How To: Social Media 101 eBook Guide PDF Download
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Author: Jada Boles
Publisher: JMarieBEbooks
ISBN:
Category : Computers
Languages : en
Pages : 33
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Book Description
Have you ever wanted to learn more about social media or start influencing or start a business or new brand? I wrote this eBook to help with all things social media! I broke down everything super simple for you to understand while reading. Enjoy reading and learning about brand sponsorships, how to write professional emails, how to prepare content for your platforms, what apps to edit your content with, tips on growth, and more! I even provided visuals; such as examples from profitable social media accounts, email templates for reaching out to brands, and an extensive list all the apps that are perfect to use for editing and preparing content. Grow your social media knowledge and understanding by also taking part in the glossary I've provided at the end. DETAILS: Product: 33-Page Ebook 101 Guide Downloadable PDF Format: PDF HOW IT WORKS: After purchasing, you’ll be sent over to an Etsy downloading page. Your file will be sent via email that was provided for purchase. Download file and transfer to a phone or tablet for easy reading or print out! TERMS: For PERSONAL use only Copyright remains with author QUESTIONS? Contact me!
Author: Jada Boles
Publisher: JMarieBEbooks
ISBN:
Category : Computers
Languages : en
Pages : 33
Get Book Here
Book Description
Have you ever wanted to learn more about social media or start influencing or start a business or new brand? I wrote this eBook to help with all things social media! I broke down everything super simple for you to understand while reading. Enjoy reading and learning about brand sponsorships, how to write professional emails, how to prepare content for your platforms, what apps to edit your content with, tips on growth, and more! I even provided visuals; such as examples from profitable social media accounts, email templates for reaching out to brands, and an extensive list all the apps that are perfect to use for editing and preparing content. Grow your social media knowledge and understanding by also taking part in the glossary I've provided at the end. DETAILS: Product: 33-Page Ebook 101 Guide Downloadable PDF Format: PDF HOW IT WORKS: After purchasing, you’ll be sent over to an Etsy downloading page. Your file will be sent via email that was provided for purchase. Download file and transfer to a phone or tablet for easy reading or print out! TERMS: For PERSONAL use only Copyright remains with author QUESTIONS? Contact me!
Author: David Newman
Publisher: AMACOM
ISBN: 0814432875
Category : Language Arts & Disciplines
Languages : en
Pages : 291
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Book Description
Discover the principles, practices, and insider secrets of paid professional speaking success in 77 instant-access “microchapters” that will help you market your smarts, monetize your message, and dramatically expand your reach and revenue. For thought-leading CEOs, executives, consultants, and entrepreneurs, the true test of your personal brand comes down to one simple question: When you speak, do people listen? In Do It! Speaking, nationally-acclaimed marketing expert and host of the The Speaking Show Podcast David Newman teaches you how to build a thriving speaking career. Regardless of the speaking venue: in-person events, virtual appearances, conference stages, and any other place where you are being paid to share your expertise with an audience, the powerful articulation of your value, relevance, and impact is what makes experts stand out. But where do you start when you’re trying to build your speaking platform? This book is the definitive guide on how to: Develop your speaking-driven revenue streams. Quickly commercialize your knowledge in today’s economy. Bolster your visibility, credibility, and bank account. Become a better messenger of your company’s message and dominate your marketplace. Do It! Speaking shows you the inside track on marketing, positioning, packaging, prospecting, outreach, sales, and how to get more and better speaking gigs on behalf of your company, your brand, and yourself.
