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Author: Donald Miller
Publisher: HarperCollins Leadership
ISBN: 0718033337
Category : Business & Economics
Languages : en
Pages : 241
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Book Description
More than half-a-million business leaders have discovered the power of the StoryBrand Framework, created by New York Times best-selling author and marketing expert Donald Miller. And they are making millions. If you use the wrong words to talk about your product, nobody will buy it. Marketers and business owners struggle to effectively connect with their customers, costing them and their companies millions in lost revenue. In a world filled with constant, on-demand distractions, it has become near-impossible for business owners to effectively cut through the noise to reach their customers, something Donald Miller knows first-hand. In this book, he shares the proven system he has created to help you engage and truly influence customers. The StoryBrand process is a proven solution to the struggle business leaders face when talking about their companies. Without a clear, distinct message, customers will not understand what you can do for them and are unwilling to engage, causing you to lose potential sales, opportunities for customer engagement, and much more. In Building a StoryBrand, Donald Miller teaches marketers and business owners to use the seven universal elements of powerful stories to dramatically improve how they connect with customers and grow their businesses. His proven process has helped thousands of companies engage with their existing customers, giving them the ultimate competitive advantage. Building a StoryBrand does this by teaching you: The seven universal story points all humans respond to; The real reason customers make purchases; How to simplify a brand message so people understand it; and How to create the most effective messaging for websites, brochures, and social media. Whether you are the marketing director of a multibillion-dollar company, the owner of a small business, a politician running for office, or the lead singer of a rock band, Building a StoryBrand will forever transform the way you talk about who you are, what you do, and the unique value you bring to your customers.
Author: Donald Miller
Publisher: HarperCollins Leadership
ISBN: 0718033337
Category : Business & Economics
Languages : en
Pages : 241
Get Book Here
Book Description
More than half-a-million business leaders have discovered the power of the StoryBrand Framework, created by New York Times best-selling author and marketing expert Donald Miller. And they are making millions. If you use the wrong words to talk about your product, nobody will buy it. Marketers and business owners struggle to effectively connect with their customers, costing them and their companies millions in lost revenue. In a world filled with constant, on-demand distractions, it has become near-impossible for business owners to effectively cut through the noise to reach their customers, something Donald Miller knows first-hand. In this book, he shares the proven system he has created to help you engage and truly influence customers. The StoryBrand process is a proven solution to the struggle business leaders face when talking about their companies. Without a clear, distinct message, customers will not understand what you can do for them and are unwilling to engage, causing you to lose potential sales, opportunities for customer engagement, and much more. In Building a StoryBrand, Donald Miller teaches marketers and business owners to use the seven universal elements of powerful stories to dramatically improve how they connect with customers and grow their businesses. His proven process has helped thousands of companies engage with their existing customers, giving them the ultimate competitive advantage. Building a StoryBrand does this by teaching you: The seven universal story points all humans respond to; The real reason customers make purchases; How to simplify a brand message so people understand it; and How to create the most effective messaging for websites, brochures, and social media. Whether you are the marketing director of a multibillion-dollar company, the owner of a small business, a politician running for office, or the lead singer of a rock band, Building a StoryBrand will forever transform the way you talk about who you are, what you do, and the unique value you bring to your customers.
Author: David Cay Johnston
Publisher: Melville House
ISBN: 1612196330
Category : Political Science
Languages : en
Pages : 217
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Book Description
THE NEW YORK TIMES BESTSELLER that first revealed the Russia connection The culmination of nearly 30 years of reporting on Donald Trump, this in-depth report by Pulitzer Prize-winning investigative reporter David Cay Johnston takes a revealingly close look at the mogul's rise to prominence --- and, now, ultimate power Covering the long arc of Trump’s career, Johnston tells the full story of how a boy from a quiet section of Queens, NY would become an entirely new, and complex, breed of public figure. Trump is a man of great media savvy, entrepreneurial spirit, and political clout. Yet his career has been plagued by legal troubles and mounting controversy. From the origins of his family’s fortune, to his own too-big-to-fail business empire; from his education and early career, to his whirlwind and ultimately successful presidential bid, The Making of Donald Trump provides the fullest picture yet of Trump’s extraordinary ascendency. Love him or hate him, Trump’s massive influence is undeniable, and figures as diverse as Woody Guthrie (who wrote a scathing song about Trump’s father) and Red Scare prosecutor Roy Cohn, mob bosses and high rollers, as well as the average American voter, have all been pulled into his orbit. Drawing on decades of interviews, financial records, court documents, and public statements, David Cay Johnston, who has covered Trump longer and more closely than any other journalist working today, gives us the most in-depth look yet at the man who has shocked the world. ”Provides useful, vigorously reported overviews of Mr. Trump’s life and career ... Mr. Johnston, who has followed the real estate impresario for nearly three decades, offers a searing indictment of his business practices and creative accounting.”—Michiko Kakutani, The New York Times ”David Cay Johnston has given us this year’s must-read Trump book.”—Lawrence O’Donnell, MSNBC’s The Last Word ”Johnston devastatingly covers ground he broke open as a reporter on the Trump beat in Philadelphia and at The New York Times...The best of investigative reporting is brought to bear on a man who could potentially lead the free world.”—USA Today ”Carefully fleshes out the details of Trump's known biography...with solid documentation.”—Tampa Bay Times
