Author: Robert J Cone, Patricia Barnes Svarney
Publisher: Universities Press
ISBN: 9788173712098
Category :
Languages : en
Pages : 148
Book Description
How The New Technology Works
Author: Robert J Cone, Patricia Barnes Svarney
Publisher: Universities Press
ISBN: 9788173712098
Category :
Languages : en
Pages : 148
Book Description
Publisher: Universities Press
ISBN: 9788173712098
Category :
Languages : en
Pages : 148
Book Description
High-tech Ventures
Author: C. Gordon Bell
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 430
Book Description
This book is written primarily for people who are creating the future high-tech world by designing, building, and marketing innovative products. More specifically, it is for all engineers, engineering managers, entrepreneurs and intapreneurs. The book provides insight into the problems entrepreneurs face and gives a model for successful startup companies in a formal checklist.
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 430
Book Description
This book is written primarily for people who are creating the future high-tech world by designing, building, and marketing innovative products. More specifically, it is for all engineers, engineering managers, entrepreneurs and intapreneurs. The book provides insight into the problems entrepreneurs face and gives a model for successful startup companies in a formal checklist.
High-tech Teaching Success!
Author: Kevin D. Besnoy
Publisher: Prufrock Press
ISBN:
Category : Computer-assisted instruction
Languages : en
Pages : 260
Book Description
An easy-to-use guide to implementing the most exciting technologies to energize any classroom, High-Tech Teaching Success! A Step-by-Step Guide to Using Innovative Technology in Your Classroom gives classroom teachers exactly what they're looking for: advice from technology education experts on how the latest tools and software can be implemented into lesson plans to create differentiated, exciting curriculum for all learners. Focused on implementing technology in the four core areas of learning—math, science, language arts, and social studies—this book covers topics like podcasting, blogging and digital diaries, building Web sites and Wikis, creating Web Quests, using Google Earth, using online programs like YouTube and social networking sites to connect to other classrooms, creating videos, and more. Geared for teachers in grades 4–8, this essential book offers practical tools, tips for implementation, step-by-step instructions, and handy screen shots to give educators everything they need to create interesting, technology-based learning experiences in their classrooms. Features lessons developed by top educators covering Google Earth, YouTube, wikis, WebQuests, and much more Includes screen shots and easy-to-follow directions for using each technology tool Suggests innovative ways of implementing tools like website design, podcasts, social networking, and blogging Gives teachers an overview and advice on implementing the latest exciting technology tools Prufrock Press offers award-winning products focused on gifted, advanced, and special needs learners. For more than 20 years, Prufrock has supported parents and teachers with a wide range of resources based on sound research. The average day of a parent or teacher of a gifted or special needs learner is filled with a thousand celebrations and challenges. Prufrock's goal is to provide practical solutions to those challenges—to provide readers with timesaving, research-based tools that allow them to spend less time on the challenges and more time on the celebrations. Prufrock Press' line of products features: Resources on parenting the special needs learner Sage advice on teaching in the inclusive classroom Advanced learning tools for gifted children and inquisitive learners Cutting-edge information on innovative teaching approaches Resources for college planning for gifted and special needs learners Prufrock Press is committed to resources based on sound research. It has a senior advisory group composed of the top scholars in the field of education and psychology. All of the company's editors have graduate degrees in education or children's literature, and they all have classroom experience. In essence, when a reader holds a book by Prufrock Press, he or she knows that the information found in that book will be research-based and reflect agreed upon best practices in the field of education and child psychology.
