Fundamentals of Selling PDF Download
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Author: Charles M. Futrell
Publisher: Irwin/McGraw-Hill
ISBN: 9780072930214
Category : Selling
Languages : en
Pages : 0
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Book Description
Includes practical tips and business-examples gleaned from years of experience in sales with Colgate, Upjohn, and Ayerst and from the author's sales consulting business. This book focuses on improving communication skills and emphasizes that selling skills are a valuable asset.
Author: Charles M. Futrell
Publisher: Irwin/McGraw-Hill
ISBN: 9780072930214
Category : Selling
Languages : en
Pages : 0
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Book Description
Includes practical tips and business-examples gleaned from years of experience in sales with Colgate, Upjohn, and Ayerst and from the author's sales consulting business. This book focuses on improving communication skills and emphasizes that selling skills are a valuable asset.
Author: Rolph E. Anderson
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 496
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Book Description
Author: M. C. Cant
Publisher: Juta and Company Ltd
ISBN: 9780702166365
Category : Business & Economics
Languages : en
Pages : 292
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Book Description
Outlining 10 steps in the personal selling process—from prospecting for new business to closing a deal—this guide explains the art of the sale. The importance of listening to customers, clarifying the difference between selling a product and a service, and emphasizing the importance of business ethics are revealed. Descriptions of the options available to those seeking a career in sales are included, as is an exploration of the impact of the sales profession on the economy, and a reminder that all jobs require some amount of selling.
Author: Rolph E. Anderson
Publisher: Prentice Hall
ISBN: 9780132878555
Category :
Languages : en
Pages :
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Book Description
Author: Charles Futrell
Publisher: McGraw-Hill Professional Publishing
ISBN:
Category : Sales management
Languages : en
Pages : 536
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Book Description
For over 250,000 professionals employed in sales and sales management, the win-win approach is the path to a successful career. Author Charles Futrell provides a complete, self-contained personal selling and sales management program to show readers how to close the sale and keep clients satisfied.
Author: Rolph E. Anderson
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 536
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Book Description
Author: Dr. MADESWARAN A
Publisher: Archers & Elevators Publishing House
ISBN: 8194706580
Category : Antiques & Collectibles
Languages : en
Pages : 405
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Book Description
Author: Harry Rudolph Tosdal
Publisher:
ISBN:
Category : Sales personnel
Languages : en
Pages : 776
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Book Description
Author: Dennis H. Tootelian
Publisher: Pharmaceutical Press
ISBN: 0857110187
Category : Business & Economics
Languages : en
Pages : 461
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Book Description
"Essentials of Pharmacy Management is an accessible introduction to management in an increasingly business-oriented environment. It provides a jump-start to leadership roles and career advancement. This textbook provides pharmacy students with an understanding of business processes used, and how those processes impact their practice of pharmacy in providing patient care. The material provides those who aspire to become managers in healthcare organizations with a foundation of how to manage in an environment that is focused on "the business of healthcare." For pharmacists who prefer not to move into management positions, the book explains how and why business decisions are made relative to practice."--Publisher.
Author: Rolph E. Anderson
Publisher: Cengage Learning
ISBN: 9780618645701
Category : Customer relations
Languages : en
Pages : 0
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Book Description
In line with students' current career goals,Personal Sellingfocuses exclusively on professional business-to-business selling rather than retail selling. Early introduction of the Personal Selling Process (PSP) engages students from the beginning, with tools for converting prospects into customers. The authors' latest research on customer loyalty and relationship marketing further distinguishes Personal Selling from other titles, which focus less on these pressing issues. Strategies for achieving long-term customer loyalty underscore how attracting, cultivating, and retaining satisfied customers leads to higher profitability for salespeople and their organizations. Clear, conversational writing allows students to easily understand the authors' research and analysis of the field. The Second Edition includes an updated discussion of technology tools and services that facilitate sales. Chapter 2 explores the behavioral, technological, and managerial forces affecting personal selling today, and discusses numerous inexorable changes within each. In addition to new examples and photos, a new feature follows an actual sales professional through the various aspects of his job. New!Revised and reorganized, Chapter 3—now titled "Ethics and Legal Considerations in Personal Selling"—covers ethical issues that arise when dealing with prospects and customers, co-workers, and the company. Unlike other personal selling texts, the chapter also discusses sexual harassment in the workplace. New!For the Second Edition, the authors have enhanced the text's real-world focus by incorporating current research, examples, and cases from actual companies. New!NewPersonal Profilesfocus on salespeople from diverse backgrounds, demonstrating that there is no stereotypical profile of a successful salesperson. Five of the profiles are new to this edition and include interviews with representatives from Beiersdorf, DHL, and Samsung. In addition, a specific salesperson is profiled in the core chapters to illustrate the personal selling process. New!To increase the text's visual appeal, the Second Edition features a colorful, contemporary design and new photographs in every chapter, as well as five new icons that signal the following pedagogical features:On the Frontlines, It's Up to You, From the Command Post, Keeping Up Online,and enhanced online content. Updated!The impact of technology requires today's sales professional to be more tech savvy than ever. Chapter 2, "The Dynamic Personal Selling Environment," focuses on the empowerment of salespeople who use the latest technology in order to achieve customer satisfaction and loyalty. With respect to the Internet, the text covers the use of blogs, pod-casting, screen sharing, video conferencing, and personalized e-mails in the sales process. All chapters conclude with a set of key terms, chapter review questions, topics for thought and class discussion, new role-play exercises, new Internet research exercises, projects for personal growth, and a case. An additional case is found online.
