Author: Dr. Subhash Kakkar
Publisher: JEC PUBLICATION
ISBN: 9361757296
Category : Computers
Languages : en
Pages : 233
Book Description
"Computer Applications in Management: Integrating Technology and Business Strategies" is an authoritative guide that navigates the intersection of technology and management practices, offering a comprehensive overview for students, professionals, and leaders in the business domain. Starting with an introduction to computer applications in management, the book delves into the definition, scope, and historical evolution of business computing, emphasizing its pivotal role in enhancing efficiency, productivity, and strategic decision-making in modern management. It systematically explores the intricacies of information systems, including types such as Transaction Processing Systems (TPS), Management Information Systems (MIS), and Decision Support Systems (DSS), highlighting their indispensable role in data analysis and decision-making processes.
Computer Applications in Management: Integrating Technology and Business Strategies
Author: Dr. Subhash Kakkar
Publisher: JEC PUBLICATION
ISBN: 9361757296
Category : Computers
Languages : en
Pages : 233
Book Description
"Computer Applications in Management: Integrating Technology and Business Strategies" is an authoritative guide that navigates the intersection of technology and management practices, offering a comprehensive overview for students, professionals, and leaders in the business domain. Starting with an introduction to computer applications in management, the book delves into the definition, scope, and historical evolution of business computing, emphasizing its pivotal role in enhancing efficiency, productivity, and strategic decision-making in modern management. It systematically explores the intricacies of information systems, including types such as Transaction Processing Systems (TPS), Management Information Systems (MIS), and Decision Support Systems (DSS), highlighting their indispensable role in data analysis and decision-making processes.
Publisher: JEC PUBLICATION
ISBN: 9361757296
Category : Computers
Languages : en
Pages : 233
Book Description
"Computer Applications in Management: Integrating Technology and Business Strategies" is an authoritative guide that navigates the intersection of technology and management practices, offering a comprehensive overview for students, professionals, and leaders in the business domain. Starting with an introduction to computer applications in management, the book delves into the definition, scope, and historical evolution of business computing, emphasizing its pivotal role in enhancing efficiency, productivity, and strategic decision-making in modern management. It systematically explores the intricacies of information systems, including types such as Transaction Processing Systems (TPS), Management Information Systems (MIS), and Decision Support Systems (DSS), highlighting their indispensable role in data analysis and decision-making processes.
EBOOK: Management Information Systems - Global edition
Author: James O'Brien
Publisher: McGraw Hill
ISBN: 0077143175
Category : Computers
Languages : en
Pages : 705
Book Description
The benchmark text for the syllabus organised by technology (a week on databases, a week on networks, a week on systems development, etc.) taught from a managerial perspective. O’Brien's Management Information Systems defines technology and then explains how companies use the technology to improve performance. Real world cases finalise the explanation
Publisher: McGraw Hill
ISBN: 0077143175
Category : Computers
Languages : en
Pages : 705
Book Description
The benchmark text for the syllabus organised by technology (a week on databases, a week on networks, a week on systems development, etc.) taught from a managerial perspective. O’Brien's Management Information Systems defines technology and then explains how companies use the technology to improve performance. Real world cases finalise the explanation
Official Gazette of the United States Patent and Trademark Office
Author:
Publisher:
ISBN:
Category : Trademarks
Languages : en
Pages : 846
Book Description
Publisher:
ISBN:
Category : Trademarks
Languages : en
Pages : 846
Book Description
Sustainable Marketing, Branding, and Reputation Management: Strategies for a Greener Future
Author: Masengu, Reason
Publisher: IGI Global
ISBN:
Category : Business & Economics
Languages : en
Pages : 696
Book Description
In the wake of increasing consumer and stakeholder concerns regarding environmental and social issues, and the vulnerabilities exposed by the COVID-19 pandemic, sustainable marketing has emerged as a critical aspect of modern business strategies. Sustainable Marketing, Branding, and Reputation Management: Strategies for a Greener Future provides a comprehensive and timely exploration of the key concepts, trends, and challenges in sustainable marketing within today's dynamic business environment. This book delivers an extensive overview of sustainable marketing, covering a diverse range of topics. It delves into the role of sustainable marketing in addressing environmental and social concerns, examines its impact on consumer behavior and brand loyalty, and showcases best practices for integrating sustainability into marketing strategies and tactics. Additionally, it explores the challenges and opportunities associated with implementing sustainable marketing across various industries, investigates the influence of digital technologies on sustainable marketing, and explores the future of sustainable marketing in the post-COVID-19 era. Targeting marketing professionals, business leaders, marketing students and educators, and individuals interested in advancing sustainable business practices, this book serves as an invaluable resource. It offers insights into the role of marketing in creating a more environmentally friendly future and equips readers with the latest strategies and best practices for promoting sustainability through marketing.