Author: Donald Davis
Publisher: Blair
ISBN: 9780895876676
Category : Authors, American
Languages : en
Pages : 0
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Book Description
Donald Davis has remarked that he "didn't learn stories, I just absorbed them" from a family of traditional storytellers that has lived on the same western North Carolina land since 1781. Considered by many to be the father of family tales, Donald turns the focus of his newest collection on his own father, Joe.As Donald reveals in the opening story, when he was 28, he mistakenly thought his father had died. Until learning of the mistake, he lamented that he'd been "too young and immature to know to ask for the stories that would have filled out his life." Given a "second chance," Donald asked those questions for the next 22 years. In this collection of 20 tender and often humorous stories--including one that tells how the elder Davis came to be called "Cripple Joe"--he shares the lessons he learned from his father. The late Wilma Dykeman wrote in an article for the New York Times, "I could have listened all morning to Donald Davis. . . . His stories often left listeners limp with laughter at the same time they struggled with a lump in the throat." If you are already a Donald Davis fan, here's his latest offering. If you have yet to discover him, here's your chance to see what all the excitement is about.
Author: John R. O’Donnell
Publisher: Crossroad Press
ISBN:
Category : Biography & Autobiography
Languages : en
Pages : 347
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Book Description
ON TOP OF THE WORLD … IN A HOUSE OF CARDS The tabloids tracked his every move. The business magazines predicted his demise. And the public couldn't get enough. But the only people privy to Donald Trump's real story were the members of his inner circle—men such as Jack O'Donnell, a top executive at Atlantic City's Trump Plaza Casino until April, 1990. For three years O'Donnell witnessed the goings-on in the House of Trump that the people only guessed at. Now he reveals what he saw. Here's the inside story of Trump's legendary tirades, his convenient forgetfulness, and the infamous Donald Trump ego. O'Donnell tells how the Plaza staff catered to Trump's personal whims, and to those of his mistress—and how the man who built the largest gambling hall in the world knew little about running a casino. From the hypocrisy, bad deals, and the monumental debt to the untold tales of Marla and Ivana, Trumped! rips the mask off the mighty Trump facade—revealing a man whose castle is about to collapse.
Author: Donald Hall
Publisher: Penguin
ISBN: 0140504419
Category : Juvenile Fiction
Languages : en
Pages : 42
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Book Description
Winner of the Caldecott Medal Thus begins a lyrical journey through the days and weeks, the months, and the changing seasons in the life of one New Englander and his family. The oxcart man packs his goods - the wool from his sheep, the shawl his wife made, the mittens his daughter knitted, and the linen they wove. He packs the birch brooms his son carved, and even a bag of goose feathers from the barnyard geese. He travels over hills, through valleys, by streams, past farms and villages. At Portsmouth Market he sells his goods, one by one - even his beloved ox. Then, with his pockets full of coins, he wanders through the market, buying provisions for his family, and returns to his home. And the cycle begins again. "Like a pastoral symphony translated into picture book format, the stunning combination of text and illustrations recreates the mood of 19-century rural New England."—The Horn Book
Author: Donald Jackson
Publisher:
ISBN:
Category : Language Arts & Disciplines
Languages : en
Pages : 184
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Book Description
Author: Donald Miller
Publisher: HarperCollins Leadership
ISBN: 1400228026
Category : Business & Economics
Languages : en
Pages : 225
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Book Description
New York Times bestselling author Donald Miller shares the plan that led him to turn his life around. This actionable guide will teach you how to do the same through journaling prompts and goal-planning exercises. There are four characters in every story: The victim, the villain, the hero, and the guide. These four characters live inside us. If we play the victim, we’re doomed to fail. If we play the villain, we will not create genuine bonds. But if we play the hero or guide, our lives will flourish. The hard part is being self-aware enough to know which character we are playing. In this book, bestselling author Donald Miller uses his own experiences to help you recognize if the character you are currently surfacing is helping you experience a life of meaning. He breaks down the transformational, yet practical, plan that took him from slowly giving up to rapidly gaining a new perspective of his own life’s beauty and meaning, igniting his motivation, passion, and productivity, so you can do the same. In Hero on a Mission, Donald’s lessons will teach you how to: Discover when you are playing the victim and villain. Create a simple life plan that will bring clarity and meaning to your goals ahead. Take control of your life by choosing to be the hero in your story. Cultivate a sense of creativity about what your life can be. Move beyond just being productive to experiencing a deep sense of meaning. Donald will help you identify the many chances you have of being the hero in your life, and the times when you are falling into the trap of becoming the victim. Hero on a Mission will guide you in developing a unique plan that will speak to the challenges you currently face so you can find the fulfillment you have been searching for in your life and work.
