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Author: Ian Lings
Publisher:
ISBN: 9781854493613
Category : Marketing
Languages : en
Pages : 10
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Book Description
Author: Ian Lings
Publisher:
ISBN: 9781854493613
Category : Marketing
Languages : en
Pages : 10
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Book Description
Author: Francine Schlosser
Publisher:
ISBN:
Category :
Languages : en
Pages : 36
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Book Description
The market orientation literature focuses upon external stakeholders as the content or target of a market orientation strategy. This is problematic for understanding the successful implementation of a market orientation strategy because internal stakeholders provide the link between strategy-makers and external stakeholder targets. Anchored in market orientation, dynamic capabilities, and stakeholder research, the study describes how internal stakeholders in a market orientation process can impede or encourage the achievement of market-oriented objectives by a market-oriented company. Focus groups were conducted with both management and non-management employees of a large market-oriented financial services organisation that recently introduced a market-oriented agency call program. The extent to which the company is market-oriented was determined through preliminary interviews with senior executives and distributor/customers. Results highlight: (1) program antecedents related to employee disposition and control; (2) potentially competing program objectives (relationship and knowledge acquisition); (3) issues of role conflict, time constraints; and (4) the need to confirm program value through feedback solicited from other stakeholders.
Author: Mohamed Zairi
Publisher: Independently Published
ISBN: 9781795046824
Category : Education
Languages : en
Pages : 160
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Book Description
The importance of 'Stakeholder Management' in management literature was, for the first time, underscored by R. Edward Freeman. Freeman, in his book 'A Stakeholder Approach to Strategic Management' suggests that the stakeholder management has widely affected the practice of management (Freeman, 2010). This is proven by the fact that in a highly competitive business environment, winning organisations are striving to identify key stakeholders and keep them satisfied as much as possible. An organisation, which is planning to expand its business, require new financial resources and hence obtaining investors' supports become critical for implementing its plan. Without availability of the sufficient fund, any plan may lose its credibility and feasibility and consequently, future opportunities and forthcoming profits may get lost. It is therefore crucial for the organisation to gain investors' agreement about the plan. Winning governments' and communities' supports for diversifying the business into a new geographical location is a key to success for the organisation. With a great support from government and high business reputation among community, the organisation can substantially decrease the cost of diversification and overcome major obstacles. Beside investors and people in societies, customers represent a very important group of stakeholders. In the future, even more than in the past, the customer must be king (Quinn, 1996). In the future, success in business will continue to depend on how effectively organisations meet their customers' needs (Zairi, 2009). If the organisation can listen to those needs carefully and respond to them with creativity and flair, then it will certainly be able to win the competitive race and make an acceptable profit from what it does. Due to a poor understanding about the concept of stakeholder, leaders may wrongly perceive that stakeholders are just those people who are outside of the organisation and possibly be affected by their businesses. To make it perfectly clear, the term 'stakeholder' refers to any group of individuals, either inside or outside of the organisation' who have interests in the organisation, to certain extent maintain power to influence on the organisation's operations and possibly be affected by the organisation's businesses. Considering the above definition of stakeholder, employees as insiders are considered to be an important group of stakeholders. This category of stakeholders can directly influence on the internal capability of an organisation. Leaders of organisations in the 21st century recognise that human capital is a source of competitive advantage in the knowledge economy. With the ever increasing globalisation and increased workforce mobility, leaders have to think proactively in order to ensure that they are successful in the "war for talent." Successful Talent Management as a key driver of business performance is vindicated by an Accenture survey of more than 850 top executives from the US, UK, Italy, France, Germany, Spain, Japan and China which puts the inability to attract and retain talent as the second most significant threat to business success - first was competition. Human capital is a key driver behind profitability, customer satisfaction, and innovation. As such, an optimal workforce is often considered to be the bridge between the business goals and performance i.e. it helps in meeting the business objectives by delivering the required performance.
Author: Robert A. Phillips
Publisher: Edward Elgar Publishing
ISBN: 0857936344
Category : Business & Economics
Languages : en
Pages : 257
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Book Description
Honoring the twenty-fifth anniversary of one of the most influential books in the history of business strategy and ethics, R. Edward Freeman's Strategic Management: A Stakeholder Approach, this work assembles a collection of contributions by the most influential and widely cited scholars working in the area of stakeholder scholarship today. The analyses collected here comment on the impact Freeman's book - and stakeholder theory more generally - has had upon the fields of management and organizational ethics. This study also includes original responses from Freeman himself. As the conversation about stakeholders hits its academic and popular stride, this timely volume provides both a retrospective of stakeholder theory's history as well as a guide to the questions that are likely to emerge during the next quarter century, providing a new foundation for future theory and practice. This volume will be an indispensible resource for any serious scholar working in the area of stakeholder theory. Additionally, because the language of managing stakeholder relationships is becoming increasingly popular, practicing executives and NGO members will find this an exceptional and informative reference.
