Building a Coaching Business: Ten steps to success 2e

Building a Coaching Business: Ten steps to success 2e PDF Author: Jenny Rogers
Publisher: McGraw-Hill Education (UK)
ISBN: 0335227015
Category : Psychology
Languages : en
Pages : 194

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Book Description
This practical guide is for anyone contemplating coaching as a career: coaches in training, coaches already trained and hoping to build a thriving business. This totally revised second edition offers step by step guidance on what to do: • What does it take to succeed as a coach? How long does it take? • Why it matters to get practice clients and where to find them • Why is it so important to think like a buyer rather than like a seller? • What can you charge? • How do you make yourself distinctive in a crowded market? • What do you need to do to attract clients? Which marketing materials and methods pay off and which are a waste of time? • How can you exploit social media? • Overcoming your fear of selling: how to sell with integrity • Going for growth: what is involved in building an even bigger business? “Jenny Rogers has the rare ability to offer the lessons of decades of experience in ways which are practical to implement and easy to absorb. This book is comprehensive – offering both high level concept and lots of important details on the kinds of things that differentiate the successful coaching professional from the crowd.” Phil Hayes, Chairman, Management Futures, UK “Another great book from Jenny Rogers... As always with Jenny’s books, a new edition does not simply mean a few typos corrected and a couple of new references.” Jane Cook, Managing Director, Linden Learning, UK “In a marketplace crowded with quick fixes and unrealistic promises, this book is a breath of fresh air!" Leni Wildflower, PhD, PCC, Knowledge Based Coaching in the Workplace, Fielding Graduate University, USA “This book is a must read for anyone who wants to earn a living through coaching." Susan Binnersley, MD h2h resources limited, UK “This is a book that challenges and inspires, and you will find yourself recommending it to other people, who may not even be coaches.” Margaret Kelly, Executive Coach, Margaret Kelly Consulting, UK & Ireland “This book is an obvious must for anybody who wants to build a coaching business. But I would also recommend this inspiring and comprehensive book to anybody who thinks of different options in their professional life.” Dorota Porażka, Vice-President of the Board, DORADCA Consultants Ltd, Poland “I strongly recommend this book.” Ana Oliveira Pinto, Executive Coach, Portugal “This book is a must for coaches wanting business success.” Jacqui Harper, INSEAD lecturer, Communication Coach, Author, Speaker “A must-read for anyone wanting to build a coaching business.” Mark Wakefield, Director, Vogel Wakefield, the counter-consultancy, UK "A clear, systematic and down-to-earth primer on how to start, build and maintain a professional coaching business." Clare Brigstocke, Executive Coach, Lateralshift “Jenny Rogers’ earlier Developing a Coaching Business has been a mainstay for Meyler Campbell Graduates for years, but this new version is even better.” Daniel Burke, Chairman, Meyler Campbell

Building a Coaching Business: Ten steps to success 2e

Building a Coaching Business: Ten steps to success 2e PDF Author: Jenny Rogers
Publisher: McGraw-Hill Education (UK)
ISBN: 0335227015
Category : Psychology
Languages : en
Pages : 194

Get Book Here

Book Description
This practical guide is for anyone contemplating coaching as a career: coaches in training, coaches already trained and hoping to build a thriving business. This totally revised second edition offers step by step guidance on what to do: • What does it take to succeed as a coach? How long does it take? • Why it matters to get practice clients and where to find them • Why is it so important to think like a buyer rather than like a seller? • What can you charge? • How do you make yourself distinctive in a crowded market? • What do you need to do to attract clients? Which marketing materials and methods pay off and which are a waste of time? • How can you exploit social media? • Overcoming your fear of selling: how to sell with integrity • Going for growth: what is involved in building an even bigger business? “Jenny Rogers has the rare ability to offer the lessons of decades of experience in ways which are practical to implement and easy to absorb. This book is comprehensive – offering both high level concept and lots of important details on the kinds of things that differentiate the successful coaching professional from the crowd.” Phil Hayes, Chairman, Management Futures, UK “Another great book from Jenny Rogers... As always with Jenny’s books, a new edition does not simply mean a few typos corrected and a couple of new references.” Jane Cook, Managing Director, Linden Learning, UK “In a marketplace crowded with quick fixes and unrealistic promises, this book is a breath of fresh air!" Leni Wildflower, PhD, PCC, Knowledge Based Coaching in the Workplace, Fielding Graduate University, USA “This book is a must read for anyone who wants to earn a living through coaching." Susan Binnersley, MD h2h resources limited, UK “This is a book that challenges and inspires, and you will find yourself recommending it to other people, who may not even be coaches.” Margaret Kelly, Executive Coach, Margaret Kelly Consulting, UK & Ireland “This book is an obvious must for anybody who wants to build a coaching business. But I would also recommend this inspiring and comprehensive book to anybody who thinks of different options in their professional life.” Dorota Porażka, Vice-President of the Board, DORADCA Consultants Ltd, Poland “I strongly recommend this book.” Ana Oliveira Pinto, Executive Coach, Portugal “This book is a must for coaches wanting business success.” Jacqui Harper, INSEAD lecturer, Communication Coach, Author, Speaker “A must-read for anyone wanting to build a coaching business.” Mark Wakefield, Director, Vogel Wakefield, the counter-consultancy, UK "A clear, systematic and down-to-earth primer on how to start, build and maintain a professional coaching business." Clare Brigstocke, Executive Coach, Lateralshift “Jenny Rogers’ earlier Developing a Coaching Business has been a mainstay for Meyler Campbell Graduates for years, but this new version is even better.” Daniel Burke, Chairman, Meyler Campbell

