La publicidad y el nacimiento de la sociedad de consumo PDF Download
Are you looking for read ebook online? Search for your book and save it on your Kindle device, PC, phones or tablets. Download La publicidad y el nacimiento de la sociedad de consumo PDF full book. Access full book title La publicidad y el nacimiento de la sociedad de consumo by Nuria Rodríguez Martín. Download full books in PDF and EPUB format.
Author: Nuria Rodríguez Martín
Publisher:
ISBN: 9788413522661
Category :
Languages : es
Pages : 173
Get Book Here
Book Description
Author: Nuria Rodríguez Martín
Publisher:
ISBN: 9788413522661
Category :
Languages : es
Pages : 173
Get Book Here
Book Description
Author:
Publisher:
ISBN:
Category :
Languages : es
Pages : 9
Get Book Here
Book Description
Author: Serapio Iniesta
Publisher:
ISBN:
Category :
Languages : es
Pages : 0
Get Book Here
Book Description
Author: Vidal Alba de Diego
Publisher:
ISBN:
Category : Advertising
Languages : es
Pages : 162
Get Book Here
Book Description
Author: Alejandro Álvarez Nobell
Publisher: Ediciones Universidad San Jorge
ISBN: 8494119818
Category : Business & Economics
Languages : en
Pages : 351
Get Book Here
Book Description
Esta publicación es fruto de la reflexión de, fundamentalmente, docentes del ámbito de la comunicación y de la publicidad basada en la necesidad de aunar fuerzas para ofrecer una obra de conjunto que intenta ver la publicidad como un hecho global y no solo aislado de la comunicación comercial. La presente obra profundiza en el valor de la publicidad y su importancia contemporánea, desde una perspectiva holística y con el objetivo de querer ser una publicación didáctica y de reflexión.
Author: Alberte Martínez-López
Publisher: Taylor & Francis
ISBN: 104011198X
Category : Business & Economics
Languages : en
Pages : 252
Get Book Here
Book Description
Global climate change and the war in Ukraine have put energy back on the agenda for Europe in a way that has not been seen since the oil crisis of the 1970s. But the economics and business of supplying energy to Europe has a long and rich history going back to the nineteenth century. This book explores changes in energy markets, strategies, firms and investments during the nineteenth and twentieth centuries. The primary focus is on manufactured gas—the gas that was initially produced from coal distillation until new ways of manufacturing gas emerged after the Second World War. The expert contributors to this volume draw on their extensive research and utilise primary sources to explore a wide range of issues, including technological adaptation, market regulation, energy investments (particularly the role of foreign capital), gas consumption and supply issues. The case studies are particularly drawn from Spain, France and Italy, but the authors provide a comparative and global perspective to consider the wider context. The volume closes with an epilogue that brings the story into the present day to consider current issues affecting gas markets in the EU, including war, geostrategy and pipelines. This book will be of interest to readers in economic history, business history, energy history, the history of public utilities and modern European history more broadly.
Author: Eric Clark
Publisher:
ISBN: 9789684061804
Category : Publicidad
Languages : es
Pages : 560
Get Book Here
Book Description
Author: Leonardo, Otálora Cotrino
Publisher: Editorial Tadeo Lozano
ISBN: 9587250893
Category : Business & Economics
Languages : es
Pages : 219
Get Book Here
Book Description
El hecho de que la publicidad esté en el banquillo de los acusados, el hecho de que una gran mayoría de los habitantes de las sociedades más desarrolladas del planeta se declaren hartos de publicidad, no impide el sentimiento fascinación que la publicidad sigue provocando entre esos mismos individuos. Como igualmente plantean los autores del presente libro, la publicidad ha dejado de ser un mero instrumento comercial al servicio de los intereses de unos concretos anunciantes para constituirse en un mecanismo de gestión social que preside los imaginarios que todos, sin ser necesariamente conscientes de ello, compartimos. El presente libro navega por estas aguas turbulentas. Sus autores, profesores de publicidad y entregados por consiguiente al estudio de una materia conflictiva y socialmente vilipendiada, tratan de satisfacer la naturaleza universitaria de su dedicación construyendo una visión de la publicidad que no se limite a justificar la práctica comercial publicitaria ni tampoco dé plenamente la razón a los críticos radicales que tienden a considerar la publicidad como el exponente de todos los males que afectan a nuestras sociedades. Postura por lo demás difícil y que obliga a moverse en cierta medida entre dos aguas, pero la única capaz de justificar la naturaleza universitaria de la enseñanza que constituye el objeto de su dedicación.
Author: Professor Susan Larson
Publisher: University of Toronto Press
ISBN: 1487529120
Category : Literary Criticism
Languages : en
Pages : 328
Get Book Here
Book Description
Comfort and domestic space are complex narratives that can help draw our attention to everything from urban planning, everyday objects, and new technologies to class conflict, racial and ethnic segregation, and the gendering of domestic labour. Comfort and Domestic Space in Modern Spain delves into the history of ideas surrounding the modern home. It explores how the collective experience of domestic space has been shaped by government ideologues, technocrats, and artists as well as working- and middle-class Spaniards since the late nineteenth century. The book focuses on the social and cultural meanings of domestic space in ways that invite us to cross boundaries between private and public, the particular and the general, the local and the global, and to pay attention to the role of the cultural imagination in making a house into a home. Considering a wide variety of voices and perspectives that have resulted in new ideas about how to inhabit domestic space, Comfort and Domestic Space in Modern Spain brings together an international, interdisciplinary group of scholars to illuminate the cultural history of everyday life.
Author: Manuel Martín Serrano
Publisher:
ISBN:
Category : Advertising
Languages : es
Pages : 36
Get Book Here
Book Description