Author: Tom Funk
Publisher: Apress
ISBN: 1430244089
Category : Business & Economics
Languages : en
Pages : 246
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Book Description
Hundreds of millions of Americans are using social media (SM), and already some 70% of businesses have joined them there, using Facebook and other SM platforms to connect with their customers, and attract new ones. So the real question isn’t whether to take your business onto social media platforms—but how to do it quickly, effectively, on a budget, with smart goals, and a road map for success. Advanced Social Media Marketing: How to Lead, Launch, and Manage a Successful Social Media Program cuts through the hype and fluff about how social media is changing the world, and it gets down to what really matters: How you as a manager can best use SM to benefit your business. Written by a veteran online marketer and ecommerce professional, the book shares practical strategies and tactics to let you launch and scale a successful corporate social media program. Advanced Social Media Marketing: How to Lead, Launch, and Manage a Successful Social Media Program is for the manager who already knows something about social media and wants to roll up his or her sleeves and get down to business. In it, we simplify tasks that might otherwise be complicated—like adopting and tracking key performance metrics, developing online ad campaigns, or creating Facebook apps like games, giveaways and sweepstakes with the capacity to go viral. Businesses can harness the unique advantages of this new medium, but they need a practical, no-nonsense guide like this one. Otherwise they risk being ignored, wasting time and money or, even worse, damaging their own brand and seeing a well-intentioned online program blow up. The book is heavy on the how-to, case studies, campaign results and other statistics, and interviews with ecommerce managers at businesses large and small. It also includes the author’s own experiences at Green Mountain Coffee Roasters, Wine of the Month Club, and others. While this book will be accessible enough for someone implementing a social media program for the first time, it’s ambitious enough to benefit experienced SM hands who are looking for good ideas and techniques to push their online community to the next level of size, interactivity, and buzz.
Author: Holly Berkley
Publisher:
ISBN: 9781770401426
Category : Business & Economics
Languages : en
Pages : 0
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Book Description
So you've got a small business. But are you capitalizing on social media for the increased revenuepossibilities, increased visibility, and good PR? In just a few short years, social media has becomea worldwide phenomenon, where Facebook updates or tweets are mini press-releases read bythousands of people every day. What's the best way to handle your small business's social mediapresence? Your company can get in the game, using social media as a free public relations tool.'The Social Media Advantage' gives you the knowledge, skills, and confidence to develop aneffective social media strategy that will help make your business a success!
Author: Helen Aveyard
Publisher: McGraw-Hill Education (UK)
ISBN: 0335227090
Category : Medical
Languages : en
Pages : 258
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Book Description
Have you heard of 'evidence-based practice' but don't know what it means? Are you struggling with relating evidence to your practice? Do you want a straight forward, clearly written and practical guide to evidence-based practice? This is the book for anyone who has ever wondered what evidence-based practice is, how to relate it to practice or use it in academic work. Fully updated in this brand new edition, this book uses simple and easy to understand language to help those new to the topic. It provides a step by step guide to what we mean by evidence-based practice and how to apply this concept to your practice and learning. This new edition features: • Additional explanations with examples from health and social care practice, using a wider range of reviews and research • Inclusion of contemporary issues such as predatory journals, use of social media and rapid reviews • Practical solutions to the challenges of using more and better evidence in busy practice settings and in academic work • Revised and expanded useful web links highlighted throughout the book • Clearer explanations of difficult research terms and an updated glossary • New end-of-chapter quizzes to help assess how much you have learned A Beginner's Guide to Evidence-Based Practice in Health and Social Care, 3rd Edition is key reading for both students and professionals who need to search for, appraise and apply evidence in nursing, allied health care or social care. "This highly engaging book is a 'must-have' for health professionals who want to navigate their way through the professional and scientific literature and find the best available evidence to inform their decision-making." Debra Jackson, Professor of Nursing, Oxford Brookes University, UK and University of Technology, Sydney (UTS), Australia "This 3rd edition is an ideal text for undergraduate and postgraduate students as well as clinicians wanting to extend their practice in an evidence-based manner. It is presented in an engaging style that draws the reader in and the language is pitched to inform and educate a broad audience. A diverse range of examples are included to highlight key points so as to appeal to readers from a range of backgrounds. Overall this is a must-have text for a wide audience." Professor Elizabeth Halcomb, Professor of Primary Health Care Nursing, University of Wollongong, Australia
Author: Shiv Singh
Publisher: John Wiley & Sons
ISBN: 1118985532
Category : Business & Economics
Languages : en
Pages : 432
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Book Description
The fast and easy way to get the most of out social media marketing Sharing the wisdom of social media voices Shiv Singh and Stephanie Diamond on the latest approaches to social media marketing, Social Media Marketing For Dummies presents the essence of planning, launching, managing, and assessing a social media marketing campaign. In an easy-to-read style that is perfect for time-pressed marketers, this essential guide covers all the newest and time-tested trends in social media, including reaching your audience via mainstream platforms; getting social with existing web properties like a company site, blog, mobile tools, and advertising; making the most of Facebook, Twitter, Google+, LinkedIn, and others; launching a campaign and developing a voice; reaching your audience on key and niche platforms, and embracing influencers; and much more. Social media marketing is a highly-effective way to make a big bang without spending big bucks—and it's an easy, way to enlarge your audience, reach your customers, and build your business. With the indispensable tools in this new edition of Social Media Marketing For Dummies, you'll find everything you need to make the most of low-cost, timely online marketing strategies that resonate with consumers and make your brand and business viable in a saturated market. Gives you an overview of your social media marketing choices Covers giving social license to employees and metrics Provides the latest trends in social media marketing Includes tips on creating a social media marketing campaign, avoiding common mistakes, and key resources If you're a busy marketer, small business owner, or entrepreneur looking to reach new markets with social media marketing initiatives, this hands-on, friendly guide has you covered.
