Author: Rob Sangster
Publisher: Belle Compass
ISBN: 1610262360
Category : Travel
Languages : en
Pages : 618
Book Description
7 continents and 100 countries that changed my life. Rob Sangster was chased by a Cape buffalo in Botswana and then by a corrupt Governor in Tennessee, both having malicious intent. He spent one New Year's Eve in Paradise Bay, Antarctica, and the next as a guest of the wealthiest smuggler in the Himalayas. He swam with whale sharks in the Gulf of Thailand and spent the night on top of a Mayan temple in Guatemala while a revolution raged below. Before those and many other adventures, Rob had been racing up a conventional career path as an attorney, government policy-maker, and business executive—a work-a-holic with ever-increasing responsibilities. Then—at age thirty-eight—he made a course correction and took charge of his life. Traveling to distant places became his passion—asking questions, turning corners, and taking risks—all of which were more important than earning the last possible dollar. When he cut the padlock off his old sea chest two years ago, very personal letters and thirty thick journals inside revealed the reasons behind his life-changing decision decades earlier and led to the writing of this memoir. Praise for From Boardroom to Backpack: "From Boardroom to Backpack is a great ride made more rewarding by the insights and perspectives Sangster shares with the reader. He has a keen eye for the events that shape our lives and our view of humanity."—Tim Leffel, editor of Perceptive Travel, and author of A Better Life for Half the Price "Life-changing for anyone who hungers for far horizons."—Bob Sehlinger, Unofficial Guide Creator About the Author: Rob Sangster earned a BA from Stanford, an MA from the UCLA School of Architecture & Urban Planning, and a JD from Stanford Law School. After becoming a partner in a distinguished Los Angeles law firm, he administered national housing programs then dedicated himself to developing homes for low-income persons. He is also an award-winning novelist, restaurateur, and avid sailor who has travelled in more than 100 countries and on seven continents.
From Boardroom to Backpack
Author: Rob Sangster
Publisher: Belle Compass
ISBN: 1610262360
Category : Travel
Languages : en
Pages : 618
Book Description
7 continents and 100 countries that changed my life. Rob Sangster was chased by a Cape buffalo in Botswana and then by a corrupt Governor in Tennessee, both having malicious intent. He spent one New Year's Eve in Paradise Bay, Antarctica, and the next as a guest of the wealthiest smuggler in the Himalayas. He swam with whale sharks in the Gulf of Thailand and spent the night on top of a Mayan temple in Guatemala while a revolution raged below. Before those and many other adventures, Rob had been racing up a conventional career path as an attorney, government policy-maker, and business executive—a work-a-holic with ever-increasing responsibilities. Then—at age thirty-eight—he made a course correction and took charge of his life. Traveling to distant places became his passion—asking questions, turning corners, and taking risks—all of which were more important than earning the last possible dollar. When he cut the padlock off his old sea chest two years ago, very personal letters and thirty thick journals inside revealed the reasons behind his life-changing decision decades earlier and led to the writing of this memoir. Praise for From Boardroom to Backpack: "From Boardroom to Backpack is a great ride made more rewarding by the insights and perspectives Sangster shares with the reader. He has a keen eye for the events that shape our lives and our view of humanity."—Tim Leffel, editor of Perceptive Travel, and author of A Better Life for Half the Price "Life-changing for anyone who hungers for far horizons."—Bob Sehlinger, Unofficial Guide Creator About the Author: Rob Sangster earned a BA from Stanford, an MA from the UCLA School of Architecture & Urban Planning, and a JD from Stanford Law School. After becoming a partner in a distinguished Los Angeles law firm, he administered national housing programs then dedicated himself to developing homes for low-income persons. He is also an award-winning novelist, restaurateur, and avid sailor who has travelled in more than 100 countries and on seven continents.
