Author: Geoffrey Keppel
Publisher:
ISBN:
Category : Art
Languages : en
Pages : 616
Book Description
This book provides basic information to conduct experiments and analyze data in the behavioral, social, and biological sciences. It includes information about designs with repeated measures, analysis of covariance, structural models, and other material.
Design and Analysis
Author: Geoffrey Keppel
Publisher:
ISBN:
Category : Art
Languages : en
Pages : 616
Book Description
This book provides basic information to conduct experiments and analyze data in the behavioral, social, and biological sciences. It includes information about designs with repeated measures, analysis of covariance, structural models, and other material.
Publisher:
ISBN:
Category : Art
Languages : en
Pages : 616
Book Description
This book provides basic information to conduct experiments and analyze data in the behavioral, social, and biological sciences. It includes information about designs with repeated measures, analysis of covariance, structural models, and other material.
Introduction to Human Factors
Author: Nancy J. Stone
Publisher: CRC Press
ISBN: 1498783813
Category : Technology & Engineering
Languages : en
Pages : 425
Book Description
This is a comprehensive, but accessible text that introduces students to the fields of human factors and ergonomics. The book is intended for undergraduate students, written from the psychological science perspective along with various pedagogical components that will enhance student comprehension and learning. This book is ideal for those introductory courses that wish to introduce students to the multifaceted areas of human factors and ergonomics along with practical knowledge the students can apply in their own lives.
Publisher: CRC Press
ISBN: 1498783813
Category : Technology & Engineering
Languages : en
Pages : 425
Book Description
This is a comprehensive, but accessible text that introduces students to the fields of human factors and ergonomics. The book is intended for undergraduate students, written from the psychological science perspective along with various pedagogical components that will enhance student comprehension and learning. This book is ideal for those introductory courses that wish to introduce students to the multifaceted areas of human factors and ergonomics along with practical knowledge the students can apply in their own lives.
Transforming Introductory Psychology
Author: Regan A. R. Gurung
Publisher: American Psychological Association (APA)
ISBN: 9781433834721
Category : Education
Languages : en
Pages : 311
Book Description
This book presents recommendations for teaching the introductory psychology course, developed by the Introductory Psychology Initiative (IPI) task force appointed by APA's Board of Educational Affairs (BEA). Case studies illustrate the application of recommendations to learning goals and outcomes, course design, teacher training, and student transformation.
Publisher: American Psychological Association (APA)
ISBN: 9781433834721
Category : Education
Languages : en
Pages : 311
Book Description
This book presents recommendations for teaching the introductory psychology course, developed by the Introductory Psychology Initiative (IPI) task force appointed by APA's Board of Educational Affairs (BEA). Case studies illustrate the application of recommendations to learning goals and outcomes, course design, teacher training, and student transformation.
Psychology for Designers
Author: Joe Leech
Publisher: mrjoe press
ISBN: 0995465460
Category : Computers
Languages : en
Pages : 58
Book Description
How to apply psychology to web design and the design process. - Where to find design psychology - The different types of psychology and how to apply them to digital design - How to solve design problems with psychology - How to talk about design and advocate design choices using psychology In this book, I will show you how psychological theory can be applied to design. It won’t demand you read every single research study. In fact, it contains very little in the way of theory. What it will show you are the benefits of taking a psychological approach, as well as how to find and apply relevant ideas, and advocate your design decisions based on sound psychological reasoning, making your designs – and the way you talk about them – better.
Publisher: mrjoe press
ISBN: 0995465460
Category : Computers
Languages : en
Pages : 58
Book Description
How to apply psychology to web design and the design process. - Where to find design psychology - The different types of psychology and how to apply them to digital design - How to solve design problems with psychology - How to talk about design and advocate design choices using psychology In this book, I will show you how psychological theory can be applied to design. It won’t demand you read every single research study. In fact, it contains very little in the way of theory. What it will show you are the benefits of taking a psychological approach, as well as how to find and apply relevant ideas, and advocate your design decisions based on sound psychological reasoning, making your designs – and the way you talk about them – better.