Publisher: Prufrock Press
ISBN:
Category : Computer-assisted instruction
Languages : en
Pages : 260
Book Description
An easy-to-use guide to implementing the most exciting technologies to energize any classroom, High-Tech Teaching Success! A Step-by-Step Guide to Using Innovative Technology in Your Classroom gives classroom teachers exactly what they're looking for: advice from technology education experts on how the latest tools and software can be implemented into lesson plans to create differentiated, exciting curriculum for all learners. Focused on implementing technology in the four core areas of learning—math, science, language arts, and social studies—this book covers topics like podcasting, blogging and digital diaries, building Web sites and Wikis, creating Web Quests, using Google Earth, using online programs like YouTube and social networking sites to connect to other classrooms, creating videos, and more. Geared for teachers in grades 4–8, this essential book offers practical tools, tips for implementation, step-by-step instructions, and handy screen shots to give educators everything they need to create interesting, technology-based learning experiences in their classrooms. Features lessons developed by top educators covering Google Earth, YouTube, wikis, WebQuests, and much more Includes screen shots and easy-to-follow directions for using each technology tool Suggests innovative ways of implementing tools like website design, podcasts, social networking, and blogging Gives teachers an overview and advice on implementing the latest exciting technology tools Prufrock Press offers award-winning products focused on gifted, advanced, and special needs learners. For more than 20 years, Prufrock has supported parents and teachers with a wide range of resources based on sound research. The average day of a parent or teacher of a gifted or special needs learner is filled with a thousand celebrations and challenges. Prufrock's goal is to provide practical solutions to those challenges—to provide readers with timesaving, research-based tools that allow them to spend less time on the challenges and more time on the celebrations. Prufrock Press' line of products features: Resources on parenting the special needs learner Sage advice on teaching in the inclusive classroom Advanced learning tools for gifted children and inquisitive learners Cutting-edge information on innovative teaching approaches Resources for college planning for gifted and special needs learners Prufrock Press is committed to resources based on sound research. It has a senior advisory group composed of the top scholars in the field of education and psychology. All of the company's editors have graduate degrees in education or children's literature, and they all have classroom experience. In essence, when a reader holds a book by Prufrock Press, he or she knows that the information found in that book will be research-based and reflect agreed upon best practices in the field of education and child psychology.
The Development of High Technology Industries
Author: Michael J Breheny
Publisher: Routledge
ISBN: 1351268988
Category : Business & Economics
Languages : en
Pages : 286
Book Description
This book, originally published in 1988, reviews the development of high technology industries at global and selected national and local levels, providing a unique insight into reasons for and consequences of such modern industrial development. It appraises government policies for assisting the development of this sector and focuses on the fact that high tech industry tends to be concentrated in particular regions of countries which attain the status of 'successful populations'. High technology industry seems to offer little benefit to declining manufacturing areas and the book offers explanations for these regional concentrations and assesses the likely consequences.
Publisher: Routledge
ISBN: 1351268988
Category : Business & Economics
Languages : en
Pages : 286
Book Description
This book, originally published in 1988, reviews the development of high technology industries at global and selected national and local levels, providing a unique insight into reasons for and consequences of such modern industrial development. It appraises government policies for assisting the development of this sector and focuses on the fact that high tech industry tends to be concentrated in particular regions of countries which attain the status of 'successful populations'. High technology industry seems to offer little benefit to declining manufacturing areas and the book offers explanations for these regional concentrations and assesses the likely consequences.
Starting a Tech Business
Author: Alex Cowan
Publisher: John Wiley & Sons
ISBN: 1118205553
Category : Business & Economics
Languages : en
Pages : 292
Book Description
The non-technical guide to building a booming tech-enabled business Thinking of starting a technology-enabled business? Or maybe you just want to increase your technology mojo so you can do your job better? You do not need to learn programming to participate in the development of today’s hottest technologies. But there are a few easy-to-grasp foundation concepts that will help you engage with a technical team. Starting a Tech Business explains in practical, actionable terms how to formulate and reality test new ideas package what you learn into frameworks that are highly actionable for engineers understand key foundation concepts about modern software and systems participate in an agile/lean development team as the ‘voice of the customer’ Even if you have a desire to learn to program (and I highly recommend doing whatever unlocks your ‘inner tinkerer’), these foundation concepts will help you target what exactly you want to understand about hands-on technology development. While a decade ago the barriers to creating a technology-enabled business required a pole vault, getting started today only requires a determined step in the right direction. Starting a Tech Business supplies the tools prospective entrepreneurs and business enterprises need to avoid common pitfalls and succeed in the fast-paced world of high-tech business. Successful execution requires thoughtful, evidence-based product formulation, well-articulated design, economic use of systems, adaptive management of technical resources, and empathetic deployment to customers. Starting a Tech Business offers practical checklists and frameworks that business owners, entrepreneurs, and professionals can apply to any tech-based business idea, whether you’re developing software and products or beginning a technology-enabled business. You’ll learn: 1. How to apply today’s leading management frameworks to a tech business 2. How to package your product idea in a way that’s highly actionable for your technical team 3. How to ask the right questions about technology selection and product architecture 4. Strategies to leverage what your technology ecosystem has to offer 5. How to carefully define the roles on your team, and then effectively evaluate candidates 6. The most common disconnects between engineers and business people and how to avoid them 7. How you can apply process design to your tech business without stifling creativity 8. The steps to avoid the most common pitfalls tech founders encounter Now is one of the best times to start a technology-enabled business, and anyone can do it with the right amount and kind of preparation. Starting a Tech Business shows you how to move a product idea to market quickly and inexpensively—and to tap into the stream of wealth that a tech business can provide.
