Big Brands Are Watching You

Big Brands Are Watching You PDF Author: Francesca Sobande
Publisher: Univ of California Press
ISBN: 0520387082
Category : Social Science
Languages : en
Pages : 252

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Book Description
How is morality understood in the marketplace? Why do brands speak out about certain issues of injustice and not others? And what is influencer culture’s role in social and political activism? Big Brands Are Watching You​ investigates corporate culture, from the branding of companies and nations to television portrayals of big business and the workplace. Francesca Sobande analyzes media, interviews, survey responses, and ephemera from the history of advertising as well as exhibitions in London, brand stores in Amsterdam, a music festival in Las Vegas, and archives in Washington, DC, to illuminate the world of branding.

Big Brands Are Watching You

Big Brands Are Watching You PDF Author: Francesca Sobande
Publisher: Univ of California Press
ISBN: 0520387082
Category : Social Science
Languages : en
Pages : 252

Get Book Here

Book Description
How is morality understood in the marketplace? Why do brands speak out about certain issues of injustice and not others? And what is influencer culture’s role in social and political activism? Big Brands Are Watching You​ investigates corporate culture, from the branding of companies and nations to television portrayals of big business and the workplace. Francesca Sobande analyzes media, interviews, survey responses, and ephemera from the history of advertising as well as exhibitions in London, brand stores in Amsterdam, a music festival in Las Vegas, and archives in Washington, DC, to illuminate the world of branding.

Big Brands Are Watching You

Big Brands Are Watching You PDF Author: Francesca Sobande
Publisher: Univ of California Press
ISBN: 0520387066
Category : Business & Economics
Languages : en
Pages : 252

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Book Description
How is morality understood in the marketplace? Why do brands speak out about certain issues of injustice and not others? And what is influencer culture’s role in social and political activism? Big Brands Are Watching You​ investigates corporate culture, from the branding of companies and nations to television portrayals of big business and the workplace. Francesca Sobande analyzes media, interviews, survey responses, and ephemera from the history of advertising as well as exhibitions in London, brand stores in Amsterdam, a music festival in Las Vegas, and archives in Washington, DC, to illuminate the world of branding.

The Digital Lives of Black Women in Britain

The Digital Lives of Black Women in Britain PDF Author: Francesca Sobande
Publisher: Springer Nature
ISBN: 3030466795
Category : Social Science
Languages : en
Pages : 155

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Book Description
Based on interviews and archival research, this book explores how media is implicated in Black women’s lives in Britain. From accounts of twentieth-century activism and television representations, to experiences of YouTube and Twitter, Sobande's analysis traverses tensions between digital culture’s communal, counter-cultural and commercial qualities. Chapters 2 and 4 are available open access under a Creative Commons Attribution 4.0 International License via link.springer.com.

Small Town Rules

Small Town Rules PDF Author: Barry J. Moltz
Publisher: Que Publishing
ISBN: 0789749203
Category : Business & Economics
Languages : en
Pages : 224

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Book Description
Teaches large businesses to use word-of-mouth and reputation-building to gain a loyal customer base in the way small businesses do.

Watching You

Watching You PDF Author: Lisa Jewell
Publisher: Simon and Schuster
ISBN: 1501190091
Category : Fiction
Languages : en
Pages : 352

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Book Description
“Quickly and assuredly, Jewell builds an ecosystem of countervailing suspicions…Tricky, clever, unexpected.” —New York Times Book Review “Brace yourself as Jewell stacks up the secrets, then lights a long, slow fuse.” —People “A seize-you-by-the-throat thriller and a genuinely moving family drama.” —A.J. Finn, #1 New York Times bestselling author of The Woman in the Window The instant New York Times and #1 Sunday Times bestselling author of the Then She Was Gone delivers another suspenseful page-turner about a shocking murder in a picturesque and well-to-do English town, perfect “for fans of Gone Girl, The Girl on the Train, and Luckiest Girl Alive” (Library Journal). You’re back home after four years working abroad, new husband in tow. You’re keen to find a place of your own. But for now, you’re crashing in your big brother’s spare room. That’s when you meet the man next door. He’s the head teacher at the local school. Twice your age. Extraordinarily attractive. You find yourself watching him. All the time. But you never dreamed that your innocent crush might become a deadly obsession. Or that someone is watching you. In Lisa Jewell’s latest “bone-chilling suspense” (People), no one is who they seem—and everyone has something to hide. Perfect for fans of Gillian Flynn and Ruth Ware, Watching You will keep you guessing as “Jewell teases out her twisty plot at just the right pace” (Booklist, starred review) until the startling revelations on the very last page.