Publisher: Belle Compass
ISBN: 1610262360
Category : Travel
Languages : en
Pages : 618
Book Description
7 continents and 100 countries that changed my life. Rob Sangster was chased by a Cape buffalo in Botswana and then by a corrupt Governor in Tennessee, both having malicious intent. He spent one New Year's Eve in Paradise Bay, Antarctica, and the next as a guest of the wealthiest smuggler in the Himalayas. He swam with whale sharks in the Gulf of Thailand and spent the night on top of a Mayan temple in Guatemala while a revolution raged below. Before those and many other adventures, Rob had been racing up a conventional career path as an attorney, government policy-maker, and business executive—a work-a-holic with ever-increasing responsibilities. Then—at age thirty-eight—he made a course correction and took charge of his life. Traveling to distant places became his passion—asking questions, turning corners, and taking risks—all of which were more important than earning the last possible dollar. When he cut the padlock off his old sea chest two years ago, very personal letters and thirty thick journals inside revealed the reasons behind his life-changing decision decades earlier and led to the writing of this memoir. Praise for From Boardroom to Backpack: "From Boardroom to Backpack is a great ride made more rewarding by the insights and perspectives Sangster shares with the reader. He has a keen eye for the events that shape our lives and our view of humanity."—Tim Leffel, editor of Perceptive Travel, and author of A Better Life for Half the Price "Life-changing for anyone who hungers for far horizons."—Bob Sehlinger, Unofficial Guide Creator About the Author: Rob Sangster earned a BA from Stanford, an MA from the UCLA School of Architecture & Urban Planning, and a JD from Stanford Law School. After becoming a partner in a distinguished Los Angeles law firm, he administered national housing programs then dedicated himself to developing homes for low-income persons. He is also an award-winning novelist, restaurateur, and avid sailor who has travelled in more than 100 countries and on seven continents.
From Boardroom to Vineyard
Author: OJ LEIGH
Publisher: OJ LEIGH
ISBN:
Category : Fiction
Languages : en
Pages : 70
Book Description
In the midst of the relentless pace and high-stakes world of the corporate realm, triumph often exacts a toll, unending hours, unyielding devotion, and a life consumed by conference rooms and deals. Adaline Westwood, commanding the role of CEO within a flourishing enterprise, lived this truth daily. Her existence consisted of a whirlwind of meetings, emails, and calculated choices, leaving scarce space for anything beyond. Her domain was one of refined suits, modern offices, and a tenacious drive pushing her ahead. Yet life possesses an uncanny ability to astonish, and for Adaline, the astonishment materialized through an unanticipated inheritance, a struggling vineyard tucked away within an idyllic countryside. The bequest of a distant relative thrust her into a world she had never fathomed, one of expansive vineyards, sun-drenched hills, and the allure of cultivating wine. Her steps hesitant and her willingness reluctant, Adaline embarks upon a journey that transitions her from the realm of boardrooms to that of the vineyard. As her feet touch the picturesque landscape, she crosses paths with Malik Reyes, an affable and composed vintner equally resolute in preserving the vineyard's legacy. Their temperaments clash, their universes appearing irreparably divergent. Nonetheless, destiny has intricately woven their trajectories, and they find themselves linked by the destiny of the vineyard. While grappling with disparities and a burgeoning attraction, Adaline and Malik must learn to traverse life's intricacies amidst the vines. "From Boardroom to Vineyard" weaves a tale of metamorphosis, where two spirits from contrasting spheres find commonality amid the allure of nature and the craft of viniculture. It narrates a chronicle of affection, evolution, and the revelation that life's genuine treasures might exist beyond the bounds of aspiration and accomplishment. Embark on this enchanting odyssey alongside Adaline and Malik as they labor to harmonize their differences and uncover the enchantment that can blossom amidst the tendrils of the vine. Will they unearth not solely triumph for the vineyard, but also a love that transcends the confines of their disparate lives? Allow the narrative of "From Boardroom to Vineyard" to unfold, carrying you upon an unforgettable venture of self-discovery and romance.
