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Author: Thibault Du Manoir de Juaye
Publisher: Eyrolles Group
ISBN: 9782708131910
Category : Business & Economics
Languages : fr
Pages : 312
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Book Description
S'appuyer sur une stratégie judiciaire dynamique. Protéger vigoureusement son capital immatériel. Concevoir de nouvelles stratégies d'alliances et de pouvoir adaptées au nouveau contexte économique. Dire que les enjeux juridiques sont primordiaux ou que l'on constate une judiciarisation de la société ne suffit plus. Il faut désormais penser le droit comme un outil stratégique - au même titre que le marketing ou la finance - et organiser l'entreprise en conséquence. Ce livre explique tout d'abord quel doit être le traitement de l'information pour éviter des procès ou les gagner et donne des pistes pour gérer l'après procès dans les entreprises. Puis il examine quelles peuvent être les stratégies juridiques de protection du patrimoine : pourquoi Kodak a été condamné à verser un milliard de dollars à Polaroïd... quels ont été les multiples procès de l'affaire Buffalo Grill... comment défendre l'image de l'entreprise face à des techniques ingénieuses de désinformation comme le Google Bombing. Enfin il présente les nouvelles stratégies d'alliances liées notamment aux transferts de technologie : les Systèmes Productifs Locaux (SPL), groupements momentanés d'entreprises. Le lecteur, qu'il soit chef d'entreprise, directeur juridique ou spécialiste de l'intelligence économique, saura, en arrivant à la fin de l'ouvrage, comment utiliser la force du droit dans son entreprise. Les étudiants des écoles de commerce ou d'ingénieurs devraient également y découvrir la richesse d'une matière avec laquelle ils auront à composer dans leurs futures fonctions.
Author: Thibault Du Manoir de Juaye
Publisher: Eyrolles Group
ISBN: 9782708131910
Category : Business & Economics
Languages : fr
Pages : 312
Get Book Here
Book Description
S'appuyer sur une stratégie judiciaire dynamique. Protéger vigoureusement son capital immatériel. Concevoir de nouvelles stratégies d'alliances et de pouvoir adaptées au nouveau contexte économique. Dire que les enjeux juridiques sont primordiaux ou que l'on constate une judiciarisation de la société ne suffit plus. Il faut désormais penser le droit comme un outil stratégique - au même titre que le marketing ou la finance - et organiser l'entreprise en conséquence. Ce livre explique tout d'abord quel doit être le traitement de l'information pour éviter des procès ou les gagner et donne des pistes pour gérer l'après procès dans les entreprises. Puis il examine quelles peuvent être les stratégies juridiques de protection du patrimoine : pourquoi Kodak a été condamné à verser un milliard de dollars à Polaroïd... quels ont été les multiples procès de l'affaire Buffalo Grill... comment défendre l'image de l'entreprise face à des techniques ingénieuses de désinformation comme le Google Bombing. Enfin il présente les nouvelles stratégies d'alliances liées notamment aux transferts de technologie : les Systèmes Productifs Locaux (SPL), groupements momentanés d'entreprises. Le lecteur, qu'il soit chef d'entreprise, directeur juridique ou spécialiste de l'intelligence économique, saura, en arrivant à la fin de l'ouvrage, comment utiliser la force du droit dans son entreprise. Les étudiants des écoles de commerce ou d'ingénieurs devraient également y découvrir la richesse d'une matière avec laquelle ils auront à composer dans leurs futures fonctions.
Author: Antoine Masson
Publisher: Springer Science & Business Media
ISBN: 3642021352
Category : Law
Languages : en
Pages : 476
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Book Description
Far from regarding the law as supreme, corporations approach law as an element of executive thought and action aimed at optimizing competitiveness. The objective of this book is to identify, explore and define corporate legal strategies that seek advantage in the opportunities revealed when the Law is perceived as a resource to be mobilized and aligned with the firm’s business and economic agendas.
Author: Daniel Fasquelle
Publisher: Sa Lamy
ISBN: 9782721211774
Category :
Languages : fr
Pages : 1614
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Book Description
Droit de l'entreprise présente en dix parties une synthèse des disciplines juridiques au programme des écoles de commerce et universités. Mise à jour par les auteurs, professeurs dans les plus grandes écoles de commerce et facultés, cette douzième édition intègre les législations, réglementations et jurisprudences les plus récentes. Ouvrage de référence, Droit de l'entreprise offre aux étudiants et aux professionnels une information pratique et accessible pour appréhender le monde des affaires et comprendre l'essentiel du droit.
Author: Gerlinde Berger-Walliser
Publisher: Djoef Publishing
ISBN: 9788757427592
Category : Commercial law
Languages : en
Pages : 0
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Book Description
This book assembles articles on what could be called an alternative way of legal thinking, known in Scandinavia as the proactive approach to law. Besides a general overview of proactive law, the contributions in this book include topics such as legal risk management, strategic contracting, pre-contractual negotiation, collaborative contracts, iterative contracts, and selective distribution. One of the central concerns in proactive law is to include legal considerations in the managerial process by bringing in business-oriented legal advice, and, generally speaking, engage in cross-professional and interdisciplinary collaboration.
