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Author: Wanda James
Publisher: McFarland
ISBN: 1476612803
Category : Transportation
Languages : en
Pages : 321
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Book Description
This study chronicles the success of the Japanese car in America. Starting with Japan's first gasoline-powered car, the Takuri, it examines early Japanese inventors and automotive conditions in Japan; the arrival of Japanese cars in California in the late 1950s; consumer and media reactions to Japanese manufacturers; what obstacles they faced; initial sales; and how the cars gained popularity through shrewd marketing. Toyota, Honda, Datsun (Nissan), Mazda, Subaru, Isuzu, and Mitsubishi are profiled individually from their origins through the present. An examination follows of the forced cooperation between American and Japanese manufacturers, the present state of the industry in America, and the possible future of this union, most importantly in the race for a more environmentally-sound vehicle.
Author: Wanda James
Publisher: McFarland
ISBN: 1476612803
Category : Transportation
Languages : en
Pages : 321
Get Book Here
Book Description
This study chronicles the success of the Japanese car in America. Starting with Japan's first gasoline-powered car, the Takuri, it examines early Japanese inventors and automotive conditions in Japan; the arrival of Japanese cars in California in the late 1950s; consumer and media reactions to Japanese manufacturers; what obstacles they faced; initial sales; and how the cars gained popularity through shrewd marketing. Toyota, Honda, Datsun (Nissan), Mazda, Subaru, Isuzu, and Mitsubishi are profiled individually from their origins through the present. An examination follows of the forced cooperation between American and Japanese manufacturers, the present state of the industry in America, and the possible future of this union, most importantly in the race for a more environmentally-sound vehicle.
Author:
Publisher:
ISBN:
Category : Automobiles
Languages : en
Pages : 852
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Book Description
Author: David E. Sumner
Publisher: Peter Lang
ISBN: 9781433104930
Category : Art
Languages : en
Pages : 256
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Book Description
"The future of magazines? Murky. Their past? Glorious. How we got from there to here is told in this compelling history. It's thrilling, funny, disturbing, sad, and ultimately inspiring. And in these pages are broad and helpful hints on how we can return to glorious."---Richard B. Stolley, Founding Editor, People, and Senior Editorial Adviser, Time Inc. --Book Jacket.
Author:
Publisher:
ISBN:
Category : Commercial products
Languages : en
Pages : 524
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Book Description
Author: Fred Larimer
Publisher:
ISBN: 9781610608268
Category : Transportation
Languages : en
Pages : 292
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Book Description
From the exotic M1 and 850Csi to the popular 3. 5- and 7-Series sports luxury tourers, this all-color Buyer's Guide points the way through the full history of the BMW marque, and offers valuable specifications, production numbers, investment advice, and more. Take the "ultimate driving machine" out for a test drive before you buy! Comparable title; Illustrated BMW Buyer's Guide, 2nd ed (0-87938-754-8)
Author: Pierian Press
Publisher:
ISBN: 9780876503201
Category : Reference
Languages : en
Pages : 678
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Book Description
Author: Steven M. Gelber
Publisher: JHU Press
ISBN: 0801889979
Category : Business & Economics
Languages : en
Pages : 245
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Book Description
Gelber's highly readable and lively prose makes clear how this unique economic ritual survived into the industrial twentieth century, in the process adding a colorful and interesting chapter to the history of the automobile.
Author:
Publisher:
ISBN:
Category : American periodicals
Languages : en
Pages : 2124
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Book Description
Author: Wikipedia contributors
Publisher: e-artnow sro
ISBN:
Category :
Languages : en
Pages : 1412
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Book Description
Author: Wikipedia contributors
Publisher: e-artnow sro
ISBN:
Category :
Languages : en
Pages : 1242
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Book Description
