Coping with the Future PDF Download
Are you looking for read ebook online? Search for your book and save it on your Kindle device, PC, phones or tablets. Download Coping with the Future PDF full book. Access full book title Coping with the Future by Hans Christian Garmann Johnsen. Download full books in PDF and EPUB format.
Author: Hans Christian Garmann Johnsen
Publisher: Routledge
ISBN: 1351363743
Category : Business & Economics
Languages : en
Pages : 363
Get Book Here
Book Description
Coping with the Future has been written in response to widespread international awareness that the future is not predictable. In political and economic terms, we are in unknown territory, with daily developments around Brexit and the Trump Presidency, and "Kodak moments" in business. On the other hand, business leaders demand certainty, which is not available. This book redefines the nature of modern business. In contrast to recent trends, it has a focus on human-centred manufacturing and on decision-making which goes beyond a focus on short-term profit. The liberal capitalism of the USA and the UK is not the only current variety of capitalism. Business is not just about managers, but requires participation and engagement by workers. Since the financial crash of 2008, there has been much talk about the need for fresh approaches to business, but little has changed. This book pulls together current research and practice and poses new questions based on case studies. There is no one simple best way, but an uncertain future can be addressed, drawing on diverse past experience and cases. The book addresses an intended audience in business and universities, including business schools, around the world. The debate takes a broader approach, involving research in the social sciences and approaches from philosophy. The world has always been unpredictable, but we have allowed ourselves to be comforted by convenient myths. It is time to wake up.
Author: Hans Christian Garmann Johnsen
Publisher: Routledge
ISBN: 1351363743
Category : Business & Economics
Languages : en
Pages : 363
Get Book Here
Book Description
Coping with the Future has been written in response to widespread international awareness that the future is not predictable. In political and economic terms, we are in unknown territory, with daily developments around Brexit and the Trump Presidency, and "Kodak moments" in business. On the other hand, business leaders demand certainty, which is not available. This book redefines the nature of modern business. In contrast to recent trends, it has a focus on human-centred manufacturing and on decision-making which goes beyond a focus on short-term profit. The liberal capitalism of the USA and the UK is not the only current variety of capitalism. Business is not just about managers, but requires participation and engagement by workers. Since the financial crash of 2008, there has been much talk about the need for fresh approaches to business, but little has changed. This book pulls together current research and practice and poses new questions based on case studies. There is no one simple best way, but an uncertain future can be addressed, drawing on diverse past experience and cases. The book addresses an intended audience in business and universities, including business schools, around the world. The debate takes a broader approach, involving research in the social sciences and approaches from philosophy. The world has always been unpredictable, but we have allowed ourselves to be comforted by convenient myths. It is time to wake up.
Author: Martin Lindstrom
Publisher: Currency
ISBN: 0385531745
Category : Business & Economics
Languages : en
Pages : 304
Get Book Here
Book Description
From the bestselling author of Buyology comes a shocking insider’s look at how today’s global giants conspire to obscure the truth and manipulate our minds, all in service of persuading us to buy. Marketing visionary Martin Lindstrom has been on the front lines of the branding wars for over twenty years. Here, he turns the spotlight on his own industry, drawing on all he has witnessed behind closed doors, exposing for the first time the full extent of the psychological tricks and traps that companies devise to win our hard-earned dollars. Picking up from where Vance Packard's bestselling classic, The Hidden Persuaders, left off more than half-a-century ago, Lindstrom reveals how advertisers and corporations: • Intentionally target children at an alarmingly young age • Stoke the flames of public panic and capitalize on paranoia over global contagions, extreme weather events, and food contamination scares. • Are secretly mining our digital footprints to uncover some of the most intimate details of our private lives • Purposely adjust their formulas in order to make their products chemically addictive • And much, much more. This searing expose introduces a new class of tricks, techniques, and seductions--the Hidden Persuaders of the 21st century--and shows why they are more insidious and pervasive than ever.
Author: Rachel Teukolsky
Publisher: Oxford University Press, USA
ISBN: 0198859732
Category : Art
Languages : en
Pages : 481
Get Book Here
Book Description
The modern media world came into being in the nineteenth century, when machines were harnessed to produce texts and images in unprecedented numbers. In the visual realm, new industrial techniques generated a deluge of affordable pictorial items, mass-printed photographs, posters, cartoons, and illustrations. These alluring objects of the Victorian parlor were miniaturized spectacles that served as portals onto phantasmagoric versions of 'the world.' Although new kinds of pictures transformed everyday life, these ephemeral items have received remarkably little scholarly attention. Picture World shines a welcome new light onto these critically neglected yet fascinating visual objects. They serve as entryways into the nineteenth century's key aesthetic concepts. Each chapter pairs a new type of picture with a foundational keyword in Victorian aesthetics, a familiar term reconceived through the lens of new media. 'Character' appears differently when considered with caricature, in the new comics and cartoons appearing in the mass press in the 1830s; likewise, the book approaches 'realism' through pictorial journalism; 'illustration' via illustrated Bibles; 'sensation' through carte-de-visite portrait photographs; 'the picturesque' by way of stereoscopic views; and 'decadence' through advertising posters. Picture World studies the aesthetic effects of the nineteenth century's media revolution: it uses the relics of a previous era's cultural life to interrogate the Victorian world's most deeply-held values, arriving at insights still relevant in our own media age.
