How Come You Don't Have an E-business Strategy? PDF Download

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How Come You Don't Have an E-business Strategy?

How Come You Don't Have an E-business Strategy? PDF Author: Matt Haig
Publisher: Kogan Page Publishers
ISBN: 9780749437275
Category : Business & Economics
Languages : en
Pages : 168

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Book Description
A guide to using the Internet for a company's competitive growth and advantage. How Come You Don't Have an E-strategy? explores: the technology required; e-security; your e-brand; the market; pricing and making money; customers online; promotion/marketing techniques; measuring return on investment (ROI); and more.