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Author: William Schneider
Publisher: AMACOM
ISBN: 0814438008
Category : Business & Economics
Languages : en
Pages : 224
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Book Description
Every year, businesses needlessly fail because they adapted the wrong strategies suited for their organization’s strengths. A mid-tier retail chain is derailed by leadership demands for superior products instead of reliably low prices. A software giant is brought to its knees by prioritizing profits over innovation. A small arts college is destabilized by top-down rules designed for a predictable and dependable company. There is no one-size-fits-all game plan for success when it comes to the wide array of businesses today. Success starts with knowing the kind of business you’re really in. In Lead Right for Your Company’s Type, learn the four categories that every enterprise falls into, depending on their customer promise: customized (e.g., ad agency), predictable and dependable (e.g., utility company), benevolent (e.g., educational institution), and best in class (e.g., high-tech company like Apple). Then follow a proven five-step process to help you in diagnosing your organization’s ills and stop them at their source.When leadership practices fit the customer promise and company type, the organization thrives. But apply the wrong practices and the mismatch pulls the enterprise apart. Lead Right for Your Company’s Type will help you find the best strategies for success for your unique business.
Author: William Schneider
Publisher: AMACOM
ISBN: 0814438008
Category : Business & Economics
Languages : en
Pages : 224
Get Book
Book Description
Every year, businesses needlessly fail because they adapted the wrong strategies suited for their organization’s strengths. A mid-tier retail chain is derailed by leadership demands for superior products instead of reliably low prices. A software giant is brought to its knees by prioritizing profits over innovation. A small arts college is destabilized by top-down rules designed for a predictable and dependable company. There is no one-size-fits-all game plan for success when it comes to the wide array of businesses today. Success starts with knowing the kind of business you’re really in. In Lead Right for Your Company’s Type, learn the four categories that every enterprise falls into, depending on their customer promise: customized (e.g., ad agency), predictable and dependable (e.g., utility company), benevolent (e.g., educational institution), and best in class (e.g., high-tech company like Apple). Then follow a proven five-step process to help you in diagnosing your organization’s ills and stop them at their source.When leadership practices fit the customer promise and company type, the organization thrives. But apply the wrong practices and the mismatch pulls the enterprise apart. Lead Right for Your Company’s Type will help you find the best strategies for success for your unique business.
Author: Allen Adamson
Publisher: AMACOM
ISBN: 0814438342
Category : Business & Economics
Languages : en
Pages : 272
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Book Description
In a world that's changing faster and more furiously than ever, the ability to shift focus is critical. Why is it that some organizations can continually evolve to meet the times and the marketplace, and others can't? How do some companies always seem to know the perfect season to shift gears, as well as the rights methods to implement when doing so, while others ruefully, and perhaps stubbornly, go down sinking when a simple shift would’ve saved everything?Shift Ahead taps into both success stories and cautionary tales from others who have gone before in order to provide for readers a smart, calculated approach to knowing both: 1) when to change course and 2) how to pull it off. Packed with insightful interviews from leaders at HBO, Adobe, BlackBerry, National Geographic, Microsoft, Kodak, and elsewhere, this must-have resource explains how to• Spot warning signs that it’s time for a reinvention• Overcome obstacles standing in the way of your company’s future goals• Maintain authenticity when shifting gears• Execute changes seamlessly, no matter how bold they areToday more than at any other time before, knowing when to shift, and how to do so successfully, is the key to remaining competitive. But with Shift Ahead, this difficult yet imperative maneuver will become the key to your company’s long-term success!
Author: Marc Koehler
Publisher: SCB Distributors
ISBN: 0990792447
Category : Business & Economics
Languages : en
Pages : 184
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Book Description
Imagine every employee...galvanized around a common vision and a shared purpose, treating the company as if it were their own, clearly understanding their specific role, managing the day-to-day chaos, and staying focused on the goals that matter most. Now imagine being the transformational and visionary leader of this company. Leading with Purpose gives you the blueprint to make this happen. It steps you through the creation of a simple, but powerful "one-page" plan and then shows you how to use it to develop an engaged and empowered team that collectively drives success, solves problems, and manages change. The book’s one-page plan coordinates with the Leading with Purpose online platform (www.leadwithpurpose.com) to which all readers get a free trial.