Publisher: John Wiley & Sons
ISBN: 1118205553
Category : Business & Economics
Languages : en
Pages : 292
Book Description
The non-technical guide to building a booming tech-enabled business Thinking of starting a technology-enabled business? Or maybe you just want to increase your technology mojo so you can do your job better? You do not need to learn programming to participate in the development of today’s hottest technologies. But there are a few easy-to-grasp foundation concepts that will help you engage with a technical team. Starting a Tech Business explains in practical, actionable terms how to formulate and reality test new ideas package what you learn into frameworks that are highly actionable for engineers understand key foundation concepts about modern software and systems participate in an agile/lean development team as the ‘voice of the customer’ Even if you have a desire to learn to program (and I highly recommend doing whatever unlocks your ‘inner tinkerer’), these foundation concepts will help you target what exactly you want to understand about hands-on technology development. While a decade ago the barriers to creating a technology-enabled business required a pole vault, getting started today only requires a determined step in the right direction. Starting a Tech Business supplies the tools prospective entrepreneurs and business enterprises need to avoid common pitfalls and succeed in the fast-paced world of high-tech business. Successful execution requires thoughtful, evidence-based product formulation, well-articulated design, economic use of systems, adaptive management of technical resources, and empathetic deployment to customers. Starting a Tech Business offers practical checklists and frameworks that business owners, entrepreneurs, and professionals can apply to any tech-based business idea, whether you’re developing software and products or beginning a technology-enabled business. You’ll learn: 1. How to apply today’s leading management frameworks to a tech business 2. How to package your product idea in a way that’s highly actionable for your technical team 3. How to ask the right questions about technology selection and product architecture 4. Strategies to leverage what your technology ecosystem has to offer 5. How to carefully define the roles on your team, and then effectively evaluate candidates 6. The most common disconnects between engineers and business people and how to avoid them 7. How you can apply process design to your tech business without stifling creativity 8. The steps to avoid the most common pitfalls tech founders encounter Now is one of the best times to start a technology-enabled business, and anyone can do it with the right amount and kind of preparation. Starting a Tech Business shows you how to move a product idea to market quickly and inexpensively—and to tap into the stream of wealth that a tech business can provide.
Engineering Your Start-up
Author: James A. Swanson
Publisher: Professional Publications Incorporated
ISBN:
Category : Business & Economics
Languages : en
Pages : 488
Book Description
Thinking of starting your own business in high-tech? Do yourself a huge favor by reading this book first. The authors, both veterans of many start-ups, address topics vital to your start-up success, such as: Finding start-up opportunities Leaving your current employer but keeping your ideas Protecting your intellectual property Managing the five critical elements of a successful start-up Securing start-up financing Dealing successfully with venture capitalists Writing a winning business plan Creating a management team Handling employment and compensation--who to hire and how to pay them Avoiding the most common mistakes entrepreneurs make Understanding company valuation and exit strategies James Swanson and Michael Baird lay out all the basic concepts clearly, step by step. They demystify the start-up process with frank advice, insiders' tips, and "been there" examples. On-point case studies show you what to do--and what to avoid. An expanded list of resources steers you to help when you need it. You'll learn what it takes for you to create and manage a start-up, and the personal characteristics required to be successful in your new venture. In good economies and bad, entrepreneurs will continue to lead the way to new markets, new ventures, and new technologies. With this comprehensive new guide, you have a great start to start-up success! _____________________________ Since 1975 more than 2 million people preparing for their engineering, surveying, architecture, LEED�, interior design, and landscape architecture exams have entrusted their exam prep to PPI. For more information, visit us at www.ppi2pass.com.