Author: Jeffrey S. Harrison
Publisher: Cambridge University Press
ISBN: 1107191467
Category : Business & Economics
Languages : en
Pages : 301
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Book Description
A comprehensive foundation for stakeholder theory, written by many of the most respected and highly cited experts in the field.
Author: Klaus Schwab
Publisher: John Wiley & Sons
ISBN: 1119756138
Category : Business & Economics
Languages : en
Pages : 311
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Book Description
Reimagining our global economy so it becomes more sustainable and prosperous for all Our global economic system is broken. But we can replace the current picture of global upheaval, unsustainability, and uncertainty with one of an economy that works for all people, and the planet. First, we must eliminate rising income inequality within societies where productivity and wage growth has slowed. Second, we must reduce the dampening effect of monopoly market power wielded by large corporations on innovation and productivity gains. And finally, the short-sighted exploitation of natural resources that is corroding the environment and affecting the lives of many for the worse must end. The debate over the causes of the broken economy—laissez-faire government, poorly managed globalization, the rise of technology in favor of the few, or yet another reason—is wide open. Stakeholder Capitalism: A Global Economy that Works for Progress, People and Planet argues convincingly that if we don't start with recognizing the true shape of our problems, our current system will continue to fail us. To help us see our challenges more clearly, Schwab—the Founder and Executive Chairman of the World Economic Forum—looks for the real causes of our system's shortcomings, and for solutions in best practices from around the world in places as diverse as China, Denmark, Ethiopia, Germany, Indonesia, New Zealand, and Singapore. And in doing so, Schwab finds emerging examples of new ways of doing things that provide grounds for hope, including: Individual agency: how countries and policies can make a difference against large external forces A clearly defined social contract: agreement on shared values and goals allows government, business, and individuals to produce the most optimal outcomes Planning for future generations: short-sighted presentism harms our shared future, and that of those yet to be born Better measures of economic success: move beyond a myopic focus on GDP to more complete, human-scaled measures of societal flourishing By accurately describing our real situation, Stakeholder Capitalism is able to pinpoint achievable ways to deal with our problems. Chapter by chapter, Professor Schwab shows us that there are ways for everyone at all levels of society to reshape the broken pieces of the global economy and—country by country, company by company, and citizen by citizen—glue them back together in a way that benefits us all.
Author: R. Edward Freeman
Publisher: Cambridge University Press
ISBN: 0521151740
Category : Business & Economics
Languages : en
Pages : 294
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Book Description
Re-issue of a foundational work in the field of business ethics from R. Edward Freeman.
Author: Marc Maurer
Publisher: Haupt Verlag AG
ISBN: 3258072914
Category :
Languages : en
Pages : 474
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Book Description
Author: Walter Leal Filho
Publisher: Springer
ISBN: 303003562X
Category : Business & Economics
Languages : en
Pages : 519
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Book Description
This book comprehensively describes social responsibility and sustainable development, with contributions from scientists and representatives from industry working in the field. The papers are innovative, cross-cutting and many share practice-based experiences, some of which may be replicable elsewhere. Prepared by the Inter-University Sustainable Development Research Programme (IUSDRP) and the World Sustainable Development Research and Transfer Centre (WSD-RTC), it reiterates the current need to promote social responsibility. Social responsibility and sustainable development are two different concepts, whose integration over the years has led to significant advances in the way enterprises see and perceive their operations. It is not only about policies or steps taken to meet legal requirements, but is also about social equality and environmental accountability, also bearing in mind the links with eco-efficiency, innovation, and the health and wellbeing of workers. According to ISO 26000, social responsibility is the responsibility of an organisation for the impacts of its decisions and activities on society and the environment, through transparent and ethical behaviour that: a) contributes to sustainable development, including health and the welfare of society b) takes into account the expectations of stakeholders c) is in compliance with applicable law and consistent with international norms of behaviour d) is integrated throughout the organisation and practised in its relationships. But even though the relations between social responsibility and sustainability are strong, it is still necessary to encourage organisations to adhere to, or at least follow the principles of sustainable development in their operations, giving something back to the community. As such, there is a need for a better understanding of how social responsibility is related to sustainable development, and of the identification of processes, methods and tools that may help the integration of these two important elements. There is also a real need to showcase successful examples of how to structure behaviour and institutional practice in line with the sustainability challenges we face today. Chapter [Reviewing the Stakeholder Value Creation Literature: Towards a Sustainability Approach] is available open access under a Creative Commons Attribution 4.0 International License via link.springer.com.
Author: Robert Lawrence Heath
Publisher: SAGE
ISBN: 1412977819
Category : Business & Economics
Languages : en
Pages : 793
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Book Description
Reflecting advances in theory, research, and application in the discipline since the publication of the Handbook of Public Relations in 2001, this new volume is global in scope and unmatched in its coverage of both academic research and professional best practice. It presents major theories in the words of the leading advocates for each theory; positions public relations as a positive force to help make society more fully functional; and challenges academics and practitioners to identify best practices that can inform the work of those in the profession.