Author: Judith Bell
Publisher: McGraw-Hill Education (UK)
ISBN: 0335243398
Category : Study Aids
Languages : en
Pages : 363
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Book Description
*Interested in purchasing Doing Your Research Project as a SmartBook? Visit https://connect2.mheducation.com/join/?c=bellwaters7e to register for access today* Step-by-step advice on completing an outstanding research project. This is the market-leading book for anyone conducting a research project, whether for the first time or as an experienced researcher honing their skills. Clear, concise and readable, this bestselling resource provides a practical, step-by-step guide from initial concept to completion of your research report. Thoroughly updated but retaining its well-loved style, this seventh edition provides: • A brand new first chapter outlining what it means to carry out research, the responsibilities of the researcher, the research journey, and the 'intentional' and 'unintentional' roles of a researcher. • An extensive update to chapter nine on using social media in research, to include ethical considerations and how the researcher can use and reference information collected via these platforms and create collaborative connections. • An online review of the latest tools for collecting and analysing both quantitative and qualitative data gathered from social media sites, such as Survey Monkey and Google Forms. • Further coverage on how to protect research participants, including advice from the NHS on how to conduct research in health-based settings. • More detailed coverage of how to conduct effective online literature searches, not only using Google but also other research-based search engines such as PubMed and professionally-focussed sites. • To support your learning, questions at the end of each chapter, which prompt you to reflect on your research journey. This practical, no-nonsense guide is vital reading for all those embarking on undergraduate or postgraduate study, irrespective of discipline, and for professionals in such fields as social science, education and health. 'The latest edition provides extensive coverage of all that a research student might need to know. The expanse of the topics covered enables this book to be indispensable to a great range of students, not only at different levels of study but also in a variety of disciplines. Bell and Waters present an honest and practical look at a daunting academic undertaking and provide the student with a resource that is currently has no parallel. This new edition brings the text up to date with a look at some of the more creative approaches the research project might take and challenges students to think before making research decisions.' Dr Susan Schutz PhD, MSc, RNT, RGN, Department of Nursing, Faculty of Health and Life Sciences, Oxford Brookes University, UK
Author: Aliza Sherman
Publisher: John Wiley & Sons
ISBN: 1118530233
Category : Business & Economics
Languages : en
Pages : 457
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Book Description
Put "engage" front and center in your social media marketing engagement strategies! When you focus on the engagement side of a social media marketing strategy, you'll build and grow relationships with followers and customers, craft content just for them, analyze how they're responding, and refocus and refresh your campaigns accordingly. This smart guide shows you how to do all that, and then some. From building trust to sparking conversation to using video and other tools, this creative book is a must read if you want to discover all that goes into the most important aspect of today's social marketing. Helps you build and foster social media relationships with potential customers, fans, followers, and current customers Shows you how to spark actions, reactions, or interactions--and make things happen Explores the fundamentals, especially for do-it-yourself small-business owners and marketers Covers building trust and credibility, creating connections, encouraging sharing, using social networks to engage, using email marketing or SEO to engage, and much more Social Media Engagement For Dummies will help you connect to followers, convert them to customers, turn them into evangelists for your company, and boost your bottom line!