Publisher: Professional Publications Incorporated
ISBN:
Category : Business & Economics
Languages : en
Pages : 488
Book Description
Thinking of starting your own business in high-tech? Do yourself a huge favor by reading this book first. The authors, both veterans of many start-ups, address topics vital to your start-up success, such as: Finding start-up opportunities Leaving your current employer but keeping your ideas Protecting your intellectual property Managing the five critical elements of a successful start-up Securing start-up financing Dealing successfully with venture capitalists Writing a winning business plan Creating a management team Handling employment and compensation--who to hire and how to pay them Avoiding the most common mistakes entrepreneurs make Understanding company valuation and exit strategies James Swanson and Michael Baird lay out all the basic concepts clearly, step by step. They demystify the start-up process with frank advice, insiders' tips, and "been there" examples. On-point case studies show you what to do--and what to avoid. An expanded list of resources steers you to help when you need it. You'll learn what it takes for you to create and manage a start-up, and the personal characteristics required to be successful in your new venture. In good economies and bad, entrepreneurs will continue to lead the way to new markets, new ventures, and new technologies. With this comprehensive new guide, you have a great start to start-up success! _____________________________ Since 1975 more than 2 million people preparing for their engineering, surveying, architecture, LEED�, interior design, and landscape architecture exams have entrusted their exam prep to PPI. For more information, visit us at www.ppi2pass.com.
Bandwagon Effects in High-technology Industries
Author: Jeffrey H. Rohlfs
Publisher: MIT Press
ISBN: 9780262681384
Category : Business & Economics
Languages : en
Pages : 276
Book Description
The theory of bandwagon effects in high technology industries, illustrated by historical and contemporary case studies.
Publisher: MIT Press
ISBN: 9780262681384
Category : Business & Economics
Languages : en
Pages : 276
Book Description
The theory of bandwagon effects in high technology industries, illustrated by historical and contemporary case studies.
Networked Machinists
Author: David R. Meyer
Publisher: JHU Press
ISBN: 0801889227
Category : Technology & Engineering
Languages : en
Pages : 336
Book Description
A century and a half before the modern information technology revolution, machinists in the eastern United States created the nation's first high technology industries. In iron foundries and steam-engine works, locomotive works, machine and tool shops, textile-machinery firms, and firearms manufacturers, these resourceful workers pioneered the practice of dispersing technological expertise through communities of practice. In the first book to study this phenomenon since the 1916 classic, English and American Tool Builders, David R. Meyer examines the development of skilled-labor exchange systems, showing how individual metalworking sectors grew and moved outward. He argues that the networked behavior of machinists within and across industries helps explain the rapid transformation of metalworking industries during the antebellum period, building a foundation for the sophisticated, mass production/consumer industries that figured so prominently in the later U.S. economy.
Publisher: JHU Press
ISBN: 0801889227
Category : Technology & Engineering
Languages : en
Pages : 336
Book Description
A century and a half before the modern information technology revolution, machinists in the eastern United States created the nation's first high technology industries. In iron foundries and steam-engine works, locomotive works, machine and tool shops, textile-machinery firms, and firearms manufacturers, these resourceful workers pioneered the practice of dispersing technological expertise through communities of practice. In the first book to study this phenomenon since the 1916 classic, English and American Tool Builders, David R. Meyer examines the development of skilled-labor exchange systems, showing how individual metalworking sectors grew and moved outward. He argues that the networked behavior of machinists within and across industries helps explain the rapid transformation of metalworking industries during the antebellum period, building a foundation for the sophisticated, mass production/consumer industries that figured so prominently in the later U.S. economy.
