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Author: Apala Lahiri Chavan
Publisher: CRC Press
ISBN: 1439810508
Category : Computers
Languages : en
Pages : 260
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Book Description
Expanding into emerging markets brings with it a specific set of challenges for designing products and services. Not only do cultural differences play a role in what, how, and why customers behave the way they do, but existing technologies, distribution channels, and the wants and needs of consumers become additional challenges when establishing ma
Author: Apala Lahiri Chavan
Publisher: CRC Press
ISBN: 1439810508
Category : Computers
Languages : en
Pages : 260
Get Book Here
Book Description
Expanding into emerging markets brings with it a specific set of challenges for designing products and services. Not only do cultural differences play a role in what, how, and why customers behave the way they do, but existing technologies, distribution channels, and the wants and needs of consumers become additional challenges when establishing ma
Author: American Helicopter Society. Southeast Region. Hampton Roads Chapter
Publisher:
ISBN:
Category :
Languages : en
Pages : 650
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Book Description
Author: Isabell Osann
Publisher: John Wiley & Sons
ISBN: 1119679877
Category : Business & Economics
Languages : en
Pages : 144
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Book Description
A brief, beautiful introduction to Design Thinking that inspires business creativity and innovative solutions The Design Thinking Quick Start Guide: A 6-Step Process for Generating and Implementing Creative Solutionsshows you how you and your team can become more creative. This book presents methods you can use to innovate playfully and enjoyably. The Design Thinking Quick Start Guide is full of practical tools and activities, like the 6-3-5 method of brainstorming, to help you and your team get creative. For each of the six steps in the design thinking process, the authors offer two warm-ups that get teams ready to contribute and arrive at innovative solutions. Spur innovation with checklists for brainstorming and implementation Learn how to generate new ideas Lead your team in a proven process for doing creative work Whether you’re new to design thinking or experienced, the clearly outlined steps in this guide will inspire you to create and implement great ideas.
Author: Dr. Harjinthar Singh
Publisher: Marc & Zed | PUBLISHING
ISBN:
Category : Juvenile Nonfiction
Languages : en
Pages : 84
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Book Description
"Design Thinking: A User-Centered Approach to Innovation" is a book that explores the process of design thinking and how it can be used to drive innovation. The book is written for anyone interested in design, innovation, or problem-solving, whether they are designers, entrepreneurs, or executives. The book begins by introducing the concept of design thinking and its key principles, which include empathy, experimentation, and iteration. It then goes on to explore the various stages of the design thinking process, including research, ideation, prototyping, and testing. Throughout the book, the authors use real-world examples and case studies to illustrate the power of design thinking in action. They also provide practical tools and techniques that readers can use to apply design thinking to their own projects and challenges. The book emphasizes the importance of a user-centered approach to innovation, and how design thinking can help teams create solutions that are not only effective, but also meet the needs and desires of the people they are intended for.
Author: David Sherwin
Publisher: HOW Books
ISBN: 1600617972
Category : Design
Languages : en
Pages : 240
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Book Description
Have you ever struggled to complete a design project on time? Or felt that having a tight deadline stifled your capacity for maximum creativity? If so, then this book is for you. Within these pages, you'll find 80 creative challenges that will help you achieve a breadth of stronger design solutions, in various media, within any set time period. Exercises range from creating a typeface in an hour to designing a paper robot in an afternoon to designing web pages and other interactive experiences. Each exercise includes compelling visual solutions from other designers and background stories to help you increase your capacity to innovate. Creative Workshop also includes useful brainstorming techniques and wisdom from some of today's top designers. By road-testing these techniques as you attempt each challenge, you'll find new and more effective ways to solve tough design problems and bring your solutions to vibrant life.
Author: Thomas Binder
Publisher: MIT Press
ISBN: 0262297329
Category : Design
Languages : en
Pages : 257
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Book Description
A new perspective on design thinking and design practice: beyond products and projects, toward participatory design things. Design Things offers an innovative view of design thinking and design practice, envisioning ways to combine creative design with a participatory approach encompassing aesthetic and democratic practices and values. The authors of Design Things look at design practice as a mode of inquiry that involves people, space, artifacts, materials, and aesthetic experience, following the process of transformation from a design concept to a thing. Design Things, which grew out of the Atelier (Architecture and Technology for Inspirational Living) research project, goes beyond the making of a single object to view design projects as sociomaterial assemblies of humans and artifacts—“design things.” The book offers both theoretical and practical perspectives, providing empirical support for the authors' conceptual framework with field projects, case studies, and examples from professional practice. The authors examine the dynamics of the design process; the multiple transformations of the object of design; metamorphing, performing, and taking place as design strategies; the concept of the design space as “emerging landscapes”; the relation between design and use; and the design of controversial things.
