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Author: George Martin
Publisher: Quick-and-Easy Publishers
ISBN: 1489501819
Category : Humor
Languages : en
Pages : 63
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Book Description
This book offers Baby Boomers the opportunity to become aware of those things that we were never told about when we get older. It, in a comical way, describes what can be expected between the ages of 60 and 70 years old.
Author: George Martin
Publisher: Quick-and-Easy Publishers
ISBN: 1489501819
Category : Humor
Languages : en
Pages : 63
Get Book Here
Book Description
This book offers Baby Boomers the opportunity to become aware of those things that we were never told about when we get older. It, in a comical way, describes what can be expected between the ages of 60 and 70 years old.
Author: George Martin
Publisher:
ISBN: 9780615920313
Category :
Languages : en
Pages : 66
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Book Description
This book was written for those Baby Boomers who are now approaching the slide from 60 years old to 70. Having been through that corridor, I wanted to provide fair warning about the tremendous changes awaiting you. I hope you can find the humor in our plight, as well as the recognition that you are certainly not alone.
Author: Edward R. Williams
Publisher: Createspace Independent Pub
ISBN: 9781456338329
Category : Health & Fitness
Languages : en
Pages : 110
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Book Description
Vital and beneficial knowledge for Boomers and their Parents gained through extraordinary current personal experience is recorded and shared in; "Baby Boomers Be Aware!" Featuring essential, informative, cautionary, life-saving and spiritually-uplifting messages, true-life stories, stats, checklists and insights to help save time, energy and and money to achieve and maintain everyone's "Health and Safety".Topics include: the Healthcare System, In-Home Caregivers and Agencies, Convalescent and Nursing Homes, Doctors, Prescription Medicines, Family Relationships, Senior Services, Medicare, Reverse Mortgages, Banking, Money, the United States Justice System and the Meaning of Life.
Author: Edward R. Williams
Publisher:
ISBN:
Category : Health services accessibility
Languages : en
Pages : 0
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Book Description
Author: Daniel B. Radner
Publisher:
ISBN:
Category : Baby boom generation
Languages : en
Pages : 68
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Book Description
Summarizes the results of a research on the economic status of the baby boomers and compares their financial prospects with their parents' generation. Presents projections of the income and consumption of the baby boomers at the age of 65.
Author: Michael L. Hilt
Publisher: Routledge
ISBN: 1136693920
Category : Language Arts & Disciplines
Languages : en
Pages : 202
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Book Description
As the oldest members of the baby boomer generation head into their retirement years, this demographic shift is having a substantial influence on uses of mass media, as well as the images portrayed in these media. Mass Media, An Aging Population, and the Baby Boomers provides a comprehensive examination of the relationship between media and aging issues, addressing mass media theory and practice as it relates to older Americans. Reviewing current research on communication and gerontology, authors Michael Hilt and Jeremy Lipschultz focus on aging baby boomers and their experiences with television, radio, print media, entertainment, advertising and public relations, along with the Internet and new media. They draw from studies about health and sexuality to understand views of aging, and present a view of older people as important players in the political process. Hilt and Lipschultz conclude the volume by addressing trends and making predictions related to baby boomers and mass media. Providing a timely and insightful examination of the linkage between mass media and aging issues, this volume will prove a valuable resource for scholars and students in media and gerontology. It is intended for use in coursework addressing such topics as mass communication and society, media and aging, media and public opinion, sociology, and social gerontology.
Author: LAWRENCE R. SAMUEL
Publisher:
ISBN: 9781527584945
Category : Baby boom generation
Languages : en
Pages : 0
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Book Description
The impact of the baby boomer generation (those born between 1946 and 1964) on the past three-quarters of a century cannot be underestimated; these 76 million Americans reshaped the social, economic, and political contours of the country and much of the world, and continue to do so. Despite their rise to power, however, the reputation of the generation has recently fallen precipitously. Many members of younger generations hold strong negative feelings toward boomers, convinced that the latter compromised the future of the former. Baby boomers are primarily responsible for most if not all the world's problems, this thinking goes; the generation's narcissism and consumptive ways have caused major, perhaps irreparable, damage to the nation and planet, both economically and environmentally. Most boomers, however, defend their history, considering such views. This work offers historians, practitioners, and general readers of non-fiction a fact-based, objective history of baby boomers to contextualize this generational divide which represents a key theme in contemporary American culture.
Author: United States. Congress. Senate. Special Committee on Aging
Publisher:
ISBN:
Category : Medical
Languages : en
Pages : 192
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Book Description
Distributed to some depository libraries in microfiche.
Author: Daniel B. Radner
Publisher: BiblioGov
ISBN: 9781289039561
Category :
Languages : en
Pages : 62
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Book Description
This paper examines the financial prospects of the baby boomers in their elderly years. The paper primarily attempts to draw together and summarize results found by other researchers, but a few new estimates are presented. The consensus of the research appears to be the following. Up to this point, the baby boom generation as a whole has a higher economic status than their parents' generation did at the same ages, but this does not hold for some subgroups. When it becomes elderly, the baby boom generation as a whole probably will have a higher economic status than their parents' generation has and will have at those ages, but, again, this may not hold for some subgroups. It is uncertain whether the baby boom generation as a whole will have enough resources in retirement to maintain their preretirement standard of living without increasing their saving or retiring later, but some subgroups will be able to maintain their living standard without changing their behavior.
Author: Lawrence R. Samuel
Publisher: Praeger
ISBN: 1440857229
Category : Business & Economics
Languages : en
Pages : 0
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Book Description
Capitalizing on what is arguably the most important social phenomenon of our time and place—the aging of America—this book shows organizations how to market specifically to baby boomers in their third act of life. The graying of America is undeniable, with an estimated 10,000 boomers turning 65 every day. But to dismiss the baby boomer generation as a group no longer worth marketing to would be foolish. According to the Census Bureau, in 2029—the year when the last boomer will have turned 65—there will still be more than 61 million boomers, roughly 17 percent of the projected population of the United States. Boomers will still be the wealthiest generation in the United States until at least 2030, according to the Deloitte Center for Financial Services, with their share of net household wealth to peak at 50.2 percent by 2020. Boomers 3.0: Marketing to Baby Boomers in Their Third Act of Life describes how to market to baby boomers from a cultural perspective, specifically addressing the demographic group of baby boomers in their later adulthood—a period that will continue for the next two to three decades. The author uses the term "3.0" to indicate the baby boomers' third phase of life and explains how this third act of life will differ from earlier periods; accordingly, organizations should take a different approach to marketing to them than in the past. This book offers a way to contextualize business objectives within a culturally based, forward-thinking framework that fully leverages the opportunities presented by what is perhaps the biggest and most affluent customer base in history. Readers will be able to use the strategies described to map territories to stake and mine in targeting boomers, create meaningful relationships with individuals in this group, and communicate effectively with boomers to offer them products and services.
