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Author: Bodleian Library
Publisher:
ISBN: 9780199519057
Category : Reference
Languages : en
Pages : 450
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Book Description
Author: Bodleian Library
Publisher:
ISBN: 9780199519057
Category : Reference
Languages : en
Pages : 450
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Book Description
Author: Alan Edward Coates
Publisher:
ISBN: 9780199519064
Category : Reference
Languages : en
Pages : 2165
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Author: Bodleian Library
Publisher:
ISBN: 9780199519101
Category : Block books
Languages : en
Pages : 2165
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Book Description
Author: British Museum. Department of Printed Books
Publisher:
ISBN:
Category : Block books
Languages : en
Pages :
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Author: British Museum. Department of Printed Books
Publisher:
ISBN:
Category : Block books
Languages : en
Pages : 422
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Book Description
Author: Lotte Hellinga
Publisher: BRILL
ISBN: 900434036X
Category : Language Arts & Disciplines
Languages : en
Pages : 544
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Book Description
Almost half a million books printed in the fifteenth century survive in collections worldwide. In Incunabula in Transit Lotte Hellinga explores how and where they were first disseminated. Propelled by the novel need to market hundreds of books, early printers formed networks with colleagues, engaged agents and traded Latin books over long distances. They adapted presentation to suit the taste of distinct readerships, local and remote. Publishing in vernacular languages required typographical innovations, as the chapter on William Caxton’s Flanders enterprise demonstrates. Eighteenth-century collectors dislodged books from institutions where they had rested since the sales drives of early printers. Erudite and entertaining, Hellinga’s evidence-based approach, linked to historical context, deepens understanding of the trade in early printed books.
Author: John Boardley
Publisher:
ISBN: 9781851244737
Category : Design
Languages : en
Pages : 0
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Book Description
From the practical challenges of polychromatic printing or printing music staves and notes to the techniques for illustrating books with woodcuts, producing books for children and the design of the first fonts, these stories chart the invention of the printed book, the world's first means of mass communication.
Author: Margaret Connolly
Publisher: Cambridge University Press
ISBN: 1108426778
Category : Antiques & Collectibles
Languages : en
Pages : 333
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Book Description
Explores the reception of fifteenth-century English manuscripts and two generations of a Tudor family who owned and read them.
Author: Alexandra da Costa
Publisher: Oxford University Press
ISBN: 019258684X
Category : Literary Criticism
Languages : en
Pages : 289
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Book Description
The monograph series Oxford Studies in Medieval Literature and Culture showcases the plurilingual and multicultural quality of medieval literature and actively seeks to promote research that not only focuses on the array of subjects medievalists now pursue - in literature, theology, and philosophy, in social, political, jurisprudential, and intellectual history, the history of art, and the history of science - but also that combines these subjects productively. It offers innovative studies on topics that may include, but are not limited to, manuscript and book history; languages and literatures of the global Middle Ages; race and the post-colonial; the digital humanities, media and performance; music; medicine; the history of affect and the emotions; the literature and practices of devotion; the theory and history of gender and sexuality, ecocriticism and the environment; theories of aesthetics; medievalism. Marketing English Books is about how the earliest printers moulded demand and created new markets. Until the advent of print, the sale of books had been primarily a bespoke trade, but printers faced a new sales challenge: how to sell hundreds of identical books to individuals, who had many other demands on their purses. This book contends that this forced printers to think carefully about marketing and potential demand, for even if they sold through a middleman—as most did—that wholesaler, bookseller, or chapman needed to be convinced the books would attract customers. Marketing English Books sets out, therefore, to show how markets for a wide range of texts were cultivated by English printers between 1476 and 1550 within a wider, European context: devotional tracts; forbidden evangelical books; romances, gests, and bawdy tales; news; pilgrimage guides, souvenirs and advertisements; and household advice. Through close analysis of paratexts—including title-pages, prefaces, tables of contents, envoys, colophons, and images—the book reveals the cultural impact of printers in this often overlooked period. It argues that while print and manuscript continued alongside each other, developments in the marketing of printed texts began to change what readers read and the place of reading in their lives on a larger scale and at a faster pace than had occurred before, shaping their expectations, tastes, and even their practices and beliefs.
Author: Robert Alexander Peddie
Publisher:
ISBN:
Category : Bibliographical literature
Languages : en
Pages : 96
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Book Description
