You Are The Brand

You Are The Brand PDF Author: Mike Kim
Publisher: Morgan James Publishing
ISBN: 1631953486
Category : Business & Economics
Languages : en
Pages : 187

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Book Description
An inspiring and practical guide to help corporate professionals start, run, and grow a side-hustle into a full-time personal brand business as a coach, consultant, or creator.

You Are The Brand

You Are The Brand PDF Author: Mike Kim
Publisher: Morgan James Publishing
ISBN: 1631953486
Category : Business & Economics
Languages : en
Pages : 187

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Book Description
An inspiring and practical guide to help corporate professionals start, run, and grow a side-hustle into a full-time personal brand business as a coach, consultant, or creator.

You Are a Brand!

You Are a Brand! PDF Author: Catherine Kaputa
Publisher: Nicholas Brealey
ISBN: 1857889347
Category : Business & Economics
Languages : en
Pages : 430

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Book Description
Learn insider secrets for career success from THE personal branding strategist. Celebrity entertainers, star athletes, and corporate icons didn't accidentally wind up at the top-they branded their way there. Now you, too, can leverage the power of a personal brand, harness your potential and take charge of your career. Using strategies from the playbook of the Mad Men of Madison Avenue, advertising guru Catherine Kaputa serves as your personal branding coach in You Are A Brand! 2nd Edition: In Person and Online, How Smart People Brand Themselves for Business Success. Kaputa has expanded her 2007 award-winning classic to include new chapters on crafting your own "elevator speech" and leveraging the power of social media. This updated edition explores strategies and tactics to tap into the power of words, learn the principles of visual identity, think in terms of markets, and execute a self-brand action plan that is unique and memorable. Combining today's hottest business concepts with the realities of the modern workplace, You Are a Brand! 2nd Edition highlights the self-branding odysseys of savvy professionals and budding entrepreneurs-Catherine Kaputa will coach you to take charge of your career through the one-of-a-kind brand that is YOU.

Brand You

Brand You PDF Author: John Purkiss
Publisher: Artesian Publishing Llp
ISBN: 9780955116421
Category : Psychology, Industrial
Languages : en
Pages : 194

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Book Description


You are the Brand

You are the Brand PDF Author: Steve Adubato
Publisher: Rutgers University Press
ISBN: 0813550424
Category : Business & Economics
Languages : en
Pages : 252

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Book Description
Steve Adubato's entire professional life has been about branding--learning it, living it, making mistakes at it, teaching it at several universities, while discovering how to find the fine line between shameless self-promotion and smart, strategic branding--first for himself, then for others, and now for readers interested in an honest analysis of the good and bad in practiced branding. In You Are the Brand Adubato profiles the brands of more than thirty people and companies and skillfully analyzes and dissects their strategies.

Managing Brand You

Managing Brand You PDF Author: Jerry S. WILSON
Publisher: AMACOM Div American Mgmt Assn
ISBN: 0814410693
Category : Business & Economics
Languages : en
Pages : 252

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Book Description
Whether we realize it or not, we are all brands. We all have qualities that shape and influence how the people in our lives see us—and how we see ourselves. Nationally respected brand experts Jerry Wilson and Ira Blumenthal have helped some of the most exceptional companies and individuals in the world perfect their images. Now, in Managing Brand You, they reveal their proven seven-step process for personal brand building. Using illuminating examples from successful corporations like Coca-Cola and Starbucks as well as high-profile celebrities like Bono and Oprah, Managing Brand You gives readers a step-by-step guide for conducting a self analysis, creating a unique identity, defining their objectives, discovering their passions, creating a plan, putting that plan into action, and monitoring their progress. Wise and insightful, this book will help readers identify what it is that makes them unique and communicate it in a way that guarantees them success.

Building Brand You!

Building Brand You! PDF Author: Omar Abedin
Publisher: Trafford Publishing
ISBN: 1490761500
Category : Self-Help
Languages : en
Pages : 73

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Book Description
The world today is struggling with the Personal Brand Paradox. On the one hand, growing competition at a global level is making it increasingly difficult for people to make enough money to support the lifestyle that more and more of us aspire for. On the other hand, social media and the Internet are giving us all the opportunity to experience global fame. In fact, the millennial generation that has grown up with the Internet as a fact of life now expects that they will at some point get their fifteen minutes of fame. So how do you resolve this clash between an unstoppable force and an immovable object? Building Brand YOU! casts light on what many consider to be the (black) art and science that is branding and marketing and its practical application to building your personal brand. The tools and methods described in the book are used by millions of marketers around the world to build the brands they manage on a daily basis. Now, you can apply these trusted techniques to truly differentiate yourself, and if done well, it is nothing short of magical.

You Are Your Brand

You Are Your Brand PDF Author: Felicia Shakespeare
Publisher:
ISBN: 9781943343478
Category : Business & Economics
Languages : en
Pages : 158

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Book Description
You Are Your Brand is a self-help book written for people from all walks of life: the entrepreneur, the person seeking their first job, the seasoned veteran, the college student and anyone wanting to grow a powerful, personal brand.

Brand You! Reinvent Yourself, Redefine Your Future: A 5-Step Guide to Building Your Personal Brand

Brand You! Reinvent Yourself, Redefine Your Future: A 5-Step Guide to Building Your Personal Brand PDF Author: Hume Johnson
Publisher: Independently Published
ISBN: 9781723894329
Category : Self-Help
Languages : en
Pages : 174

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Book Description
Who are you and what do you bring to the table? In a fiercely competitive job market, the ability to define your core strengths, passions and talents and leverage these assets to your advantage is the key to reaching your career goals and achieving professional success. The most effective and potent way to do this is to discover your personal brand. Brand YOU!: Reinvent Yourself, Redefine Your Future is your blueprint for building your personal brand. In Brand YOU!, Hume Johnson offers you a 5-step guide to help you: - define the key variables that shape your image - discover your unique value - create a compelling personal brand and, - communicate your brand offline and online with confidence, clarity and credibility. With engaging discussions and practical exercises and guidelines, Brand YOU! gives you the tools to reimagine your professional identity, position yourself as an expert in your field and build a career that is based on your skills and unique talents, and where you show up as your authentic self.

Brand Blotters

Brand Blotters PDF Author: William MacLeod Raine
Publisher: Good Press
ISBN:
Category : Fiction
Languages : en
Pages : 221

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Book Description
"Brand Blotters" by William MacLeod Raine. Published by Good Press. Good Press publishes a wide range of titles that encompasses every genre. From well-known classics & literary fiction and non-fiction to forgotten−or yet undiscovered gems−of world literature, we issue the books that need to be read. Each Good Press edition has been meticulously edited and formatted to boost readability for all e-readers and devices. Our goal is to produce eBooks that are user-friendly and accessible to everyone in a high-quality digital format.

Build Your Own Brand

Build Your Own Brand PDF Author: Robin Landa
Publisher: Simon and Schuster
ISBN: 1440324573
Category : Design
Languages : en
Pages : 240

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Book Description
What is your brand? As a designer your success depends on how you brand yourself and the service you provide. This book will help you explore, develop, distill, and determine a distinctive brand essence, differentiate yourself, and create your visual identity. Build Your Own Brand is a guided journal designed to help you sketch, write, design, and conceive the way you brand yourself. More than 80 prompts and exercises will help you develop your: Personal brand essence Visual identity and style Resume and elevator pitch and much more! Whether you're trying to land a new job or launch a design business, let this unique guide light the way. You'll find helpful advice, interviews, and prompts from esteemed psychologists, creative directors, brand strategists, designers, artists, and experts from a variety of disciplines. Build your own brand today!