Effective Storytelling Step by Step (2020 Edition): Captivate, Engage and Influence Your Audience PDF Download
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Author: O. G. Goaz
Publisher:
ISBN: 9789659276226
Category : Business & Economics
Languages : en
Pages : 220
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Book Description
Whether you are a leader seeking to promote an idea, a public speaker hoping to leave a mark on the hearts and minds of the listeners, a business owner or content marketer endeavoring to present the advantages of a product or service - remember: if you wish to engage and influence your audience, you must enliven your discourse with stories. And not just any stories, but those that have the power to boost your agenda and to advance the goals and objectives that you have set for yourself. Would you like to learn how this is done? Read the book - then go ahead and tell it right! EFFECTIVE STORYTELLING STEP BY STEP (2020 EDITION) presents the key to successful storytelling as an algorithm for building stories that captivate people, touch their hearts and minds, and drive them to action. Written in a light, even riveting style, the text unfolds before the reader the secrets of influence and persuasion and reveals the power of storytelling as a strategic tool. The book contains numerous and varied examples, detailed guidelines, and practical strategies for effective storytelling. O. G. GOAZ is a storyteller specializing in assisting individuals, organizations and businesses to find their stories. She gives lectures, leads workshops, and conduct straining sessions. GOAZ has an MA in Communication and Journalism, and over 18 years of experience in the field of marketing communications.
Author: O. G. Goaz
Publisher:
ISBN: 9789659276226
Category : Business & Economics
Languages : en
Pages : 220
Get Book Here
Book Description
Whether you are a leader seeking to promote an idea, a public speaker hoping to leave a mark on the hearts and minds of the listeners, a business owner or content marketer endeavoring to present the advantages of a product or service - remember: if you wish to engage and influence your audience, you must enliven your discourse with stories. And not just any stories, but those that have the power to boost your agenda and to advance the goals and objectives that you have set for yourself. Would you like to learn how this is done? Read the book - then go ahead and tell it right! EFFECTIVE STORYTELLING STEP BY STEP (2020 EDITION) presents the key to successful storytelling as an algorithm for building stories that captivate people, touch their hearts and minds, and drive them to action. Written in a light, even riveting style, the text unfolds before the reader the secrets of influence and persuasion and reveals the power of storytelling as a strategic tool. The book contains numerous and varied examples, detailed guidelines, and practical strategies for effective storytelling. O. G. GOAZ is a storyteller specializing in assisting individuals, organizations and businesses to find their stories. She gives lectures, leads workshops, and conduct straining sessions. GOAZ has an MA in Communication and Journalism, and over 18 years of experience in the field of marketing communications.
Author:
Publisher:
ISBN: 9789659276288
Category : Business communication
Languages : en
Pages : 218
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Book Description
Whether you are a leader seeking to promote an idea, a public speaker hoping to leave a mark on the hearts and minds of your listeners, a business owner or content marketer endeavoring to publicize the advantages of a product or service – remember: If you want to engage and influence your audience, you must enliven your discourse with stories. And not just any stories, but those that have the power to boost your agenda and to advance the goals and objectives you’ve set for yourself. Would you like to learn how this is done? Read the book – then go ahead and tell it right! Effective Storytelling Step by Step presents the key to successful storytelling as an algorithm for building stories that captivate people, touch their hearts and minds, and drive them to action. Written in a light, engaging style, the text unfolds before the reader the secrets of influence and persuasion and reveals the power of storytelling as a strategic tool. The book contains varied examples, detailed guidelines, and practical strategies for effective storytelling. O.G. Goaz is a storyteller who specializes in helping individuals, organizations, and businesses find their stories. She gives lectures, leads workshops, and conducts training sessions. Goaz has an MA in Communication and Journalism and over 18 years of experience in the field of marketing communications.
Author: Kindra Hall
Publisher: HarperCollins Leadership
ISBN: 1400211948
Category : Business & Economics
Languages : en
Pages : 240
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Book Description
You’ve heard how story is the latest-and-greatest business tool and that storytelling can do everything, from helping leaders better communicate to motivating sales teams and winning customers away from competitors. But what stories do you need to tell and how do you tell them? Stories That Stick provides a clear framework of ideals and a concise set of actions for you to take complete control of your own story, utilizing the principles behind the world’s most effective business storytelling strategies. Professional storyteller and nationally-known speaker Kindra Hall reveals the four unique stories you can use to differentiate, captivate, and elevate: the Value Story, to convince customers they need what you provide; the Founder Story, to persuade investors and customers your organization is worth the investment; the Purpose Story, to align and inspire your employees and internal customers; and the Customer Story, to allow those who use your product or service to share their authentic experiences with others. Telling these stories well is a simple, accessible skill anyone can develop. With case studies, company profiles, and anecdotes backed with original research, Hall presents storytelling as the underutilized talent that separates the good from the best in business. Stories That Stick offers specific, actionable steps readers can take to find, craft, and leverage the stories they already have and simply aren’t telling. Every person, every organization has at least four stories at their disposal. Will you tell yours?
