Company Profiles: Top High Image Corp PDF Download
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Languages : en
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Author: Grahame Dowling
Publisher: OUP Oxford
ISBN: 019158892X
Category :
Languages : en
Pages : 322
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Book Description
Recent research in business strategy suggests that corporate reputations are a valuable strategic asset for every company. Good reputations have been shown to help firms attain and sustain superior financial performance in their industry. This book outlines how high-status companies become corporate super brands, and it present managers with a framework to proactively enhance their corporation's desired reputation. While many books concentrate on advertising or corporate identity as the primary tools for reputation enhancement, this book provides a more expansive and realistic picture of what it takes to build a corporate super brand. One of its key contributions is that it emphasizes the roles of customer value and organizational culture in the reputation-building process and exposes the limitations of corporate advertising, sponsorships, and minor corporate identity change. Drawing on more than fifteen years of academic research, executive seminars, and consulting experience, Grahame Dowling suggests ways to improve the corporate reputations that different groups of stakeholders hold of your company. He also describes how to avoid many of the traps that catch unwary managers who try to improve their company's desired reputation.
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Languages : en
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Author: Jennifer A. Mast
Publisher: Ward's Private Company Profile
ISBN: 9780810391406
Category : Business & Economics
Languages : en
Pages : 822
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Book Description
Provides insight into 150 US private companies. The directory contains articles from more than 150 sources, including trade and professional journals, business magazines, newspapers, investment reports and company brochures.
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Category : Statistics
Languages : en
Pages : 1016
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Author: Tom Golisano
Publisher: HarperCollins Leadership
ISBN: 1400217601
Category : Business & Economics
Languages : en
Pages : 212
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Book Description
Get tested and proven advice on how to navigate risk and succeed in all phases of business ownership from a successful entrepreneur who turned a small startup into a billion-dollar company. Self-made billionaire and Paychex founder Tom Golisano understands the fears, risks, and challenges small-business owners face every day. He has launched and grown his own highly successful business and mentored dozens of entrepreneurs, helping them build their own fruitful companies. Golisano knows how nervous aspiring business owners are about the risks of entrepreneurship. Now, he’s sharing the startup-to-exit secrets to success and how he turned $3,000 into $28 billion dollars. Built, Not Born shows you: How going against the grain can be a great strategy for finding business opportunities and why it pays to question conventional wisdom. Why the pregnant pause can be an effective weapon in negotiations and when interviewing potential employees. Why a prenuptial or even a postnuptial agreement is critical to any business owner. What potential buyers and funding sources look for, and the best way to present a business plan. And finally, the key growth and leadership strategies that have helped Paychex sustain its incredible level of growth and profitability. Built, Not Born provides a direct and practical approach on how to overcome everyday challenges. This essential handbook is a key resource for current and aspiring entrepreneurs on how to start, grow, and operate a successful business.
Author: Jennifer A. Mast
Publisher: Gale Cengage
ISBN: 9780810393257
Category : Business & Economics
Languages : en
Pages : 374
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Book Description
Tips on how to start, finance, market, advertise a new business and how to navigate the licensing and insurance shoals -- from animal breeding to word processing services.
Author: Pritam Singh
Publisher: New Age International
ISBN: 9788122402650
Category : Business & Economics
Languages : en
Pages : 380
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Book Description
In The Contemporary Indian Society, All The Institutions, Be It Social, Economic, Religious Or Political, Are Undergoing An Unprecedented Scale Of Metamorphosis. All Round, There Is Value Erosion, And People Are Increasingly Experiencing A Sense Of Powerlessness, Helplessness, Meaninglessness, And Normlessness. Although, This Is A Pervasive Phenomenon, Its Intensity Is Much Greater In Economic Institutions, Corporate World, And The Government. Today, There Is A Need To Resurrect A Set Of Values In These Institutions, To Prepare Administrators And Executives To Cope With And Effectively Manage The Consequences Of Powerlessness, Helplessness, Meaninglessness, And Normlessness. There Is Also A Need To Groom And Develop The Business And Government Leaders Of Tomorrow To Face This Scenario, And Appropriately Handle It. The Most Powerful Way Of Achieving This Is Through The Process Of Socializing The Leaders With The Experience Of Corporate Success, Organisation Building, And Transformation. Sharing These Experiences Helps Enormously In Inculcating A Sense Of Values And Meaning, Heightens The Consciousness, And Provides Powerful Role Models.Business Schools, Unfortunately In India, Overemphasize Learning Through The Cases Of Failures Rather Than Through Success Stories. There Is Virtually No Scientific Work Available Which Highlights The Experience Of Success And Transformation In The Indian Organisations. The Present Work Is A Modest Attempt In This Direction. It Highlights (A) The Profile And Role Of Transformational Leaders, And (B) The Process Of Culture Building And Corporate Transformation In Five Indian Organisations - Three Belonging To The Public Sector, One To The Corporate, And One To The Private Sector. The Cases Have Been Built Around The Following Five Themes:1. Building A New Church, 2. From Solo To Folk, 3. Quest For Excellence, 4. From Pandemonium To Peace, And 5. Man At The Centre
