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Author: Mary Hogarth
Publisher: A&C Black
ISBN: 1441148590
Category : Social Science
Languages : en
Pages : 233
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Book Description
Lively and engaging, How to Launch a Magazine in this Digital Age adopts a practical guide students or inexperienced editors to the process of setting up and launching a new publication -- be it digital, print or a combination of both. Using case studies, theoretical/critical insights, and tests/exercises, this is the first how-to to embrace digital technologies, including a companion website with additional support with podcasts, web links, forums and timed live author chats. The key to the text's success is its ability to encompass the complete process. It begins with the initial idea and follows the process through to developing a business plan as well as setting an editorial strategy to achieve and maintain an audience in a digital age -- where traditional print formats face an uncertain future. It includes checklists and realistic timescales for producing a digital/print magazine, for both the working professional and the student in the classroom setting.
Author: Mary Hogarth
Publisher: A&C Black
ISBN: 1441148590
Category : Social Science
Languages : en
Pages : 233
Get Book
Book Description
Lively and engaging, How to Launch a Magazine in this Digital Age adopts a practical guide students or inexperienced editors to the process of setting up and launching a new publication -- be it digital, print or a combination of both. Using case studies, theoretical/critical insights, and tests/exercises, this is the first how-to to embrace digital technologies, including a companion website with additional support with podcasts, web links, forums and timed live author chats. The key to the text's success is its ability to encompass the complete process. It begins with the initial idea and follows the process through to developing a business plan as well as setting an editorial strategy to achieve and maintain an audience in a digital age -- where traditional print formats face an uncertain future. It includes checklists and realistic timescales for producing a digital/print magazine, for both the working professional and the student in the classroom setting.
Author: B. Ann Bell
Publisher:
ISBN: 9781411657755
Category :
Languages : en
Pages : 100
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Book Description
Starting a magazine can be an expensive and complicated process. This book explains the nuts and bolts of magazine publication, from how much you can expect to invest to how you can locate freelance writers. How Not to Start a Magazine is your handbook for launching a successful magazine.
Author: Zachary Petit
Publisher: Penguin
ISBN: 159963905X
Category : Language Arts & Disciplines
Languages : en
Pages : 241
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Book Description
Prime Your Freelance Writing Career for Success! So you want to be a freelance writer. Great! But now you're faced with a laundry list of questions: Should I freelance full time or part time? Should I write for magazines, newspapers, or online markets? How do I dream up the perfect article idea, and how do I pitch it successfully? How do I negotiate contracts, foster relationships with editors, and start getting steady work while avoiding financial panic attacks and unpleasant ulcers? The Essential Guide to Freelance Writing answers all of these questions--and much more. From breaking in to navigating the basics of the business, this book is your road map to a fruitful and rewarding freelance life. You'll learn how to: • Dig into various markets, including consumer magazines, trade journals, newspapers, and online venues. • Make your digital mark and build your writing platform. • Pitch like a pro and craft solid query letters that get responses. • Conduct professional interviews in person, by phone, or by e-mail. • Write and structure various types of articles, from front-of-the-book pieces to profiles and features. • Quit your lackluster day job, and live the life you've always wanted. Filled with insider secrets, candid advice, and Zachary Petit's trademark humor and blunt honesty, The Essential Guide to Freelance Writing won't just show you how to survive your freelancing writing career--it will teach you how to truly thrive.
Author: James B. Kobak
Publisher: M. Evans
ISBN: 1590771796
Category : Business & Economics
Languages : en
Pages : 322
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Book Description
Anyone who wants to start a magazine and doesn't own this book is a fool.-Victor Navasky, Publisher, The Nation Timely and informative, this book explains all the steps needed in planning, testing, and executing the startup of a successful magazine. But more than this, the book serves as a resource for understanding how profitable magazine publishing is carried out, as well as the current situation in the magazine field, including branding over the Internet and other media.
Author: Madeleine F. White
Publisher: Crowsnest Books
ISBN: 9780921332664
Category : Fiction
Languages : en
Pages : 342
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Book Description
Mother of Floods is set in our world; ravaged by greed and technology it has seemingly spun beyond human control. The story starts with Martha and Dave, her (reluctantly) dead husband who has chosen a digital universe as his hereafter. Together they embark on a journey to heal their troubled family, which includes overcoming mountains of debt and supporting an anorexic daughter and a gamer son. By questioning what life actually means in a world of 24/7 self-sustaining algorithms, Mother of Floods challenges us to reimagine our own lives, drawing inspiration from a framework provided by some of humanity's very earliest stories.
