Development Plans Available in the Statistics and Market Intelligence Library PDF Download
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Author: Great Britain. Statistics and Market Intelligence Library
Publisher:
ISBN:
Category : Developing countries
Languages : en
Pages : 19
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Book Description
Author: Great Britain. Statistics and Market Intelligence Library
Publisher:
ISBN:
Category : Developing countries
Languages : en
Pages : 19
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Book Description
Author: Michael Z Brooke
Publisher: Springer
ISBN: 1349098744
Category : Business & Economics
Languages : en
Pages : 463
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Book Description
Designed for the businessman, this is a handbook of international trade.
Author: Eric Forte
Publisher: Bloomsbury Publishing USA
ISBN: 1598846124
Category : Language Arts & Disciplines
Languages : en
Pages : 240
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Book Description
Everything you need to know in order to start, maintain, and provide service for a business collection, and to research virtually any business topic. Now in its fifth edition, The Basic Business Library is a modern sourcebook of core resources for the business library and the business information consumers and researchers it serves. This up-to-date guide also discusses strategies for acquiring and building the business collection in a Web 2.0/3.0 world and recommended approaches to providing reference service for business research. This text includes numerous real-world examples that cover market research, investment, economics, management and marketing. This is a single-volume guide to doing business research and managing business resources and services in a multitude of library environments. Readers will gain an understanding of the nature and breadth of providers of business information; learn the types and formats of information available; become familiar with key resources and providers in major categories such as marketing, financial information, and investment; and understand how to collect, use, and provide access to business information resources.
Author: Stanley Paliwoda
Publisher: Routledge
ISBN: 1135387176
Category : Business & Economics
Languages : en
Pages : 672
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Book Description
The third edition of an established text, this book provides comprehensive treatment of international marketing issues and includes expanded coverage of Eastern Europe and the Pacific Rim. New for this edition are the expanded use of mini cases within the text to illustrate the latest developments in marketing, together with expanded coverage of: South East Asia and the Pacific Rim, Central and Eastern Europe, Globalization, Culture, Financial aspects of marketing. Included throughout are self-assessment and discussion questions, key terms, references and bibliography.
Author:
Publisher:
ISBN:
Category : Great Britain
Languages : en
Pages : 1140
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Book Description
![Development Plans Available in the Statistics & Market Intelligence Library [Department of Industry] PDF](https://books.google.com/books/content/images/frontcover/glESAAAACAAJ?fife=w80-h100)
Author: Great Britain. Department of Industry. Statistics and Market Intelligence Library
Publisher:
ISBN: 9780904913057
Category : Economic development projects
Languages : en
Pages : 23
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Book Description
Author:
Publisher:
ISBN:
Category : Government libraries
Languages : en
Pages : 62
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Book Description
Author: Frank William. Jefkins
Publisher: Springer Science & Business Media
ISBN: 1468415239
Category : Business & Economics
Languages : en
Pages : 397
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Book Description
This dictionary covers marketing communications in the broadest sense, including advertising, but also extending to public relations which concerns many organizations not involved in marketing and which have little to do with advertising. Entries have been gathered from around the world, and this dictionary will therefore be valuable to those operating in an international environ ment where different term~, or terms with different spellings, are used. There are also terms with different meanings, depending on their country of origin. For example, in the UK newspapers are called press media, while in the USA the term print media is more usual. In the UK, print usually applies to printed items, such as sales or edu!;;ational literature. Likewise, there are big differences between European and American broadcasting systems, and sponsored radio or TV can mean different things around the world. Outdoor advertising also has different terminology in different countries, especially in North America and the UK. In many cases, alternative British and American terms are given, while some are either European or American. Some terminology is specific to a certain country. Entries have been collected from all parts of the world, including the oramedia or folk media of the Third World. Financial terms have been included because of their increasing im portance in advertising and public relations, and the dictionary reflects the increasing relevance of satellites and computers.
Author: K. Hodkinson
Publisher: Routledge
ISBN: 113592094X
Category : Architecture
Languages : en
Pages : 437
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Book Description
Chapter 1 Introduction -- chapter 2 Protecting trade secrets and know-how -- chapter 3 Protection for technology by patents -- chapter 4 Designs -- chapter 5 Trade marks and names -- chapter 6 Special protection problems -- chapter 7 Ownership of inventions and designs -- chapter 8 Aspects of managing research and development -- chapter 9 Licensing of intellectual property -- chapter 10 Non-licensing options -- chapter 11 Evaluation, negotiation, implementation of technology agreements -- chapter 12 Common licence agreement terms -- chapter 13 Pricing technology transfer -- chapter 14 Restrictions on exploiting -- chapter 15 Enforcing rights in new technology and design -- chapter 16 Prospects for reform -- chapter 17 Information sources about technology, design and licensing opportunities -- chapter 18 Conclusions about intellectual property.
Author:
Publisher:
ISBN:
Category : Education
Languages : en
Pages : 328
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Book Description
