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Author: Marit Breitfeld
Publisher: diplom.de
ISBN: 383248602X
Category : Business & Economics
Languages : en
Pages : 105
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Book Description
Inhaltsangabe:Abstract: In times of severe competition, it is of crucial importance to create a competitive advantage to differentiate from the competitors and to sustain the business of the company. This thesis intends to show that a customer-focused quality management is one way to create a sustainable competitive advantage. Quality controls along the whole value chain -before, during and after production- leads to failure free products, which save costs on the one hand and have thus a positive influence on the company s revenue. On the other hand failure free products that meet the customers expectations lead to satisfied customers who build up a brand loyalty and conduct retention sales, which have a positive influence on the company s sales, market share as well as the overall image. Furthermore, this thesis points out that it is important to listen to the voice of the customers and get an insight in the customer s needs and wants. To fulfil or even exceed their expectations leads to customer satisfaction, which is a key to success in today s business world. In addition, the customer demands in regard of quality are growing continuously and new technologies are appearing on the markets on a regular basis. Therefore the producers are forced to keep to the latest technology developments and to get hold on the changing customer needs. But even without this external pressure, quality improvement is justified from a cost point of view. The applicability of a customer-oriented quality management is shown in the practical part of this thesis, when the quality of the Saab models is analyzed from the customer s perspective. Due to the arguments, outlined in this thesis, it can be summarized that a quality management with a focus on the needs of the customers in should become a core strategy of any company producing and selling products in order to create customer satisfaction and sustain the business. This thesis deals with the field of quality management in the context of customer satisfaction. To show the practical applicability of quality management, this thesis is looking at how quality management is conducted in the automotive industry, as we compare the Initial Quality Study (IQS) from the market research institute J. D. Power with a survey that was internally conducted at the Saab Automobile AB. Today s business environment creates a growing need for quality management. Tougher competition leads to the demand for cost savings and higher [...]
Author: Marit Breitfeld
Publisher: diplom.de
ISBN: 383248602X
Category : Business & Economics
Languages : en
Pages : 105
Get Book Here
Book Description
Inhaltsangabe:Abstract: In times of severe competition, it is of crucial importance to create a competitive advantage to differentiate from the competitors and to sustain the business of the company. This thesis intends to show that a customer-focused quality management is one way to create a sustainable competitive advantage. Quality controls along the whole value chain -before, during and after production- leads to failure free products, which save costs on the one hand and have thus a positive influence on the company s revenue. On the other hand failure free products that meet the customers expectations lead to satisfied customers who build up a brand loyalty and conduct retention sales, which have a positive influence on the company s sales, market share as well as the overall image. Furthermore, this thesis points out that it is important to listen to the voice of the customers and get an insight in the customer s needs and wants. To fulfil or even exceed their expectations leads to customer satisfaction, which is a key to success in today s business world. In addition, the customer demands in regard of quality are growing continuously and new technologies are appearing on the markets on a regular basis. Therefore the producers are forced to keep to the latest technology developments and to get hold on the changing customer needs. But even without this external pressure, quality improvement is justified from a cost point of view. The applicability of a customer-oriented quality management is shown in the practical part of this thesis, when the quality of the Saab models is analyzed from the customer s perspective. Due to the arguments, outlined in this thesis, it can be summarized that a quality management with a focus on the needs of the customers in should become a core strategy of any company producing and selling products in order to create customer satisfaction and sustain the business. This thesis deals with the field of quality management in the context of customer satisfaction. To show the practical applicability of quality management, this thesis is looking at how quality management is conducted in the automotive industry, as we compare the Initial Quality Study (IQS) from the market research institute J. D. Power with a survey that was internally conducted at the Saab Automobile AB. Today s business environment creates a growing need for quality management. Tougher competition leads to the demand for cost savings and higher [...]
Author: Michael D. Johnson
Publisher: Springer Science & Business Media
ISBN: 3322845095
Category : Business & Economics
Languages : en
Pages : 369
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Book Description
Anhand zahlreicher Fallbeispiele analysieren renommierte Experten aus Wissenschaft und Praxis den Zusammenhang zwischen Produktqualität, Kundenzufriedenheit und Unternehmenserfolg und geben praxisorientierte Tips zur Verbesserung.
