Author: Jorge Casillas
Publisher: Springer Science & Business Media
ISBN: 3642156053
Category : Computers
Languages : en
Pages : 476
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Book Description
Dr. Jay Liebowitz Orkand Endowed Chair in Management and Technology University of Maryland University College Graduate School of Management & Technology 3501 University Boulevard East Adelphi, Maryland 20783-8030 USA jliebowitz@umuc. edu When I first heard the general topic of this book, Marketing Intelligent Systems or what I’ll refer to as Marketing Intelligence, it sounded quite intriguing. Certainly, the marketing field is laden with numeric and symbolic data, ripe for various types of mining—data, text, multimedia, and web mining. It’s an open laboratory for applying numerous forms of intelligentsia—neural networks, data mining, expert systems, intelligent agents, genetic algorithms, support vector machines, hidden Markov models, fuzzy logic, hybrid intelligent systems, and other techniques. I always felt that the marketing and finance domains are wonderful application areas for intelligent systems, and this book demonstrates the synergy between marketing and intelligent systems, especially soft computing. Interactive advertising is a complementary field to marketing where intelligent systems can play a role. I had the pleasure of working on a summer faculty f- lowship with R/GA in New York City—they have been ranked as the top inter- tive advertising agency worldwide. I quickly learned that interactive advertising also takes advantage of data visualization and intelligent systems technologies to help inform the Chief Marketing Officer of various companies. Having improved ways to present information for strategic decision making through use of these technologies is a great benefit.
Author:
Publisher:
ISBN:
Category : Industrial management
Languages : en
Pages : 696
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Book Description
Issues for Feb. 1965-Aug. 1967 include Bulletin of the Institute of Management Sciences.
Author: Berthold Lausen
Publisher: Springer Science & Business Media
ISBN: 3319000357
Category : Computers
Languages : en
Pages : 532
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Book Description
This volume provides approaches and solutions to challenges occurring at the interface of research fields such as, e.g., data analysis, data mining and knowledge discovery, computer science, operations research, and statistics. In addition to theory-oriented contributions various application areas are included. Moreover, traditional classification research directions concerning network data, graphs, and social relationships as well as statistical musicology describe examples for current interest fields tackled by the authors. The book comprises a total of 55 selected papers presented at the Joint Conference of the German Classification Society (GfKl), the German Association for Pattern Recognition (DAGM), and the Symposium of the International Federation of Classification Societies (IFCS) in 2011.
Author: Anders Gustafsson
Publisher: Springer Science & Business Media
ISBN: 3540714049
Category : Business & Economics
Languages : en
Pages : 372
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Book Description
This fascinating book covers all the recent developments in conjoint analysis. Leading scientists present different aspects of the theory and applications of this technique. A wide variety of models, techniques, and applications are discussed, including normative models that maximize return, extension of choice-based conjoint simulations, latent class, hierarchical Bayes modeling, new choice simulators, and normative models for representing competitive actions and reactions (based on game theory).
Author: Nikolaos F. Matsatsinis
Publisher: Springer Nature
ISBN: 3030386295
Category : Mathematics
Languages : en
Pages : 412
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Book Description
This book constitutes the thoroughly refereed pChania, Crete, Greece, in May 2019. The 38 full papers presented have been carefully reviewed and selected from 52 submissions. The papers focus on advancedresearch developments in such interconnected fields as mathematical programming, global optimization, machine learning, and artificial intelligence and describe advanced ideas, technologies, methods, and applications in optimization and machine learning.
Author: Michael John Baker
Publisher: Routledge
ISBN: 0750685662
Category : Business & Economics
Languages : en
Pages : 684
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Book Description
Taking into account the emergence of new subjects and authorities, the editors have overhauled the contents and contributor lists of the previous edition to ensure this volume addresses all the necessary themes for the modern marketer.
Author: Ding-Zhu Du
Publisher: Springer Nature
ISBN: 3030926818
Category : Computers
Languages : en
Pages : 726
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Book Description
This book constitutes the refereed proceedings of the 15th Annual International Conference on Combinatorial Optimization and Applications, COCOA 2021, which took place in Tianjin, China, during December 17-19, 2021. The 55 papers presented in this volume were carefully reviewed and selected from 122 submissions. They deal with combinatorial optimization and its applications in general, focusing on algorithms design, theoretical and experimental analysis, and applied research of general algorithmic interest.
Author: Catherine C. McGeoch
Publisher: Cambridge University Press
ISBN: 1107001730
Category : Computers
Languages : en
Pages : 273
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Book Description
This is a guidebook for those who want to use computational experiments to support their work in algorithm design and analysis. Numerous case studies and examples show how to apply these concepts. All the necessary concepts in computer architecture and data analysis are covered so that the book can be used by anyone who has taken a course or two in data structures and algorithms.
Author: Michael Kamp
Publisher: Springer Nature
ISBN: 303093733X
Category : Computers
Languages : en
Pages : 601
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Book Description
This two-volume set constitutes the refereed proceedings of the workshops which complemented the 21th Joint European Conference on Machine Learning and Knowledge Discovery in Databases, ECML PKDD, held in September 2021. Due to the COVID-19 pandemic the conference and workshops were held online. The 104 papers were thoroughly reviewed and selected from 180 papers submited for the workshops. This two-volume set includes the proceedings of the following workshops:Workshop on Advances in Interpretable Machine Learning and Artificial Intelligence (AIMLAI 2021)Workshop on Parallel, Distributed and Federated Learning (PDFL 2021)Workshop on Graph Embedding and Mining (GEM 2021)Workshop on Machine Learning for Irregular Time-series (ML4ITS 2021)Workshop on IoT, Edge, and Mobile for Embedded Machine Learning (ITEM 2021)Workshop on eXplainable Knowledge Discovery in Data Mining (XKDD 2021)Workshop on Bias and Fairness in AI (BIAS 2021)Workshop on Workshop on Active Inference (IWAI 2021)Workshop on Machine Learning for Cybersecurity (MLCS 2021)Workshop on Machine Learning in Software Engineering (MLiSE 2021)Workshop on MIning Data for financial applications (MIDAS 2021)Sixth Workshop on Data Science for Social Good (SoGood 2021)Workshop on Machine Learning for Pharma and Healthcare Applications (PharML 2021)Second Workshop on Evaluation and Experimental Design in Data Mining and Machine Learning (EDML 2020)Workshop on Machine Learning for Buildings Energy Management (MLBEM 2021)
Author: Institute for Operations Research and the Management Sciences. National Meeting
Publisher:
ISBN:
Category : Industrial management
Languages : en
Pages : 480
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Book Description