Author: Angharad Lewis
Publisher: Laurence King Publishing
ISBN: 1786270994
Category : Design
Languages : en
Pages : 281
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Book Description
The process of creating graphic design cannot be easily defined: each designer has their own way of seeing the world and approaching their work. Graphic Design Process features a series of in-depth case studies exploring a range of both universal and unique design methods. Chapters investigate typical creative strategies – Research, Inspiration, Drawing, Narrative, Abstraction, Development and Collaboration – examining the work of 23 graphic designers from around the world. Work featured includes projects by Philippe Apeloig, Michael Bierut, Ed Fella, James Goggin, Anette Lenz, Johnson Banks, Me Company, Graphic Thought Facility, Ahn Sang-Soo and Ralph Schraivogel. This book is aimed at students and educators, as well as practising designers interested in the working methodologies of their peers.
Author: Ken Kurson
Publisher: Main Street Books
ISBN: 0385487592
Category : Business & Economics
Languages : en
Pages : 305
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Book Description
Straight-up, jargon-free advice on personal finance for those made nauseous by the phrase "personal finance." What the hell's a stock? A bond? A mutual fund? And why do I need to know? Is it better to start investing, or pay off that lingering credit card balance? Should I borrow money to buy a bungalow? A Jaguar? A jalopy? How? What's so great about compound interest anyway? Is the price of this book tax-deductible? The Green Magazine Guide to Personal Finance answers these questions and provides savvy, sensible money advice for anyone who doesn't want to wade through lots of b.s. Ken Kurson, editor of the critically acclaimed Green magazine, demystifies all types of personal financial matters--investing, retirement planning, credit card debt, student loans, first-time home buying, insurance, taxes--as well as providing valuable information on learning to live within your means, dealing with deadbeat roommates or spendthrift boyfriends, and putting on a cheap wedding. Ken Kurson's engaging yet always pragmatic money-speak is enlivened with real-life examples, pie charts, comics, and dead-on humor. His advice doesn't always sound like Dad's, but it's every bit as solid. The Green Magazine Guide is the only book that speaks to all those who are cynical, intimidated, or simply flummoxed about money matters.
Author: Hugh Jones
Publisher: Routledge
ISBN: 1317570979
Category : Language Arts & Disciplines
Languages : en
Pages : 449
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Book Description
Publishing Law is an authoritative and engaging guide to a wide range of legal issues affecting publishing today. Hugh Jones and Christopher Benson present readers with clear and accessible guidance to the complex legal areas specific to the ever evolving world of contemporary publishing, including copyright, moral rights, contracts and licensing, privacy, confidentiality, defamation, infringement and trademarks, with analysis of legal issues relating to sales, advertising, marketing, distribution and competition. This new fifth edition presents updated coverage of the key principles of copyright , as well as new copyright exceptions, licensing and open access. There is also further in-depth coverage of the legal issues around the sale of digital content. Key features of the fifth edition include: updated coverage of EU and UK copyright, including a new chapter on copyright exceptions following the significant changes in the 2014 Regulations Comprehensive coverage of publishing contracts with authors, as well as with other providers, including translators, contributors and contracts for subsidiary rights up to date coverage of the Defamation Act 2013, and other changes to EU and UK legislation exploration of the legal issues relating to digital publishing, including eBook and other electronic agreements, data protection and online issues in relation to privacy, and copyright infringement a range of summary checklists on key issues, ranging from copyright ownership to promotion and data protection useful appendices offering an A to Z glossary of legal terms and lists of useful address and further reading.
Author: John Crossley-Stanbury
Publisher: Lulu.com
ISBN: 144577626X
Category : Business & Economics
Languages : en
Pages : 194
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Book Description
Anyone can create their own publication quickly and easily by following the same principles that the author, John Crossley-Stanbury used to start and run a successful magazine. You can use this book to help you publish magazines in your own village, town, city, region or even nationally. “How to Become a Magazine Publisher - Create Your Own Magazine,†gives you realistic ideas and processes that have the ability to turn your dreams of becoming a Magazine Publisher into reality.You’ll Learn:· The legalities and how to protect your magazine· How to register your business· How to brand everything to have a successful identity· Costs and funding options· How to create content and obtain images· The different types of printing firms · How to get readers and/or subscribers· Numerous ways to make money through your magazine· How to publish your magazine online· And so much more“How to Become a Magazine Publisher - Create Your Own Magazine,†contains the vital information that you need!
Author: Gordon Woolf
Publisher:
ISBN: 9781875750214
Category : Business & Economics
Languages : en
Pages : 196
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Book Description
Everything you need to know to write the text, sell the ads, design the pages, prepare the artwork, have it printed, sell the copies and make a profit
