Contemporary Art Applied to the Store and Its Display

Contemporary Art Applied to the Store and Its Display PDF Author: Frederick Kiesler
Publisher:
ISBN:
Category : Advertising, Art in
Languages : en
Pages : 180

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Book Description

Contemporary Art Applied to the Store and Its Display

Contemporary Art Applied to the Store and Its Display PDF Author: Frederick Kiesler
Publisher:
ISBN:
Category : Advertising, Art in
Languages : en
Pages : 180

Get Book Here

Book Description


Intersections

Intersections PDF Author: Iain Borden
Publisher: Psychology Press
ISBN: 9780415232920
Category : Architecture
Languages : en
Pages : 362

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Book Description
Intersections represents a newly emergent approach to the history of architecture that addresses both the relevance of critical theories to an historical understanding of architecture and the development of those theories.

Beyond Art: A Third Culture

Beyond Art: A Third Culture PDF Author: Peter Weibel
Publisher: Springer Science & Business Media
ISBN: 9783211245620
Category : Architecture
Languages : en
Pages : 620

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Book Description
A new theory of culture presented with a new method achieved by comparing closely the art and science in 20th century Austria and Hungary. Major achievements that have influenced the world like psychoanalysis, abstract art, quantum physics, Gestalt psychology, formal languages, vision theories, and the game theory etc. originated from these countries, and influence the world still today as a result of exile nurtured in the US. A source book with numerous photographs, images and diagrams, it opens up a nearly infinite horizon of knowledge that helps one to understand what is going on in today’s worlds of art and science.

The Contemporary Art Gallery

The Contemporary Art Gallery PDF Author: David Carrier
Publisher: Cambridge Scholars Publishing
ISBN: 1443896322
Category : Art
Languages : en
Pages : 115

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Book Description
Everyone who looks at contemporary art is familiar with galleries. But visual features of these mysterious temples tend to be taken for granted. The basic purpose of this book is to enliven the reader’s latent knowledge of galleries, including architectural motifs, the intended impression that is conveyed to the visitor, and human interactions within them. The contemporary art world system includes artists’ studios, art galleries, homes of collec-tors and public art museums. To comprehend art, one needs to understand these settings and how it travels through them. The contemporary art gallery is a store where luxury goods are sold. What distinguishes it from stores selling other luxuries – upscale clothing, jewelry, and posh cars – is the nature of the merchandise. While much has been written about the art, this book uncovers the secretive culture of the galleries themselves. The gallery is the public site where art is first seen – anyone can come and look for free. This store, a commercial site, is where aesthetic judgments are made. Art’s value is determined in this marketplace by the consensus formed by public opinion, professional re-viewers and sales. The gallery, then, is the nexus of the enigmatic, billion dollar art world, and it is that space that is dissected here. The first chapter briefly describes the beginnings of the present contemporary art gallery. The second presents the experience of gallery going, presenting summary accounts of vis-its to some contemporary galleries. The third expands and extends that analysis, with de-tailed close up descriptions and comparative evaluations of many diverse contemporary galleries, in order to identify the challenges provided by these marvelous places. Then the fourth chapter indicates why, in the near future, due to the proliferation of myriad art fairs and online platforms extant today, such galleries might disappear altogether.

What was Contemporary Art?

What was Contemporary Art? PDF Author: Richard Meyer
Publisher: MIT Press
ISBN: 0262135086
Category : Art
Languages : en
Pages : 374

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Book Description
"Contemporary art in the early twenty-first century is often discussed as though it were a radically new phenomenon unmoored from history. Yet all works of art were once contemporary to the artist and culture that produced them. In What Was Contemporary Art? Richard Meyer reclaims the contemporary from historical amnesia, exploring episodes in the study, exhibition, and reception of early twentieth-century art and visual culture.

Elastic Architecture

Elastic Architecture PDF Author: Stephen J. Phillips
Publisher: MIT Press
ISBN: 0262035731
Category : Architecture
Languages : en
Pages : 381