Publisher: OJ LEIGH
ISBN:
Category : Fiction
Languages : en
Pages : 70
Book Description
In the midst of the relentless pace and high-stakes world of the corporate realm, triumph often exacts a toll, unending hours, unyielding devotion, and a life consumed by conference rooms and deals. Adaline Westwood, commanding the role of CEO within a flourishing enterprise, lived this truth daily. Her existence consisted of a whirlwind of meetings, emails, and calculated choices, leaving scarce space for anything beyond. Her domain was one of refined suits, modern offices, and a tenacious drive pushing her ahead. Yet life possesses an uncanny ability to astonish, and for Adaline, the astonishment materialized through an unanticipated inheritance, a struggling vineyard tucked away within an idyllic countryside. The bequest of a distant relative thrust her into a world she had never fathomed, one of expansive vineyards, sun-drenched hills, and the allure of cultivating wine. Her steps hesitant and her willingness reluctant, Adaline embarks upon a journey that transitions her from the realm of boardrooms to that of the vineyard. As her feet touch the picturesque landscape, she crosses paths with Malik Reyes, an affable and composed vintner equally resolute in preserving the vineyard's legacy. Their temperaments clash, their universes appearing irreparably divergent. Nonetheless, destiny has intricately woven their trajectories, and they find themselves linked by the destiny of the vineyard. While grappling with disparities and a burgeoning attraction, Adaline and Malik must learn to traverse life's intricacies amidst the vines. "From Boardroom to Vineyard" weaves a tale of metamorphosis, where two spirits from contrasting spheres find commonality amid the allure of nature and the craft of viniculture. It narrates a chronicle of affection, evolution, and the revelation that life's genuine treasures might exist beyond the bounds of aspiration and accomplishment. Embark on this enchanting odyssey alongside Adaline and Malik as they labor to harmonize their differences and uncover the enchantment that can blossom amidst the tendrils of the vine. Will they unearth not solely triumph for the vineyard, but also a love that transcends the confines of their disparate lives? Allow the narrative of "From Boardroom to Vineyard" to unfold, carrying you upon an unforgettable venture of self-discovery and romance.
The Thing About Work
Author: Richard A. Moran
Publisher: Routledge
ISBN: 1351817701
Category : Business & Economics
Languages : en
Pages : 290
Book Description
Why does a CEO who has already made hundreds of millions of dollars continue to work? Why does a rock star who has made a bundle continue to tour? Why do retirees’ miss work as soon as they stop doing it? Why do we all wrestle with our life’s work and talk about it incessantly? The thing about work is that we love it, we hate it, we need it, we miss it, we measure ourselves by it, we judge others by it—we are addicted to it. Work often defines us and fulfills us. Yet, today’s rapidly changing workplace environment is stressful and confusing to deal with. In The Thing About Work, Richard A. Moran takes a ground-level perspective on what is happening at work and how to thrive in the new professional world. Through funny, prescriptive vignettes and short essays, Moran finds the “white space” in the company manual—those issues that you encounter every day at work but which are not covered in employee training. He uses hilarious and true stories from his own life and others’ to answer questions like, “Should you take your dog to work?” and “How late is late?” and “What is that foreign object growing in the refrigerator?” This very contemporary view of work will prove invaluable for the modern employee.
Publisher: Routledge
ISBN: 1351817701
Category : Business & Economics
Languages : en
Pages : 290
Book Description
Why does a CEO who has already made hundreds of millions of dollars continue to work? Why does a rock star who has made a bundle continue to tour? Why do retirees’ miss work as soon as they stop doing it? Why do we all wrestle with our life’s work and talk about it incessantly? The thing about work is that we love it, we hate it, we need it, we miss it, we measure ourselves by it, we judge others by it—we are addicted to it. Work often defines us and fulfills us. Yet, today’s rapidly changing workplace environment is stressful and confusing to deal with. In The Thing About Work, Richard A. Moran takes a ground-level perspective on what is happening at work and how to thrive in the new professional world. Through funny, prescriptive vignettes and short essays, Moran finds the “white space” in the company manual—those issues that you encounter every day at work but which are not covered in employee training. He uses hilarious and true stories from his own life and others’ to answer questions like, “Should you take your dog to work?” and “How late is late?” and “What is that foreign object growing in the refrigerator?” This very contemporary view of work will prove invaluable for the modern employee.
From the Death Zone to the Boardroom
Author: Benedikt Boehm
Publisher: Routledge
ISBN: 0429809395
Category : Business & Economics
Languages : en
Pages : 150
Book Description
This book explores experiences and reflections of an extreme sports athlete within the context of business, the latest scholarly works and research on topics that are relevant and timely for today’s managers and business leaders, and the daily challenges they face. Conviction, discipline, managing fear in high stakes situations, leading, working with teams and making decisions in extreme conditions - what will help you in extreme sports can also get you to your goals in business. In From the Death Zone to the Boardroom, speed ski mountaineer Benedikt Boehm tells gripping and inspirational stories about his fears, pain, suffering and facing death during his expeditions to some of the world's highest mountains. Throughout, his co-author and professor of leadership and management, Stefan Gröschl integrates scholarly ideas and works beyond traditional business boundaries providing you with unusual insights and thought-provoking alternatives for managing your business. The combination of extreme athlete, company leader, and business school scholar is unique, and ensures the relevance and timeliness of the selected themes, and the pellucidity of the conceptual context to a readership beyond academic boundaries. The result is advice that is both highly personal and empirically tested; a combination that makes for an absorbing read and unparalleled advice for you and your career.
