From a Horse-drawn Hearse to Studebakers, Packards, and Cadillacs PDF Download
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Author: Marion Roes
Publisher:
ISBN: 9780980947410
Category : Elmira (Woolwich, Ont.)
Languages : en
Pages : 86
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Book Description
Author: Marion Roes
Publisher:
ISBN: 9780980947410
Category : Elmira (Woolwich, Ont.)
Languages : en
Pages : 86
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Book Description
Author: Arthur W. Einstein, Jr.
Publisher: McFarland
ISBN: 0786456612
Category : Transportation
Languages : en
Pages : 283
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Book Description
A major force in the American automobile scene through the 1950s, Packard made a mark on American advertising as well. The cars themselves seemed built for promotion--the red hexagon in the hubcap, the yoke grille, and the half-arrow belt-line molding acted as a logo of sorts, setting a new standard in visual continuity and branding. The company's image became so firmly established, in fact, that Packard eventually ran advertisements which pictured the cars but purposely omitted the name, instead asking readers to "guess what name it bears." This book traces Packard's advertising history from 1900 through 1958, based on original research that includes several first-hand interviews with the people who made it happen. Filled with reproductions of Packard ads (some in color), the book looks beyond the surface to examine how the advertisements reflect and interpret the company's management and business convictions, how they were influenced by business conditions and competitive pressure, and how they changed with the times.
Author: Robert Stephens
Publisher: McGill-Queen's Press - MQUP
ISBN: 0228023491
Category : Biography & Autobiography
Languages : en
Pages : 198
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Book Description
One of the wildest, most spectacular decades in American history, the 1920s were a period of unprecedented growth and mass consumerism. In the New Era, people drank in speakeasies, danced to jazz, idolized gangsters, and bet their life savings on stocks. Born and raised in a small Canadian town, Arthur Cutten went to Chicago in 1890 with ninety dollars to his name. Through utter ruthlessness, he amassed a fortune trading in grain futures and stocks. Cutten was heralded as the modern Midas, and his every move was followed by the masses, who believed they could get rich quick. But everything changed after the crash of 1929. The heroes of prosperity became the villains of the Great Depression. Determined to crack down on the “banksters,” the Roosevelt administration launched an all-out attack on those it blamed for the collapse – and Cutten was at the top of the list. A US Senate committee probed how he manipulated stock prices. The Grain Futures Administration moved to bar him from trading. And the Bureau of Internal Revenue indicted him for income tax evasion. But the wily operator won on every count: he emerged from the Senate investigation unscathed, maintained his grain trading privileges after a victory in the Supreme Court, and left almost nothing for the tax collectors upon his death. To Make a Killing tells the tale of Cutten’s journey to fabulous wealth, the forces that propelled him, and the fascinating characters in his life.
Author:
Publisher:
ISBN:
Category : Undertakers and undertaking
Languages : en
Pages : 662
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Book Description
Author: Alexander Richard Crabb
Publisher:
ISBN:
Category : Automobile industry and trade
Languages : en
Pages : 488
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Book Description
November 2003
Author: Kevin A. Wilson
Publisher: Motorbooks International
ISBN: 0760378304
Category : House & Home
Languages : en
Pages : 178
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Book Description
The Electric Vehicle Revolution explores the exciting, fast-changing technology and design in the electric-vehicle world, forecasts what the future may hold, and provides an eye-opening look back at a history stretching to Victorian days.
Author:
Publisher:
ISBN:
Category : Automobiles
Languages : en
Pages : 744
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Book Description
Author:
Publisher:
ISBN:
Category : Automobiles
Languages : en
Pages : 20
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Book Description
Author:
Publisher:
ISBN:
Category : Automobiles
Languages : en
Pages : 826
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Book Description
Author:
Publisher:
ISBN:
Category : Automobiles
Languages : en
Pages : 918
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Book Description