Behind the Brand

Behind the Brand PDF Author: Elliott Bryan
Publisher: IdeaPress Publishing
ISBN: 9781940858784
Category : Business & Economics
Languages : en
Pages :

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Book Description
This should be a bulleted list of key points about the book and about your background. You can also include any data points about the sales or marketing strategy (ie - full page ad in WIRED planned) and anything else that would be a likely sales point for the book that would be valuable to share.

I've Been Watching You

I've Been Watching You PDF Author: Susan D. Mustafa and Tony Clayton with Sue Israel
Publisher: AuthorHouse
ISBN: 1467811025
Category : History
Languages : en
Pages : 316

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Book Description
“Rigor mortis had set in by the time police arrived,” Special Prosecutor Tony Clayton told the jury, watching their eyes as they viewed the photograph of the bloodied arm of Geralyn Barr DeSoto. Geralyn’s clenched fist, frozen in death away from her body, held her secret. “Geralyn was trying to tell us something. She was telling us how hard she fought. She was telling us who her killer is. ‘Right here,’ she said. ‘Right here I have the killer. Just open my hand. Just open my hand, and you’ll know who did it to me.’” Two months later: “Charlotte Murray Pace fought from one room of that apartment to the other,” Prosecutor John Sinquefield told jurors as they blinked tears away. “She clawed, she hit, she fought. As her young, strong heart pumped its last blood out of the holes he cut out of her, she fought. And in the fight, he took her life, her body. But he could not take her honor. She preserved her honor by the way she lived and the way she died. That fight is not over, ladies and gentlemen of the jury. Charlotte Murray Pace has brought her fight to you.” These crimes are vividly depicted in this first comprehensive book about Derrick Todd Lee. I’ve Been Watching You—The South Louisiana Serial Killer dramatically tells the story of Lee’s life and follows the timeline of his reign of terror over South Louisiana. Readers will become intimately acquainted with the seven victims who have been linked to Lee by DNA, along with the frustrated investigators who could not catch this diabolical killer. This recounting also details the murders of ten other women who were not connected by DNA, but whom these authors believe should be included on the list of Lee’s victims due to strong circumstantial evidence. There are many unanswered questions regarding these series of killings. How did Lee find his victims, and why did he choose them? Why didn’t the Multi-Agency Homicide Task Force believe he was the killer when his name was brought repeatedly to its attention? What evil possessed him to rape and murder so many women? All of these questions are answered as I’ve Been Watching You journeys for more than a decade through the small towns and swamps of South Louisiana to create a graphic accounting of Lee’s vicious rapes and homicides. I’ve Been Watching You vividly paints the portrait of this monster and the beautiful women who died as a result of his twisted compulsion to kill.

Who's Watching You?

Who's Watching You? PDF Author: John Gibb
Publisher: Red Wheel Weiser
ISBN: 160925869X
Category : History
Languages : en
Pages : 261

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Book Description
The threat of terrorism and the corresponding climate of fear encouraged by the government have together eroded our freedom to live our lives in peace and quiet away from the prying eyes of hidden cameras. The government is tightening its grip on us by watching and recording what we do. They are doing this because they know they can and because knowledge is power. But exactly who are “they” and why do they want to know so much about us? This book includes chilling, accurate, and up-to-date descriptions of the methods the government (and private company proxies) use to watch us.

The Creamery Journal

The Creamery Journal PDF Author:
Publisher:
ISBN:
Category : Creameries
Languages : en
Pages : 582

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Book Description


Hey, Whipple, Squeeze This

Hey, Whipple, Squeeze This PDF Author: Luke Sullivan
Publisher: John Wiley & Sons
ISBN: 1119164028
Category : Business & Economics
Languages : en
Pages : 451

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Book Description
The classic guide to creating great advertising now covers all media: Digital, Social, and Traditional Hey Whipple, Squeeze This has helped generations of young creatives make their mark in the field. From starting out and getting work, to building successful campaigns, you gain a real-world perspective on what it means to be great in a fast-moving, sometimes harsh industry. You'll learn how to tell brand stories and create brand experiences online and in traditional media outlets, and you'll learn more about the value of authenticity, simplicity, storytelling, and conflict. Advertising is in the midst of a massive upheaval, and while creativity is still king, it's not nearly enough. This book is an essential resource for advertising professionals who need up-to-date digital skills to reach the modern consumer. Turn great ideas into successful campaigns Work effectively in all media channels Avoid the kill shots that will sink any campaign Protect your work Succeed without selling out Today's consumer has seen it all, and they're less likely than ever to even notice your masterpiece of art and copy, let alone internalize it. Your job is to craft a piece that rises out of the noise to make an impact. Hey Whipple, Squeeze This provides the knowledge to create impressive, compelling work.