Author: Chris Saint John
Publisher: Lulu.com
ISBN: 1411608070
Category : Fiction
Languages : en
Pages : 313
Get Book Here
Book Description
a story of love and loyalty set in the fantasy genre
Author: Rachel Keranen
Publisher: Cavendish Square Publishing, LLC
ISBN: 1502644398
Category : Juvenile Nonfiction
Languages : en
Pages : 82
Get Book Here
Book Description
New York State has long been the first stop for immigrants from Europe and other parts of the world. Many choose to stay, giving New York one of the largest and most diverse populations in the nation. Readers will explore New York's diverse geography; the history of immigration, manufacturing, and finance; and the combination of people, art, and ingenuity that makes the Empire State one of the most iconic places in the world.
Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 348
Get Book Here
Book Description
EBONY is the flagship magazine of Johnson Publishing. Founded in 1945 by John H. Johnson, it still maintains the highest global circulation of any African American-focused magazine.
Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 64
Get Book Here
Book Description
The weekly source of African American political and entertainment news.
![American Icons [3 volumes] PDF](https://books.google.com/books/content/images/frontcover/A7LOEAAAQBAJ?fife=w80-h100)
Author: Dennis R. Hall
Publisher: Bloomsbury Publishing USA
ISBN: 0313027676
Category : Social Science
Languages : en
Pages : 937
Get Book Here
Book Description
What do Madonna, Ray Charles, Mount Rushmore, suburbia, the banjo, and the Ford Mustang have in common? Whether we adore, ignore, or deplore them, they all influence our culture, and color the way America is perceived by the world. In this A-to-Z collection of essays scholars explore more than one hundred people, places, and phenomena as they seek to discover what it means to be labeled icon. From the Alamo to Muhammad Ali, from John Wayne to the zipper, the American icons covered in this unique three-volume set include subjects from culture, law, art, food, religion, and science. By providing numerous ways for the reader to engage in the process of interpreting these images and artifacts, the work serves as a unique resource for students of American history and culture. Features 100 illustrations. What do Madonna, Ray Charles, Mount Rushmore, suburbia, the banjo, and the Ford Mustang have in common? Whether we adore, ignore, or deplore them, they all influence our culture, and color the way America is perceived by the world. This A-to-Z collection of essays explores more than one hundred people, places, and phenomena that have taken on iconic status in American culture. The scholars and writers whose thoughts are gathered in this unique three-volume set examine these icons through a diverse array of perspectives and fields of expertise. Ranging from the Alamo to Muhammad Ali, from John Wayne to the zipper, this selection of American icons represents essential elements of our culture, including law, art, food, religion, and science. Featuring more than 100 illustrations, this work will serve as a unique resource for students of American history and culture. The interdisciplinary scholars in this work examine what it means when something is labeled as an icon. What common features do the people, places, and things we deem to be iconic share? To begin with, an icon generates strong responses in people, it often stands for a group of values (John Wayne), it reflects forces of its time, it can be reshaped or extended by imitation, and it often breaks down barriers between various segments of American culture, such as those that exist between white and black America, or between high and low art. The essays contained in this set examine all these aspects of American icons from a variety of perspectives and through a lively range of rhetoric styles.
Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 132
Get Book Here
Book Description
The weekly source of African American political and entertainment news.
Author: Mark Batey
Publisher: Routledge
ISBN: 1317558022
Category : Psychology
Languages : en
Pages : 231
Get Book Here
Book Description
This second edition of Brand Meaning lays out new territory for the understanding of how brands both acquire and provide meaning. The author draws on his experience with leading international companies to propose a compelling framework for the conscious and unconscious ways in which people connect with products and brands. Revised and updated, it contains contemporary as well as classic examples of brand meaning in practice from various countries, and expands on the theory, methods and applications of brand meaning. The book’s multidisciplinary approach and concise yet comprehensive content makes it an ideal supplemental reader for undergraduate, graduate, and MBA courses, as well as valuable reading for practitioners in the fields of marketing, advertising and consumer research. For more information, visit www.brandmeaning.com.