Author: Julian Weber
Publisher: Springer Science & Business Media
ISBN: 3642012531
Category : Technology & Engineering
Languages : en
Pages : 321
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Book Description
The global crisis the automotive industry has slipped into over the second half of 2008 has set a fierce spotlight not only on which cars are the right ones to bring to the market but also on how these cars are developed. Be it OEMs developing new models, suppliers integerating themselves deeper into the development processes of different OEMs, analysts estimating economical risks and opportunities of automotive investments, or even governments creating and evaluating scenarios for financial aid for suffering automotive companies: At the end of the day, it is absolutely indispensable to comprehensively understand the processes of auto- tive development – the core subject of this book. Let’s face it: More than a century after Carl Benz, Wilhelm Maybach and Gottlieb Daimler developed and produced their first motor vehicles, the overall concept of passenger cars has not changed much. Even though components have been considerably optimized since then, motor cars in the 21st century are still driven by combustion engines that transmit their propulsive power to the road s- face via gearboxes, transmission shafts and wheels, which together with spri- damper units allow driving stability and ride comfort. Vehicles are still navigated by means of a steering wheel that turns the front wheels, and the required control elements are still located on a dashboard in front of the driver who operates the car sitting in a seat.
Author: Johnson Aimie Edosomwan
Publisher: WCB/McGraw-Hill
ISBN: 9780873891370
Category : Business & Economics
Languages : en
Pages : 250
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Book Description
Provides practical guidelines and techniques that illustrate how to successfully create and manage customer-driven organizations. This unique look at TQM covers a wide range of quality topics and tools and includes case studies and over 150 working exercises to help readers understand and implement the book's quality-building principles. Edosomwan helps companies adopt the characteristics of market leaders to increase profits, prevent errors and effectively manage costs incurred from quality improvement processes, and more.
Author: Herman Tang
Publisher: John Wiley & Sons
ISBN: 9781119819301
Category : Business & Economics
Languages : en
Pages : 0
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Book Description
"Quality planning has been a fundamental industrial practice for several decades, yet there are few comprehensive quality planning textbooks dedicated to the understanding of this subject at the undergraduate and graduate levels. In the quality field, professionals often consider Toyota as a role model for best practices. While one can learn Toyota quality for its principles, its specific practices are not necessarily applicable for every situation. In The Toyota Way to Service Excellence, Dr. Liker and Ross stated, "the Toyota Way training was designed to teach principles rather than specific methodology" (p.32). Similarly, this book focuses on the fundamental principles of quality planning, and extrapolates on their applications in various industries throughout each chapter. For current and future quality professionals, you can start learning these principles, with supporting application examples in this book, and later apply them towards your unique applications. Like one of my students said, "What I enjoyed most about this course was taking the information learned in this course and being able to utilize it within the industry that I currently work in.""--
Author: William E. Eureka
Publisher: Irwin Professional Publishing
ISBN:
Category : Business & Economics
Languages : en
Pages : 170
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Book Description
Quality function deployment (QFD) is a powerful tool that helps companies identify and meet customer needs and produce quality- and cost-driven products. The authors show why QFD is needed and how it can be incorporated into any company, regardless of product line, service, or business environment. This easy-to-understand, revised guide gives readers a complete introduction to QFD and how it can prevent design details from being overlooked in the rush to get products to market.
Author: Barbara B. Flynn
Publisher: CRC Press
ISBN: 1439815569
Category : Business & Economics
Languages : en
Pages : 416
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Book Description
This book draws together key insights from the relevant literature across diverse disciplines and presents detailed research case studies of six extended global supply chains in three industries: toys, food, and pharmaceuticals. These case studies cover U.S. companies with supply chains that extend into China and include the perspectives of U.S. and Chinese executives. The book then presents a conceptual model that synthesizes the literature and case studies, and describes the ways in which alternative product recall strategies influence consumers' perception of an organization's corporate social legitimacy and consumers' future purchasing behaviors.