Developing a Coaching Business

Developing a Coaching Business PDF Author: Rogers
Publisher: McGraw-Hill Education (UK)
ISBN: 0335230172
Category : Business & Economics
Languages : en
Pages : 161

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Book Description
This book explains step by step how to build a successful new coaching business using an innovative method of selling with integrity. Using helpful case studies, Jenny Rogers clearly analyses the practical issues that can make or break a new venture.

Taking the Leap

Taking the Leap PDF Author: Kasia Wezowski
Publisher: Nicholas Brealey
ISBN: 1473657512
Category : Business & Economics
Languages : en
Pages : 339

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Book Description
Taking the Leap provides relevant and practical advice from 24 well-known coaches who have built sustainable coaching businesses while doing what they love: helping people. What do the most successful coaches in the world all have in common? They all started from nothing. If you've not yet reached the level of impact and income that you want as a coach, then Taking the Leap is the handbook you have been searching for. For the first time ever, the world's top coaches are sharing their core success strategies in a groundbreaking book. With unique, original contributions from coaching legends like Marshall Goldsmith, Jack Canfield and John Demartini, this is the ultimate guide for becoming a successful coach. Practical, step-by-step business and marketing advice is merged with inspirational material about attitude and mindset. Combined, the chapters in this book add up to a rock solid recipe for building a lucrative business simply by helping others and following your passion. "Many of the people in the coaching profession are really good coaches, but they are awful business people." --Marshall Goldsmith If you're a new coach, the advice in this book will help you take your leap and build a business with confidence, following proven strategies from the best of the best. If you're an industry veteran, the success stories, techniques and advice in this book will give you renewed motivation and drive you to reach even greater heights. This book provides practical advice from 24 globally recognized coaches: MARSHALL GOLDSMITH on becoming a better businessperson JACK CANFIELD on continuous improvement KIERON SWEENEY on promoting yourself HEATHER RAMSEY on selecting a business model MARK THOMPSON on partnering with industry leaders KELVIN LIM on specialization PATRYK WEZOWSKI on scaling your business MARC STEINBERG on inner wisdom MIRNA BACUN on leveraging LinkedIn VISHEN LAKHIANI on building a visionary business RELLY NADLER on emotional intelligence DAVID TAYOR-KLAUS on self-mastery SAM MARKEWICH on passion and influence BETH MASTERMAN on honing leadership skills MELINDA FOUTS on mastering change KATHERINE MCINTOSH on following your intuition JOANN LYSIAK on creating a vision of your future CLINTON CALLAHAN on pushing your own boundaries PETER SAGE on confidence PATRICK JINKS on working with nonprofits KASIA WEZOWSKI on devolving the mindset of success JOHN DEMARTINI on creating a work-life you love ROBERTO RE on defining your unique value MELISSA TIETS on persistence

Starting and Running a Coaching Business

Starting and Running a Coaching Business PDF Author: Aryanne Oade
Publisher: Hachette UK
ISBN: 1848036728
Category : Business & Economics
Languages : en
Pages : 144

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Book Description
Guides you through a comprehensive, practical and personalised process as you negotiate the pitfalls and reap the rewards of starting your own coaching business. This title helps to establish and develop your coaching practice by identifying how you will handle each of ten key aspects of your business

Achieving Excellence in Your Coaching Practice

Achieving Excellence in Your Coaching Practice PDF Author: Gladeana McMahon
Publisher: Routledge
ISBN: 1135445435
Category : Business & Economics
Languages : en
Pages : 249

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Book Description
What are the essential skills needed to set up and run a successful coaching practice? Coaching is the new growth industry in the UK and coaching as a profession is increasingly becoming an attractive option for motivated professionals. Achieving Excellence in Your Coaching Practice provides a practical and accessible guide to the business skills needed to succeed as a self-employed coach. It focuses on every aspect of setting up and developing a professional and successful coaching practice, including discussion of how to market your business, manage your resources, assess risk, and promote a professional image. Assuming no prior knowledge or experience of running a business, this book provides an invaluable guide to the major financial, legal and practical issues involved in setting up a coaching practice. It will be welcomed by all coaches, whatever their level of experience.

