E-commerce & Information Technology in Hospitality & Tourism PDF Download

Are you looking for read ebook online? Search for your book and save it on your Kindle device, PC, phones or tablets. Download E-commerce & Information Technology in Hospitality & Tourism PDF full book. Access full book title E-commerce & Information Technology in Hospitality & Tourism by Zongqing Zhou. Download full books in PDF and EPUB format.

E-commerce & Information Technology in Hospitality & Tourism

E-commerce & Information Technology in Hospitality & Tourism PDF Author: Zongqing Zhou
Publisher: Cengage Learning
ISBN: 9780766841406
Category : Business & Economics
Languages : en
Pages : 226

Get Book Here

Book Description
The travel professional who wants to stay on the cutting edge will find this to be a great resource. Employing the concepts, ideas and technologies discussed in this book will dramatically improve customer service and marketing in this age of technology. Through the practical use of examples and case studies, the author provides an extensive review of the Internet as an agent of change in hospitality and tourism information technology and commerce. "E-Commerce and Information Technology in Hospitality and Tourism" contains essential information about business-to-business and business-to-consumer e-commerce models, and about marketing schemes and strategies used by various sectors of the industry. A discussion of e-commerce answers questions about reliability, privacy and security as they relate to Internet transactions. Travel professionals will benefit from a detailed review of the Internet’s impact on various sectors of the industry including travel agencies, airlines, hotels, cruise lines, bed and breakfasts, online travel stores and more. The author rounds out the book with a glossary of terms, chapter highlights and leads to valuable resources available on related Web sites, as well as a discussion of the future use of technology in the industry.