Author: Arokiaraj David
Publisher: Book Rivers
ISBN: 9388727940
Category : Antiques & Collectibles
Languages : en
Pages : 224
Book Description
The research extended to the suppliers (auto-component manufacturers) responsibility towards the environment. The statistical tools used for this section were Chi-square (Cross-tab) and Logistic Regression with the attributes of corporate governance, product design, green procurement, environmentally friendly manufacturing, green packaging, waste management, and green inspection was used to measure their environmental responsibility
Corporate And Individual Environmental Responsibility Towards Automobile
Author: Arokiaraj David
Publisher: Book Rivers
ISBN: 9388727940
Category : Antiques & Collectibles
Languages : en
Pages : 224
Book Description
The research extended to the suppliers (auto-component manufacturers) responsibility towards the environment. The statistical tools used for this section were Chi-square (Cross-tab) and Logistic Regression with the attributes of corporate governance, product design, green procurement, environmentally friendly manufacturing, green packaging, waste management, and green inspection was used to measure their environmental responsibility
Publisher: Book Rivers
ISBN: 9388727940
Category : Antiques & Collectibles
Languages : en
Pages : 224
Book Description
The research extended to the suppliers (auto-component manufacturers) responsibility towards the environment. The statistical tools used for this section were Chi-square (Cross-tab) and Logistic Regression with the attributes of corporate governance, product design, green procurement, environmentally friendly manufacturing, green packaging, waste management, and green inspection was used to measure their environmental responsibility
Consumer Behaviour
Author: Robert East
Publisher: SAGE
ISBN: 1446241858
Category : Business & Economics
Languages : en
Pages : 345
Book Description
'A wonderful (and very unusual) balance between areas of marketing that are often at odds with each other (or, worse yet, unaware of each other)... I recommend it to any student, researcher, or manager in marketing' Peter Fader, Frances and Pei-Yuan Chia Professor; and Professor of Marketing, Wharton School, University of Pennsylvania 'Exceptional for the amount of relevant research that is presented and explained. Students who have read and understood this text are likely to be much more of use to industry' Fergus Hampton, Managing Director, Millward Brown Precis Written in a focused and accessible form by respected marketing academics, Consumer Behaviour helps readers to develop analytical and evidence-based thinking in marketing and avoid more formulaic approaches that lack the support of research. With a strong focus on the use of research, this book will really appeal to the specific needs of higher-level students. The book covers important material that is often missing in consumer behaviour texts. For example, whole chapters are devoted to brand loyalty, brand equity, biases in decision-making, word of mouth, the response to price and the effect of advertising. Shorter reviews cover evidence on topics such as loyalty programmes, the response to delay and retail atmospherics. Chapters are quite short and divided into sections. Each chapter contains exercises designed to draw out key ideas and consolidate understanding, and there are suggestions for further reading. A website to support the book has an Instructor's Manual that offers PowerPoint slides, discussion of exercises, computer programs, a suggested Masters-level course, and a Word file of references to assist students writing assignments.
Publisher: SAGE
ISBN: 1446241858
Category : Business & Economics
Languages : en
Pages : 345
Book Description
'A wonderful (and very unusual) balance between areas of marketing that are often at odds with each other (or, worse yet, unaware of each other)... I recommend it to any student, researcher, or manager in marketing' Peter Fader, Frances and Pei-Yuan Chia Professor; and Professor of Marketing, Wharton School, University of Pennsylvania 'Exceptional for the amount of relevant research that is presented and explained. Students who have read and understood this text are likely to be much more of use to industry' Fergus Hampton, Managing Director, Millward Brown Precis Written in a focused and accessible form by respected marketing academics, Consumer Behaviour helps readers to develop analytical and evidence-based thinking in marketing and avoid more formulaic approaches that lack the support of research. With a strong focus on the use of research, this book will really appeal to the specific needs of higher-level students. The book covers important material that is often missing in consumer behaviour texts. For example, whole chapters are devoted to brand loyalty, brand equity, biases in decision-making, word of mouth, the response to price and the effect of advertising. Shorter reviews cover evidence on topics such as loyalty programmes, the response to delay and retail atmospherics. Chapters are quite short and divided into sections. Each chapter contains exercises designed to draw out key ideas and consolidate understanding, and there are suggestions for further reading. A website to support the book has an Instructor's Manual that offers PowerPoint slides, discussion of exercises, computer programs, a suggested Masters-level course, and a Word file of references to assist students writing assignments.
Green Consumerism
Author: Juliana Mansvelt
Publisher: SAGE
ISBN: 1412996856
Category : Business & Economics
Languages : en
Pages : 561
Book Description
Colorful bracelets, funky brooches, and beautiful handmade beads: young crafters learn to make all these and much more with this fantastic step-by-step guide. In 12 exciting projects with simple steps and detailed instructions, budding fashionistas create their own stylish accessories to give as gifts or add a touch of personal flair to any ensemble. Following the successful "Art Smart" series, "Craft Smart" presents a fresh, fun approach to four creative skills: knitting, jewelry-making, papercrafting, and crafting with recycled objects. Each book contains 12 original projects to make, using a range of readily available materials. There are projects for boys and girls, carefully chosen to appeal to readers of all abilities. A special "techniques and materials" section encourages young crafters to try out their own ideas while learning valuable practical skills.
