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Author: Nripendra N Sarma
Publisher: Mittal Publications
ISBN: 9788170998761
Category : Consumer cooperatives
Languages : en
Pages : 292
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Book Description
Author: Nripendra N Sarma
Publisher: Mittal Publications
ISBN: 9788170998761
Category : Consumer cooperatives
Languages : en
Pages : 292
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Book Description
Author: Verma, Sawalia Bihari
Publisher: Scientific Publishers
ISBN: 9386237504
Category :
Languages : en
Pages : 449
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Book Description
The venture has been made to provide a comprehensive knowledge and background on "Rural Marketing" in India. It makes recent feed-back available to the readers and policy maker, marketer and so on. The venture highlights the following important aspects: Rural marketing: Issue and Challenges Rural Marketing and Rural Development Boosting Rural Marketing System Rural Marketing: The Mantra for sustainable growth Rural Marketing in India Corporate Strategies Changing face of Rural Marketing Rural Marketing in India: An Empirical investigation Management of Rural Fair price sheps Impact of information Technology on Rural Marketing Challenges faced in communication by Rural Marketing Changing face of marketing cooperatives Co-operative marketing: A Rural prospective Marketing cooperatives in Agriculture: Emerging challenges Social Marketing and their relevance Changing Scenario of Rural Marketing Emerging Trends and strategies in Tourism Marketing.
Author:
Publisher:
ISBN:
Category : Agriculture, Cooperative
Languages : en
Pages : 1036
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Book Description
Author: Ronald W Cotterill
Publisher: CRC Press
ISBN: 0429720416
Category : Science
Languages : en
Pages : 247
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Book Description
This book explores the evolution of agricultural marketing cooperatives within the framework of competitive strategy analysis. It also explores issues of horizontal and vertical integration and product differentiation by discussing new strategic directions that cooperatives might pursue.
Author: Christopher D. Merrett
Publisher: Routledge
ISBN: 1315290278
Category : Business & Economics
Languages : en
Pages : 339
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Book Description
First Published in 2004. The market economy has changed profoundly over the past two centuries. In the nineteenth century, business enterprises were largely single-product ventures, managed directly by the owners and rooted within national economies. In the twentieth century, firms employed managers who were not owners. Firms also evolved into multiproduct, multiunit entities that could employ thousands of workers. In the twenty-first century, many firms operate on a global scale, taking advantage of free trade policies and rapidly evolving computer and telecommunications technologies. Given this potential, it is crucial that producers, consumers, economic developers, and researchers realize how co-ops can promote local economic and community development. Hence, this book includes the perceptions of experts on a variety of cooperative issues, including the challenges involved in starting a co-op and in understanding its impact on surrounding communities. This book can be especially useful because it provides the theoretical foundations and practical applications of cooperative behavior.
Author: Krishnamacharyulu C. S. G.
Publisher: Pearson Education India
ISBN: 9788131732632
Category : Marketing
Languages : en
Pages : 612
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Book Description
Author: Karl Fredrik Svärdström
Publisher:
ISBN:
Category : Agricultural prices
Languages : en
Pages : 222
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Book Description
Textbook of marketing practices, with particular reference to rural area marketing cooperative techniques in respect of agricultural products - covers theoretical aspects, supply and demand for consumer goods, consumers cooperative organisation, storage costs, price policy, goods transport, the trade functions, etc.
Author:
Publisher:
ISBN:
Category : Agriculture, Cooperative
Languages : en
Pages : 64
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Book Description
Author: Ewell Paul Roy
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 628
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Book Description
Author:
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 60
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Book Description