Executive Coaching for Results

Executive Coaching for Results PDF Author: Brian O Underhill
Publisher: Berrett-Koehler Publishers
ISBN: 1605098787
Category : Business & Economics
Languages : en
Pages : 372

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Book Description
The field of executive coaching is growing at an astonishing rate. Corporations are increasingly turning to coaching as an intervention, as it offers leaders and managers both on-the-job learning and built-in follow-up. But how can you make the best use of coaching within your organization? Executive Coaching for Results helps this critical leadership development method come of age. This is not a “how-to-coach book”—there are already plenty of those—but rather a comprehensive guide on how to strategically use coaching to maximize development of talent and link the impact of coaching to bottom-line results. Underhill, McAnally, and Koriath draw on their rigorous original research (through Executive Development Associates) with Fortune 1000 and Global 500 companies such as Disney, IBM, UBS, Unilever and many others, and combine that with their years of industry experience to advance the state of the art. Executive Coaching for Results includes topics such as: Integrating coaching into your organization's overall leadership development strategy Locating and screening coaches worldwide Developing an internal coaching program Deciding which coaching assessments and instruments are appropriate to your situation Measuring the impact and ROI of coaching Following up after coaching Throughout, the authors provide numerous examples from major organizations such as Dell, Johnson and Johnson, Intel, and Wal-Mart. Offering practical learning, best practices, and illuminating case studies, this is the first definitive guide to the effective use of executive coaching in the corporate environment.

The Global Business of Coaching

The Global Business of Coaching PDF Author: David Lines
Publisher: Routledge
ISBN: 0429884915
Category : Business & Economics
Languages : en
Pages : 223

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Book Description
Coaching has become a global business phenomenon, yet the way that coaching has evolved and spread across the globe is not unproblematic. Some of these challenges include: different types/genres of coaching; understanding and relevance of different coaching philosophies and models in different cultural contexts; equivalency of qualifications and coach credentials, as well as questions over standards and governance, as part of a wider debate around professionalization. Coaching then, as with the transfer of knowledge and professionalization in other disciplines, is not immune to ethnocentricity. Through a combination of adopting a meta-analysis of coaching, supported with narratives of coaching practice drawn from different socio-political/cultural contexts, the aim of this book is to challenge current knowledge, understanding and norms of how coaching is, or should, be practised in different cultural contexts. This book will provide a foundation for further research in coaching as an academic field of study and as an emerging profession. It will resonate with critical scholars, coach educators, and coach practitioners who want to develop their praxis and enhance their reflexivity and be of interest to researchers, academics, and students in the fields of business and leadership, human resource development, organizational learning and development, mentoring and coaching.

Guerrilla Marketing for Coaches

Guerrilla Marketing for Coaches PDF Author: Jay Conrad Levinson
Publisher: Morgan James Publishing
ISBN: 1614481571
Category : Business & Economics
Languages : en
Pages : 265

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Book Description
START BUILDING YOUR MILLION-DOLLAR COACHING BUSINESS TODAY! The coaching profession has experienced phenomenal growth over the past decade, and has become an accepted way for people and organizations to improve performance. In response to this demand, professionals from around the world are getting into coaching. Unfortunately, despite the growth of the coaching field, many coaches struggle to attract clients and charge what they are worth. It doesn't have to be this way! "Guerrilla Marketing for Coaches" provides a practical, step-by-step guide for coaches who want to fill their practice with desirable clients, and build a firm that generates wealth. Follow the six steps in this book--along with the many success stories from top coaches in the field--and you are on your way to having a million-dollar firm. You discover: The top ways to attract clients and fill your practice--without spending much, if any, money; The proven conversations to close deals and get hired; How to build a firm that generates wealth for you, and make money even if you are not working directly with clients. Join Guerrilla Marketing founder Jay Conrad Levinson and acclaimed coach trainer Andrew Neitlich as they guide you to true success in this booming profession.