Design for the Mind
Author: Victor Yocco
Publisher: Simon and Schuster
ISBN: 1638356823
Category : Computers
Languages : en
Pages : 343
Book Description
Summary Design for the Mind: Seven Psychological Principles of Persuasive Design teaches web designers and developers how to create sites and applications that appeal to our innate natural responses as humans. Author Victor Yocco, a researcher on psychology and communication, introduces the most immediately relevant and applicable psychological concepts, breaks down each theory into easily-digested principles, then shows how they can be used to inform better design. Purchase of the print book includes a free eBook in PDF, Kindle, and ePub formats from Manning Publications. About the Technology Designers and design team members need to think about more than just aesthetics. How do you handle short attention spans. How does your design encourage users to engage, browse, or buy? Fortunately, there are psychological principles that you can use in your design to anticipate and benefit from how humans think, behave, and react. About the Book Design for the Mind: Seven Psychological Principles of Persuasive Design teaches you to recognize how websites and applications can benefit from an awareness of our innate, natural responses as humans, and to apply the same principles to your own designs. This approachable book introduces the psychological principles, deconstructs each into easily digestible concepts, and then shows how you can apply them. The idea is to deepen your understanding of why people react in the ways they do. After reading the book, you'll be ready to make your work more psychologically friendly, engaging, and persuasive. What's Inside Making design persuasive Encouraging visitors to take action Creating enduring messages Meeting the needs of both engaged and disengaged visitors Becoming a strategic influencer Applying theory, with case studies and real-world examples About the Reader This book is for web and UX designers and developers as well as anyone involved in customer-facing digital products. About the Author Victor Yocco, PhD, is a research director at a Philadelphia-based digital design firm. He received his PhD from The Ohio State University, where his research focused on psychology and communication in informal learning settings. Victor regularly writes and speaks on topics related to the application of psychology to design and addressing the culture of alcohol use in design and technology. He can be found at www.victoryocco.com or @victoryocco on Twitter. Table of Contents PART 1 INTRODUCING THE APPLICATION OF PSYCHOLOGY TO DESIGN Meeting users' needs: including psychology in design PART 2 WHY DO FOLKS ACT LIKE THAT? PRINCIPLES OF BEHAVIOR Designing for regular use: addressing planned behavior Risky decisions and mental shortcuts Motivation, ability, and trigger-boom! PART 3 PRINCIPLES OF INFLUENCE AND PERSUASION: NOT AS EVIL AS YOU'D THINK Influence: getting people to like and use your design Using family, friends, and social networks to influence users It's not what you say; it's how you say it! Persuasion: the deadliest art PART 4 USER EXPERIENCE DESIGN: PUTTING IT ALL TOGETHER Case study: KidTech Design Co.'s Good Choice app The next step: getting up and running
Publisher: Simon and Schuster
ISBN: 1638356823
Category : Computers
Languages : en
Pages : 343
Book Description
Summary Design for the Mind: Seven Psychological Principles of Persuasive Design teaches web designers and developers how to create sites and applications that appeal to our innate natural responses as humans. Author Victor Yocco, a researcher on psychology and communication, introduces the most immediately relevant and applicable psychological concepts, breaks down each theory into easily-digested principles, then shows how they can be used to inform better design. Purchase of the print book includes a free eBook in PDF, Kindle, and ePub formats from Manning Publications. About the Technology Designers and design team members need to think about more than just aesthetics. How do you handle short attention spans. How does your design encourage users to engage, browse, or buy? Fortunately, there are psychological principles that you can use in your design to anticipate and benefit from how humans think, behave, and react. About the Book Design for the Mind: Seven Psychological Principles of Persuasive Design teaches you to recognize how websites and applications can benefit from an awareness of our innate, natural responses as humans, and to apply the same principles to your own designs. This approachable book introduces the psychological principles, deconstructs each into easily digestible concepts, and then shows how you can apply them. The idea is to deepen your understanding of why people react in the ways they do. After reading the book, you'll be ready to make your work more psychologically friendly, engaging, and persuasive. What's Inside Making design persuasive Encouraging visitors to take action Creating enduring messages Meeting the needs of both engaged and disengaged visitors Becoming a strategic influencer Applying theory, with case studies and real-world examples About the Reader This book is for web and UX designers and developers as well as anyone involved in customer-facing digital products. About the Author Victor Yocco, PhD, is a research director at a Philadelphia-based digital design firm. He received his PhD from The Ohio State University, where his research focused on psychology and communication in informal learning settings. Victor regularly writes and speaks on topics related to the application of psychology to design and addressing the culture of alcohol use in design and technology. He can be found at www.victoryocco.com or @victoryocco on Twitter. Table of Contents PART 1 INTRODUCING THE APPLICATION OF PSYCHOLOGY TO DESIGN Meeting users' needs: including psychology in design PART 2 WHY DO FOLKS ACT LIKE THAT? PRINCIPLES OF BEHAVIOR Designing for regular use: addressing planned behavior Risky decisions and mental shortcuts Motivation, ability, and trigger-boom! PART 3 PRINCIPLES OF INFLUENCE AND PERSUASION: NOT AS EVIL AS YOU'D THINK Influence: getting people to like and use your design Using family, friends, and social networks to influence users It's not what you say; it's how you say it! Persuasion: the deadliest art PART 4 USER EXPERIENCE DESIGN: PUTTING IT ALL TOGETHER Case study: KidTech Design Co.'s Good Choice app The next step: getting up and running
