The Power of Point-of-Purchase Advertising PDF Download
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Author: Robert Liljenwall
Publisher: Point-of-Purchase Advertising Intl
ISBN: 9780970709912
Category : Business & Economics
Languages : en
Pages : 252
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Book Description
Author: Robert Liljenwall
Publisher: Point-of-Purchase Advertising Intl
ISBN: 9780970709912
Category : Business & Economics
Languages : en
Pages : 252
Get Book Here
Book Description
Author: S. Roland Hall
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 608
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Book Description
Author: Frank Farrington
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 284
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Book Description
Author: Lloyd Dallas Herrold
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 706
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Book Description
Author: Jay Diamond
Publisher: Fairchild Books
ISBN: 9781563678981
Category : Business & Economics
Languages : en
Pages : 0
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Book Description
Retail Advertising and Promotion explores how today's retailers can effectively reach their existing customers while also attracting and retaining new ones. The only advertising book that focuses specifically on the retail industry, it covers historical perspectives, ethics, regulations, and current trends while featuring practical information on planning and budgeting and advice on how to work with advertising agencies. All forms of advertising media are covered, from newspapers and magazines to television, radio, outdoor advertising, and the Internet. The book also discusses promotional tools such as special events, visual merchandising, and public relations, providing students with all they need to coordinate successful advertising and promotional initiatives on behalf of a retail business. Instructors, contact your Sales Representative for access to Instructor's Materials.
Author: Ovid Riso
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 8
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Book Description
Author: Shirley F. Milton
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 264
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Book Description
Author: Prashant K. Faldu
Publisher: Createspace Independent Publishing Platform
ISBN: 9781502910257
Category : Business & Economics
Languages : en
Pages : 80
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Book Description
Retail Advertising promotes local companies and merchandisers' goods and services. This book is a complete guide for Retail Advertising, sales promotion, direct marketing, ROI of Sales promotion.
Author: Charles Mundy Edwards (Jr.)
Publisher: Prentice Hall
ISBN:
Category : Business & Economics
Languages : en
Pages : 552
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Book Description
Author: Harry Spitzer
Publisher: HarperCollins Publishers
ISBN:
Category : Business & Economics
Languages : en
Pages : 456
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Book Description