Publisher: SAGE
ISBN: 1412996856
Category : Business & Economics
Languages : en
Pages : 561
Book Description
Colorful bracelets, funky brooches, and beautiful handmade beads: young crafters learn to make all these and much more with this fantastic step-by-step guide. In 12 exciting projects with simple steps and detailed instructions, budding fashionistas create their own stylish accessories to give as gifts or add a touch of personal flair to any ensemble. Following the successful "Art Smart" series, "Craft Smart" presents a fresh, fun approach to four creative skills: knitting, jewelry-making, papercrafting, and crafting with recycled objects. Each book contains 12 original projects to make, using a range of readily available materials. There are projects for boys and girls, carefully chosen to appeal to readers of all abilities. A special "techniques and materials" section encourages young crafters to try out their own ideas while learning valuable practical skills.
Handbook of Research on Consumerism and Buying Behavior in Developing Nations
Author: Gbadamosi, Ayantunji
Publisher: IGI Global
ISBN: 1522502831
Category : Business & Economics
Languages : en
Pages : 594
Book Description
Having a grasp on what appeals to consumers and how consumers are making purchasing decisions is essential to the success of any organization that thrives by offering a product or service. Despite the importance of consumer knowledge and understanding, research-based insight into the buying patterns and consumption habits of individuals in emerging nations remains limited. The Handbook of Research on Consumerism and Buying Behavior in Developing Nations takes a critical look at the often overlooked opportunities available for driving consumer demand and interest in developing countries. Emphasizing the power of the consumer market in emerging economies and their overall role in the global market system, this edited volume features research-based perspectives on consumer perception, behavior, and relationship management across industries. This timely publication is an essential resource for marketing professionals, consumer researchers, international business strategists, scholars, and graduate-level students.
Publisher: IGI Global
ISBN: 1522502831
Category : Business & Economics
Languages : en
Pages : 594
Book Description
Having a grasp on what appeals to consumers and how consumers are making purchasing decisions is essential to the success of any organization that thrives by offering a product or service. Despite the importance of consumer knowledge and understanding, research-based insight into the buying patterns and consumption habits of individuals in emerging nations remains limited. The Handbook of Research on Consumerism and Buying Behavior in Developing Nations takes a critical look at the often overlooked opportunities available for driving consumer demand and interest in developing countries. Emphasizing the power of the consumer market in emerging economies and their overall role in the global market system, this edited volume features research-based perspectives on consumer perception, behavior, and relationship management across industries. This timely publication is an essential resource for marketing professionals, consumer researchers, international business strategists, scholars, and graduate-level students.
Green Marketing and Environmental Responsibility in Modern Corporations
Author: Esakki, Thangasamy
Publisher: IGI Global
ISBN: 1522523324
Category : Business & Economics
Languages : en
Pages : 319
Book Description
In modern society, it has become increasingly important to consumers that their products be environmentally safe. Green marketing is the most efficient way for corporations to convey that their merchandise is environmentally ethical, which in turn increases profit. Green Marketing and Environmental Responsibility in Modern Corporations is a comprehensive resource for the latest material on the methods and techniques that contemporary industries are employing to raise awareness on sustainable products. Featuring comprehensive coverage across a range of relevant topics such as green consumption, organic food products, supply chain performance, and ecological marketing, this publication is an ideal reference source for professionals, practitioners, academics, and researchers interested in the latest material on sustainable corporate operations.
Publisher: IGI Global
ISBN: 1522523324
Category : Business & Economics
Languages : en
Pages : 319
Book Description
In modern society, it has become increasingly important to consumers that their products be environmentally safe. Green marketing is the most efficient way for corporations to convey that their merchandise is environmentally ethical, which in turn increases profit. Green Marketing and Environmental Responsibility in Modern Corporations is a comprehensive resource for the latest material on the methods and techniques that contemporary industries are employing to raise awareness on sustainable products. Featuring comprehensive coverage across a range of relevant topics such as green consumption, organic food products, supply chain performance, and ecological marketing, this publication is an ideal reference source for professionals, practitioners, academics, and researchers interested in the latest material on sustainable corporate operations.