Publisher: IGI Global
ISBN:
Category : Business & Economics
Languages : en
Pages : 696
Book Description
In the wake of increasing consumer and stakeholder concerns regarding environmental and social issues, and the vulnerabilities exposed by the COVID-19 pandemic, sustainable marketing has emerged as a critical aspect of modern business strategies. Sustainable Marketing, Branding, and Reputation Management: Strategies for a Greener Future provides a comprehensive and timely exploration of the key concepts, trends, and challenges in sustainable marketing within today's dynamic business environment. This book delivers an extensive overview of sustainable marketing, covering a diverse range of topics. It delves into the role of sustainable marketing in addressing environmental and social concerns, examines its impact on consumer behavior and brand loyalty, and showcases best practices for integrating sustainability into marketing strategies and tactics. Additionally, it explores the challenges and opportunities associated with implementing sustainable marketing across various industries, investigates the influence of digital technologies on sustainable marketing, and explores the future of sustainable marketing in the post-COVID-19 era. Targeting marketing professionals, business leaders, marketing students and educators, and individuals interested in advancing sustainable business practices, this book serves as an invaluable resource. It offers insights into the role of marketing in creating a more environmentally friendly future and equips readers with the latest strategies and best practices for promoting sustainability through marketing.
Keeping the U.S. Computer Industry Competitive
Author: National Research Council
Publisher: National Academies Press
ISBN: 0309045444
Category : Computers
Languages : en
Pages : 107
Book Description
Systems integrationâ€"the enterprise-wide integration of computer applicationsâ€"offers an enormous opportunity for U.S. firms to capitalize on their strengths in such areas as complex software, networking, and management. In this book, industry leaders, university researchers, and government policymakers discuss what systems integration is, its importance and prospects for growth, why it is expected to define the characteristics of computerization for decades to come, and why the United States is perceived to have a strong competitive advantage.
Publisher: National Academies Press
ISBN: 0309045444
Category : Computers
Languages : en
Pages : 107
Book Description
Systems integrationâ€"the enterprise-wide integration of computer applicationsâ€"offers an enormous opportunity for U.S. firms to capitalize on their strengths in such areas as complex software, networking, and management. In this book, industry leaders, university researchers, and government policymakers discuss what systems integration is, its importance and prospects for growth, why it is expected to define the characteristics of computerization for decades to come, and why the United States is perceived to have a strong competitive advantage.
Implementing IT Business Strategy in the Construction Industry
Author: Hua, Goh Bee
Publisher: IGI Global
ISBN: 146664186X
Category : Technology & Engineering
Languages : en
Pages : 280
Book Description
Technology development has provided fundamental benefits of speed, precision, and convenience to common business strategies; providing not only a means for functional integration, but also an opportunity to enhance competitive capability of a business firm. Implementing IT Business Strategy in the Construction Industry brings together topics on understanding business strategy and competitive advantage, as well as essential benefits of concepts and technologies for improving efficiency of the construction industry. This reference source is directed toward researchers, policy-makers, practitioners, undergraduate, and postgraduate students, in order to gain insights into the complex workings of the traditional construction industry and the concepts and tools used to facilitate a strategically IT enabled industry.
Publisher: IGI Global
ISBN: 146664186X
Category : Technology & Engineering
Languages : en
Pages : 280
Book Description
Technology development has provided fundamental benefits of speed, precision, and convenience to common business strategies; providing not only a means for functional integration, but also an opportunity to enhance competitive capability of a business firm. Implementing IT Business Strategy in the Construction Industry brings together topics on understanding business strategy and competitive advantage, as well as essential benefits of concepts and technologies for improving efficiency of the construction industry. This reference source is directed toward researchers, policy-makers, practitioners, undergraduate, and postgraduate students, in order to gain insights into the complex workings of the traditional construction industry and the concepts and tools used to facilitate a strategically IT enabled industry.