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Book Description
Twentieth-century architect Frederick Kiesler's innovative multidisciplinary practice responded to the ever-changing needs of the body in motion, anticipating the research-oriented practices of contemporary art and architecture. In 1960, the renowned architect Philip Johnson championed Frederick Kiesler, calling him “the greatest non-building architect of our time.” Kiesler's ideas were difficult to construct, but as Johnson believed, “enormous” and “profound.” Kiesler (1890–1965) went against the grain of the accepted modern style, rejecting rectilinear glass and steel in favor of more organic forms and flexible structures that could respond to the ever-changing needs of the body in motion. In Elastic Architecture, Stephen Phillips offers the first in-depth exploration of Kiesler's innovative and multidisciplinary research and design practice. Phillips argues that Kiesler established a new career trajectory for architects not as master builders, but as research practitioners whose innovative means and methods could advance alternative and speculative architecture. Indeed, Kiesler's own career was the ultimate uncompromising model of a research-based practice. Exploring Kiesler's formative relationships with the European avant-garde, Phillips shows how Kiesler found inspiration in the plastic arts, experimental theater, early animation, and automatons to develop and refine his spatial concept of the Endless. Moving from Europe to New York in the 1920s, Kiesler applied these radical Dadaist, constructivist, and surrealist practices to his urban display projects, which included shop windows for Saks Fifth Avenue. After launching his innovative Design Correlation Laboratory at Columbia and Yale, Kiesler went on to invent new houses, theaters, and galleries that were meant to move, shift, and adapt to evolutionary changes occurring within the natural and built environment. As Phillips demonstrates vividly, although many of Kiesler's designs remained unbuilt, his ideas proved influential to later generations of architects and speculative artists internationally, including Archigram, Greg Lynn, UNStudio, and Olafur Eliasson.

Designed to Sell

Designed to Sell PDF Author: Alessandra Wood
Publisher: Routledge
ISBN: 0429796633
Category : Architecture
Languages : en
Pages : 292

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Book Description
Designed to Sell presents an engaging account of mid-twentieth-century department store design and display in America from the 1930s to the 1960s. It traces the development of postwar philosophies of retail design that embodied aesthetics and function and new modes of merchandise display, resulting in the emergence of a new type of industrial designer. The evolution of aesthetics in department stores during this period reflected larger cultural shifts in consumer behaviour and lifestyle. Designed to Sell explores these changes using five key case studies and original archival sources to reveal the link between designers and consumption beyond the design of individual objects. It argues that design is not simply connected to retail consumption, but that it is capable of controlling how and where customers shop and what they are drawn to purchase. This book contextualises this discussion and brings it up to date for students and scholars interested in design, retail, and interior history.

Reclaiming and Redefining American Exhibitions of Russian Art

Reclaiming and Redefining American Exhibitions of Russian Art PDF Author: Roann Barris
Publisher: Taylor & Francis
ISBN: 100092761X
Category : Art
Languages : en
Pages : 171

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Book Description
This book examines the history of American exhibitions of Russian art in the twentieth century in the context of the Cold War. Because this history reflects changes in museological theory and the role of governments in facilitating or preventing intercultural cooperation, it uncovers a story that is far more complex than a chronological listing of exhibition names and art works. Roann Barris considers questions of stylistic appropriations and influences and the role of museum exhibitions in promoting international and artistic exchanges. Barris reveals that Soviet and American exchanges in the world of art were extensive and persistent despite political disagreements before, during, and after the Cold War. It also reveals that these early exhibitions communicated contradictory and historically invalid pictures of the Russian or Soviet avant-garde. The book will be of interest to scholars working in art history, museum studies, and Russian studies.

Visual Merchandising

Visual Merchandising PDF Author: Louisa Iarocci
Publisher: Routledge
ISBN: 1351537466
Category : Art
Languages : en
Pages : 271

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Book Description
Situated at the crossroads of visual culture and consumerism, this essay collection examines visual merchandising as both a business and an art. It seeks to challenge that scholarly ambivalence that often celebrates the spectacle but denies the agenda of consumerism. The volume considers strategies in the imaging of selling from the mid nineteenth century to the present, in terms of the visual interaction that occurs between the commodity and the consumer and between body and space. Under the categories of Promotion, Product and Place, contributors to the volume examine the strategies in the presentation of retail goods and environments that range from print advertising to product design to store display and architecture. Visual Merchandising: The Image of Selling is located directly at the nexus of business practice and cultural myth, where the spectator never loses sight of their status as buyer and the object of desire is always still a commodity.

Merchants of Style

Merchants of Style PDF Author: Natasha Degen
Publisher: Reaktion Books
ISBN: 1789146704
Category : Art
Languages : en
Pages : 288

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Book Description
Looking at Andy Warhol’s legacy as maker and muse, this book offers a critical examination of the coalescence of commerce and style. Merchants of Style explores the accelerating convergence of art and fashion, looking at the interplay of artists and designers, and the role of institutions—both public and commercial—that have brought about this marriage of aesthetic industries. The book argues that one figure more than any other anticipated this moment: Andy Warhol. Beginning with an overview of art and fashion’s deeply entwined histories, and then picking up where Warhol left off, Merchants of Style tells the story of art’s emboldened forays into commerce and fashion’s growing embrace of art. As the two industries draw closer together than ever before, this book addresses urgent questions about what this union means and what the future holds.