Publisher: Routledge
ISBN: 0429809395
Category : Business & Economics
Languages : en
Pages : 150
Book Description
This book explores experiences and reflections of an extreme sports athlete within the context of business, the latest scholarly works and research on topics that are relevant and timely for today’s managers and business leaders, and the daily challenges they face. Conviction, discipline, managing fear in high stakes situations, leading, working with teams and making decisions in extreme conditions - what will help you in extreme sports can also get you to your goals in business. In From the Death Zone to the Boardroom, speed ski mountaineer Benedikt Boehm tells gripping and inspirational stories about his fears, pain, suffering and facing death during his expeditions to some of the world's highest mountains. Throughout, his co-author and professor of leadership and management, Stefan Gröschl integrates scholarly ideas and works beyond traditional business boundaries providing you with unusual insights and thought-provoking alternatives for managing your business. The combination of extreme athlete, company leader, and business school scholar is unique, and ensures the relevance and timeliness of the selected themes, and the pellucidity of the conceptual context to a readership beyond academic boundaries. The result is advice that is both highly personal and empirically tested; a combination that makes for an absorbing read and unparalleled advice for you and your career.
From the Bedroom to the Boardroom: What You Need to Say to Be Heard
Author: Georgie Nickell
Publisher: Archway Publishing
ISBN: 1480825905
Category : Self-Help
Languages : en
Pages : 149
Book Description
Do you constantly feel like people aren't listening to you? Do you get frustrated by miscommunication? Discover how to come across clearly, and get exactly what you want, in From the Bedroom to the Boardroom: What You Need to Say to Be Heard. From identifying conversational cues to reading body language, you'll learn how to break down communication barriers and customize your message to target your listener and, as a result, get more for saying less. From workplace-readiness to bedroom bedlam, internationally-known communication expert Maria Smith shares her linguistic methods on how to: - Communicate with people you don't like - Work cohesively with co-workers - Please your significant other... in and out of the bedroom. Loved the information on the communication styles; very helpful for the workplace ...and home. -- Meg Coyle, former KING 5/NBC News anchor and Executive Recruiter, Amazon.com The Girls Guide to Communication! -- Leslie Hockett, Top-Grossing Onboard Salesperson of the Year 2012, 2013 & 2014, Holland America Line
Publisher: Archway Publishing
ISBN: 1480825905
Category : Self-Help
Languages : en
Pages : 149
Book Description
Do you constantly feel like people aren't listening to you? Do you get frustrated by miscommunication? Discover how to come across clearly, and get exactly what you want, in From the Bedroom to the Boardroom: What You Need to Say to Be Heard. From identifying conversational cues to reading body language, you'll learn how to break down communication barriers and customize your message to target your listener and, as a result, get more for saying less. From workplace-readiness to bedroom bedlam, internationally-known communication expert Maria Smith shares her linguistic methods on how to: - Communicate with people you don't like - Work cohesively with co-workers - Please your significant other... in and out of the bedroom. Loved the information on the communication styles; very helpful for the workplace ...and home. -- Meg Coyle, former KING 5/NBC News anchor and Executive Recruiter, Amazon.com The Girls Guide to Communication! -- Leslie Hockett, Top-Grossing Onboard Salesperson of the Year 2012, 2013 & 2014, Holland America Line
How to Say It on Your Resume
Author: Brad Karsh
Publisher: Penguin
ISBN: 9780735204348
Category : Business & Economics
Languages : en
Pages : 308
Book Description
An insider shows how to tailor a résumé that sets applicants apart from a sea of candidates. Recruiting director Brad Karsh has worked with thousands of misguided job seekers. Now he?s putting his experience into print, with step-by-step guidelines to improve the wording, content, and format of any résumé. Knowing how employers choose candidates, the author shows how to make a résumé stand out. Whether readers are looking to make a career change, re-enter the workforce, find a first job, or acquire an internal position, Karsh demonstrates how to transform any résumé?and get results. Includes advice for: ? First jobs ? Re-entering the work force ? Applicants who have been laid off ? Career changes ? Older applicants ? And more
Publisher: Penguin
ISBN: 9780735204348
Category : Business & Economics
Languages : en
Pages : 308
Book Description