Resources in Education
Author:
Publisher:
ISBN:
Category : Education
Languages : en
Pages : 748
Book Description
Publisher:
ISBN:
Category : Education
Languages : en
Pages : 748
Book Description
Network World
Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 60
Book Description
For more than 20 years, Network World has been the premier provider of information, intelligence and insight for network and IT executives responsible for the digital nervous systems of large organizations. Readers are responsible for designing, implementing and managing the voice, data and video systems their companies use to support everything from business critical applications to employee collaboration and electronic commerce.
Publisher:
ISBN:
Category :
Languages : en
Pages : 60
Book Description
For more than 20 years, Network World has been the premier provider of information, intelligence and insight for network and IT executives responsible for the digital nervous systems of large organizations. Readers are responsible for designing, implementing and managing the voice, data and video systems their companies use to support everything from business critical applications to employee collaboration and electronic commerce.
Computerworld
Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 60
Book Description
For more than 40 years, Computerworld has been the leading source of technology news and information for IT influencers worldwide. Computerworld's award-winning Web site (Computerworld.com), twice-monthly publication, focused conference series and custom research form the hub of the world's largest global IT media network.
Publisher:
ISBN:
Category :
Languages : en
Pages : 60
Book Description
For more than 40 years, Computerworld has been the leading source of technology news and information for IT influencers worldwide. Computerworld's award-winning Web site (Computerworld.com), twice-monthly publication, focused conference series and custom research form the hub of the world's largest global IT media network.
Management Consulting Today and Tomorrow
Author: Flemming Poulfelt
Publisher: Routledge
ISBN: 1317300572
Category : Business & Economics
Languages : en
Pages : 425
Book Description
This new edition gathers more than 22 experts to outline the theory behind consulting, providing insight into change processes and management issues in the field. The business of consulting has grown faster than most other businesses, due not only to increased demand by clients, but also to the innovative capabilities of numerous consulting firms as they develop new services. Divided into six parts, the book introduces readers to the consulting industry, addressing the major practice areas, contexts, and implementations of the field. Significant updates detail the effect of the economic troubles between 2004 and 2010 and then 2010 and now; analyze the market response to consulting in recent years; and provide a more thorough understanding of how consulting is applied in the different areas of a business, such as operations, marketing, and finance. Introductions written by the editors offer further insight into the themes and learning goals of each section, helping readers to recognize the elements of a successful consultation, and utilize their new skill set. The text concludes with a look at the future of consulting with regards to ethics standards and how strong manager-client relationships contribute to financial growth. Readers will also learn how the developing field of entrepreneurship creates new economic structures and job opportunities. Practitioners, consultants, clients, faculty, and students of business and management will learn not only how to consult, but also gain the skills needed to adapt to and lead organizational change, giving them a competitive edge when they enter the field.
Publisher: Routledge
ISBN: 1317300572
Category : Business & Economics
Languages : en
Pages : 425
Book Description
This new edition gathers more than 22 experts to outline the theory behind consulting, providing insight into change processes and management issues in the field. The business of consulting has grown faster than most other businesses, due not only to increased demand by clients, but also to the innovative capabilities of numerous consulting firms as they develop new services. Divided into six parts, the book introduces readers to the consulting industry, addressing the major practice areas, contexts, and implementations of the field. Significant updates detail the effect of the economic troubles between 2004 and 2010 and then 2010 and now; analyze the market response to consulting in recent years; and provide a more thorough understanding of how consulting is applied in the different areas of a business, such as operations, marketing, and finance. Introductions written by the editors offer further insight into the themes and learning goals of each section, helping readers to recognize the elements of a successful consultation, and utilize their new skill set. The text concludes with a look at the future of consulting with regards to ethics standards and how strong manager-client relationships contribute to financial growth. Readers will also learn how the developing field of entrepreneurship creates new economic structures and job opportunities. Practitioners, consultants, clients, faculty, and students of business and management will learn not only how to consult, but also gain the skills needed to adapt to and lead organizational change, giving them a competitive edge when they enter the field.