Author: Tim Breitbarth
Publisher: Routledge
ISBN: 1317351584
Category : Sports & Recreation
Languages : en
Pages : 330
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Book Description
Golf is big business around the world. With high profile series such as the PGA, LPGA and European tours to the re-introduction of golf to the Olympics at Rio 2016, golf occupies a prominent place in the global sport community. This is the first book to introduce the fundamentals of golf business and management from a truly international perspective, covering key topics such as media, club management, sponsorship and retail, at elite and non-elite levels. With sections exploring the development of golf on every continent, including North America, South America, Europe, the Middle East, Africa and Asia, this book presents the latest thinking on current issues in golf, ranging from sustainability and innovation to global governance. Each chapter incorporates helpful features for students including learning objectives, discussion questions, guides to further reading, recommended websites and insights from industry voices. This book is essential reading for students of any golf-related degree course or professional accreditation programme, and will also be of interest to those studying or working in sport business, sport management and sport tourism. Underpinned by up-to-date literature, golf researchers will also find the book a useful starting point.
Author: James J. Keegan
Publisher:
ISBN: 9780692008416
Category : Golf
Languages : en
Pages : 316
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Book Description
Author: James J. Keegan
Publisher:
ISBN: 9780984626892
Category : Golf
Languages : en
Pages : 313
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Book Description
The Business of Golf is a series of two books with a passionate focus on creating value for the golfer based on a foundation that produces a return on an investment for the golf course owner. The Business of Golf What Are You Thinking? functions as a primer for avid golfers, college students in Professional Golf Management Programs, and golf industry professionals seeking to refresh their knowledge on the fundamentals of the golf industry and operating a golf course. This book garnered widespread appeal, due to its singularity as a source that provides strategic, tactical, and operational guidance, It has been purchased in over 16 countries and is used by 15 universities and colleges in their curriculums. In contrast to the basic primer, The Business of Golf Why? How? What?, first published in 2013, caters to the seasoned industry professional. The book guides a golf course management team in creating a strategic vision, determining the resources to be allocated and the policies and procedures that require consistent execution, accompanied with 21 templates that can be licensed at www.golfconfergence.com. Both of these books represents over a decade of research conducted in partnership with golf courses worldwide. The perspective contained in both addresses comprehensible and executable principals that encompass a diverse range of subjects including architecture, agronomy, intellectual property, rate structures, social media, water utilization and yield management. While the insights presented are clear, the analysis undertaken was extensive. The principles in these books formed an integral part of a Clemson University Ed. D.D. dissertation in which 11 leading golf course managers operating 34 golf courses vetted and validated the principals herein contained. Assurance of identifying the potential of a facility resides in the application of the books' concepts. These books help the golf course management team and staff develop a focused and disciplined approach based on quantitative data to identify and mitigate the impact of uncontrollable factors (economy, location and weather). From understanding these fundamentals, the controllable factors can be leveraged to enhance each golfer's qualitative experience while ensuring a positive financial return on investment to the golf course stake-holders.
Author: Pat Summerall
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 228
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Book Description
This step-by-step guide shows how to enhance fortune through the cultivation of new friendships and relationships while enjoying the game readers love to play. It tells how to properly structure a golf game so that it becomes both the ideal setting to create and promote deals, both small and large.
Author: Robert A. Milligan
Publisher: John Wiley & Sons
ISBN: 9781575040387
Category : Architecture
Languages : en
Pages : 196
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Book Description
Every aspect of golf course management is covered. Learn how to improve your planning abilities, build leadership and communication skills, maximize employee performance, select and train new employees, and conduct employee performance evaluations. Using the principle and principles in this book will help you effectively manage any golf facility.
Author: Donald E McHugh
Publisher: Orient Paperbacks
ISBN: 9788122204735
Category : Business & Economics
Languages : en
Pages : 244
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Book Description
McHugh, a former executive with General Motors and Owens-Illinois, believes that golf is a perfect analogy for the corporate boardroom game. By transferring the strategies that work on the course to the office, chances are one will be able to stand out as a leader. The best golfers are passionate about the game and are willing to put in hours of practice. Similarly, according to the author, effective leaders are zealous in their convictions that their behavior will motivate and help others to succeed as well. The chapters - for each of 18-holes of a round of golf - feature leadership principles such as "Focus," "Courage," "Responsibility" and "Recognize Positive Results." Each chapter, offers numerous anecdotes about both golf and the business world. The book does not attempt to teach or train people to be leaders. The focus instead is to help you in your efforts to learn how to lead more effectively.