Author: George Krasadakis
Publisher: Springer Nature
ISBN: 3030451399
Category : Business & Economics
Languages : en
Pages : 316
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Book Description
This book presents unique insights and advice on defining and managing the innovation transformation journey. Using novel ideas, examples and best practices, it empowers management executives at all levels to drive cultural, technological and organizational changes toward innovation. Covering modern innovation techniques, tools, programs and strategies, it focuses on the role of the latest technologies (e.g., artificial intelligence to discover, handle and manage ideas), methodologies (including Agile Engineering and Rapid Prototyping) and combinations of these (like hackathons or gamification). At the same time, it highlights the importance of culture and provides suggestions on how to build it. In the era of AI and the unprecedented pace of technology evolution, companies need to become truly innovative in order to survive. The transformation toward an innovation-led company is difficult – it requires a strong leadership and culture, advanced technologies and well-designed programs. The book is based on the author’s long-term experience and novel ideas, and reflects two decades of startup, consulting and corporate leadership experience. It is intended for business, technology, and innovation leaders.
Author: Kees Dorst
Publisher: MIT Press
ISBN: 0262324318
Category : Business & Economics
Languages : en
Pages : 221
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Book Description
How organizations can use practices developed by expert designers to solve today's open, complex, dynamic, and networked problems. When organizations apply old methods of problem-solving to new kinds of problems, they may accomplish only temporary fixes or some ineffectual tinkering around the edges. Today's problems are a new breed—open, complex, dynamic, and networked—and require a radically different response. In this book, Kees Dorst describes a new, innovation-centered approach to problem-solving in organizations: frame creation. It applies “design thinking,” but it goes beyond the borrowed tricks and techniques that usually characterize that term. Frame creation focuses not on the generation of solutions but on the ability to create new approaches to the problem situation itself. The strategies Dorst presents are drawn from the unique, sophisticated, multilayered practices of top designers, and from insights that have emerged from fifty years of design research. Dorst describes the nine steps of the frame creation process and illustrates their application to real-world problems with a series of varied case studies. He maps innovative solutions that include rethinking a store layout so retail spaces encourage purchasing rather than stealing, applying the frame of a music festival to understand late-night problems of crime and congestion in a club district, and creative ways to attract young employees to a temporary staffing agency. Dorst provides tools and methods for implementing frame creation, offering not so much a how-to manual as a do-it-yourself handbook—a guide that will help practitioners develop their own approaches to problem-solving and creating innovation.
Author: Michele Salsone
Publisher: Michele Salsone
ISBN:
Category : Business & Economics
Languages : en
Pages : 46
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Book Description
"Design Thinking: Innovation through User-Centric Solutions" is a transformative guide that explores the principles and methodologies of design thinking to drive innovation. This insightful book emphasizes a human-centered approach to problem-solving, where the needs and experiences of users are paramount. Through practical examples and step-by-step frameworks, readers learn how to empathize with users, define problems, ideate creative solutions, prototype concepts, and test iterations. By fostering a culture of experimentation and iteration, design thinking enables organizations to create products, services, and experiences that resonate deeply with their target audience. Whether in business, education, or social impact, this book equips readers with the mindset and tools needed to harness the power of design thinking and drive meaningful innovation.
Author: Christian Terwiesch
Publisher: Harvard Business Press
ISBN: 1422133389
Category : Business & Economics
Languages : en
Pages : 256
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Book Description
Managers, entrepreneurs, and venture capitalists all seek to maximize the financial returns from innovation, and profits are driven largely by the quality of the opportunities they pursue. Based on a structured and process-driven approach this book demonstrates how to systematically identify exceptional opportunities for innovation. An innovation tournament, just like its counterpart in sports, starts with a large number of candidates, with opportunities as the players. These opportunities are pitted against each other until only the exceptional survive. This book provides a principled approach for the effective management of innovation tournaments - identifying a wealth of promising opportunities and then evaluating and filtering them intelligently for greatest profitability. With a set of practical tools for creating and identifying new opportunities, it guides the reader in evaluating and screening opportunities. The book demonstrates how to construct an innovation portfolio and how to align the innovation process with an organization's competitive strategy. Innovation Tournaments employs quirky, fresh examples ranging from movies to medical devices. The authors' tool kit is built on their extensive research, their entrepreneurial backgrounds, and their teaching and consulting work with many highly innovative organizations.