Author: Cecilia Figueroa
Publisher: BPB Publications
ISBN: 9389328187
Category : Business & Economics
Languages : en
Pages : 528
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Book Description
Skyrocket your business goals with this hands on guide DESCRIPTION Social media marketing has stemmed from peopleÕs communication habits. Nowadays, social networking platforms are essential in practice, even in marketing. To understand the changes and transformations the field of marketing has undergone until now, it is important to know its origin. This complete guide will help you start selling and marketing your business by teaching you both SEO/SEM and web usability. You will learn the analytical part of Google Analytics and online advertising through Google AdWords. This book will introduce you to Web 2.0, and at the end of it, you may also want to make a career change to digital marketing! Ê _Ê Ê Ê Have you ever wondered how you can work smart with products that offer a range of essential applications for businesses? _Ê Ê Ê What are the prerequisites for a successful business?Ê _Ê Ê Ê What will happen if your company does not use digital marketing for your business? _Ê Ê Ê Do you know what are the newest and best technologies, applications, web tools, and virtual customer relationship management products that your competitors are using right now to work smarter and more efficiently?Ê KEY FEATURES _Ê Ê Ê Online advertising _Ê Ê Ê Online marketing campaigns _Ê Ê Ê Mail marketing _Ê Ê Ê Website marketing _Ê Ê Ê Opt-in email _Ê Ê Ê Mobile marketing _Ê Ê Ê Marketing data _Ê Ê Ê Digital strategy _Ê Ê Ê Consumer marketing ÊWHAT WILL YOU LEARN _Ê Ê Ê Design, organize, and monitor strategies. _Ê Ê Ê Optimize your website SEO. _Ê Ê Ê Create, manage, and evaluate Google Ads campaigns, and display advertising and payment campaigns. _Ê Ê Ê Integrate mobile marketing and mail marketing campaigns. _Ê Ê Ê Use Google Analytics. _Ê Ê Ê Improve the accessibility and usability of a website and UX. _Ê Ê Ê Stand out on LinkedIn. _Ê Ê Ê Apply Big data and machine learning to digital marketing. WHO THIS BOOK IS FOR Anyone who, for personal, academic, and/or professional reasons, wants to learn the basics of digital marketing. It is also a good start for marketers who would like to know their audiences and define strategies that best suit them. ÊTable of Contents 1. Define your audience: Marketing plan & value proposition. 2. Content strategy: Key process to improve content creation. 3. Use social media for your business. 4. Social ads: Make people think and talk. 5. SEO for beginners: Title, URL, & CTR 6. Search engine marketing (SEM): Position your brand in the market (PPC & paid search) 7. Display advertising to target your audience: Facebook, target audience, keywords, & search terms. 8. Create a campaign with email marketing: Segmentation, email automatization, split test, A/B testing, & optimization. 9. Analyze what people do in your website: Google Analytics & Big data. 10. Launch your career in digital marketing: Digital Marketing jobs, LinkedIn, networking, Big data, machine learning, & elevator pitch
Author: Shari Lapena
Publisher: Penguin
ISBN: 0525557636
Category : Fiction
Languages : en
Pages : 281
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Book Description
AN INSTANT NEW YORK TIMES BESTSELLER! Another thrilling domestic suspense novel from the New York Times bestselling author of The Couple Next Door and Not a Happy Family “A gripping mystery perfect for fans of Agatha Christie.” –Good Housekeeping “Another nail-biter perfect for an all-nighter.” –Entertainment Weekly A weekend retreat at a cozy mountain lodge is supposed to be the perfect getaway . . . but when the storm hits, no one is getting away It's winter in the Catskills and Mitchell's Inn, nestled deep in the woods, is the perfect setting for a relaxing--maybe even romantic--weekend away. It boasts spacious old rooms with huge woodburning fireplaces, a well-stocked wine cellar, and opportunities for cross-country skiing, snowshoeing, or just curling up with a good murder mystery. So when the weather takes a turn for the worse, and a blizzard cuts off the electricity--and all contact with the outside world--the guests settle in and try to make the best of it. Soon, though, one of the guests turns up dead--it looks like an accident. But when a second guest dies, they start to panic. Within the snowed-in paradise, something--or someone--is picking off the guests one by one. And there's nothing they can do but hunker down and hope they can survive the storm--and one another.