Author: David Hueber
Publisher: Texas A&M University Press
ISBN: 0875656579
Category : Sports & Recreation
Languages : en
Pages : 425
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Book Description
There has never been a book about the inner workings of the golf business or its leading players from an insider’s point of view. In the Rough reads like a novel, but it could also be required reading in a business school. This book takes the reader on a ride through the author’s unusual professional career and what he discovered in the most revealing settings and scenes of the golf industry at its awkward and colorful best. Most of the events and incidents appearing here are firsthand accounts portraying a host of famous and colorful characters in both golf and the business world. The central characters in this book are Ben Hogan, one of the five best players of all time and a highly successful golf-equipment executive; Deane Beman, a star amateur and successful professional golfer who became the commissioner and invented the modern-day PGA Tour; and Minoru Isutani, a wealthy Japanese entrepreneur who is probably best known for having lost $350 million on the purchase and sale of Pebble Beach. Some of the other costars include Jack Nicklaus, Karsten Solheim (Ping Golf Company), Greg Norman, and Ely Callaway—all names you have seen etched on a wood, an iron, or a putter, among other places.
Author: Lambert McCarty
Publisher: CRC Press
ISBN: 1351057944
Category : Science
Languages : en
Pages : 732
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Book Description
Golf Turf Management provides information on major agronomic and economic topics related to building and maintaining a viable golf course. The book features basic and applied information on available grasses including selection and use; applied turfgrass physiology; soils and soil amendments; environmental concerns; and comprehensive information on turfgrass physiology, plant nutrition, turf fertilizers, and water management. It discusses managing turf diseases, insects, and weeds; turf cultural practices; managing greens and tees as well as corporate course management strategies. Color photographs throughout illustrate concepts and topics including all major pest problems associated with golf courses and various agronomic practices necessary for successful and profitable course operation. The book suggests strategies to develop best management practices for golf courses including personnel and financial considerations when developing and implementing annual budgets, leasing versus buying equipment, and managing inventory. This book features sixteen chapters organized in a logical sequence conducive for teaching and practical use. Drawing on the author's more than thirty years of experience and research, the author brings together a wealth of information on how to optimize golf turf management and performance. Golf Turf Management is the only complete, up-to-date text dedicated to agronomic practices and personnel management practices necessary for fiscal success.
Author: Brad Brewer
Publisher: Zondervan
ISBN: 0310585929
Category : Sports & Recreation
Languages : en
Pages : 228
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Book Description
“Arnold Palmer helped me become a better man, a more devoted husband, loving father, effective coach, and successful business executive.” Most people think of Arnold Palmer as the King of Golf. But for more than a quarter century, Brad Brewer has known and observed Palmer in the roles of employer, business partner, teacher, competitor, father, grandfather, philanthropist, and global celebrity. Above all, Arnold Palmer is Brad’s friend and mentor, a man whose character both on and off the links has taught Brad how to be a winner in life at large as well as at golf. Now Brad passes on the wisdom that he and others have learned from the King of Golf. Mentored by the King shares with you the true stories of other golfers who have competed with Palmer through the years, as well as Brad’s personal accounts of traveling, working, and just hanging out with Arnold. Best of all, though, this book lets you learn from the winning attitude and approach of the Legend, Arnold Palmer, in golf, business, and life. The secrets shared in Mentored by the King include: • some deceptively simple principles that can change your life • the magnetic attraction of excellence • the power of an optimistic outlook • why risking big is the ticket to living even bigger • the life force of victory: persistence • ... and plenty more. These quick, easy-to-read chapters let you step inside the mind and life of the King, Arnold Palmer, to glean insights that can boost you own trajectory toward a successful, satisfying life.
Author: Matthew Brandeburg
Publisher:
ISBN: 9780615652054
Category : Golf
Languages : en
Pages : 352
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Book Description
Professional Golf Management (PGM) Interactive Flashcard Book provides over 300 bound flashcards to help you prepare for PGM levels 1, 2, and 3. Inside this innovative book you will find PGM 2.0 exam topics neatly featured on the front of each page, with detailed explanations and analysis located on the back. The convenient bound design means you no longer need to carry hundreds of loose, bulky flashcards that can be misplaced or destroyed. This fully indexed book serves as a portable reference for quick study, efficient review, and easy reference.Level 1 PGM Topics: PGA History and Constitution, Rules of Golf, Golf Car Fleet Management, Business Planning, Introduction to Teaching & Golf Club Performance, Tournament OperationsLevel 2 PGM Topics: Turfgrass Management, Intermediate Teaching & Golf Club Alteration, Golf Operations, Customer Relations, Golf Course DesignLevel 3 PGM Topics: Food and Beverage Control, Advanced Teaching & Golf Club Fitting, Supervising & Delegating, Merchandising & Inventory Management, Player Development Programs & Teaching Business, Career Enhancement