Author: Ms Helena Haapio
Publisher: Gower Publishing, Ltd.
ISBN: 1409459934
Category : Business & Economics
Languages : en
Pages : 200
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Book Description
Savvy managers no longer look at contracts and the law reactively but use them proactively to reduce their costs, minimize their risks, secure key talent, collaborate to innovate, protect intellectual property, and create value for their customers that is superior to that offered by competitors. To achieve competitive advantage in this way managers need a plan. Proactive Law for Managers provides this plan; The Manager's Legal PlanTM. George Siedel and Helena Haapio first discuss the traditional, reactive approach used by many managers when confronted with the law, then contrast it with a proactive approach that enables the law and managers' legal capabilities to be used to prevent problems, promote successful business, and achieve competitive advantage. Proactive Law for Managers shows how to use contracts and the law to create new value and innovate in often neglected areas – and implement ideas in a profitable manner.
Author: Elizabeth Dozois
Publisher:
ISBN: 9781550584240
Category : Action research
Languages : en
Pages : 77
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Book Description
Developmental evaluation has emerged fairly recently as a way to support adaptive learning in complex and emergent initiatives. Combining the rigour of evaluation with the flexibility and imagination required for development, this new form of evaluation brings critical thinking to bear on the creative process in initiatives involving high levels of uncertainty, innovation, emergence, and social complexity.
Author: Gilles Garel
Publisher: CRC Press
ISBN: 1498740227
Category : Business & Economics
Languages : en
Pages : 182
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Book Description
The Innovation Factory takes a fresh look at the fine art of breakthrough innovation. What makes it unique is that it brings together an experienced scholar and a serial entrepreneur who share the same passion for understanding the processes and theories needed to innovate over and over again. The book marries theory with practical examples focusin
Author: Norbert Bachleitner
Publisher: Walter de Gruyter GmbH & Co KG
ISBN: 3110641976
Category : Literary Criticism
Languages : en
Pages : 486
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Book Description
The three concepts mentioned in the title of this volume imply the contact between two or more literary phenomena; they are based on similarities that are related to a form of ‘travelling’ and imitation or adaptation of entire texts, genres, forms or contents. Transfer comprises all sorts of ‘travelling’, with translation as a major instrument of transferring literature across linguistic and cultural barriers. Transfer aims at the process of communication, starting with the source product and its cultural context and then highlighting the mediation by certain agents and institutions to end up with inclusion in the target culture. Reception lays its focus on the receiving culture, especially on critcism, reading, and interpretation. Translation, therefore, forms a major factor in reception with the general aim of reception studies being to reveal the wide spectrum of interpretations each text offers. Moreover, translations are the prime instrument in the distribution of literature across linguistic and cultural borders; thus, they pave the way for gaining prestige in the world of literature. The thirty-eight papers included in this volume and dedicated to research in this area were previously read at the ICLA conference 2016 in Vienna. They are ample proof that the field remains at the center of interest in Comparative Literature.
Author: Neil Aaron Thompson
Publisher: Routledge
ISBN: 1000434788
Category : Business & Economics
Languages : en
Pages : 133
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Book Description
This innovative book takes seriously the ordinary activities of entrepreneurship and maps out new pathways for scholars to understand the nature, properties, and implications of studying practices for entrepreneurship studies. Entrepreneurship is neither an art nor a science, but a bundle of practices, as Peter Drucker once observed. Curiously however, academic research on entrepreneurship mostly abstracts away from practical activity. In contrast, Entrepreneurship As Practice takes ordinary activities of entrepreneurship seriously by mapping out new pathways for scholars to consider the everyday practices through which entrepreneurship occurs. Each chapter draws on contemporary theories of practice to illuminate the nature, properties, and implications of studying the practices of entrepreneurship. The chapters in this book were originally published as a special issue of the journal Entrepreneurship & Regional Development.
Author: Helena Haapio
Publisher: Routledge
ISBN: 1351961845
Category : Law
Languages : en
Pages : 149
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Book Description
Savvy managers no longer look at contracting processes and documents reactively but use them proactively to reach their business goals and minimize their risks. To succeed, these managers need a framework and A Short Guide to Contract Risk provides this. The foundation of identifying and managing contract risk is what the authors call Contract Literacy: a set of skills relevant for all who deal with contracts in their everyday business environment, ranging from general managers and CEOs to sales, procurement and project professionals and risk managers. Contracts play a major role in business success. Contracts govern companies' deals and relationships with their suppliers and customers. They impact future rights, cash flows, costs, earnings, and risks. A company's contract portfolio may be subject to greater losses than anyone realizes. Still the greatest risk in business is not taking any risks. Equipped with the concepts described in this book, business and risk managers can start to see contracts differently and to use them to find and achieve the right balance for business success and problem prevention. What makes this short guide from the authors of the acclaimed Proactive Law for Managers especially valuable, if not unique, is its down-to-earth managerial/legal approach. Using lean contracting, visualization and the tools introduced in this book, managers and lawyers can achieve legally sound contracts that function as managerial tools for well thought-out, realistic risk allocation in business deals and relationships.