The HeART of Laser-Focused Coaching: A Revolutionary Approach to Masterful Coaching

The HeART of Laser-Focused Coaching: A Revolutionary Approach to Masterful Coaching PDF Author: Marion Franklin
Publisher:
ISBN: 9781945586224
Category : Business & Economics
Languages : en
Pages : 296

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Book Description
What would it mean for your coaching if you got right to the heart of the matter - every time? You can. Learn rarely taught tips and concepts that will immediately elevate your coaching while avoiding the common pitfalls. New and experienced coaches alike will benefit greatly from the detailed strategies and wisdom shared from Marion's years of experience. -Cheryl Richardson, NYTimes Bestselling author of Take Time for Your Life Marion Franklin, the Coach's Coach, has been training and mentoring coaches for more than 20 years. Every student she has mentored or taught who sought ACC, PCC, or MCC has gotten their credential using the material in this book designed for all levels of coaches. No matter where you are in your coaching journey, this book has something for you. This book is different because it: Includes brilliant tools for beginner-to-seasoned coaches Offers advanced techniques for developing powerful questions without any lists Provides principles of human behavior that help you quickly identify what's really going on Contains the 25 Themes that underlie every coaching situation and make coaching and questioning much simpler Shares a step-by-step, easy to follow, way to create a shift in perspective Presents 17 strategies that clients unknowingly use that actually work against, not for them Begin using even one or two of the concepts and principles in this book and notice your coaching immediately elevate to a new level. Your clients will notice the difference You will experience this innovative approach to masterful coaching with two full laser-coaching sessions with commentary - much like eavesdropping in on the mind of a master coach. Marion shares unprecedented concepts that will help new coaches and even the most experienced coaches gain new insights and ideas, including a deeper understanding of what they already know. Automatically improve your coaching by applying one rarely known principle. Never feel stuck around what question to ask. Feel more confident by quickly identifying what's really going on. Know exactly what to listen for in every conversation. Discover a simple "2 inquiry" approach that instantly enables you to deepen your curiosity. This book will not only boost your confidence and mastery as a coach, it will enable you to produce sustained results for your clients. I designed this book to not only show you what laser-focused coaching looks, sounds, and feels like, but to show you HOW TO coach for permanent, life-altering change. When using the Laser-Focused approach, you'll be able to: avoid getting seduced by the story ask questions that get right to the heart of the matter have the client do all of the summary know how to create the shift and what to do afterwards recognize the client's underlying pattern and know how to address it and so much more The HeART of Laser-Focused Coaching -- A revolutionary, unprecedented approach makes coaching easier while also enhancing your ability to help clients create deep and profound change. Transform your coaching into something so powerful and life-changing that your coaching consistently flows and becomes effortless.

Make Money as a Life Coach: How to Become a Life Coach and Attract Your First Paying Client

Make Money as a Life Coach: How to Become a Life Coach and Attract Your First Paying Client PDF Author: Melissa Ricker
Publisher: Independently Published
ISBN: 9781980304210
Category : Business & Economics
Languages : en
Pages : 80

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Book Description
Have you ever wondered how to become a life coach but found yourself thinking:"What if I fail or am not good enough?""What kind of coaching can I do?""Where should I even start?"If so, you're in the right place. The authors of Make Money as a Life Coach get it. They know what it's like to navigate the world of online business and coaching. After considerable learning and several wrong turns, they've both gone on to create successful coaching businesses. Now, they want to help you do the same. Because here's what nobody tells you...... becoming a life coach doesn't have to be difficult. All you need is a phone, an internet connection, and a deep desire to help people.Yes, there are a lot of steps you can take to become a life coach. But you don't have to do all (or many) of them. And you certainly don't need to do everything when you're first starting out.In this book, the authors cut through the noise and show you exactly how to:* Identify your ideal coaching niche - So that you feel confident in your offering and become the coach that you were designed to be.* Define your marketing strategy - To attract a constant stream of your ideal clients.* Confidently conduct a discovery call - So that you sign your first paying clients as quickly as possible.When you follow the steps in this book you'll not only start your business, you'll also sign your first paying client(s) in as little as 30 days.Imagine how your life will change when you're doing work that is meaningful and profitable. Work that you are uniquely designed to do.Reading this book (and taking action) will save you time, money and your sanity. You don't need to keep trying to figure this out on your own. If you're a stay-at-home mom looking to earn income doing rewarding work. Or if you simply want financial freedom and a more meaningful life. Make Money as a Life Coach shows you exactly how to become a life coach and attract your first paying client(s) as quickly as possible.So, what are you waiting for? Click the BUY NOW button at the top of this page and start creating your dream coaching business!