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Author: Xavier Bouju
Publisher: Springer Nature
ISBN: 3031579046
Category :
Languages : en
Pages : 200
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Book Description
Author: Xavier Bouju
Publisher: Springer Nature
ISBN: 3031579046
Category :
Languages : en
Pages : 200
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Book Description
Author: Ingolf Lamprecht
Publisher: Walter de Gruyter GmbH & Co KG
ISBN: 3110861194
Category : Science
Languages : en
Pages : 588
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Book Description
No detailed description available for "Thermodynamics and Regulation of Biological Processes".
Author: A. I. Zotin
Publisher: Walter de Gruyter
ISBN: 3110849976
Category : Science
Languages : en
Pages : 316
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Book Description
Author: Friedel Weinert
Publisher: Springer
ISBN: 3319317083
Category : Science
Languages : en
Pages : 243
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Book Description
This book is the first all-encompassing exploration of the role of demons in philosophical and scientific thought experiments. In Part I, the author explains the importance of thought experiments in science and philosophy. Part II considers Laplace’s Demon, whose claim is that the world is completely deterministic. Part III introduces Maxwell’s Demon, who - by contrast - experiences a world that is probabilistic and indeterministic. Part IV explores Nietzsche’s thesis of the cyclic and eternal recurrence of events. In each case a number of philosophical consequences regarding determinism and indeterminism, the arrows of time, the nature of the mind and free will are said to follow from the Demons’s worldviews. The book investigates what these Demons - and others - can and cannot tell us about our world.
Author: Eric Anderson
Publisher: Springer Science & Business Media
ISBN: 3642132995
Category : Business & Economics
Languages : en
Pages : 196
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Book Description
Preface Social media marking has been heralded as a sea change in the market- consumer relationship, but its rapid growth and rabid following among m- keters has also produced a sea of confusion. Lacking any durable framework for understanding how, why, and on what terms the consumer relationship has changed under social media, marketers pursue new venues for their newness alone – with decidedly mixed results. This book finds a theoretical framework for social media marketing in the science of game theory, with its focus on adversarial but mutually dependent relationships. Originally developed to guide nuclear brinksmanship policy during the Cold War, game theory provides the foundation for an evoluti- ary view of social media marketing. Through fascinating game theory c- cepts like the Prisoner’s Dilemma, the Stag Hunt, Self-Command, and Job Market Signaling, this study uncovers the cooperative trends that brought marketing to its present state and points the way toward marketing’s future course. I. Der Drehbuchautor und seine Rechte VII VII Vorwort Contents Chapter 1: Surviving the Customer . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1 1. 1 The Origins of Game Theory . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5 1. 2 Game Theory, the New Media, and the NEW New Media . . . . . . . . . 7 1. 3 The Payoff Matrix . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8 Chapter 2: Zero-Sum Games in Traditional Marketing . . . . . . . . . . . . 13 2. 1 Zero-Sum Games and the Problem of Transparency . . . . . . . . . . . . . 14 2. 2 The Zero-Sum of Pricing Strategies. . . . . . . . . . . . . . . . . . . . . . . . . . 16 2. 3 The Wisdom of Randomization . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 18 2. 4 Randomization and A/B Testing. . . . . . . . . . . . . . . . . . . . . . . . . . . . . 20 2. 5 The Hazards of Entrenchment . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Author: Danny S. Parker
Publisher: Da Capo Press, Incorporated
ISBN: 0306811936
Category : History
Languages : en
Pages : 434
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Book Description
From a leading expert comes the gripping tale of the largest single atrocity committed against American POWs on the Western Front in World War II.
Author: Harvey Leff
Publisher: CRC Press
ISBN: 1420033999
Category : Mathematics
Languages : en
Pages : 494
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Book Description
Over 130 years ago, James Clerk Maxwell introduced his hypothetical "demon" as a challenge to the scope of the second law of thermodynamics. Fascination with the demon persisted throughout the development of statistical and quantum physics, information theory, and computer science, and links have been established between Maxwell's demon and each of
Author: David Lehman
Publisher: Ithaca : Cornell University Press
ISBN:
Category : Literary Criticism
Languages : en
Pages : 356
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Book Description
Merrill's trilogy, published in three separate volumes and reprinted in its entirety in The Changing Light at Sandover (Atheneum, 1982), provides the focal point and inspiration for these 11 essays. The authors cover Merrill's linguistic inventiveness and his love of puns and palindromes. Includes David Kalstone's essay on autobiographical details in Merrill's work, Rachel Jacoff's explanation of his debt to Dante and David Jackson's eyewitness account of Merrill transcribing messages at his Ouija board. ISBN 0-8014-1404-0 : $22.50.
Author: General Giulio Douhet
Publisher: Pickle Partners Publishing
ISBN: 1782898522
Category : History
Languages : en
Pages : 620
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Book Description
In the pantheon of air power spokesmen, Giulio Douhet holds center stage. His writings, more often cited than perhaps actually read, appear as excerpts and aphorisms in the writings of numerous other air power spokesmen, advocates-and critics. Though a highly controversial figure, the very controversy that surrounds him offers to us a testimonial of the value and depth of his work, and the need for airmen today to become familiar with his thought. The progressive development of air power to the point where, today, it is more correct to refer to aerospace power has not outdated the notions of Douhet in the slightest In fact, in many ways, the kinds of technological capabilities that we enjoy as a global air power provider attest to the breadth of his vision. Douhet, together with Hugh “Boom” Trenchard of Great Britain and William “Billy” Mitchell of the United States, is justly recognized as one of the three great spokesmen of the early air power era. This reprint is offered in the spirit of continuing the dialogue that Douhet himself so perceptively began with the first edition of this book, published in 1921. Readers may well find much that they disagree with in this book, but also much that is of enduring value. The vital necessity of Douhet’s central vision-that command of the air is all important in modern warfare-has been proven throughout the history of wars in this century, from the fighting over the Somme to the air war over Kuwait and Iraq.
Author: Truman Lee Kelley
Publisher:
ISBN:
Category : Psychology
Languages : en
Pages : 258
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Book Description
