How Typography Works

How Typography Works PDF Author: Fernand Baudin
Publisher: Ben Uri Gallery & Museum
ISBN:
Category : Graphic arts
Languages : en
Pages : 152

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Book Description

How Typography Works

How Typography Works PDF Author: Fernand Baudin
Publisher: Ben Uri Gallery & Museum
ISBN:
Category : Graphic arts
Languages : en
Pages : 152

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Book Description


How Typography Works (& Why It Is Important)

How Typography Works (& Why It Is Important) PDF Author: Fernand Baudin
Publisher:
ISBN: 9780071574853
Category :
Languages : en
Pages :

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Book Description


First Principles of Typography

First Principles of Typography PDF Author: Stanley Morison
Publisher: CUP Archive
ISBN:
Category : Printing
Languages : en
Pages : 28

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Book Description


Typography Essentials Revised and Updated

Typography Essentials Revised and Updated PDF Author: Ina Saltz
Publisher: Rockport Publishers
ISBN: 1631596489
Category : Design
Languages : en
Pages : 208

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Book Description
Typography Essentials: 100 Design Principles for Working with Type is a practical, hands-on resource that distills and organizes the many complex issues surrounding the effective use of typography. An essential reference for designers since 2009, Typography Essentials is now completely refreshed with updated text, new graphics and photos, and a whole new look. Divided into four sections—The Letter, The Word, The Paragraph, and The Page—the text is concise, compact, and easy to reference. Each of the 100 principles, which cover all practical aspects of designing with type, has an explanation and inspiring visual examples drawn from international books, magazines, posters, and more. Typography Essentials is for designers of every medium in which type plays a major role, and is organized and designed to make the process enjoyable and entertaining, as well as instructional.

Typographic Firsts

Typographic Firsts PDF Author: John Boardley
Publisher:
ISBN: 9781851244737
Category : Design
Languages : en
Pages : 0

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Book Description
From the practical challenges of polychromatic printing or printing music staves and notes to the techniques for illustrating books with woodcuts, producing books for children and the design of the first fonts, these stories chart the invention of the printed book, the world's first means of mass communication.

Just My Type

Just My Type PDF Author: Simon Garfield
Publisher: Profile Books
ISBN: 1847652921
Category : Reference
Languages : en
Pages : 352

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Book Description
Just My Type is not just a font book, but a book of stories. About how Helvetica and Comic Sans took over the world. About why Barack Obama opted for Gotham, while Amy Winehouse found her soul in 30s Art Deco. About the great originators of type, from Baskerville to Zapf, or people like Neville Brody who threw out the rulebook, or Margaret Calvert, who invented the motorway signs that are used from Watford Gap to Abu Dhabi. About the pivotal moment when fonts left the world of Letraset and were loaded onto computers ... and typefaces became something we realised we all have an opinion about. As the Sunday Times review put it, the book is 'a kind of Eats, Shoots and Leaves for letters, revealing the extent to which fonts are not only shaped by but also define the world in which we live.' This edition is available with both black and silver covers.

Advanced Typography

Advanced Typography PDF Author: Richard Hunt
Publisher: Bloomsbury Publishing
ISBN: 135005593X
Category : Design
Languages : en
Pages : 257

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Book Description
Once you have learnt the fundamentals of typography, there is still a wealth of knowledge to grasp to really become a master in the art and craft of working with type. In Advanced Typography, expert practitioner and instructor Richard Hunt goes beyond the basics to take your understanding and usage to the next level. Taking a practical approach, the book combines visual, linguistic, historical and psychological systems with the broad range of applications and audiences of type today. From the challenges of designing across media and cultures, to type as information and craft, Hunt marries theoretical context with applied examples so you feel confident in improving your skills as an advanced typographer.

Thinking in Type

Thinking in Type PDF Author: Alex W. White
Publisher: Allworth Press
ISBN:
Category : Art
Languages : en
Pages : 238

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Book Description
"With this visually stunning primer, designers will develop the skills and vision to produce truly innovative, stunning type design. Using more than 1,500 images from the 18th century up to the present day, the author describes type as a unique language that follows its own rules for communication and that requires great sensitivity for the reader's needs. Like its companion volume The Elements of Graphic Design, the book can be used as a first exposure primer for students and as a reader for professionals. Section one covers basic information about type design, while the remaining sections, What Readers Want, Creativity, and Typography Timeline, provide in-depth information about more advanced topics. Chapters include the elements of typography; the differences between type applications; how typography creates identity; what readers look for and respond to; step-by-step guides to developing distinctive type treatments; how to generate type ideas; and the historical development of typographic rules and letter forms. Written by a practitioner who regularly collaborates with today's leading type designers around the globe, this book offers insights into typography that normally require years of professional practice. Designed in an innovative two-color layout, the book provides a fun and systematic learning experience on multiple levels." --Allworth.

One Hundred Great Books on Typography

One Hundred Great Books on Typography PDF Author: Agata Toromanoff
Publisher: Uitgeverij Luster
ISBN: 9789460581854
Category : Graphic arts
Languages : en
Pages : 0

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Book Description
This book presents the reader with one hundred valuable and influential books on the subject. Thematic sections allow the reader to navigate easily, and thorough reviews explain the importance of each book. This versatile collection is the ideal library for anyone who wants to know how type works and, more importantly, how to use it. The book also contains three interviews with typography experts and authors of influential books on the subject.

The Elements of Typographic Style

The Elements of Typographic Style PDF Author: Robert Bringhurst
Publisher:
ISBN:
Category : Book design
Languages : en
Pages : 0

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Book Description
The fourth edition, fully revised enlarged and reset in 2012, further updated in 2017. Version 4.3 of the 4th edition (2019) includes many updates; see title page verso for a list of pages.