Experimental Design in Psychology
Author: M. Kimberly MacLin
Publisher: Taylor & Francis
ISBN: 1003810942
Category : Psychology
Languages : en
Pages : 447
Book Description
This text is about doing science and the active process of reading, learning, thinking, generating ideas, designing experiments, and the logistics surrounding each step of the research process. In easy-to-read, conversational language, Kim MacLin teaches students experimental design principles and techniques using a tutorial approach in which students read, critique, and analyze over 75 actual experiments from every major area of psychology. She provides them with real-world information about how science in psychology is conducted and how they can participate. Recognizing that students come to an experimental design course with their own interests and perspectives, MacLin covers many subdisciplines of psychology throughout the text, including IO psychology, child psychology, social psychology, behavioral psychology, cognitive psychology, clinical psychology, health psychology, educational/school psychology, legal psychology, and personality psychology, among others. Part I of the text is content oriented and provides an overview of the principles of experimental design. Part II contains annotated research articles for students to read and analyze. New sections on how to critically evaluate media reports of scientific findings (in other words, how to identify ‘fake news’), authorship guidelines and decisions, survey research methods and AI tools have been included. Further, expanded information on the Open Science movement, and on ethics in research, and methods to achieve clarity and precision in thinking and writing are included. This edition is up to date with the latest APA Publication Manual (7th edition) and includes an overview of the bias-free language guidelines, the use of singular "they," and an ethical compliance checklist.. This text is essential reading for students and researchers interested in and studying experimental design in psychology.
Publisher: Taylor & Francis
ISBN: 1003810942
Category : Psychology
Languages : en
Pages : 447
Book Description
This text is about doing science and the active process of reading, learning, thinking, generating ideas, designing experiments, and the logistics surrounding each step of the research process. In easy-to-read, conversational language, Kim MacLin teaches students experimental design principles and techniques using a tutorial approach in which students read, critique, and analyze over 75 actual experiments from every major area of psychology. She provides them with real-world information about how science in psychology is conducted and how they can participate. Recognizing that students come to an experimental design course with their own interests and perspectives, MacLin covers many subdisciplines of psychology throughout the text, including IO psychology, child psychology, social psychology, behavioral psychology, cognitive psychology, clinical psychology, health psychology, educational/school psychology, legal psychology, and personality psychology, among others. Part I of the text is content oriented and provides an overview of the principles of experimental design. Part II contains annotated research articles for students to read and analyze. New sections on how to critically evaluate media reports of scientific findings (in other words, how to identify ‘fake news’), authorship guidelines and decisions, survey research methods and AI tools have been included. Further, expanded information on the Open Science movement, and on ethics in research, and methods to achieve clarity and precision in thinking and writing are included. This edition is up to date with the latest APA Publication Manual (7th edition) and includes an overview of the bias-free language guidelines, the use of singular "they," and an ethical compliance checklist.. This text is essential reading for students and researchers interested in and studying experimental design in psychology.
Experimental Design and Statistics for Psychology
Author: Fabio Sani
Publisher: John Wiley & Sons
ISBN: 1405150386
Category : Psychology
Languages : en
Pages : 240
Book Description
Experimental Design and Statistics for Psychology: A First Course is a concise, straighforward and accessible introduction to the design of psychology experiments and the statistical tests used to make sense of their results. Makes abundant use of charts, diagrams and figures. Assumes no prior knowledge of statistics. Invaluable to all psychology students needing a firm grasp of the basics, but tackling of some of the topic’s more complex, controversial issues will also fire the imagination of more ambitious students. Covers different aspects of experimental design, including dependent versus independent variables, levels of treatment, experimental control, random versus systematic errors, and within versus between subjects design. Provides detailed instructions on how to perform statistical tests with SPSS. Downloadable instructor resources to supplement and support your lectures can be found at www.blackwellpublishing.com/sani and include sample chapters, test questions, SPSS data sets, and figures and tables from the book.