Author: Everest Media,
Publisher: Everest Media LLC
ISBN: 1669399850
Category : Business & Economics
Languages : en
Pages : 40
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Book Description
Please note: This is a companion version & not the original book. Sample Book Insights: #1 On November 5, 2006, while driving with my husband Avi, we were hit from the left by a vehicle that had crossed the intersection on a red light. Our car turned around on its axis several times, shot towards a traffic island, and came to a standstill. I remember feeling as if time had stopped. I remember my first desperate scream - Avi, no! No! No! - as if words alone could avert the inevitable. #2 I had become a full-time housewife. I had been a spokeswoman for the national public authority, and on my head was a cellphone. I had become someone who did little other than hang out the wash. I was ashamed of what had become of the woman who had always prided herself on her panache. #3 I had a strange compulsion to borrow the book The 4-Hour Workweek by Timothy Ferris. I had never heard of the book or its author, but I felt a strange compulsion to read it. I was outside the world of working life for seven years, and I didn’t have any skills or abilities to get me back into the game. #4 I had decided to study advertising and marketing in the digital age. I spent every free second of my time researching and studying the subject. I read every study, post, and book I could get my hands on. I consumed everything that touched on advertising and marketing in general, and modern digital technology in particular.
Author: Karen Dietz
Publisher: John Wiley & Sons
ISBN: 1118661214
Category : Business & Economics
Languages : en
Pages : 391
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Book Description
Ready to hone your storytelling skills and craft a compelling business narrative? Professionals of all types -- marketing managers, sales reps, senior leaders, supervisors, creatives, account executives -- have to write. Whether you're writing an internal email or a social media post, a video script or a blog post, being able to tell a good story can help ensure your content resonates with your intended audience. Storytelling is an art, but there’s a method behind it that anyone can learn. Full of practical advice and real-world case studies, Business Storytelling For Dummies is a friendly, no-nonsense guide that will help you tell more engaging stories in your business presentations, internal communications, marketing collateral, and sales assets. Connecting with customers through storytelling can help you build trust with your audience, strengthen your brand, and increase sales. Look to Business Storytelling For Dummies to Learn the elements of storytelling and how to use them effectively Become a better listener to become a better storyteller Make your stories come to life with relatable details Back up your story with data points Use the power of storytelling to effect change Choose the perfect format to tell your story Startups, small businesses, creative agencies, non-profits, and enterprises all have a story to tell. Get the book to explore examples, templates, and step-by-step instruction and create your own compelling narrative to tell your story to the world.
Author: Obehi Ewanfoh
Publisher: Independently Published
ISBN:
Category :
Languages : en
Pages : 0
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Book Description
"STORYTELLING BASICS: How to Get Started in Telling Impactful Stories" is the must-read guide for anyone looking to harness the power of storytelling for their brand. Whether you are a content creator, small business owner, or simply looking to enhance your storytelling skills, this book has everything you need to get started. With its beginner-friendly approach, this book takes you step-by-step through the process of crafting impactful stories that will captivate your audience and leave a lasting impression. You will learn how to tap into your own experiences and emotions to create stories that resonate with your audience on a deeper level. You will also discover how to use storytelling to build your brand and connect with your customers in a way that traditional marketing simply can't. You will learn how to create stories that engage and entertain your audience, as well as how to use storytelling to communicate important information and sell your products or services. Whether you are looking to increase brand awareness, drive sales, or simply connect with your audience, "STORYTELLING BASICS" has got you covered. So why wait? If you are ready to take your storytelling skills to the next level and make a real impact with your content creation and small business, grab your copy of "STORYTELLING BASICS" today and start your journey towards success!