Author: Donald Miller
Publisher: Thomas Nelson
ISBN: 140020397X
Category : Religion
Languages : en
Pages : 250
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Book Description
When it comes to authenticity, is being fully yourself always worth the risk? From the author of Blue Like Jazz comes New York Times bestseller Scary Close, Donald Miller's journey of uncovering the keys to a healthy relationship and discovering that they're also at the heart of building a healthy family, a successful career, and a trusted community of friends. After decades of failed relationships and painful drama, Miller decided that he'd had enough. Trying to impress people wasn't helping him truly connect with anyone--and neither was pretending to be someone he wasn't. He'd built himself a life of public isolation, but he dreamed of having a life defined by meaningful relationships instead. At 40-years-old, he made a scary decision: he was going to be his true self no matter what it might cost. Scary Close tells the story of Miller's difficult choice to impress fewer people and connect with even more. It's about the importance of knocking down old walls to finally experience the freedom that comes when we stop playing a part and start being fully ourselves. In Scary Close, Miller shares everything he's learned firsthand about how to: Deconstruct the old habits that no longer serve us Overcome the desire to please the people around us Always tell the truth, even when it's hard Find satisfaction in a daily portion of real love Risk being fully known in order to deeply love and be loved Apply these lessons to your everyday life If you're ready to drop the act and find true, life-changing intimacy, it's time to get Scary Close.
Author: Dan P. McAdams
Publisher: Oxford University Press
ISBN: 0197507468
Category : Psychology
Languages : en
Pages : 321
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Book Description
The Strange Case of Donald J. Trump provides a coherent and nuanced psychological portrait of Donald Trump, drawing upon biographical events in the subject's life and contemporary scientific research and theory in personality, developmental, and social psychology. Dan P. McAdams, renowned psychologist who pioneered the study of lives, examines the central personality traits, personal values and motives, and the interpersonal and cultural factors that together have shaped Trump's psychological makeup, with an emphasis on the strangeness of the case--that is, how Trump again and again defies psychological expectations regarding what it means to be a human being. The book's central thesis is that Donald Trump is the episodic man. The chapters, structured as stand-alone essays each riffing on a single psychological theme, build on each other to present a portrait of a person who compulsively lives in the moment, without an internal story to integrate his life in time. With an emphasis on scientific personality research, rather than political rhetoric, McAdams shows that Trump's utter lack of an inner life story is truly exceptional. This book is a remarkable case study which should be of as much interest to psychologists as it is to readers trying to reckon with the often confounding behavior and temperament of the 45th President of the United States.
Author: Rachael Bade
Publisher: HarperCollins
ISBN: 0063040816
Category : Political Science
Languages : en
Pages : 395
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Book Description
A revealing, behind-the-scenes examination of how Congress twice fumbled its best chance to hold accountable a president many considered one of the most dangerous in American history. The definitive—and only—insider account of both Trump impeachments, as told by the two reporters on the front lines covering them for The Washington Post and Politico. In a riveting account that flips the script on what readers think they know about the two impeachments of Donald Trump, Rachael Bade and Karoun Demirjian reveal how—and why—congressional oversight failed when it was needed most. Unchecked weaves a vivid narrative of how House Democrats under the lead of a cautious speaker, Nancy Pelosi, hesitated for months to stand up to Trump—and then pulled punches in their effort to oust him in a misguided effort to protect themselves politically. What they left on the cutting room floor would come back to haunt them, as Republicans seized on their missteps to whip an uneasy GOP rank-and-file into line behind Donald Trump, abandoning their scruples to defend a president who some privately believed had indeed abused his power. Even after Trump incited a mob to violently attack the Capitol—a day the authors recount in minute-by-minute, stunning detail — Democrats pressured their own investigators to forego a thorough investigation in the name of safeguarding the Biden agenda. And Republicans, fearful of repelling a base they needed for re-election, missed their best moment to turn their backs on a leader they secretly agreed was destructive to democracy. Sourced from hundreds of interviews with all the key players, the authors of Unchecked pull back the curtain on how both parties pursued political expediency over fact-finding. The end result not only emboldened Trump, giving him room for a political comeback, but also undermined Congress by rendering toothless their most powerful check on a president: the power of impeachment. A dramatic and at times crushing work of investigative reporting, Unchecked is both a gripping page-turner of political intrigue and a detailed case study for historians and political scientists searching for answers about the unravelling of checks and balances that have governed American democracy for centuries.
