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Author: Ellen Lupton
Publisher: Princeton Architectural Press
ISBN:
Category : Art
Languages : en
Pages : 232
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Book Description
This anthology turns a critical eye on advertising, newspapers, commercial photography.
Author: Ellen Lupton
Publisher: Princeton Architectural Press
ISBN:
Category : Art
Languages : en
Pages : 232
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Book Description
This anthology turns a critical eye on advertising, newspapers, commercial photography.
Author: Steven Heller
Publisher: Rockport Publishers
ISBN: 1610586492
Category : Design
Languages : en
Pages : 176
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Book Description
For designers, writing and research skills are more necessary than ever before, from the basic business compositions to critical writing. In this competitive climate, designers are routinely called upon to make words about the images and designs they create for clients. Writing about design is not just "trade" writing, but should be accessible to everyone with an interest in design. This book is a complete, introductory guide to various forms of research and writing in design—and how they explain visuals and can be visualized. These pages address communication on various levels and to all audiences: - Designers to Designers - Designers to Clients - Designers to the Design-literate - Designers to the Design-agnostic Being able to express the issues and concerns of the design practice demands facts, data, and research. With Writing and Research for Graphic Designers, you’ll learn how to turn information into a valuable asset— one of the key talents of the design researcher.
Author: Ellen Lupton
Publisher: Phaidon Press
ISBN: 9780714838519
Category : Design
Languages : en
Pages : 211
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Book Description
A highly acclaimed critical study of graphic design and typography. This critical study of graphic design and typography is a source for anyone interested in the art and history of books, letterforms, symbols, advertising, and theories of visual and verbal communication. A section on theory considers the centrality of the written and printed word to post-structuralism and deconstruction. A wide range of design practices are discussed, from the history of punctuation and the origins of international pictograms to the structure of modern typography. A section on media looks at the role of design in mass communications with essays on stock photography, visual journalism, illustration, advertising and vernacular design cultures. The book closes with history, a section organised as a time line spanning 200 years of design in America. These historical case studies show how the modern profession of graphic design emerged in response to cultural, political and economic developments in the US.
Author: Jay D. Gatrell
Publisher: Springer Science & Business Media
ISBN: 9400722818
Category : Political Science
Languages : en
Pages : 227
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Book Description
The complex interactions between human and physical systems confronting social scientists and policymakers pose unique conceptual, methodological, and practical complications when ‘doing research’. Graduate students in a broad range of related fields need to learn how to tackle the discipline-specific issues of space, place, and scale as they propose and perform research in the spatial sciences. This practical textbook and overview blends plenty of concrete examples of spatial research and case studies to familiarize readers with the research process as it demystifies and exemplifies how to really do it. The appendix contains both completed and in-progress proposals for MA and PhD theses and dissertations. Emphasizing research as a learning and experiential process while providing students with the encouragement and skills needed for success in proposal writing, "Research Design and Proposal Writing in Spatial Science" can serve as a textbook for graduate-level research-design courses, as well as for undergraduate-level project-based spatial science courses. Keywords: proposal writing, grant writing, research, geography, spatial science
Author: J. Anthony von Fraunhofer
Publisher: John Wiley & Sons
ISBN: 081380762X
Category : Medical
Languages : en
Pages : 200
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Book Description
Research Writing in Dentistry provides you with a uniquely practical guide to selecting, designing, and writing up a research project. Of particular use to the dental student, both pre- and post-doctoral, this is a no-nonsense guide that presents concrete advice and information that can be absorbed quickly and effectively. By asking simple questions, this useful resource enables you to develop, analyze and present a program of research work. It begins with the basic principles of research: what it is and how to select a topic and plan a program. It then moves on to discuss study design, methods and materials, presenting results and undertaking a literature review. It concludes with a section on basic statistics and analysis. Precepts and guidance are illustrated throughout with examples from dentistry.
Author: John Schostak
Publisher: Routledge
ISBN: 1134149484
Category : Education
Languages : en
Pages : 499
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Book Description
Radical Research explores the view that research is not a neutral tool to be employed without bias in the search for truth. Rather the radical roots of research are to be seen in the focus on freedom and emancipation from blind allegiance to tradition, ‘common sense’, religion, or powerful individuals and organisations. Radical Research introduces and draws upon leading contemporary debates and data gathered from a diversity of funded projects in; health, education, police training, youth and community, schools, business, and the use of information technology. This book presents a radical view of research in a way that enables both beginner and the experienced professional researcher to explore its approaches in the formation of their own views and practices. It progressively leads the reader from discussions of case studies to critical explorations of the philosophical and methodological concepts, theories and arguments that are central to contemporary debates. In essence, this book shows how to design, develop and write radical research under conditions where ‘normal’ research rules apply and it offers a ground-breaking and proven alternative to traditional research techniques.
Author: Thomas Annesley
Publisher:
ISBN: 9781594251733
Category :
Languages : en
Pages :
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Book Description
Author: Torrey Podmajersky
Publisher: O'Reilly Media
ISBN: 1492049360
Category : Computers
Languages : en
Pages : 195
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Book Description
When you depend on users to perform specific actions—like buying tickets, playing a game, or riding public transit—well-placed words are most effective. But how do you choose the right words? And how do you know if they work? With this practical book, you’ll learn how to write strategically for UX, using tools to build foundational pieces for UI text and UX voice strategy. UX content strategist Torrey Podmajersky provides strategies for converting, engaging, supporting, and re-attracting users. You’ll use frameworks and patterns for content, methods to measure the content’s effectiveness, and processes to create the collaboration necessary for success. You’ll also structure your voice throughout so that the brand is easily recognizable to its audience. Learn how UX content works with the software development lifecycle Use a framework to align the UX content with product principles Explore content-first design to root UX text in conversation Learn how UX text patterns work with different voices Produce text that’s purposeful, concise, conversational, and clear
Author: Lisa A. Baglione
Publisher: CQ Press
ISBN: 1506367437
Category : Political Science
Languages : en
Pages : 282
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Book Description
Even students capable of writing excellent essays still find their first major political science research paper an intimidating experience. Crafting the right research question, finding good sources, properly summarizing them, operationalizing concepts and designing good tests for their hypotheses, presenting and analyzing quantitative as well as qualitative data are all tough-going without a great deal of guidance and encouragement. Writing a Research Paper in Political Science breaks down the research paper into its constituent parts and shows students what they need to do at each stage to successfully complete each component until the paper is finished. Practical summaries, recipes for success, worksheets, exercises, and a series of handy checklists make this a must-have supplement for any writing-intensive political science course.
Author: Grace Lees-Maffei
Publisher: Berg
ISBN: 1847889557
Category : Design
Languages : en
Pages : 277
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Book Description
Explains how important language is to understanding design, how a range of texts - from design criticism to instructions and labels - shape the appreciation and use of design.