Author: Simon Sinek
Publisher: Penguin
ISBN: 1591846447
Category : Business & Economics
Languages : en
Pages : 257
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Book Description
The inspirational bestseller that ignited a movement and asked us to find our WHY Discover the book that is captivating millions on TikTok and that served as the basis for one of the most popular TED Talks of all time—with more than 56 million views and counting. Over a decade ago, Simon Sinek started a movement that inspired millions to demand purpose at work, to ask what was the WHY of their organization. Since then, millions have been touched by the power of his ideas, and these ideas remain as relevant and timely as ever. START WITH WHY asks (and answers) the questions: why are some people and organizations more innovative, more influential, and more profitable than others? Why do some command greater loyalty from customers and employees alike? Even among the successful, why are so few able to repeat their success over and over? People like Martin Luther King Jr., Steve Jobs, and the Wright Brothers had little in common, but they all started with WHY. They realized that people won't truly buy into a product, service, movement, or idea until they understand the WHY behind it. START WITH WHY shows that the leaders who have had the greatest influence in the world all think, act and communicate the same way—and it's the opposite of what everyone else does. Sinek calls this powerful idea The Golden Circle, and it provides a framework upon which organizations can be built, movements can be led, and people can be inspired. And it all starts with WHY.
Author: David T. Scott
Publisher: AMACOM Div American Mgmt Assn
ISBN: 0814432611
Category : Business & Economics
Languages : en
Pages : 292
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Book Description
In the rapidly evolving field of lead-generation marketing, how can you ever get ahead of the crowd to produce maximum results? Learn the key tactics that should be at the top of any marketer's rule book.
Author: Martin Lanik
Publisher: AMACOM
ISBN: 0814439357
Category : Business & Economics
Languages : en
Pages : 216
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Book Description
In leadership as in life, only practice makes perfect. Habits are powerful, and The Leader Habit offers a simple, original approach to dramatically improving even our weakest areas. Routines quietly undergird large portions of what we do and how we function. Habit formation can speed success in the workplace as well--even in complex areas like leadership. Leadership training expert and bestselling author Martin Lanik spotlights 22 essential leadership abilities, breaking them down into a series of small, learnable behaviors. In The Leader Habit, you will find: Compelling evidence on how habits shape our lives, and how leadership is simply a series of habits Content based on original research that looks at 795 leaders across the globe, identifying 22 essential leadership skills and 79 micro-behaviors that make up those skills Simple exercises to turn effective leadership behaviors into ingrained habits, along with clear cues that tell you when to practice each A Leader Habit Quiz that assesses 6 personality traits and points to behaviors that you’ll find most rewarding Tips for staying motivated, avoiding procrastination, and sustaining progress The book's simple formula focuses on developing one skill at a time: sell the vision, delegate well, innovate often, empower others, overcome resistance, build strategic relationships, focus on customers, listen actively, negotiate effectively, and more. Many of us aspire to great leadership by consuming books and training. However, unless you intentionally reinforce the right behaviors, results are fleeting. The Leader Habit builds the "muscle memory" to turn leadership skills into lasting habits.