Handbook of Research on Developing Circular, Digital, and Green Economies in Asia
Author: Patricia Ordóñez de Pablos
Publisher:
ISBN: 9781799886785
Category : Managerial economics
Languages : en
Pages : 400
Book Description
"This book explores new and emerging business and management practices to support companies and economies in the digital transformation in Asia, with special emphasis on success and failure experiences and analyzing the role of digital skills and competences, green issues and technological disruptors in these emerging practices in Asia and how they can contribute to the creation of new business opportunities, more jobs and growth for the recovery of Asian economies after the pandemic"--
Publisher:
ISBN: 9781799886785
Category : Managerial economics
Languages : en
Pages : 400
Book Description
"This book explores new and emerging business and management practices to support companies and economies in the digital transformation in Asia, with special emphasis on success and failure experiences and analyzing the role of digital skills and competences, green issues and technological disruptors in these emerging practices in Asia and how they can contribute to the creation of new business opportunities, more jobs and growth for the recovery of Asian economies after the pandemic"--
Consumption Behaviour and Social Responsibility
Author: Karnika Gupta
Publisher: Springer Nature
ISBN: 981153005X
Category : Business & Economics
Languages : en
Pages : 464
Book Description
This book investigates the concept of consumer social responsibility (CnSR) by considering the combination of ‘consumption behaviour’ and ‘social responsibility’. It puts forward a theory of responsible consumption behaviour, then models and empirically tests this theory using quantitative research methods. In so doing, the book offers a new consumer behaviour model: the C-A-C-B (Concern-Attitude-Commitment-Behaviour) model. The book appeals to readers interested in consumer behaviour, research methodologies, social responsibility, corporate social responsibility, segmentation and profiling, sustainability, and structural equation modelling with path analysis and confirmatory factor analysis. The book also offers concrete recommendations that will benefit businesses and governments alike.
Publisher: Springer Nature
ISBN: 981153005X
Category : Business & Economics
Languages : en
Pages : 464
Book Description
This book investigates the concept of consumer social responsibility (CnSR) by considering the combination of ‘consumption behaviour’ and ‘social responsibility’. It puts forward a theory of responsible consumption behaviour, then models and empirically tests this theory using quantitative research methods. In so doing, the book offers a new consumer behaviour model: the C-A-C-B (Concern-Attitude-Commitment-Behaviour) model. The book appeals to readers interested in consumer behaviour, research methodologies, social responsibility, corporate social responsibility, segmentation and profiling, sustainability, and structural equation modelling with path analysis and confirmatory factor analysis. The book also offers concrete recommendations that will benefit businesses and governments alike.
Green Consumerism
Author: Ruchika Singh Malyan
Publisher: Apple Academic Press
ISBN: 9781774631836
Category : Consumer behavior
Languages : en
Pages : 0
Book Description
This new volume provides a holistic understanding the importance of promoting green products and discusses consumers' buying intentions and decisions. The chapters consider consumer behavior theory in the context of green or ecologically friendly products from both the academic and business perspectives.
Publisher: Apple Academic Press
ISBN: 9781774631836
Category : Consumer behavior
Languages : en
Pages : 0
Book Description
This new volume provides a holistic understanding the importance of promoting green products and discusses consumers' buying intentions and decisions. The chapters consider consumer behavior theory in the context of green or ecologically friendly products from both the academic and business perspectives.
Proceedings of the International Conference on Communication, Language, Education and Social Sciences (CLESS 2022)
Author: Sareen Kaur Bhar
Publisher: Springer Nature
ISBN: 2494069610
Category : Social Science
Languages : en
Pages : 330
Book Description
This is an open access book.The 3rd International Conference on Communication, Language, Education and Social Sciences (CLESS 2022) will be held on 25-27 July 2022. This year’s conference will be a part of the bigger Digital Future Congress (DIFCON) comprising of various other conferences in different fields and will be held online. CLESS 2022 is unique in which it combines communication, language, education, and social science in an international academic conference. The aim of CLESS 2022 is to offer a platform for both local and international academics, educators, researchers and other professionals to meet, share and discuss latest research, trends, ideas and innovation in the field of communication, language, education, psychology and social sciences. The conference is aimed to provide a platform for young researchers as well as to support and encourage other researchers to present their research, to network within the international community of researchers and to share and seek the insight and advice of successful senior researchers all over the world during the conference.
Publisher: Springer Nature
ISBN: 2494069610
Category : Social Science
Languages : en
Pages : 330
Book Description
This is an open access book.The 3rd International Conference on Communication, Language, Education and Social Sciences (CLESS 2022) will be held on 25-27 July 2022. This year’s conference will be a part of the bigger Digital Future Congress (DIFCON) comprising of various other conferences in different fields and will be held online. CLESS 2022 is unique in which it combines communication, language, education, and social science in an international academic conference. The aim of CLESS 2022 is to offer a platform for both local and international academics, educators, researchers and other professionals to meet, share and discuss latest research, trends, ideas and innovation in the field of communication, language, education, psychology and social sciences. The conference is aimed to provide a platform for young researchers as well as to support and encourage other researchers to present their research, to network within the international community of researchers and to share and seek the insight and advice of successful senior researchers all over the world during the conference.
Analyzing Education, Sustainability, and Innovation
Author: Azman Ismail
Publisher: Springer Nature
ISBN: 3031559487
Category :
Languages : en
Pages : 121
Book Description
Publisher: Springer Nature
ISBN: 3031559487
Category :
Languages : en
Pages : 121
Book Description