guide to Literary Agents 30th edition is your go-to resource for finding that literary agent and earning a contract from a reputable publisher. Along with listing information for more than 1,000 agents who represent writers and their books, the 30th edition of GLA includes: Hundreds of updated listings for literary agents and writing conferences Informative articles on crafting effective queries, synopses, and book proposals (and the agent query tracker) Plus, a 30-Day Platform Challenge to help writers build their writing platforms Includes 20 literary agents actively seeking writers and their writing
Author: David T. Scott
Publisher: AMACOM Div American Mgmt Assn
ISBN: 0814432611
Category : Business & Economics
Languages : en
Pages : 292
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Book Description
In the rapidly evolving field of lead-generation marketing, how can you ever get ahead of the crowd to produce maximum results? Learn the key tactics that should be at the top of any marketer's rule book.
Author: Allen Adamson
Publisher: AMACOM
ISBN: 0814438342
Category : Business & Economics
Languages : en
Pages : 306
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Book Description
This book taps into both success stories and cautionary tales from others to provide you with a smart, calculated approach to knowing both: 1) when to change course and 2) how to pull it off. In a world that's changing faster and more furiously than ever, the ability to shift focus is critical. Why is it that some organizations can continually evolve to meet the times and the marketplace, and others can't? How do some companies always seem to know the perfect season to shift gears, as well as the rights methods to implement when doing so, while others go down sinking when a simple shift would’ve saved everything? Packed with insightful interviews from leaders at HBO, Adobe, BlackBerry, National Geographic, Microsoft, Kodak, and elsewhere, Shift Ahead explains how to: Spot warning signs that it’s time for a reinvention Overcome obstacles standing in the way of your company’s future goals Maintain authenticity when shifting gears Execute changes seamlessly, no matter how bold they are Today more than at any other time before, knowing when to shift, and how to do so successfully, is the key to remaining competitive. With Shift Ahead, this difficult yet imperative maneuver will become the key to your company’s long-term success!
Author: Robert Lee Brewer
Publisher: Penguin
ISBN: 1440354545
Category : Reference
Languages : en
Pages : 766
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Book Description
THE BEST RESOURCE AVAILABLE FOR FINDING A LITERARY AGENT No matter what you're writing--fiction or nonfiction, books for adults or children--you need a literary agent to get the best book deal possible from a traditional publisher. Guide to Literary Agents 2019 is your go-to resource for finding that literary agent and earning a contract from a reputable publisher. Along with listing information for more than 1,000 agents who represent writers and their books, the 28th edition of GLA includes: • The key elements of a successful nonfiction book proposal. • Informative articles on crafting the perfect synopsis and detailing what agents are looking for in the ideal client--written by actual literary agents. • Plus, debut authors share their varied paths to finding success and their first book publications.
Author: Robert Lee Brewer
Publisher: Penguin
ISBN: 059319103X
Category : Reference
Languages : en
Pages : 338
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Book Description
The Best Resource Available for Finding a Literary Agent! No matter what you're writing--fiction or nonfiction, books for adults or children--you need a literary agent to get the best book deal possible from a traditional publisher. Guide to Literary Agents 2020 is your go-to resource for finding that literary agent and earning a contract from a reputable publisher. Along with listing information for more than 1,000 agents who represent writers and their books, the 29th edition of GLA includes: • The key elements of a successful nonfiction book proposal. • Informative articles on crafting the perfect synopsis and detailing what agents are looking for in the ideal client--written by actual literary agents. • Plus, a 30-Day Platform Challenge to help writers build their writing platforms +Includes 20 literary agents actively seeking writers and their writing
Author: Cris Freese
Publisher: Penguin
ISBN: 1440352801
Category : Reference
Languages : en
Pages : 758
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Book Description
No matter what you're writing--fiction or nonfiction, books for adults or children--securing a literary agent will help you get the best book deal possible from a traditional publisher. With listing information for more than 1,000 agents who represent writers and their books, Guide to Literary Agents 2018 will be your go-to resource. This updated edition of GLA includes: • A one-year subscription to the literary agent content on WritersMarket.com. • "New Agent Spotlights": Discover targeted profiles of literary agents who are actively building their client lists right now. • Informative articles on crafting the perfect first page, attending conferences, establishing a healthy critique group, and more. • A brand-new special genre section on science fiction and fantasy, plus online content for whatever genre you're writing. + Includes exclusive access to the webinar "How to Land a Literary Agent" by agents Danielle Burby and Joanna MacKenzie of Nelson Literary Agency.
Author: Paul Leinwand
Publisher: Harvard Business Review Press
ISBN: 1625275218
Category : Business & Economics
Languages : en
Pages : 277
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Book Description
How to close the gap between strategy and execution Two-thirds of executives say their organizations don’t have the capabilities to support their strategy. In Strategy That Works, Paul Leinwand and Cesare Mainardi explain why. They identify conventional business practices that unintentionally create a gap between strategy and execution. And they show how some of the best companies in the world consistently leap ahead of their competitors. Based on new research, the authors reveal five practices for connecting strategy and execution used by highly successful enterprises such as IKEA, Natura, Danaher, Haier, and Lego. These companies: • Commit to what they do best instead of chasing multiple opportunities • Build their own unique winning capabilities instead of copying others • Put their culture to work instead of struggling to change it • Invest where it matters instead of going lean across the board • Shape the future instead of reacting to it Packed with tools you can use for building these five practices into your organization and supported by in-depth profiles of companies that are known for making their strategy work, this is your guide for reconnecting strategy to execution.
Author: Paul Leinwand
Publisher: Harvard Business Press
ISBN: 1647822335
Category : Business & Economics
Languages : en
Pages : 142
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Book Description
Two world-renowned strategists detail the seven leadership imperatives for transforming companies in the new digital era. Digital transformation is critical. But winning in today's world requires more than digitization. It requires understanding that the nature of competitive advantage has shifted—and that being digital is not enough. In Beyond Digital, Paul Leinwand and Matt Mani from Strategy&, PwC's global strategy consulting business, take readers inside twelve companies and how they have navigated through this monumental shift: from Philips's reinvention from a broad conglomerate to a focused health technology player, to Cleveland Clinic's engagement with its broader ecosystem to improve and expand its leading patient care to more locations around the world, to Microsoft's overhaul of its global commercial business to drive customer outcomes. Other case studies include Adobe, Citigroup, Eli Lilly, Hitachi, Honeywell, Inditex, Komatsu, STC Pay, and Titan. Building on a major new body of research, the authors identify the seven imperatives that leaders must follow as the digital age continues to evolve: Reimagine your company's place in the world Embrace and create value via ecosystems Build a system of privileged insights with your customers Make your organization outcome-oriented Invert the focus of your leadership team Reinvent the social contract with your people Disrupt your own leadership approach Together, these seven imperatives comprise a playbook for how leaders can define a bolder purpose and transform their organizations.