How to Speak Tech
Author: Vinay Trivedi
Publisher: Apress
ISBN: 1484243242
Category : Computers
Languages : en
Pages : 183
Book Description
Things you’ve done online: ordered a pizza, checked the weather, booked a hotel, and reconnected with long-lost friends. Now it’s time to find out how these things work. Vinay Trivedi peels back the mystery of the Internet, explains it all in the simplest terms, and gives you the knowledge you need to speak confidently when the subject turns to technology. This revised second edition of How to Speak Tech employs the strategy of the popular first edition: through the narrative of setting up a fictitious startup, it introduces you to essential tech concepts. New tech topics that were added in this edition include the blockchain, augmented and virtual reality, Internet of Things, and artificial intelligence. The author’s key message is: technology isn’t beyond the understanding of anyone! By breaking down major tech concepts involved with a modern startup into bite-sized chapters, the author’s approach helps you understand topics that aren’t always explained clearly and shows you that they aren’t rocket science. So go ahead, grab this book, start to “speak tech,” and hold your own in any tech-related conversation! What You'll Learn Understand the basics of new and established technologies such as blockchain, artificial intelligence (AI), augmented and virtual reality (AR and VR), Internet of Things (IoT), software development, programming languages, databases, and moreListen intelligently and speak confidently when technologies are brought up in your businessBe confident in your grasp of terms and technologies when setting up your own organization's application Who This Book Is For Students who want to understand different technologies relevant to their future careers at startups and established organizations, as well as business and other non-technical professionals who encounter and require an understanding of key technical terms and trends to succeed in their roles Reviews “Finally, a book non-techies can use to understand the technologies that are changing our lives.” Paul Bottino, Executive Director, Technology and Entrepreneurship Center, Harvard University “A great book everyone can use to understand how tech startups work.” Rene Reinsberg, Founder at Celo; Former VP of Emerging Products, GoDaddy “Through the simplicity of his presentation, Vinay shows that the basics of technology can be straightforwardly understood by anyone who puts in the time and effort to learn.” Joseph Lassiter, Professor of Management Science, Harvard Business School and Harvard Innovation Lab
Publisher: Apress
ISBN: 1484243242
Category : Computers
Languages : en
Pages : 183
Book Description
Things you’ve done online: ordered a pizza, checked the weather, booked a hotel, and reconnected with long-lost friends. Now it’s time to find out how these things work. Vinay Trivedi peels back the mystery of the Internet, explains it all in the simplest terms, and gives you the knowledge you need to speak confidently when the subject turns to technology. This revised second edition of How to Speak Tech employs the strategy of the popular first edition: through the narrative of setting up a fictitious startup, it introduces you to essential tech concepts. New tech topics that were added in this edition include the blockchain, augmented and virtual reality, Internet of Things, and artificial intelligence. The author’s key message is: technology isn’t beyond the understanding of anyone! By breaking down major tech concepts involved with a modern startup into bite-sized chapters, the author’s approach helps you understand topics that aren’t always explained clearly and shows you that they aren’t rocket science. So go ahead, grab this book, start to “speak tech,” and hold your own in any tech-related conversation! What You'll Learn Understand the basics of new and established technologies such as blockchain, artificial intelligence (AI), augmented and virtual reality (AR and VR), Internet of Things (IoT), software development, programming languages, databases, and moreListen intelligently and speak confidently when technologies are brought up in your businessBe confident in your grasp of terms and technologies when setting up your own organization's application Who This Book Is For Students who want to understand different technologies relevant to their future careers at startups and established organizations, as well as business and other non-technical professionals who encounter and require an understanding of key technical terms and trends to succeed in their roles Reviews “Finally, a book non-techies can use to understand the technologies that are changing our lives.” Paul Bottino, Executive Director, Technology and Entrepreneurship Center, Harvard University “A great book everyone can use to understand how tech startups work.” Rene Reinsberg, Founder at Celo; Former VP of Emerging Products, GoDaddy “Through the simplicity of his presentation, Vinay shows that the basics of technology can be straightforwardly understood by anyone who puts in the time and effort to learn.” Joseph Lassiter, Professor of Management Science, Harvard Business School and Harvard Innovation Lab
How to Speak Tech
Author: Vinay Trivedi
Publisher: Apress
ISBN: 1430266104
Category : Business & Economics
Languages : en
Pages : 130
Book Description