An insider shows how to tailor a résumé that sets applicants apart from a sea of candidates. Recruiting director Brad Karsh has worked with thousands of misguided job seekers. Now he?s putting his experience into print, with step-by-step guidelines to improve the wording, content, and format of any résumé. Knowing how employers choose candidates, the author shows how to make a résumé stand out. Whether readers are looking to make a career change, re-enter the workforce, find a first job, or acquire an internal position, Karsh demonstrates how to transform any résumé?and get results. Includes advice for: ? First jobs ? Re-entering the work force ? Applicants who have been laid off ? Career changes ? Older applicants ? And more
From Barista to Boardroom
Author: Christine C McHugh
Publisher: CMC
ISBN: 9781736558119
Category :
Languages : en
Pages : 214
Book Description
Part autobiography and part business memoir, former Starbucks vice president Christine McHugh shares how she went from serving single shots to creating programs adopted by stores worldwide. From a young age, Christine McHugh dreamed of finding a place in the bigger world outside her hometown of Fairbanks, Alaska. Inspired by members of her family and the confident businesswomen she saw when visiting Seattle, she packed her bags, enrolled in community college, and took a job slinging espresso at the local coffee chain-a modest thirty-seven-store operation called Starbucks. Presented with the opportunity to move into store management, she promptly quit school and dove headfirst into a career that would span twenty-seven years. In From Barista to Boardroom, McHugh describes her own nontraditional path up the corporate ladder, sharing lessons learned from taking a year off midcareer to backpack around the world, navigating motherhood as a corporate executive, and going back to school at the age of forty. McHugh's personal struggles and moments of triumph, told with frank vulnerability, are an inspiration to anyone looking for an extra shot of motivation to write their own story and craft a worthwhile career.
Publisher: CMC
ISBN: 9781736558119
Category :
Languages : en
Pages : 214
Book Description
Part autobiography and part business memoir, former Starbucks vice president Christine McHugh shares how she went from serving single shots to creating programs adopted by stores worldwide. From a young age, Christine McHugh dreamed of finding a place in the bigger world outside her hometown of Fairbanks, Alaska. Inspired by members of her family and the confident businesswomen she saw when visiting Seattle, she packed her bags, enrolled in community college, and took a job slinging espresso at the local coffee chain-a modest thirty-seven-store operation called Starbucks. Presented with the opportunity to move into store management, she promptly quit school and dove headfirst into a career that would span twenty-seven years. In From Barista to Boardroom, McHugh describes her own nontraditional path up the corporate ladder, sharing lessons learned from taking a year off midcareer to backpack around the world, navigating motherhood as a corporate executive, and going back to school at the age of forty. McHugh's personal struggles and moments of triumph, told with frank vulnerability, are an inspiration to anyone looking for an extra shot of motivation to write their own story and craft a worthwhile career.
In A Land Of Destruction
Author: Christine Soltis
Publisher: Lulu.com
ISBN: 0557631874
Category : Fiction
Languages : en
Pages : 308
Book Description
Sweep into the continuing magic, mischief and mysteriousness of the land of Hatred Blooms. In the beginning, you entered in a land of hatred, meeting the residents of Hatred Blooms when it was just simple and gray. You've watched this world and its residents experience life in a land of change right before your very eyes. And now it is time to find yourself...in a land of destruction. Who will become the new leader of Hatred Blooms? What happened to Sam the snake? Who is this new character with a love for blue? Is the harpy Vera still alive? And will this destructive world succeed in separating Tommy and Veronica forever? Dive deeper into the Hatred Blooms series to discover the final fates of your favorite characters. Will the confused identities of man and goblin come to destroy them all? Copyright (c) 2009 Christine Soltis
Publisher: Lulu.com
ISBN: 0557631874
Category : Fiction
Languages : en
Pages : 308
Book Description
Sweep into the continuing magic, mischief and mysteriousness of the land of Hatred Blooms. In the beginning, you entered in a land of hatred, meeting the residents of Hatred Blooms when it was just simple and gray. You've watched this world and its residents experience life in a land of change right before your very eyes. And now it is time to find yourself...in a land of destruction. Who will become the new leader of Hatred Blooms? What happened to Sam the snake? Who is this new character with a love for blue? Is the harpy Vera still alive? And will this destructive world succeed in separating Tommy and Veronica forever? Dive deeper into the Hatred Blooms series to discover the final fates of your favorite characters. Will the confused identities of man and goblin come to destroy them all? Copyright (c) 2009 Christine Soltis