Publisher: John Wiley & Sons
ISBN: 1405150386
Category : Psychology
Languages : en
Pages : 240
Book Description
Experimental Design and Statistics for Psychology: A First Course is a concise, straighforward and accessible introduction to the design of psychology experiments and the statistical tests used to make sense of their results. Makes abundant use of charts, diagrams and figures. Assumes no prior knowledge of statistics. Invaluable to all psychology students needing a firm grasp of the basics, but tackling of some of the topic’s more complex, controversial issues will also fire the imagination of more ambitious students. Covers different aspects of experimental design, including dependent versus independent variables, levels of treatment, experimental control, random versus systematic errors, and within versus between subjects design. Provides detailed instructions on how to perform statistical tests with SPSS. Downloadable instructor resources to supplement and support your lectures can be found at www.blackwellpublishing.com/sani and include sample chapters, test questions, SPSS data sets, and figures and tables from the book.
A Handbook of Test Construction (Psychology Revivals)
Author: Paul Kline
Publisher: Routledge
ISBN: 1317444590
Category : Psychology
Languages : en
Pages : 183
Book Description
Psychological tests provide reliable and objective standards by which individuals can be evaluated in education and employment. Therefore accurate judgements must depend on the reliability and quality of the tests themselves. Originally published in 1986, this handbook by an internationally acknowledged expert provided an introductory and comprehensive treatment of the business of constructing good tests. Paul Kline shows how to construct a test and then to check that it is working well. Covering most kinds of tests, including computer presented tests of the time, Rasch scaling and tailored testing, this title offers: a clear introduction to this complex field; a glossary of specialist terms; an explanation of the objective of reliability; step-by-step guidance through the statistical procedures; a description of the techniques used in constructing and standardizing tests; guidelines with examples for writing the test items; computer programs for many of the techniques. Although the computer testing will inevitably have moved on, students on courses in occupational, educational and clinical psychology, as well as in psychological testing itself, would still find this a valuable source of information, guidance and clear explanation.
Publisher: Routledge
ISBN: 1317444590
Category : Psychology
Languages : en
Pages : 183
Book Description
Psychological tests provide reliable and objective standards by which individuals can be evaluated in education and employment. Therefore accurate judgements must depend on the reliability and quality of the tests themselves. Originally published in 1986, this handbook by an internationally acknowledged expert provided an introductory and comprehensive treatment of the business of constructing good tests. Paul Kline shows how to construct a test and then to check that it is working well. Covering most kinds of tests, including computer presented tests of the time, Rasch scaling and tailored testing, this title offers: a clear introduction to this complex field; a glossary of specialist terms; an explanation of the objective of reliability; step-by-step guidance through the statistical procedures; a description of the techniques used in constructing and standardizing tests; guidelines with examples for writing the test items; computer programs for many of the techniques. Although the computer testing will inevitably have moved on, students on courses in occupational, educational and clinical psychology, as well as in psychological testing itself, would still find this a valuable source of information, guidance and clear explanation.
Experimental Design and Analysis for Psychology
Author: Herve Abdi
Publisher:
ISBN: 0199299889
Category : Mathematics
Languages : en
Pages : 559
Book Description
A complete course in data collection and analysis for students who need to go beyond the basics. A true course companion, the engaging writing style takes readers through challenging topics, blending examples and exercises with careful explanations and custom-drawn figures ensuring the most daunting concepts can be fully understood.
Publisher:
ISBN: 0199299889
Category : Mathematics
Languages : en
Pages : 559
Book Description
A complete course in data collection and analysis for students who need to go beyond the basics. A true course companion, the engaging writing style takes readers through challenging topics, blending examples and exercises with careful explanations and custom-drawn figures ensuring the most daunting concepts can be fully understood.
Introduction to Psychology
Author: Jennifer Walinga
Publisher: Hasanraza Ansari
ISBN:
Category : Body, Mind & Spirit
Languages : en
Pages : 810
Book Description
This book is designed to help students organize their thinking about psychology at a conceptual level. The focus on behaviour and empiricism has produced a text that is better organized, has fewer chapters, and is somewhat shorter than many of the leading books. The beginning of each section includes learning objectives; throughout the body of each section are key terms in bold followed by their definitions in italics; key takeaways, and exercises and critical thinking activities end each section.
Publisher: Hasanraza Ansari
ISBN:
Category : Body, Mind & Spirit
Languages : en
Pages : 810
Book Description
This book is designed to help students organize their thinking about psychology at a conceptual level. The focus on behaviour and empiricism has produced a text that is better organized, has fewer chapters, and is somewhat shorter than many of the leading books. The beginning of each section includes learning objectives; throughout the body of each section are key terms in bold followed by their definitions in italics; key takeaways, and exercises and critical thinking activities end each section.