"A great book everyone can use to understand how tech startups work." —Rene Reinsberg, GM/VP at GoDaddy, CEO and Co-founder at Locu "Finally a book non-techies can use to understand the web technologies that are changing our lives." —Paul Bottino, Executive Director, Technology and Entrepreneurship Center, Harvard University "Through the simplicity of his presentation, Vinay shows that the basics of technology can be straightforwardly understood by anyone who puts in the time and effort to learn." —Joseph Lassiter, Professor of Management Science, Harvard Business School and Harvard Innovation Lab In a way that anyone can understand, How to Speak Tech: The Non-Techie's Guide to Tech Basics in Business spells out the essential technical terms and technologies involved in setting up a company’s website or web application. Nontechnical business readers will find their digital literacy painlessly improved with each ten-minute chapter of this illustrative story of one successful technology startup building its Web-based business from scratch. Vinay Trivedi—a private equity analyst and startup entrepreneur who works at the intersection of business and tech—employs the startup story line as his frame for explaining in plain language the technology behind our daily user experiences, the successful strategies of social media giants, the bold aspirations of tiny startups, and the competitive adaptations of ordinary businesses of all sizes and sectors. Along the way, he demystifies all those tech buzzwords in our business culture whose precise meanings are so often elusive even to the people using them. Internet hardware, application software, and business process: the working premise of this book is that none of it is beyond the basic understanding of nontechnical business readers. Trivedi peels back the mystery, explains it all in simplest terms, and gives his readers the wherewithal to listen intelligently and speak intelligibly when the subject turns to technology in business. What you’ll learn Website hosts and programming languages for web apps on the backendPerformance and scalabilityAPIs, open-source programs, feeds, and database managementDesign and display on the front endWho this book is for Primary readership: nontechnical business people who want to firm up their understanding of the technology of the Internet and their fluency with technical terms in widespread use in the business world. Secondary readership: Digital immigrants in the general-interest mainstream who are looking for a short, accessible, and comprehensive treatment of Internet technology and business to inform their personal experience as consumers and generators of Internet content and value. Table of Contents Chapter 1. The Internet Chapter 2. Hosting and the Cloud Chapter 3. The Back End: Programming Languages Chapter 4. The Front End: Presentation Chapter 5. Databases: The Model Chapter 6. Leveraging Existing Code: APIs, Libraries, Web Services, and Open-Source Projects Chapter 7. Software Development: Working in Teams Chapter 8. Software Development: The Process Chapter 9. Software Development: Debugging and Testing Chapter 10. Promotion and Tracking: Attracting and Understanding Your Users Chapter 11. Performance and Scalability Chapter 12. Security Threats: To Defend and Protect
Publisher: Apress
ISBN: 1430266104
Category : Business & Economics
Languages : en
Pages : 130
Book Description
"A great book everyone can use to understand how tech startups work." —Rene Reinsberg, GM/VP at GoDaddy, CEO and Co-founder at Locu "Finally a book non-techies can use to understand the web technologies that are changing our lives." —Paul Bottino, Executive Director, Technology and Entrepreneurship Center, Harvard University "Through the simplicity of his presentation, Vinay shows that the basics of technology can be straightforwardly understood by anyone who puts in the time and effort to learn." —Joseph Lassiter, Professor of Management Science, Harvard Business School and Harvard Innovation Lab In a way that anyone can understand, How to Speak Tech: The Non-Techie's Guide to Tech Basics in Business spells out the essential technical terms and technologies involved in setting up a company’s website or web application. Nontechnical business readers will find their digital literacy painlessly improved with each ten-minute chapter of this illustrative story of one successful technology startup building its Web-based business from scratch. Vinay Trivedi—a private equity analyst and startup entrepreneur who works at the intersection of business and tech—employs the startup story line as his frame for explaining in plain language the technology behind our daily user experiences, the successful strategies of social media giants, the bold aspirations of tiny startups, and the competitive adaptations of ordinary businesses of all sizes and sectors. Along the way, he demystifies all those tech buzzwords in our business culture whose precise meanings are so often elusive even to the people using them. Internet hardware, application software, and business process: the working premise of this book is that none of it is beyond the basic understanding of nontechnical business readers. Trivedi peels back the mystery, explains it all in simplest terms, and gives his readers the wherewithal to listen intelligently and speak intelligibly when the subject turns to technology in business. What you’ll learn Website hosts and programming languages for web apps on the backendPerformance and scalabilityAPIs, open-source programs, feeds, and database managementDesign and display on the front endWho this book is for Primary readership: nontechnical business people who want to firm up their understanding of the technology of the Internet and their fluency with technical terms in widespread use in the business world. Secondary readership: Digital immigrants in the general-interest mainstream who are looking for a short, accessible, and comprehensive treatment of Internet technology and business to inform their personal experience as consumers and generators of Internet content and value. Table of Contents Chapter 1. The Internet Chapter 2. Hosting and the Cloud Chapter 3. The Back End: Programming Languages Chapter 4. The Front End: Presentation Chapter 5. Databases: The Model Chapter 6. Leveraging Existing Code: APIs, Libraries, Web Services, and Open-Source Projects Chapter 7. Software Development: Working in Teams Chapter 8. Software Development: The Process Chapter 9. Software Development: Debugging and Testing Chapter 10. Promotion and Tracking: Attracting and Understanding Your Users Chapter 11. Performance and Scalability Chapter 12. Security Threats: To Defend and Protect