George Lois: The Esquire Covers at Moma Se

George Lois: The Esquire Covers at Moma Se PDF Author: George Lois
Publisher:
ISBN: 9782759404339
Category : Design
Languages : en
Pages : 0

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George Lois: The Esquire Covers at Moma Se

George Lois: The Esquire Covers at Moma Se PDF Author: George Lois
Publisher:
ISBN: 9782759404339
Category : Design
Languages : en
Pages : 0

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Book Description


George Lois

George Lois PDF Author: George Lois
Publisher: Assouline
ISBN: 9782759404346
Category : Esquire (Chicago, Ill.)
Languages : en
Pages : 0

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Book Description
In 2008, the Museum of Modern Art acquired a wide range of George Lois' groundbreaking Esquire magazine covers and put them on display for a full year. The Esquire Covers @ MoMA catalogs entire exhibit along with unseen images from Lois' private collec tion, including personal photographs of the designer at work and outtakes of a shoot with Andy Warhol. George Lois, who led advertising's creative revolution in the 1960s, was hand-picked by the legendary editor Harold Hayes to convey visually that Esquire - a leading proponent of another creative revolution of the time, New Journalism - was on the cutting edge of profound changes in American culture. With images of JFK, RFK, and Martin Luther King, Jr. watching over Arlington National Cemetery; of Richard Nixon under the makeup-artist's powder-puff; and of Muhammad Ali as the martyred Saint Sebastian, he did just that. AUTHOR George Lois is an adman-genius, an innovative thinker, a creator of cultural stigmas of advertising that lasts forever. Lois is the author of several books including Iconic America and $ellebrity, and his Esquire covers are in the permanent collection at The Museum of Modern Art. He has also received the Lifetime Achievement Award from the American Institute of Graphic Arts. ILLUSTRATIONS 120 illustrations *

The Art of Collecting Art

The Art of Collecting Art PDF Author: George Lois
Publisher:
ISBN: 9781714990603
Category :
Languages : en
Pages :

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Book Description
George Lois, the art director who conceptualized the Esquire covers from 1960 through 1970 (32 of which have been installed in the permanent collections of the Museum of Modern Art in New York), wrote 11 books including Damn Good Advice, created some of the greatest ad campaigns of the 20th century, and is often called the Original Mad Man, proudly presents his 12th book, The Art of Collecting Art.For over 60 years, he lived in Greenwich Village, the heart of New York City, with his wife Rosemary, two sons, Harry and Luke, and is where they amassed one of the world's most important collections of primitive art.Known for their "keen eye" in the art collecting world, George and Rosemary started acquiring art in the 1960s on installments (at one point owing money to almost every great art dealer in Manhattan).Their love story, and their love of art, will inspire you to experience "The Shock of the Old."

George Lois on His Creation of the Big Idea

George Lois on His Creation of the Big Idea PDF Author: George Lois
Publisher: Assouline Books & Gifts
ISBN:
Category : Art
Languages : en
Pages : 246

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Book Description
The work of advertising's most famous art director.

Covering the '60s

Covering the '60s PDF Author: George Lois
Publisher:
ISBN:
Category : Biography & Autobiography
Languages : en
Pages : 214

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Book Description
George Lois was the genius graphic designer responsible for the legendary series of covers of Esquire magazine that were an icon-shattering and icon-defining commentary on the '60s. This collection of the best of those covers includes short anecdotes by Lois, but the chief interest is in the pictures he created. His covers were generally poster-like and free of excess words, and yet these pictures say plenty. The list of subjects is stellar: Marilyn Monroe, Norman Mailer, Muhammad Ali, Andy Warhol, Germaine Greer, and Richard Nixon. Sometimes the picture is a tease for the story within, sometimes it subverts it (as in the cover of a hangdog Roy Cohn with a ridiculous halo that accompanied a self-justifying piece written by Cohn). Only one of the covers reproduced here, a nude shot of Jack Nicholson, was cut before press time.

Uncovered

Uncovered PDF Author: Ian Birch
Publisher: Hachette UK
ISBN: 1844039382
Category : Design
Languages : en
Pages : 256

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Book Description
Uncovered is an oral history of the stories behind the most ground-breaking and controversial magazine covers ever published, as told by the people who created them. Compiled by industry veteran Ian Birch, Uncovered gathers together the insights of the magazine world's most important figures, including high-profile editors, creative directors, photographers, artists and cover stars. Featuring compelling and shocking covers from Vogue, Life, Esquire, The New Yorker, i-D, The Face, Private Eye, Time, Rolling Stone and many more, covering issues as varied as the civil rights movement and Vietnam war to the Trump presidency and Brexit debate, this is a unique social document celebrating and chronicling the art of magazine design.