Author: Shu Chen Hou
Publisher: Shu chen Hou
ISBN:
Category : Business & Economics
Languages : en
Pages : 43
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Book Description
Inspire and Motivate: Become a master storyteller and unlock the power to inspire change, mobilize teams, and foster resilience in the face of challenges. Influence with Ethics: Understand the psychology of persuasion through storytelling, and use it responsibly and ethically to connect with diverse audiences. Foster Empathy and Compassion: Bridge cultural, social, and generational gaps through empathetic storytelling, promoting understanding and compassion in leadership and relationships. Why Choose "The Power of Storytelling"? This book is more than just words on a page; it's a transformational journey that will revolutionize the way you communicate, inspire, and connect. Whether you're a seasoned entrepreneur, a business professional, or an aspiring storyteller, this comprehensive guide will equip you with the tools you need to succeed. What Readers are Saying: "Incredible insights! This book has completely changed the way I communicate with my team and clients. A must-read for any business leader!" - John, CEO "Finally, a book that truly understands the essence of storytelling. It's a compelling guide for anyone looking to make an impact with their words." - Sarah, Marketing Specialist Take Your First Step towards Success: Embrace the power of storytelling and unlock a world of endless possibilities. Are you ready to transform your personal and business success? Grab your copy of "The Power of Storytelling: Crafting Compelling Narratives for Personal and Business Success" now and embark on a journey of inspiration, influence, and connection like never before.
Author: Marie L Shedlock
Publisher:
ISBN: 9781835910122
Category :
Languages : en
Pages : 0
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Book Description
Discover the timeless craft of captivating storytelling with "The Art of the Story-Teller" by Marie L. Shedlock. This insightful guide delves into the principles and techniques of effective storytelling, offering invaluable advice for anyone who seeks to enchant audiences through the spoken or written word. Marie L. Shedlock, an esteemed storyteller and educator, draws on her extensive experience to provide readers with practical tips and profound insights into the art of storytelling. Her book covers everything from the selection of stories and the nuances of narrative style to the subtleties of voice modulation and audience engagement. Key Features: Comprehensive Guidance: Shedlock offers thorough advice on every aspect of storytelling, including story selection, preparation, and delivery. Engaging Examples: The book includes numerous examples of stories and excerpts that illustrate key points, making the principles easy to understand and apply. Practical Techniques: Learn practical techniques for enhancing your storytelling skills, such as effective use of gestures, voice variation, and pacing. Historical Context: Shedlock provides a rich historical perspective on the tradition of storytelling, connecting modern practices with their ancient roots. At the heart of "The Art of the Story-Teller" is Shedlock's belief in the power of stories to educate, entertain, and inspire. Her guidance helps storytellers connect with their audience on a deeper level, creating memorable and impactful experiences through the art of narrative. Whether you are a professional storyteller, a teacher, a parent, or simply someone who loves to share stories, "The Art of the Story-Teller" offers timeless wisdom and practical tools. Let Marie L. Shedlock be your guide as you explore the rich and rewarding world of storytelling, and learn how to captivate and inspire your audience with "The Art of the Story-Teller."
Author: John Walsh
Publisher: Moody Publishers
ISBN: 0802487793
Category : Religion
Languages : en
Pages : 151
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Book Description
Can you captivate an audience with your story? Many of us would love to hold the attention of a crowd, a classroom, or just a group of our friends by telling them a great story. We have felt the pressure of a public presentation or the disappointment of telling a story that others ignore. We are ready to be heard, ready to captivate. In The Art of Storytelling, John Walsh takes us through the steps to presenting a compelling story—outlining the strategies that helped him move from stutterer to storyteller. This book will help any person with a story to share by walking you through all aspects of presentation . . . from what to do with your hands as you speak all the way to crafting a killer ending. Whether you’re telling bedtime stories to your children or Bible stories to a congregation, this book will take your storytelling to a new level.
Author: Dana Norris
Publisher: Sourcebooks, Inc.
ISBN: 1641524723
Category : Language Arts & Disciplines
Languages : en
Pages : 130
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Book Description
Unlock the tales within you—unleash the power of storytelling Everyone loves a good story—but how do you turn a fun anecdote into one for the books? Whether you're hoping to impress others during a job interview, trying out stand-up, or giving a hilarious wedding speech, The Storytelling Code provides step-by-step help on crafting your narrative, as well as simple exercises to put those public speaking skills into practice. Master the art of storytelling using 10 easy-to-follow rules to help you shape your story and share it confidently. Humorous advice will give you the courage to tell stories in your everyday life, and the unique exercises will demonstrate how to set a goal for each tale, gather the best materials, keep your audience engaged, and more. The Storytelling Code includes: Tell-tale heart—Release your inner storyteller using 10 easy-to-follow rules, including advice for identifying a narrative goal, shaping a plot, and more. Gift of gab—Find the confidence to go live through courage-building tips that make sure you're capturing and connecting with your audience. Pen to paper—Get those creative writing juices flowing with fill-in writing prompts and insightful checklists to prep you for everyday storytelling situations. Make every story mic drop-worthy with The Storytelling Code.
