Fashion Entrepreneurship PDF Download
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Author: Neri Karra
Publisher: Routledge
ISBN: 1315458756
Category : Business & Economics
Languages : en
Pages : 282
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Book Description
Fashion generates over a trillion dollars in sales annually and has the priceless ability to beguile its customers around the world. Fashion Entrepreneurship: The Creation of the Global Fashion Business provides the first authoritative history of the global fashion industry, from its emergence to the present day, with a focus on the entrepreneurs at the nucleus of many of the world’s influential brands. It shows how successive generations of entrepreneurs built and developed their brands, democratizing access to fashion brands throughout the world. This book analyzes the careers of the greatest fashion entrepreneurs from the nineteenth century onward, including such legendary names as Charles Worth, Coco Chanel, Christian Dior, Yves Saint Laurent, and Giorgio Armani. It shows how this distinct form of entrepreneurship has arisen and what lessons new entrepreneurs can learn from the past to create thriving fashion businesses in today’s rapidly changing modern world. Filled with fascinating stories from the world of fashion, as well as detailed business analysis and practical advice for people looking to create successful brands, Fashion Entrepreneurship is an essential read for students of fashion and entrepreneurship, and anyone looking to understand, and succeed in, this most glamorous of industries.
Author: Neri Karra
Publisher: Routledge
ISBN: 1315458756
Category : Business & Economics
Languages : en
Pages : 282
Get Book Here
Book Description
Fashion generates over a trillion dollars in sales annually and has the priceless ability to beguile its customers around the world. Fashion Entrepreneurship: The Creation of the Global Fashion Business provides the first authoritative history of the global fashion industry, from its emergence to the present day, with a focus on the entrepreneurs at the nucleus of many of the world’s influential brands. It shows how successive generations of entrepreneurs built and developed their brands, democratizing access to fashion brands throughout the world. This book analyzes the careers of the greatest fashion entrepreneurs from the nineteenth century onward, including such legendary names as Charles Worth, Coco Chanel, Christian Dior, Yves Saint Laurent, and Giorgio Armani. It shows how this distinct form of entrepreneurship has arisen and what lessons new entrepreneurs can learn from the past to create thriving fashion businesses in today’s rapidly changing modern world. Filled with fascinating stories from the world of fashion, as well as detailed business analysis and practical advice for people looking to create successful brands, Fashion Entrepreneurship is an essential read for students of fashion and entrepreneurship, and anyone looking to understand, and succeed in, this most glamorous of industries.
Author: Michele M. Granger
Publisher:
ISBN: 9781501395451
Category : Clothing trade
Languages : en
Pages : 0
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Book Description
Written by entrepreneurs, for entrepreneurs, Fashion Entrepreneurship- Retail Business Planning, 2nd Edition, serves as a step-by-step guide to starting a fashion retail business. In addition to exploring entrepreneurship, management, and market segmentation, the text covers tactical elements such as financial statements, cash flow, accessing capital, merchandising, and creating a store on the Web. Using a hypothetical business plan that builds progressively with each chapter, the book offers a real-world practical framework for building a successful retail venture and creating a business plan. Profiles of successful entrepreneurs and exercises allow readers to apply the process to their own concepts. Introducing Fashion Entrepreneurship STUDIO--an online tool for more effective study! ~Study smarter with self-quizzes featuring scored results and personalized study tips ~Review concepts with flashcards of terms and definitions ~Access images of sample forms ~Practice your skills with assignments tailored for each chapter ~Further your knowledge with templates for a business plan assessment and concept statement ~Redeeming the code inside this card will give you full access to the content previously contained on the DVD or CD packaged with this book This bundle includes Fashion Entrepreneurship 2nd Edition and Fashion Entrepreneurship STUDIO Access Card.
Author: Sandra Burke
Publisher: Fashion Design Series
ISBN: 9780987668318
Category : Clothing trade
Languages : en
Pages : 0
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Book Description
The chapters have been set out in a logical learning sequence to guide the student through small business management skills, together with self-explanatory worked examples and case studies.
Author: Melissa G. Carr
Publisher: A&C Black
ISBN: 1609014936
Category : Business & Economics
Languages : en
Pages : 258
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Book Description
A comprehensive text on how to develop, market, and sell your own product lines as independent labels or brands.
Author: Keanan Duffty
Publisher: Laurence King Publishing
ISBN: 152942867X
Category : Business & Economics
Languages : en
Pages : 395
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Book Description
This essential guide shows aspiring entrepreneurs how to bring a fashion business idea to life from forming a legal entity and writing a business plan, to organizing a structure, scaling a business and strategizing for growth. Readers will develop theoretical and practical approaches to supply chain management and marketing strategies. Led by the author's vision and packed with interviews from iconic figures in fashion, the book shows that despite all that is wrong with today's fashion system, there has never been a better time to be a visionary, game-changing fashion entrepreneur. Case study interviewees include designer Tommy Hilfiger and some of the biggest names in fashion marketing, publicity, brand collaboration and legal representation.
Author: Entrepreneur Press
Publisher: Entrepreneur Press
ISBN: 1599185040
Category : Business & Economics
Languages : en
Pages : 242
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Book Description
Offering an updated resource list and new interviews to offer a current look at today's fashion accessories industry, this new edition joins the bestselling Start Your Own Series whose top five sellers have shipped a combined 270,000+ copies.Basic updating of resources and interviews with successful owners in the fashion accessories business. Trendy entrepreneurs learn how to create and sell their own accessories, buy wholesale accessories for resale or establish their own online or traditional store. Our experts take them step by step from creating a business plan, to setting up a home workshop and office, exploring the market, managing finances, publicizing and advertising the business and much more. Industry professionals and practicing home-based business owners provide unique insights, tips and tricks to ensure success. This step-by-step guide gives aspiring entrepreneurs everything they need to know to turn their passion for fashion into a successful business.
Author: Kathleen Fasanella
Publisher:
ISBN: 9780966320848
Category : Clothing trade
Languages : en
Pages : 229
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Book Description
Author: Fashionary
Publisher: Fashionary
ISBN: 9789887710974
Category : Business & Economics
Languages : en
Pages : 0
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Book Description
The Fashion Business Manual is everything you need to start building your fashion brand. It takes you step by step through building a brand from startup to retailing, using illustrations to break down complex business information into an easy-to-read visual format - making it a dynamic resource for fashion students, entrepreneurs and people in the fashion industry.
Author: Luísa Cagica Carvalho
Publisher: Information Science Reference
ISBN: 9781522579373
Category : Economic development
Languages : en
Pages : 0
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Book Description
"This book focuses on the role and contribution of global campaigns, in accelerating economic growth with a multiplier effect on the national income by inviting global participation in all the sectors of socio economic development"--
Author: King Cedric
Publisher: Createspace Independent Publishing Platform
ISBN: 9781548070076
Category :
Languages : en
Pages : 104
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Book Description
How to make money in the fashion business, as a student, fashion industry professional, and entrepreneur.