Damn Good Advice (For People with Talent!)

Damn Good Advice (For People with Talent!) PDF Author: George Lois
Publisher: Phaidon Press
ISBN: 9780714863481
Category : Business & Economics
Languages : en
Pages : 176

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Book Description
Damn Good Advice (For People With Talent!) is a look into the mind of one of America's most legendary creative thinkers, George Lois. Offering indispensle lessons, practical advice, facts, anecdotes and inspiration, this book is a timeless creative bible for all those looking to succeed in life, business and creativity. These are key lessons derived from the incomparle life of 'Master Communicator' George Lois, the original Mad Man of Madison Avenue. Written and compiled by the man The Wall Street Journal called "prodigy, enfant terrible, founder of agencies, creator of legends," each step is borne from a passion to succeed and a disdain for the status quo. Organised into inspirational, bite-sized pointers, each page offers fresh insight into the sources of success, from identifying your heroes to identifying yourself. The ideas, images and illustrations presented in this book are fresh, witty and in-your-face. Whether it's communicating your point in nanosecond, creating an explosive portfolio or making your presence felt, no one is better placed than George Lois to teach you the process of creativity. Poignant, punchy and to-the-point, Damn Good Advice (For People With Talent!) is a must have for anyone on a quest for success.

Artists' Magazines

Artists' Magazines PDF Author: Gwen Allen
Publisher: MIT Press
ISBN: 026252841X
Category : Art
Languages : en
Pages : 377

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Book Description
How artists' magazines, in all their ephemerality, materiality, and temporary intensity, challenged mainstream art criticism and the gallery system. During the 1960s and 1970s, magazines became an important new site of artistic practice, functioning as an alternative exhibition space for the dematerialized practices of conceptual art. Artists created works expressly for these mass-produced, hand-editioned pages, using the ephemerality and the materiality of the magazine to challenge the conventions of both artistic medium and gallery. In Artists' Magazines, Gwen Allen looks at the most important of these magazines in their heyday (the 1960s to the 1980s) and compiles a comprehensive, illustrated directory of hundreds of others. Among the magazines Allen examines are Aspen (1965–1971), a multimedia magazine in a box—issues included Super-8 films, flexi-disc records, critical writings, artists' postage stamps, and collectible chapbooks; Avalanche (1970-1976), which expressed the countercultural character of the emerging SoHo art community through its interviews and artist-designed contributions; and Real Life (1979-1994), published by Thomas Lawson and Susan Morgan as a forum for the Pictures generation. These and the other magazines Allen examines expressed their differences from mainstream media in both form and content: they cast their homemade, do-it-yourself quality against the slickness of an Artforum, and they created work that defied the formalist orthodoxy of the day. Artists' Magazines, featuring abundant color illustrations of magazine covers and content, offers an essential guide to a little-explored medium.

Acid Hype

Acid Hype PDF Author: Stephen Siff
Publisher: University of Illinois Press
ISBN: 0252097238
Category : Social Science
Languages : en
Pages : 256

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Book Description
Now synonymous with Sixties counterculture, LSD actually entered the American consciousness via the mainstream. Time and Life, messengers of lumpen-American respectability, trumpeted its grand arrival in a postwar landscape scoured of alluring descriptions of drug use while outlets across the media landscape piggybacked on their coverage with stories by turns sensationalized and glowing. Acid Hype offers the untold tale of LSD's wild journey from Brylcreem and Ivory soap to incense and peppermints. As Stephen Siff shows, the early attention lavished on the drug by the news media glorified its use in treatments for mental illness but also its status as a mystical--yet legitimate--gateway to exploring the unconscious mind. Siff's history takes readers to the center of how popular media hyped psychedelic drugs in a constantly shifting legal and social environment, producing an intricate relationship between drugs and media experience that came to define contemporary pop culture. It also traces how the breathless coverage of LSD gave way to a textbook moral panic, transforming yesterday's refined seeker of truths into an acid casualty splayed out beyond the fringe of polite society.

Make It Bigger

Make It Bigger PDF Author: Paula Scher
Publisher: Princeton Architectural Press
ISBN: 1568983328
Category : Architecture
Languages : en
Pages : 280

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Book Description
Scher reveals her thoughts on design practice, drawing on her experiences as a leading designer in the USA. The book includes a survey of Scher's work, from her designs as art director at Columbia Records, to her identity for New York's Public Theater.