A Million Miles from Normal
Author: Paige Nick
Publisher: Penguin Random House South Africa
ISBN: 0143526804
Category : Fiction
Languages : en
Pages : 353
Book Description
All Rachel Marcus wants is a cool job, a guy who has all his own teeth and a decent cup of tea. Is that too much to ask? Rachel Marcus has a great life and an amazing job as a top copywriter at an advertising agency in Johannesburg, or rather Rachel Marcus HAD a great life and an amazing job as a top copywriter at an advertising agency in Johannesburg - right up until she got fired. Forced to sell everything she owns and leave Joburg in a hurry, Rachel decides to move to New York City, where she plans to make a fabulous life for herself and prove to everyone back home that she's not a complete disaster. Except the only job she can find is at a crap ad agency, with a hippie freak for a boss and an alcoholic drug addict for an art director. The only apartment she can afford is the world's smallest cockroach-infested rat trap. And all the men she meets are stalkers, ex cons and whack jobs.In fact, the only upside to her new life in the big apple is her new best friend - her frustratingly petite neighbour, Sue. Will Rachel Marcus ever get it together or is she destined to spend the rest of her life working on ads for sanitary pads, trawling Internet dating sites and dreaming of that elusive cup of Five Roses? Only time will tell, but one thing is for sure, living in the Big Apple will change Rachel's life forever.
Publisher: Penguin Random House South Africa
ISBN: 0143526804
Category : Fiction
Languages : en
Pages : 353
Book Description
All Rachel Marcus wants is a cool job, a guy who has all his own teeth and a decent cup of tea. Is that too much to ask? Rachel Marcus has a great life and an amazing job as a top copywriter at an advertising agency in Johannesburg, or rather Rachel Marcus HAD a great life and an amazing job as a top copywriter at an advertising agency in Johannesburg - right up until she got fired. Forced to sell everything she owns and leave Joburg in a hurry, Rachel decides to move to New York City, where she plans to make a fabulous life for herself and prove to everyone back home that she's not a complete disaster. Except the only job she can find is at a crap ad agency, with a hippie freak for a boss and an alcoholic drug addict for an art director. The only apartment she can afford is the world's smallest cockroach-infested rat trap. And all the men she meets are stalkers, ex cons and whack jobs.In fact, the only upside to her new life in the big apple is her new best friend - her frustratingly petite neighbour, Sue. Will Rachel Marcus ever get it together or is she destined to spend the rest of her life working on ads for sanitary pads, trawling Internet dating sites and dreaming of that elusive cup of Five Roses? Only time will tell, but one thing is for sure, living in the Big Apple will change Rachel's life forever.
Designing the Obvious
Author: Robert Hoekman Jr.
Publisher: Pearson Education
ISBN: 013270479X
Category : Computers
Languages : en
Pages : 327
Book Description
Designing the Obvious belongs in the toolbox of every person charged with the design and development of Web-based software, from the CEO to the programming team. Designing the Obvious explores the character traits of great Web applications and uses them as guiding principles of application design so the end result of every project instills customer satisfaction and loyalty. These principles include building only whats necessary, getting users up to speed quickly, preventing and handling errors, and designing for the activity. Designing the Obvious does not offer a one-size-fits-all development process--in fact, it lets you use whatever process you like. Instead, it offers practical advice about how to achieve the qualities of great Web-based applications and consistently and successfully reproduce them.
Publisher: Pearson Education
ISBN: 013270479X
Category : Computers
Languages : en
Pages : 327
Book Description
Designing the Obvious belongs in the toolbox of every person charged with the design and development of Web-based software, from the CEO to the programming team. Designing the Obvious explores the character traits of great Web applications and uses them as guiding principles of application design so the end result of every project instills customer satisfaction and loyalty. These principles include building only whats necessary, getting users up to speed quickly, preventing and handling errors, and designing for the activity. Designing the Obvious does not offer a one-size-fits-all development process--in fact, it lets you use whatever process you like. Instead, it offers practical advice about how to achieve the qualities of great Web-based applications and consistently and successfully reproduce them.