Author: Asbjørn Rolstadås
Publisher: Springer Science & Business Media
ISBN: 1461544750
Category : Business & Economics
Languages : en
Pages : 330
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Book Description
Enterprise Modeling: Improving Global Industrial Competitiveness gives an overview of the current state-of-the-art in enterprise modeling and its application. Enterprise modeling is both a concept and a tool that is highly developed at the research level, but which still promises many new industrial applications. Enterprise models constitute a theoretical basis for the information system in an enterprise and are regarded by many as a substantial opportunity to improve global industrial competitiveness. Enterprise Modeling: Improving Global Industrial Competitiveness gives the reader an understanding of enterprise modeling as a concept and provides examples of its application by describing some of the currently available tools. It is organized in five parts: overview and international trends, the basis of enterprise modeling, application areas, implementation, and industrial experience with enterprise modeling. Enterprise Modeling: Improving Global Industrial Competitiveness is useful to developers of business information systems, users of technical information systems, engineers within operations management, and engineers and economists dealing with performance assessment and improvement. Enterprise Modeling: Improving Global Industrial Competitiveness is suitable as a secondary text for a graduate level course, and as a reference for researchers and practitioners in industry.
Author: Christine Avery
Publisher: Routledge
ISBN: 1134840241
Category : Business & Economics
Languages : en
Pages : 711
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Book Description
The concept of Quality Management began in the manufacturing sector, but a growing concern with quality in other areas of the economy has led to its wider application in service industries, government, education, and other not-for-profit agencies. A great quantity of material related to quality management has been produced in recent years, much of it by small presses, professional and trade associations, and consultants. The Quality Management Sourcebook is the first in-depth, international guide to the most useful material and sources of information. The book begins with the origins of quality management, explains how it evolved, examines its current situation, and explores the future. The book is divided into five main sections: * Introduction: General sources for information * Applications of total quality management * Focus on specific aspects of quality management * Quality in the future * Resource materials The Quality Management Sourcebook is an essential reference for everybody involved in either the theory or practice of quality management: in manufacturing, retail, banking, and insurance, the utilities industry, the transportation industry, health, education and other public services. Over 900 citations cover books, journal articles, technical reports, video training materials and software. Each is followed by a descriptive annotation. Resource materials include strategies for locating additional information; training materials; organizations; and consultants. The book concludes with a glossary of quality management terms, a name index, a title index, and a detailed subject index.
Author: Asbjørn Rolstadås
Publisher: Springer Science & Business Media
ISBN: 1447129547
Category : Technology & Engineering
Languages : en
Pages : 229
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Book Description
All companies which reach a critical size are faced with outsourcing decisions that can increase the value of their products and services primarily through lower costs, greater reliability and improved efficiency. Successful outsourcing decisions have an important knowledge dimension, where the outsourcing professionals need to be supported by historical and contextual knowledge regarding their own products performance but also the performance of suppliers. Outsourcing in Manufacturing: the Knowledge Dimension explains in detail how a manager can acquire, create, transfer and use knowledge that optimizes their outsourcing decisions and improves the changes of marketplace success. Outsourcing in Manufacturing: the Knowledge Dimension gives examples of the key decisions that needs to be taken by managers regarding effective outsourcing. Decisions are divided around the structural and infrastructural aspects of outsourcing and the key knowledge that needs to be managed to support good decisions. The book contains illustrations and examples of key processes throughout and concludes with a section dedicated to case studies. These case studies represent a variety of manufacturing system types and sizes focused on supply chain integration, and which deploy various manufacturing paradigms including craft, mass, lean, adaptive, and sustainable manufacturing. Outsourcing in Manufacturing: the Knowledge Dimension covers many theoretical and practical examples of critical outsourcing decisions, their knowledge aspects and how knowledge challenges can be dealt with in a systematic way. It provides a key resource for students, lecturers and industry managers looking to solidify their understanding and application of outsourcing decision making strategies. .