Author: Jon R. Katzenbach
Publisher: John Wiley & Sons
ISBN: 0470589027
Category : Business & Economics
Languages : en
Pages : 240
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Book Description
An all-new approach to understanding the (in)formal connections of an organization From the bestselling coauthor of the business classic The Wisdom of Teams comes an all-new exploration of the modern workplace, and how leaders and managers must embrace it for success. Katzenbach and Khan examine how two distinct factions together form the bigger picture for how organizations actually work: the more defined "formal" organization of a company-the management structure, performance metrics, and processes-and the "informal"-the culture, social networks, and ad hoc communities that spring up naturally and can accelerate or hinder how the organization works. With dynamic examples from enterprises around the world, this book takes a timeless organizational approach and creates a powerful paradigm-shifting tool set for applying it. Includes self-assessment guidelines for senior leaders, front-line managers, and individual contributors Features organizations in business, government, the nonprofit sector, and academia-including the New York City schools system, Aetna, the Marines, United Nations, Orpheus Chamber Orchestra, Home Depot, Bell Canada, and the Houston Police Department Leading Outside the Lines illustrates how leaders can make the two distinct factions work together to get the best of both.
Author: Hubert Joly
Publisher: Harvard Business Press
ISBN: 1647820391
Category : Business & Economics
Languages : en
Pages : 154
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Book Description
A Wall Street Journal Bestseller Named a Financial Times top title How to unleash "human magic" and achieve improbable results. Hubert Joly, former CEO of Best Buy and orchestrator of the retailer's spectacular turnaround, unveils his personal playbook for achieving extraordinary outcomes by putting people and purpose at the heart of business. Back in 2012, "Everyone thought we were going to die," says Joly. Eight years later, Best Buy was transformed as Joly and his team rebuilt the company into one of the nation's favorite employers, vastly increased customer satisfaction, and dramatically grew Best Buy's stock price. Joly and his team also succeeded in making Best Buy a leader in sustainability and innovation. In The Heart of Business, Joly shares the philosophy behind the resurgence of Best Buy: pursue a noble purpose, put people at the center of the business, create an environment where every employee can blossom, and treat profit as an outcome, not the goal. This approach is easy to understand, but putting it into practice is not so easy. It requires radically rethinking how we view work, how we define companies, how we motivate, and how we lead. In this book Joly shares memorable stories, lessons, and practical advice, all drawn from his own personal transformation from a hard-charging McKinsey consultant to a leader who believes in human magic. The Heart of Business is a timely guide for leaders ready to abandon old paradigms and lead with purpose and humanity. It shows how we can reinvent capitalism so that it contributes to a sustainable future.
Author: Karim Mokhtar
Publisher: Carthage ABC
ISBN:
Category : Business & Economics
Languages : en
Pages : 112
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Book Description
In this book, readers will discover the power of LinkedIn for businesses looking to connect with their target audience and generate leads. Starting with the basics of creating a strong profile, the book delves into advanced strategies for building relationships, creating content, and leveraging LinkedIn's paid advertising options. The book covers everything from optimizing your profile and building your network to creating and sharing content that resonates with your target audience. Readers will learn how to use LinkedIn to build their brand, showcase their expertise, and establish themselves as thought leaders in their industry. In addition to organic methods, the book also covers how to use LinkedIn's paid advertising options to reach and engage with a targeted audience. It provides a detailed breakdown of the different types of paid ads available and how to create effective campaigns that deliver measurable results. Whether you're a salesperson, CEO, or entrepreneur, this book provides a comprehensive guide to using LinkedIn for business growth. From beginners to advanced users, readers will gain a deep understanding of how to leverage the power of LinkedIn to achieve their marketing and sales goals.
Author: Robert Lee Brewer
Publisher: Penguin
ISBN: 1440354545
Category : Reference
Languages : en
Pages : 339
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Book Description
THE BEST RESOURCE AVAILABLE FOR FINDING A LITERARY AGENT No matter what you're writing--fiction or nonfiction, books for adults or children--you need a literary agent to get the best book deal possible from a traditional publisher. Guide to Literary Agents 2019 is your go-to resource for finding that literary agent and earning a contract from a reputable publisher. Along with listing information for more than 1,000 agents who represent writers and their books, the 28th edition of GLA includes: • The key elements of a successful nonfiction book proposal. • Informative articles on crafting the perfect synopsis and detailing what agents are looking for in the ideal client--written by actual literary agents. • Plus, debut authors share their varied paths to finding success and their first book publications.
